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Guest Events is the event division of Guest

Republic. It is our focus to supply premium ser-

vices for events. Our services comprise of

a unique combination

of Event Models, Bar Catering, Styling, Event

Support and Event Creation.

Truly full service.

Guest Events combines creative thinking with senior management and

well organized logistics to create amazing

events and unforgettable experiences

for your Guests!

4 EVENT MODELSWe have a team of Event Models

selected on presence, passion

and relevant serving skills. Every

Model goes through extensive train-

ing courses on all aspects of

serving, fine dining and

hospitality in general. As the

“eye eats first”, they are all of course

gorgeous.

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7Guest wants to set the

standard for

Bartending and Bar Catering.

Our focus is to

perfectly serve your

Guest anything they would like,

from a stimulating

cocktail to the

perfect cappuccino.

BAR CAT ERING

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ST YLING

Each event tells a story and whatever

the theme of object it is an expression of the

client’s ideas and dreams. We are

dedicated to translate that vision and

make it a reality. Styling not only as in the

Outfits, Make Up and Hairstyling of our

models, but also event creation,

table styling, floral arrangements and

decoration.

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Guest Brands is the one stop shop agency

for brand activation and live marketing.

As brand activation experts with a deep

believe in the power of hospitality, we tell brand

stories and create word of mouth for

various brands in the alcoholic and

non-alcoholic industry.

Our expertise is live marketing and

brand activation. We have experience in

campaign planning, implementation and

evaluation of nationwide campaigns

involving product sampling in retail and on

trade, outlet activations, cash & carry sampling,

promotion, photo marketing and

event management.

Guest Brands combines creative thinking

with senior management and well organized

logistics to create buzzing live marketing

experiences and

impactful brand activation

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Since the reintroduction of Aperol in 2010, we are involved

in brand building campaigns around the signature drink, Aperol

Spritz. In 2012 we implemented a challenging

and impressive event and on trade scheme activating 52

selected outlets in 6 cities throughout the Netherlands. Next to that,

we supported Aperol sales people with dedicated brand

ambassadors in The Hague and Maastricht.

Results 2012: Approximately 200 activations and 25 events in a period

of nearly 3 months, 30,000 trials resulted in sales

growth rates of over 400% in several areas.

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Since 2009 we are involved in activating Grand Marnier.

In 2010 our mixologist created the signature

drink - Grand Ginger - and we implemented a pop up

event scheme using our network, Facebook and

other social media. Around 80 pop up events

were created in one summer introducing the

Grand Ginger to around

14,000 consumers directly

and an estimated 50,000 indirectly. Brand awareness

rose 20% in the area and several outlets listeds

Grand Marnier and the Grand Ginger pushing sales up

with double digits.

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17Villa Massa distributor, Maxxium,

requested us to roll out a nationwide activa-

tion campaign for its premium

Limoncello from Sorento, Villa Massa. We

have developed a truly high-quality

activation visiting quality outlets throughout

the Netherlands.We designed the tasteful

mobile cart and of course tailor made the

beautiful Italian blue

dresses of our Models. Next to his, we

support Villa Massa at several high end

events.

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This was a unique campaign

developed around the newly created

concept Koffiemeisjes for Buscaglione

Espresso and Campina Boerenlandmelk.

A team of fabulous and

well trained Baristi known as “Koffie-

meisjes” traveled the country introducing

the wonderful combination of both

brands in coffee specialties

to upscale outlets.

Guest GroupContactweg 24, 1014 BH Amsterdam

Tel: +31 (0)6 23119393