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<ul><li>1.Infomous: We show whats trending, you choose whats relevant Prepared for: SXSW Panelpicker Presented by: Paolo Gaudiano Date: 25 July 2013 </li></ul> <p>2. The Internet has changed the way we get information 2013 Infomous, Inc. - All rights reserved 2 3. Finding relevant information online is a challenge 2013 Infomous, Inc. - All rights reserved 3 Relevant Content 4. 2013 Infomous, Inc. - All rights reserved 4 Source: eMarketer, 4/25/13 from Media Behavior Institute and Experian Marketing reports More than 80% of online activities involve reading text! 5. Example: daily headlines 2013 Infomous, Inc. - All rights reserved 5 Can you find whats relevant to you in todays news? 6. What are people saying on social media? 2013 Infomous, Inc. - All rights reserved 6 7. Searching can be frustrating 2013 Infomous, Inc. - All rights reserved 7 8. We like pictures better than text! 2013 Infomous, Inc. - All rights reserved 8 9. 2013 Infomous, Inc. - All rights reserved 9 SXSW search in a cloud 10. Infomous addresses the relevance problem through visual exploration 2013 Infomous, Inc. - All rights reserved 10 11. The punch line 2013 Infomous, Inc. - All rights reserved 11 12. The business model 2013 Infomous, Inc. - All rights reserved 12 13. Business applications: two main use cases Consume information Visual exploration of content that interests you Possible targets: Consumers Enterprise (reputation monitoring, data analysis, information management) Events (monitor, showcase) 2013 Infomous, Inc. - All rights reserved 13 Publish information Increase site engagement and expose more content Possible targets: Publishers eCommerce sites Portals Corporate sites 14. Our early successes 2013 Infomous, Inc. - All rights reserved 14 For links to live examples, visit http://www.infomous.com/explore/sites 15. Publishers enjoy high engagement levels Representative results: 15-20% interaction rate 3-5% overall CTR to new pages 10-15 minutes average time on page 2013 Infomous, Inc. - All rights reserved 15 16. Consumers enjoy using (and embedding) Infomous 2013 Infomous, Inc. - All rights reserved 16 17. Competitive Positioning 2013 Infomous, Inc. - All rights reserved 17 18. Our competitive landscape 2013 Infomous, Inc. - All rights reserved 18 Content Recommendation Contextual Advertising Social Media Analytics Text Analysis &amp; Visualization Content Curation &amp; Discovery 19. Our unique way of solving the relevance problem 2013 Infomous, Inc. - All rights reserved 19 The traditional way: organize and target The Infomous way: expand coverage, explore visually 20. Please try out Infomous and spread the word! 2013 Infomous, Inc. - All rights reserved 20 Paolo Gaudiano paolo@infomous.com @icopaolo </p>