the maids case study flyer 10 10 final
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Reach 46% of your local customers online with a Local Search programdesigned specifically for The Maids!
15miles is your preferred vendor for Local Search programs.Contact Amy Hill for details: 952.903.4637 or email [email protected].
Source: 115miles / comScore Local Search Usage Study 2010, the section Other includes the following: Social Networking (2%), Directory Assistance (2%),Other Printed Directory (1%), Local Newspaper or Magazine (2%) and Cell Phone/Wireless Device (3%). 2Google keyword tool, October 2010
Why Should I Advertise Online?
Search Engines
33% of local business searches occur on SearchEngines1
On average, over 2.9 million searches occur eachmonth on Google for Maid and House Cleaningrelated keywords2
54% of search engine users go on to make apurchase and 46% make a purchase offline1
Search share is increasing year over year
SEARCH WITH A LOCAL FOCUS.For more information regarding our services and how they can support your local search goals, please visit us online atwww.tmpdm.com or contact your Account Executive, Amy Hill, at 952.903.4637 or [email protected].
Maid Service Search Share1
Consumers go online to find local business information1
SEARCH WITH A LOCAL FOCUS.For more information regarding our services and how they can support your local search goals, please visit us online atwww.tmpdm.com or contact your Account Executive, Amy Hill, at 952.903.4637 or [email protected].
Why Choose 15miles?
You Know House Cleaning, 15miles knows Local SearchThe only constant in the Local Search landscape is change. However, when you work with 15miles, we save you thetime and hassle of managing your campaign, while delivering the best possible customers at the lowest possible cost.
Detailed Personal Tracking: Your personal login and password allows you to view click and call resultstracked through 15miles’ reporting website
Dedicated 15miles Management: 15miles optimizes your campaign by monitoring leads, estimatingsales/ROI and tracking campaign trends
15miles offers a level of performance detail that is not available when you manage a Paid
Search campaign on your own
Paid Search Case StudyBackground
A The Maids franchisee partnered with 15miles in July, 2010 tocreate a Paid Search campaign.
Campaign Results The campaign has increased leads and lowered the cost per lead without changing page position
Cost per lead decreased by 20%
Total monthly contacts have increased by 25%
The conversion rate has steadily increased over the past three months, in turn delivering higherquality leads