wk 1 tue workshop on intrapreneurship

8/8/2019 Wk 1 Tue Workshop on Intrapreneurship

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A Sports Car and / or

Mdecins Sans Frontires:

Being Enterprising


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White Rose CETL Enterprise

Intrapreneurship: a brief

introduction

Pauline [email protected]


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Social

Enterprise

Attitudes

Knowledge

Skills

Others

Negotiate

Mine

Network

Evaluate

Plan

Aspects of Enterprise Learning


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Where have you been enterprising?

At School / Hobbies / Gap Year / Workplace

Remember some . where you have been

involved in changeWhat did you / group do?

What were the skills used?

2 minutes make some notes


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Where have you been enterprising?

At School / Hobbies / Gap Year / Workplace

Remember some . where you have been involvedin change

What did you / group do?What were the skills used?

In twos - explain what you did to the other personand then swap over.

3 minutes


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Get into a group of three people

Think of a situation you have been while you

have been a student where you think you

could have improved / enhanced it

1 minute to make some notes on the

situation and why a change would be good

2 minutes each to explain the situation toeach other


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Intrapreneurship

Intrapreneur is a term coined byMacrae (1982) and developed by Pinchot(1985)

According to Pinchot Intrapreneurs are"dreamers who do," those who take hands-on responsibility for creating innovation ofany kind within an organization.

Innovation is the introduction of somethingnew - an idea, process, product or method.


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Intrapreneurship

All organizations, large and small, from multimillion corporations to charity and socialgroups cannot rely on their past achievements

to continue their success in the future.Successful companies and organizations lookto develop and to mange change creatively,so that the business grows, renews anddevelops.

Really good organizations see innovation as acore competence in management


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Intrapreneurs

Intrapreneurs are people who caninvigorate and reinvigorate businesses,

organizations and other groups through:

recognizing opportunities (throughresearch, screening and analyzing).

drawing up a business plan with

marketing and financial professionals. building a team to develop and

implement the project.


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Intrapreneurs can be found in service industries, creatinginnovations that draw customers away from thecompetition.

Intrapreneurs are found in charities, voluntary activitiesand social groups. They work within systems to developactivities, products and ideas.

Intrapreneurial employees are energetic, enthusiastic,imaginative and inventive. They have ideas for creatingnew products or services often working on them in theirown time. They can see how savings can be made. Howprocesses can be improved


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WinWin Win situation.Win situation.

Kettle chipsKettle chips

Portland Trailblazers Basketball StadiumPortland Trailblazers Basketball Stadium


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Intrapreneurial activity by you as a fairly new team

member in an NHS or private practice could

include

?5 minutes to develop some ideas


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Spotting ways to improve a service, saving time or money,or just making life easier.

Seeing the scope for variations on current products, or anew product.

Realising that there are other ways the operation can

communicate with and respond to their patients orcustomers

Understanding how a job could be done smarter

Seeing how the quality of a service or product could beenhanced

Finding ways to do background administration moresmoothly

Finding ways to enhance the workplace atmosphere /sociability / working day to the advantage of staff, patientsand employers.


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Strategy is what you do when you dont know

what to do

Tactics are what you do when you know whatto do

Youn

eed tactics


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Tactics (Pinochet and Pelman 1999)

1. Test ideas casually with friends who can point out basic

flaws and ask challenging questions.

2. Keep ideas from natural enemies as long as possible to

avoid opposition.3. Promote ideas modestly and constructively.

4. Test casually on potential customers to check the project is

realisable and profitable.

5. Accept suggestions gratefully.6. Always look to network the idea so it can be thought about

from many aspects.

7. Dont give up at the first sign of disappointment.


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Being intrapreneurial

Select one scenario discussed earlier

How would you go about implementing a

change / innovation over the next 3 months? Develop a detailed plan and be ready to

pitch it to the group in 30 minutes time. Think

widely about opportunities.

Focus on tactics 1, 4 and 6


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Smilor 1997

Effective entrepreneurs (intrapreneurs) areexceptional learners. They learn fromeverything. They learn from customers,suppliers and especially competitors. Theylearn from employees and associates. Theylearn from other entrepreneurs. They learnfrom experience. They learn by doing. They

learn

from what works, an

d moreimportantly, from what doesnt work.

To be effective keep trying out new ideas

wk 1 tue workshop on intrapreneurship

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