web squared, mobile web2.0
TRANSCRIPT
Mobile Web2.0
@JoSanKu
May 28, 2010
MOBAS
Before After
Disruption
24H PC +Mobile Internet Computing
Mobile Internet Computer
Personal Computing
Desktop Internet Computing
Mobile Internet Computing
Mini Computing
CChange
?
Personal Computing
Desktop Internet Computing
Mobile Internet Computing
GoogleAOLeBayYahoo!Yahoo JapanAmazon.comTencentAlibabaBaiduRakuten
Naver
MicrosoftCiscoIntelAppleIBMOracleEMCDellHPCompag
Winners Winners Winners
Source: Mary Meeker 2009 Web 2.0 Summit Presentation
Web2.0
Web2
The Web becomes more closely integrated with the real world via sensor-based
smart phone applications. Web Squared is another way of saying
"Web meets World”
June 2009
How Does Web Meet World?
Web
World
Web1.0 Web2.0 Web2
web2
web2.0web1.0
1990 2005 2010 2013
Mobile web2.0 = Web Squared
@JoSanKu
More Data OpenSensor Generated User Generated
1. Data Web
2. RealTime Web
From Pages to Stream
24H ParticipationLight and Casual
Collective Mind
3. Social WebPage to People
Open Graph• 50,000 Web Sites A Week
Facebook Connect• 500K Apps
• 80K Web Sites
Mobile
Social
Disruption
Social Computing
4. Social Game
We Rule
Top 10 Social Games in Facebook Apps
Source: AppData.com
5. Geolocation
6,000 location-based iPhone apps, 900 Android apps and 300 BlackBerry apps
http://www.readwriteweb.com/archives/number_of_location-aware_apps_keeps_growing_-_but.php
6. Augmented Reality
Out of Time and Space LimitInto Time and Space Creation
7. The Internet of Things
8. Enterprise
The use of social media marketing?
http://marketingwhitepapers.s3.amazonaws.com/SocialMediaMarketingReport2010.pdf
10. Mobile Ad
11. App Economy
Global Market at Home
SNSFast Growth + Low Penetration
http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf
SNS: Cyworld -12% Y/YGlobal Phenomenon, Facebook Leading, Though Many Regional Strongholds
Twitter & Facebook in Korea
Twitter: 430K May2, 2010
無主空山
Entertainment
Media Information Learning Shopping
Search
People As A Platform
Social Web
PCService PortalInternet
Bandwidth ISP
1995 2000 2005
Value
MobilePeople?
2010~
How Soon? How Fast?
2013 2014http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf
Web2 Explosion Expected
• Web2.0
• Social Web
• Smartphone: Mobile Inter-
net Computing/Sensor
+ Innovation
iPad Computing
Disruption
Before After
Social Computing
Mobile Computing
iPad Computing
. - /History of the Internet
CBig
Chan e
Upgrade Korea to
Korea2
with
Power to the People
KT 종합기술원 중앙연구소
@josanku