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  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 1CASEY HEYREND

    Module 09

    Art is work.

    Milton Glaser

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 2CASEY HEYREND

    P R O J E C T | P OS T ER S: A R T I S T R E SE A R CH

    After choosing your artist from the Artist Sign-up list provided on iLearn, get to know them better by reading about them and looking at their work.

    After completing the research on your artist provide the following information:

    BIOGRAPHYBorn: August 22, 1898, Lawnton, Pennsylvania, U.S.

    Death: November 11, 1976 (aged 78), New York City, New York, U.S.

    Early Life: Alexander Sandy Calder was born in 1898 in Lawnton, Pennsylvania.His actual birthday, however, remains a source of much confusion. According to Calders mother, Nanette (ne Lederer), Calder was born on August 22, yet his birth certificate at Philadelphia City Hall, based on a hand-written ledger, stated July 22. When Calders family learned about the birth certificate, they reasserted with certainty that city officials had made a mistake.

    Calders grandfather, sculptor Alexander Milne Calder, was born in Scotland, immigrated to Philadelphia in 1868, and is best known for the colossal statue of William Penn on top of Philadelphia City Halls tower. His father, Alexander Stirling Calder, was a well-known sculptor who created many public installations, a majority of them in nearby Philadelphia. Calders mother was a professional portrait artist, who had studied at the Acadmie Julian and the Sorbonne in Paris from around 1888 until 1893. She moved to Philadelphia,

    where she met Stirling Calder while studying at the Pennsylvania Academy of the Fine Arts. Calders parents married on February 22, 1895; his sister, Mrs. Margaret Calder Hayes, was instrumental in the development of the UC Berkeley Art Museum.

    Life and career: Calders parents did not want him to suffer the life of an artist, so he decided to study mechanical engineering. An intuitive engineer since childhood, Calder did not even know what mechanical engineering was. I was not very sure what this term meant, but I thought Id better adopt it, he later wrote in his autobiography. He enrolled at the Stevens Institute of Technology in Hoboken, New Jersey in 1915. When asked why he decided to study mechanical engineering instead of art Calder said, I wanted to be an engineer because some guy I rather liked was a mechanical engineer, thats all.

    HISTORICAL, TECHNOLOGICAL, AND SOCIAL CLIMATEIn 1926, at the suggestion of a Serbian toy merchant in Paris, Calder began to make mechanical toys. At the urging of fellow sculptor Jose de Creeft, he submitted them to the Salon des Humoristes. Calder began to create his Cirque Calder, a miniature circus fashioned from wire, cloth, string, rubber, cork, and other found objects.

    1952 Calder represented the United States at the Venice Biennale and was awarded the main prize for sculpture

    1958 First Prize for Sculpture at the Pittsburgh International

    1983 United States Mint issues a one half ounce gold medallion honoring Calder

    1998 US Postal Service issues a 32-cent stamp honoring Calder

    ARTISTS PHILOSOPHY[Write about your artists ideas. Explain why they created their work the way they did. Describe the philosophies they were promoting and the ones they were rebelling against (if any).] Sometimes the best things are the simple things in life.

    MAKING CONNECTIONS[Write about what you have learned about design through studying your artist. Explain how learning about your artists work and ideas can help design students improve their own work today.] Sometimes the best things are the simple things in life. It has to with shapes and how the shapes that could bend in with other shapes.

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 3CASEY HEYREND

    P R O J E C T | P OS T ER S: A R T I S T R E SE A R CH (CO N T I N U ED)

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 4CASEY HEYREND

    P R O J E C T | P OS T ER S: A R T I S T R E SE A R CH (CO N T I N U ED)

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 5CASEY HEYREND

    P R O J E C T | P OS T ER S: A R T I S T V ISUAL R E SE AR CH

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 6CASEY HEYREND

    P R O J E C T | P OS T ER S: A R T I S T V I SUA L R E SE A R CH (CO N T I N U ED)

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 7CASEY HEYREND

    P R O J E C T | P OS T ER S: G EN ER A L P OS T ER V I SUA L R E SE A R CH

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 8CASEY HEYREND

    P R O J E C T | P OS T ER S: WO R D L I S T S

    A word list helps you explore ideas. Write every word you can think of that relates to your artist exhibit. Make sure you fill this page full of words. You may need the help of a thesaurus to complete this task. Once the page is full of words take some time to find and mark those words that could be turned into interesting poster sketches.

    Lists

    Poster

    picture

    print

    pattern

    diagram

    artwork

    creation

    sign

    imagine

    brainstorm

    think

    symbol

    image

    appearance

    simple

    straightforward

    transparent

    unique

    information

    events

    stars

    moon

    sun

    nature

    life

    shapes

    colors

    marking

    yin

    yang

    type

    info

    bold

    english

    data

    procedures

    workings

    famous

    interstellar

    stellar

    astronomical

    space

    planetary

    principal

    legend

    icon

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 9CASEY HEYREND

    P R O J E C T | P OS T ER S: C AT EG O RY & T H E M E

    Complete this worksheet before you begin sketching your poster designs. Use this page to define the problem you will be solving in your sketches. The success of your posters will be assessed according to the information you provide here.

    After completing the research on your artist provide the following information:

    ARTIST[Alexander Calder]

    EXHIBIT THEME OPTIONS[Simplicity

    Typography

    ]

    EXHIBIT THEME[Simplicity is the best option.]

    EXHIBIT TAGLINE[Alexander Calder the simple ]

    EMOTIONAL & RATIONAL CHARACTERISTICS[What mood should your posters communicate?]

    Simple and wild

    [What ideas should your posters communicate?]

    To show a story.

  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 10CASEY HEYREND

    P R O J E C T | P OS T ER S: M I N D M A P

    Identify interesting connections

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  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 11CASEY HEYREND

    P R O J E C T | P OS T ER S: SK E TCH E S

    Identify interesting connections

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  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 12CASEY HEYREND

    P R O J E C T | P OS T ER S: SK E TCH E S (CO N T I N U ED)

    Identify interesting connections

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  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 13CASEY HEYREND

    P R O J E C T | P OS T ER S: SK E TCH E S (CO N T I N U ED)

    Identify interesting connections

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  • ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 14CASEY HEYREND

    P O N D E R | M O D U L E 09

    My favorite thing to learn about is (to learn more the artist).

    Why do designers conduct research?

    To make somthing work or try to pick it together.

    What do you enjoy about researching? What parts do you struggle with?

    I think I had trouble wth the sketchs and the finding the information on my artist.

    Why do designers brainstorm?

    To know what they are look for.

    What do you enjoy about brainstorming? What parts of brainstorming do you struggle with?

    What can I get from the artists artwork and what words I would use for them.

    How did your brainstorming help your sketching?

    Narrow down what I want to do and what I dont need

    What can I get from the artists artwork and what words I would use for them. Take a photograph of your favorite thing to learn about. Crop it and add it to

    this page with a caption.