varun wahi's profile
DESCRIPTION
Personal profile of Varun Wahi - a digital advertising and on-ground activation professional. The presentation has a brief description about him, his areas of expertise and links to some of his work. Do get in touch with him for any work that you may have on digital or on-ground medium. Contact details provided in the presentation.TRANSCRIPT
CAREEREXPERTISEINTRODUCTION
VARUN WAHI’s Bio: With a keen interest in new media/technology and an IT engineering background, I pursued my career in the field of digital and social media. After working for over 4 years in this field with the leading local and international brands from different sectors – I now work for an independent BTL and digital marketing agency . I also engage in social and digital media consultancy work for small and large brands. In the past, I have also taken guest lectures in a leading management institute based in Mumbai, India.
in.linkedin.com/varunwahi
twitter.com/varun_wahi
facebook.com/varunwahi
+971 (0) 56 6425 900
Interested in: Opportunities to consult in digital and
social media marketing domain. Guest lectures.
Languages known: English Hindi
INTRODUCTION CAREEREXPERTISE
Digital Media
MobileSocial
• Campaign conceptualization and management
• Media planning and buying
• Strategizing communication across platforms
• Effective media buying on facebook, FBX, linkedin
• Knowledge of various tools available to improve efficiency
• Understand international and local media trends
• Media buying/selling• APP/WAP sites design
C O M P L E T E O N L I N E
S T R A T E G Y
INTRODUCTION CAREEREXPERTISE
2008: Joined as a business development executive with Oh2Two media
2009: Joined Media2win as a social media executive
2010: Lead a social media team of over 5 people in media2win
2012: Joined Komli media to manage key publisher accounts in APAC region
2012: Started managing GLOBAL premium partnership accounts
2013: Joined Edge as digital head
GET IN TOUCHBRANDSACHIEVEMENTS
• Won best 360 degree integrated digital campaign award for Tata Sky from Campaign India
• Set up and managed Tata Sky’s twitter account for CRM purposes – interacted with various local celebrities via this account and increased followers for Tata Sky to 4K+ with no media spends
• Won an annual pitch with UTV motion pictures – due to this – the agency name appeared before every UTV movie; hence creating a lot of awareness
• Won other multiple accounts (BIBA, AXN) for my agency• Helped multiple international mobile game developers make over
50,000 USD per month• Helped create various social media tools to track performance
and improve efficiency
ACHIEVEMENTS MAZDARBRANDSACHIEVEMENTS GET IN TOUCHBRANDS
ACHIEVEMENTS GET IN TOUCHBRANDS
BRAND DESCRIPTION LINK
Microsoft Windows Phone
Set up the official microsoft windows phone account in India.
Click here.
Tata Sky Twitter Set up and managed Tata Sky twitter account for CRM and grew to over 4K users.
Click here.
UTV motion pictures Set up and managed launch of all UTV motion picture production movies.
Click here.
Tata Sky ACTVE page Set up one of the largest community in India – Actve with very high engagement rates.
Click here.
Microsoft XBOX Created video to launch XBOX in India Click here.
Max Life insurance Created videos with engaging content to create a connect and propagate brand thought amongst TG
Click here.
Igenius scholarship Managed one of the most active parents community in India
Click here.
ACHIEVEMENTS BRANDS
Contact me if• You are looking for someone to strategize your overall digital
media approach • You need someone with expertise in new media and
technology • You need someone to conceptualize and execute creative ideas
across digital media platforms
GET IN TOUCH
in.linkedin.com/varunwahi
twitter.com/varun_wahi
facebook.com/varunwahi
+971 (0) 56 6425 900
