the agency response, digiday wtf vr, may 11th, 2016
TRANSCRIPT
“I despise any form of advertising, I will be removing any ads no matter what it takes.”
Gamer on reddit
“Virtual reality is the first step in a grand adventure into the landscape of the imagination.”
Frank Biocca,Communication in the Age of Virtual Reality
“VR lets you live out your fantasies, that IRL would be dangerous, or get you in trouble, or
both.”
Derek Friedman, ECD at Huge