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- 1. People from all over the world come to India for spiritual or cultural tourism Varanasi, Vaishno Devi, Haridwar, Tirupati Balaji, Jagannath Puri, Rameshwaram, Golden Temple, Bodh Gaya, St. Xaviers Church of Old Goa, Ajmer Sharif, Nizamuddin, Braj-Vrindavan are some sought after destinations While most destinations are shrine-centric, Braj Bhoomi spreads across 5000 sq km and has a lot to offer
2. 50 million tourists come to Braj annually Taj Mahal receives merely 6 million tourists a year 3. Braj is the land of Lord Krishna, propounder of world famous Srimad Bhagvad Gita 4. Despite this Braj is grossly neglected it needs facelift to become a world class tourism destination 5. Historic efforts to restore Heritage sites in Braj by The Braj Foundation New Delhi Vrindavan Lucknow Jaipur www.brajfoundation.org 6. Brahma Kund, Vrindavan Had become garbage dumping ground for 200 years 7. Brahma Kund, Vrindavan after restoration 8. It is a tribute to what can be done with peoples participation. An excellent initiative, it would be our effort to support it in all possible manner. Chief Secretary Govt. of UP I had the opportunity to see the restoration of a heritage site (Brahm Kund) done by The Braj Foundation. It is a commendable work done with great sensitivity Secretary Planning Commission of India 9. Where is Braj? Located some 115 Kms from Delhi on the Delhi Agra national highway The entire region lies well within the Golden triangle of Delhi Jaipur Agra Spans across the Mathura district of UP, Bharatpur district of Rajasthan and Palwal district of Haryana Raj. Haryana UP 10. How big is Braj ? Covers an expanse of 5000 sq. Km centering around Vrindavan Comprises of over 1300 villages Over 1000 traditional water bodies (Kunds) 137 sacred forests (Van) 18000 acres of Hilly terrain with numerous sacred heritage sites 11. Major tourism centers of Braj Mathura Vrindavan Gokul-Mahavan Baldeo Barsana Nandgaon Goverdhan Deeg Kaman Hodal etc. 12. Brajs Key Assets Kunds Forests Heritages Hills 13. Unique Rural society 14. Land of vibrant cultural traditions and festivals The villages of Braj are replete with innumerable festivals showcasing the rich culture and tradition of the region round the year. These festivals should be made the basis of all tourism activities in the region. The Braj Foundation has an extensive documentation of these festivals literary, video recordings and other formats. HOLI NAUKA UTSAV RADHA ASHTAMI CHHAPAN BHOG 15. Over 6000 magnificent temples and holy shrines associated with Sri Radha Krishna 16. Braj had 137 transcendental Groves Darshan Van, Badhauta Gahvarvan, Barsana Belvan Bhandir Van 17. All these groves are associated with the numerous leelas of Sri Radha & Krishna 18. Brahma Hill, Barsana The Majestic Landscapes of Braj Heritage Sites spread all over the hills of Braj Ashtasakhi Hills, Barsana 19. The splashing beauty of Braj Radha Baoli, Vrindavan Patit Pavan Kund, Gokul Chandra Sarovar, Goverdhan Kishori Kund, Bijwari 20. Braj the Cultural Capital of India All forms of Indian music, literature, arts - dances, architecture, cuisine, crafts, theatre and other aspects of culture have distinct influence of Braj. Mohini AttamOdissi Manipuri Kathakali KuchipudiKathak Kalamkari Tanjore Pata Chitra Miniature 21. All the sacred hills mentioned in Indian scriptures are situated in Braj Gangotri, BadrinathGandhmadan Parvat Nar ParvatGoverdhan Hill 22. All these hills are connected to one or the other pastimes of Krishna 23. GangotriYamunotri BadrinathKedarnath All the pilgrim centers of India have their prototype in Braj 24. Fisalini Shila Saugandhini Shila Bhojan Thali, Leela sthalies on hills of Braj 25. Picturesque ghats of river Yamuna Keshi Ghat, Vrindavan Vishram Ghat, Mathura 26. Numerous leelas were preformed at the banks of Yamuna 27. Unfortunately this vast heritage is lying neglected, widely ignored and is nearing extinction 28. Hills were being blasted out The Times of India, New Delhi Friday, February 4, 2005 Rajsthan Patrika Alawar 2 April, 2005 29. Plight of Ancient Kunds Out of over 1000 only 20% have survived Lalita Madhav Kund, LodholiNayan Sarovar, Kaaman Subhadra Kund 30. Brahma Kund, Vrindavan had been encroached Sordid condition of Rudra Kund Dilapidated Jalmahal, Barsana 31. Poor state of Braj groves Only 3 of 137 have survived 32. Gutter gushing out in Yamuna Ancient Ghats encroached upon Sewage all around banks Drains flowing out in the river The sordid state of Yamuna 10 million times more polluted than its tolerance limit 33. Devotees spend crores of rupees in temples. But they ignore the fact that the transcendental pastimes of the Divine Couple Sri Radha Krishna were not performed in the famous temples, posh ashrams or guest houses of Braj-Vrindavan 34. They were rather performed in the Forests on the banks of river Yamuna at the numerous Kunds on the holy hills 35. Hills & Groves are the real temples of Braj na: purao janapda na ga`amaa gaRhavayama ina%yaM vanaaOksatat vanaSaOlainavaaisana: EaImadBaagavat 10.24.24 The cities, the cultured lands nor the villages their houses are ours, we are the forest people dear father, we always live in the forests and on the hills. Krishna to Nand Baba 36. Krishna - the primordial environmentalist Eating Mud - Earth Punishing Kaliya - Water Drinking forest fire - Fire Killing Trinavarta - Air Killing Vyomasur - Space 37. Devotees of Krishna should follow His footsteps and restore the environment and cultural heritage of Braj. 38. So, what is the way out 39. Restoration of over 1000 Kunds, Revival of 137 forests, Protection and forestation of hills, Dredging & restoration of river Yamuna, Conservation of heritage buildings Promotion of organic farming Development of tourist infrastructure An all round development of Braj comprising of : 40. The Braj Foundation Heritage, Community, Environment Vision: To restore the pristine glory and grandeur of Braj as a model rural society 41. Founders Mr. Alfred Ford Director Ford Motor Foundation Detroit, USA Mr. Suresh Neotia Chairman, Gujarat Ambuja Cement, Kolkata Mr. Hrishikesh Mafatlal CEO, Arvind Mafatlal Group, Mumbai Mr. Kamal Morarka Chairman, Gannon Dunkerley & Co. Mumbai & Ex Minister PM Office Mr. Vineet Narain Sr. Journalist www.vineetnarain.net 42. Chairman, Vineet Narain, (www.vineetnarain.net), New Delhi Vrindavan Exe. Dir. (Tourism), Sanat Kaul, IAS (1971), Ex-CMD, Delhi Tourism Dev. Corp. Exe. Dir. (HRD), Abhijit Gupta, B.Tech (IIT), M.Tech (USA), MD, Case New Holland Const. Equip. India Ltd. Indore Exe. Dir. (Corp. Affairs), Rajat Jain, IIT (D), IIM (A), MD Xerox India Ltd. Exe. Dir. (Legal & Admin. Affairs), Rajneesh Kapur, New Delhi Project Director, R K Gautam, B Tech. Civil, Vrindavan Project Manager, Bipin Vyas & Bhupender Mathuria, Vrindavan Project Coordinator, Gaurav K Gola, B. Sc. (Hons), MBA, New Delhi Vrindavan Architect, Shalini Dasgupta, M. Arch. (SPA), New Delhi Landscape Designer, Shyam Singh, M. Arch. (SPA), Horticulturist Executive Team 43. The Developmental Model An all round integrated development of Braj comprising of : 44. Strategic Partnerships 45. Accomplishments so far. 1.Restoration of 46 Ancient Water Bodies in different stages 2.Revival of 2 Groves, work on 4 more in progress 3.Protection of Hills & Regeneration of Green Cover 4.Master planning of Braj for UP Govt. 5.Restoration of 3 heritage buildings 6.Audio-visual documentation of Braj culture 46. 7. Drinking water supply projects in some villages 8. Exhaustive scientific survey of Braj region 9. World-wide awareness campaign about the plight of Braj 10.Nine grand Braj Mahotsavs in different parts of the country 11.Special legislations for Braj protection 47. Kund restoration 48. The Braj Foundation wins 2nd time the best NGO award supported by UNESCO for revival of water bodies Distinguished Water NGO 2012-13Best Water NGO 2012-13 Best Water NGO 2010-11 49. The Braj Foundations Kund Restoration Process Mobilizing the local community Necessary permission & go-ahead from District Administration Survey of the Kund site Preparation of detailed restoration plan Pumping out the dirty water, if any De-silting of the Kund Repair/ construction of side walls, ghats Plantation Beautification 50. Professional Planning Approach Step 1: Listing of Sites Step 2: Satellite Imagery Analysis Step 3: Revenue Map Analysis 51. Step 4: Physical Land Survey Step 5: Hydrological Plan Step 6: Architectural Plans 52. Kunds of Braj are plotted on satellite map by The Braj Foundation 53. More than 46 Kunds in different stages of restoration Gomti Ganga, Kosi Pawan Sarovar, Nandgaon Vrishbhanu Kund, Barsana Dohini Kund, Chiksauli Sangam Kund, Khayara Vihval Kund, Sanket Nayan Sarovar, Seu Chandrasarovar, Chaumuha Kamdev Kund, Hatana Padma Kund, Kumudvan Gaya Kund, Kaman Roop Kund, Barsana Jai Kund, Jait Mohan Kund, Vanchari Gadbadri Kund Vimal Kund, Kaman Madhuvan Kund Lohvan Kund, Lohvan 2 Kunds at Kamai Ratna Kund, Dabhaala Garud Govind Kund, Chhatikara Radha Sarovar, Manpur Mansa Kund, Pasauli Govind Kund, Vrindavan Madhuri Kund Brahm Kund, Chaumuha Vihar Kund, Chiksauli Brahm Kund, Vrindavan Ratnakar Kund, Kosi Ramtal, Sunrakh Rudra Kund, Jatipura Jawahar Kund, Sakitara Suraj Kund, Julhendi 54. Gomati Ganga, Kosi Financial support by Dr. Ramjilal Shastri & citizens of Kosi Before After Total Expenditure Incurred: Rs 40 lakhs 55. Proposed plan of Gomti Ganga 56. Shiv Taal, Mathura During restoration After restoration 57. Radha Sarovar, Barsana 58. Restoration work at Mohan Kund Vanchari (Hodal, Haryana) 59. Restoration work at Roop Kund, Barsana 60.