enhance media linkedin presentation

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Changing the gameDavid Cohen

Director, UK & Northern Europe

LinkedIn Talent Solutions

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Talent

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200 million members worldwide

7M+

Canada

74M+

USA

11M+

Brazil

40M+

Europe

India

11M+

UK

18M+

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Creating economic opportunity for every professional

Worldwide Workforce

3,300M+

Worldwide Professionals600M+

LinkedIn Members200M+

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interactions

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The world’s best recruiters

think like the world’s best marketers

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Sourcing

Branding

Targeting

Engagement

Posting

Pipelining

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“ ”If you can’t measure it,

you can’t fix it.

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How many people dream of

working at your company?

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116,299Talent Brand Engagement

745,909Talent Brand Reach

= 16%

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16%Talent Brand IndexHow attractive Rolls-Royce isto prospective candidates

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PEERS

Airbus

BAE Systems

Bombardier Aerospace

GE

Jaguar Land Rover

Optimized Systems and Solutions

2 of7

Talent Brand Index Benchmark

16%14%

12%10% 10%

8%

Rolls-Royce

Weaker employer brandEmployer of choice

24%

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23%

19%16% 15%

13%

34%

24%

19% 18% 17%

10%

by Job Function by Geographic Location

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“ ”Talent Acquisition has

become indistinguishable from Sales & Marketing.

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Thank youDavid Cohen

Director, UK & Northern Europe

LinkedIn Talent Solutions