whichit - lessons from building a startup
TRANSCRIPT
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Share to Choose.Whichit.
?
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@Jennifer
Which #dress should I buy for the party?
Boohoo Shop
Share withUpload from
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@Victoria
Which is the hot color of this season ?
Engage with your customer
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@Victoria
Which is the hot color of this season ?
5% 15%
20%60%
Identifying customers' preferences
Target audience
Gender
Age
Location
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@Victoria
Which is the hot color of this season ?
5% 60%
20%15%
BUY
Get Coupon
Purchase
Make them an offer they can't refuse
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System Architecture
server Azure MVC Web Api( .Net)
Web application
Landingpage
Androidapp
iOSapp
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So … what I’ve learned ?
• Build only what you must build!• Build smart & make your life easy.• How to add features without building a monster ?• Check yourself .• Tracking tasks .
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Build only what you must build
D.I.Y
D.D.I.Y (Picasso)
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Build things right and easy
• Put things where they belong :• Separate API calls from screens or views• Wrap data access with façade to enable persistent
data and cache .• Don’t duplicate code.• Android : use event’s to allow components
communication without coupling .
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Build things right and easy – server API example
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Add features with no effort
• Use public free API :• Instagram• Amazon • Google• Java– generate POJO easy with online tools:
• http://www.jsonschema2pojo.org/• http://jsongen.byingtondesign.com/
• Android : use intents !
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Add features with no effort
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Monitor
• Use analytics to find out how users use your product• Use crash reporting to find bugs quickly.
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Tasks
• Every version contain large amount of tasks • Different areas – web , server , clients , creative ,
sales .• Different stages – in progress , testing , wait for
release , postpone …
https://waffle.io/
https://trello.com
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IDE’s & links
• IDE’s :• Android studio -
https://developer.android.com/sdk/installing/studio.html
• (Web) brackets.io – http://brackets.io
• Links :• (Android) Open source list – http://android-
arsenal.com• Picasso - http://square.github.io/picasso/• Retrofit - http://square.github.io/retrofit/• Trello – http://trello.com
