seo project management success with a virtual team by nicole munoz

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SEO Project Management SEO Project Management Success with a Virtual Success with a Virtual Team Team By Nicole Munoz

Author: jason-ball

Post on 26-Mar-2015




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SEO Project Management Success with a Virtual Team By Nicole Munoz Slide 2 Slide 3 Slide 4 Slide 5 Slide 6 You got your first client! Now what? Slide 7 Welcome New Clients Slide 8 Slide 9 Slide 10 Slide 11 Project Management System Slide 12 Backlink Reports Slide 13 Slide 14 Compare Top 5 Competitors Slide 15 Slide 16 Evaluate Keyword Difficulty Slide 17 Slide 18 Ranking Reports Slide 19 Track Rankings Slide 20 Outtask, Outsource, Assign to Team Slide 21 Master Project Tracker Slide 22 Slide 23 Slide 24 Use Control Numbers Slide 25 Slide 26 Trackers in Basecamp Slide 27 Web Assistant Tracker Where to Upload (Submityourarticle, Hubpages, Web 2.0) Keyword and Url for the author resource box Pen Name to Use (Usually we have Multiple Accounts) Slide 28 Web Assistant Tracker Web Asst - Name of Who Assigned To Url Where Uploaded Bookmarked Name of Which Account Used R/S = Rss Feeds of Document and Author T = Where Pinged U = Webmaster says yes or no if added to juicer site Slide 29 Slide 30 Slide 31 Building Your Outsource Team Project Manager Writers Link Builders Webmaster Research Assistant Slide 32 Outtask Service ProvidersCompanies Slide 33 Google Forms / Docs Slide 34 Training Workers Slide 35 Testing Workers - Systems Slide 36 Inspect what you Expect Inspect their workIssue Payment Slide 37 Communication = Key to Success Slide 38 Worker Checklist Foreign Workers Signed Independent Contractor Agreement Fully Filled out W8-Ben Test Project Completed US Workers Signed Independent Contractor Agreement Own business license for their state W-9 Signed and on file Test Project Completed Slide 39 Hiring a Project Manager Slide 40 Project Managers Responsibilities! Slide 41 Paying Your Workers Keep In House or Bookkeeper Have Admin Assistant Issue Payments Pay via or Keep Records of each worker if audited. Must be able to prove they were real workers and did real work. (Ask your lawyer for legal advice.) Slide 42 How to set Pricing for Workers How much should they make per hour? Calculate Piece Work Rate so they earn that amount. Assign Task that covers equivalent of 5-10 hours of work. Slide 43 Project Based Pricing Example If owner can do at rate of 10 per hour, budget for workers at 5 per hour. PH rate is approx $2.50 per hour for entry level work. Divide $2.50 by 5 per hour. Piece work rate is $.50 per unit of work for working at the slowest acceptable rate. Slide 44 Training Your Workers Slide 45 Developing Your Team Online Business Manager Admin Asst.Bookkeeper Research Assistant Project Manager Team One WritersLink Builders Project Manager Team Two WritersLink Builders Web Developer Webmasters Slide 46 Team Development Out-Tasking Project BasedPH or USHigh Turnover High Volume, Low Quality Not Always Available Outsourcing Hourly Workers PH or USHigh Costs Long Term, High Quality Always Available Slide 47 Outsourcing Sources Slide 48 Slide 49 Recommended Resources Slide 50 Questions? Slide 51