USING THE WEB FOR COMMUNITY SERVICE

How Serve 2.0 Can Serve You!

INTRODUCTIONS

Davidson Housing Coalition

Solomon House

Ada Jenkins Center

HealthReach Community Center

Bonner Scholars Program & Foundation

A BRIEF SURVEY

Website?

Wiki?

Facebook or MySpace?

YouTube?

Blog?

Twitter?

Social Bookmarking?

WHY WE’RE USING WEB 2.0

Students are online

So are other people (Facebook is now the 4th most used website worldwide!)

Knowledge is online

Vast potential to spread ethic and practice of community service

Deepening impact

Social Change

Health

Poverty

EnvironmentEducation

Reflection

ReadingsPolicy

Non-profits

Government

Higher EducationCommunities

Sharing Inspiration & What Works

Connecting Service to Solutions

StudentsFrom Best Practice

to Common Practice

Staff & FacultyPartners

Elected Officials

Policy Makers

Building a movement:around civic engagement

community buildingdiversity

international perspectivespiritual exploration

social justice

A BIT OF CONTEXT

Bonner Programs at 80+ colleges & universities

Each one works with 10-100 students

Each has 10-200 community partners

We work across common issues to make a difference

TOOLS CAN HELP WITH...

Outreach, recruitment, & matching

Program management (and design)

Connecting you to other resources on campus (and in our network)

Storing & sharing your knowledge

FOUR KEY TOOLS

WIKI: Partner Profile for Bonner Program or Campus-Wide Wiki

Facebook: Profile, Group, Fan Page, & Ads

PolicyOptions tool for research

Videos: Bonner Video Project and Serve 2.0 grant

USING A WIKI: A PARTNER PROFILE

Wiki: interactive web-page (you can edit)

Agency Name & Contact Info

Mission/Vision

Program Descriptions

Map/Location

Volunteer Positions

Videos & More

A simple profile introduces your

site.

Students create, access,

& update.

This is Davidson’s

Wiki...with a spot waiting for

you!

A Campus-Wide Wiki can help with

outreach, listing volunteer

opportunities at your site.

The Wiki can introduce students to important information about the neighborhood. Here

students did community asset mapping to create

videos and then mapped partners.

The wiki can be a tool for students at

your site to do planning & better

work (setting goals, charting

progress).

You can join the Bonner Network

Wiki to learn more & connect to other uses.

SO WHAT DO WE NEED TO DO TO WIKI?

Get your emails added

Appoint a student to help you...

Let’s brainstorm some next steps!

USING FACEBOOK: PRACTICAL OPTIONS

Your agency as a ‘person’

Facebook Fan Page

Facebook Group

Calendar and Events

Ads & Peer-to-Peer Recruitment

It’s SOCIAL (limited programmatically)

Check out Davidson’s

Bonner Scholars Group (93 members)

Link your social media options to

your main webpage.

Students and other volunteers can be fans of your page.

Post photos from events.

Create a profile with basic information.

You or a student volunteer can

create a group for your organization &

recruit others. (Tony has 969

friends).

You can also create and pay for an ad on Facebook.Make sure to cap the amount you want to spend (even $10).

Target specific individuals at the school (Davidson’s students, alumni or Bonners) or in the community.

Pay per click to keep it affordable.

SO NOW WHAT WITH FACEBOOK?

Your strategy should depend on what you’re comfortable with and how you want to spend your time...

Get a student on this one.

Let’s brainstorm some next steps!

POLICY OPTIONS:A RESEARCH TOOL

Students and faculty are now working to research related program models & policy issues

Your input helps define the topic

Over time, we will build a new resource for communities

This starts with a campus profile for

its work on the issue.

This is just starting...each

campus will pilot one issue brief this

semester.

As students & faculty do research, they can record it

here.

There will also be ways to record &

access information by locality.

Bonner Campuses are now starting to

identify topics with partner input. Then,

they’ll work through a detailed process to create issue briefs.

SO WHAT DO YOU NEED TO DO?

Think more broadly about your organization’s work. What might be some possible topics for policy-related research?

Think in terms of legislation and also program models.

Each organization brainstorm some ideas to discuss with students.

VIDEO PROJECT: SHARING OUR STORIES

Bonners are now involved in creating videos

Program Profile

Partner Profile

Issue Profile

Training & Enrichment Activity

POTENTIAL PARTNER INVOLVEMENT

Telling your story through a Partner Profile video

Sharing your knowledge through an Issue video

Expanding your resources for training

Participation is OPTIONAL.

Permission & Media Releases Required!

Videos may later be shared through the

Bonner Network via our YouTube channel and other postings.

SO ARE YOU INTERESTED IN VIDEOS?

Which of the videos interest you most (partner profile, issue profile, training activity)?

Express your interest to Bonner staff & students

There are many more tools!

Learn about other tools at our Serve 2.0

Resource wiki(http://

serve.pbwiki.com)

WHERE TO LEARN MORE

Bonner Network Wiki (http://bonnernetwork.pbwiki.com)

Davidson Wiki (http://davidsonserves.pbwiki.com/FrontPage)

Serve 2.0 Resource Wiki (http://serve.pbwiki.com/)

Bonner Foundation (www.bonner.org)