an introduction to the travel marketing store june 2013
TRANSCRIPT
THE
TRAVEL
MARKETING
STORE
An Introduction 16/02/2014
Introduction
Copyright The Travel Marketing Store 2012. All Rights Reserved.
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The Travel Marketing Store is a provider of travel marketing advisory and interim management services
with a focus on the travel & tourism sector.
Introduction
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In addition to our advisory and interim management services we also organise world class Travel Marketing events in Dubai, where we have our headquarters, and
publish a directory of travel marketing suppliers.
Creating living strategies
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Our Strategic Assessment and
Planning Processes provides a
structured approach to
business development
We don’t just help define
strategies but also support
their implementation
Consulting Services
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Our consulting and interim management practice
focuses on strategic travel marketing planning and
execution.
We advise clients and augment their staff when
required to optimise their marketing efforts and
expenditure.
We use marketing leading methodologies and
business processes related to Strategy Definition,
PR, Advertising, Distribution, Digital Marketing and
all other forms of brand and product promotion.
Having assisted clients with the definition of their
key strategic marketing programs we seek to be
retained to oversee projects through to completion
and achieve measurable returns.
The Four Quadrants of Marketing
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Organisations that are data driven, are creative and engaging in their branding and promotion, have excellent interaction with customers and harness technology in the best ways will be the brands that thrive.
The integration of these practitioners into a cohesive unit we believe is the key to modern marketing and business success.
Our consulting approach involves bringing these practitioners together to optimize the impact of an organisations marketing efforts
Our Travel Marketing Services
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Consulting
Training
Directories Conferences
Exhibitions
We provide a number of
additional business services
including online publishing of
travel marketing supplier
directories, conferences and
exhibitions, training and
consulting.
The Global Travel Marketing Forum
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The Global Travel Marketing Forum "the place where travel
marketing buyers meet suppliers". The aim of this event, which
takes place on 24th September 2014, is to bring the heads of the
major global travel brands into a conference and exhibition
environment with the ability to meet new potential suppliers of
travel marketing services.
The Travel Marketing Directory
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The Travel Marketing Directory provides an online
reference for Chief Marketing Officers and their
procurement colleagues to source the best suppliers of
marketing services.
Recent Client Work
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The Travel Marketing Store has provided strategic
advisory and interim management services for some of
the leading brands in our sector. These include:
Company Directors
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Duncan Alexander
Duncan has over 20 years’ experience in marketing & sales leadership positions. He has worked at senior levels in major travel brands such as Emirates and Travelport. He has also worked as a management consultant with PriceWaterhouseCoopers and Logica.
Prior to founding The Travel Marketing Store Duncan held the position of Vice President mercator where he led the sales, product and market development for this Emirates Group brand.
Duncan holds a Bachelor’s degree in Geography from King’s College London and is a Chartered Marketer with the Institute of Marketing. He was also educated at the Royal Military Academy Sandhurst and the Royal School of Military Engineering and served in the British Army.
Victoria Alexander
Victoria Alexander has worked in managerial positions in several international companies with roles in publishing, marketing, sales and event management. These include The British Tourist Authority in Spain, Interwoven and The Bank of New York. She also has a strong background in Training and Education. She has a Bachelor’s degree in EEC Community Studies, Politics & Law from the University of Wales, College of Cardiff and can speak business Spanish and some French.
Contact The Travel Marketing Store
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The Travel Marketing Store
Bayswater, Level 20, Office 3
Business Bay
Al Abraj Street
PO Box 334155
Dubai
United Arab Emirates
+971.50.950.8041
www.thetravelmarketingstore.com
The Travel Marketing Store is a Registered Private Limited Company in England and Wales. Company number 8068040. 145-157 St. John Street, London, EC1V 4PY We operate in the UAE under Trade Licence 674221.
THE
TRAVEL
MARKETING
STORE
An Introduction 16/02/2014