Our ultimate fan

Our music genreOur song is an Indie rock song, we plan to target the stereotype of ‘Hipsters’ and ‘indies’ as these are the similar style to the people appearing in our music video. We have made a love song, which is most appealed to these stereotypes, as the rock genre seems to be more about heartbreak and depression but we are focusing on the moving on from breakups. So, in order to find out how to target our specific audience, I have done some research into exactly what things our audience is into…

Skinny Jeans (rolled up) Boys

Style

Vintage style

Band T-shirts Check shirt

Vans

Converse

high-topsVest tops

Tattoo’s

Piercings, such as tragus, helix,lips and nose.

Highwaisted skinny jeans

denim shorts.

Band T-shirts

Vintage

girls

Hair accessories e.g. bandana

wrist bands

Converse

vans

High- Tops

Piercings, such as tragus, helix,lips and nose.

Tattoo’s

FAVOURITE SHOPSNew Look

H&M

Theurbanapparel.com

Modcloth.com

Topshop

catfish

Primark

Ark

Topman

Republic

Favourite television programmes

How I met your mother

Friends Whitney

Big bang theory

New girl- American sitcom

Rules of engagementSkins

The Inbetweeners

VENUESDepending on where they live, but they would go to quite

small places where the gigs are held, for example the Waterfront in Norwich. This is because they feel individual so the gigs wouldn’t be too large as most of the bands are not too famous. It would be quite chill out but still upbeat and not too expensive.

TECHNOLOGYOur fans would be high tech, but it would seem like they have older things as they prefer the more vintage things such as Polaroid camera’s. However most will have phones such as Blackberries or Iphones, as they like to go on social networking sites such as facebook, myspace, Skype, and most importantly Tumblr as they love to share their own photographs etc.

Restaurants and coffee bar

McDonalds

STARBUCKS

Shake

Little café’s