interim report january – march 2010
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www.axis.com
Interim reportJanuary – March 2010
Ray Mauritsson, CEO & PresidentFredrik Sjöstrand, CFO
www.axis.com
This is Axis
> Founded in 1984
> IT company driving the network video market
> Worldwide presence in more than 20 countries,786 employees*
> Focused on Network Video Solutions
> Global partnerships through distributors, resellers and system integrators
> Listed on NASDAQ OMX, Nordicunder the ticker AXIS
* March, 30, 2010
Axis Headquarter, Lund, Sweden
www.axis.com
Axis long-term strategy
Broad and innovative product portfolio
Partner network Global expansion
www.axis.com
Global expansion
South Pacific (Australia)
HQ EMEA + Nordics/Baltics + Customer services
Russia
UK
DACH/CEE
Netherlands
FR/BeLux
Spain Italy Americas
South America
MENA
South Africa
India
Japan
China Korea
N. Asia HQ
HK/Taiwan/Macau
SAP HQ
Thailand
Canada
Colombia
Argentina
Headquarters
Regional headquarters
Sales offices
Configuration & Logistics Centers
Chile
Malaysia
www.axis.com
Sales
> January - March– 643 MSEK (532)
– Growth 21%
– Currency effects, -82 MSEK
0%
10%
20%
30%
40%
50%
60%
70%
0
100
200
300
400
500
600
700Video salesVideo growthTotal growth
MSEK Growth
www.axis.com
Currency effects on total sales by region
-60
-50
-40
-30
-20
-10
0
EMEA Americas Asia
Q1 10
www.axis.com
Operating expenses Q1 2007 – Q1 2010
0
20
40
60
80
100
120
140
Sales & Marketing Administration Research & Development
www.axis.com
MSEK Margin
Margins*
> Gross margin*
– 52,0% (55.8%)
> Operating margin
– 14.8% (8.7%)
> Profit margin
– 14.4% (8.7%)
0%
10%
20%
30%
40%
50%
60%
70%
0
20
40
60
80
100
120
140
EBIT
Gross margin
EBIT margin
*Q1 2010
www.axis.com
AsiaEMEAAmericas
44% 45% 11%
Sales in the regions*
*Q1 2010
www.axis.com
High pace of product launches
www.axis.com
Axis solutions for Transportation
> Greater security in transportation environments
‒ Improved safety at airports, stations and public transport hubs
‒ Onboard surveillance solutions for buses, trains and other rail-bound vehicles
‒ Real-time infrastructure monitoring– e.g. traffic, roads and tracks
‒ Proven solutions for large installations
www.axis.com
A total transportation video surveillance solution
AXIS M31-R and AXIS Q8108-R form a complete solution
>To secure and protect assets
>To secure passengers and staff
>For advanced vehicle management
www.axis.com
Axis network cameras on buses in Prague
Press release, February 3
> Network cameras for buses in Prague
> Total installation order estimated at approximately 3400 network cameras
> AXIS 209FD-R Network Camera
> Installation
– Started November 2009 and continues until 2014
www.axis.com
Axis network cameras on buses in Madrid
Press release, March 22
> 9,000 network cameras
> AXIS M3113-R Network Camera
> Installation
– Started late 2009
– Roll-out during 2010
www.axis.com
The market situation today
Short-term perspective
> Continued expansion
– Product portfolio
– Partner program
– Recruitment
> Continued risk of component shortage
> Discussions about custom tariffs of network video products
Long-term perspective
> High growth potential for network video
> Axis’ goals remain unchanged
www.axis.com
Thank you!network video
innovation
glob
al
HD
TV
part
ner
netw
ork
leader
camera
protectoutdoor
image usability
leader
safe
thermal
easy installation
inte
llige
nt
open
integrationease of use
competence
megapixel
environment
worldwide
H.264 focus
Axis
video encoder
Get the Axis picture. Stay one step ahead.
convergence
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