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360 video is any video where the user can control the perspective in 360 degrees basically, a 360 video is a film where the viewer can move the camera. how can a user control…
may 11, 2016 ron diorio vp business development and innovation vr: publisher’s cheat sheet making cross platform content for vr takes careful planning + time and money…
wtf virtual reality. may 11, 2016 sophie kleber @bibilassi how can brands become part of the vr story? question 1. enter the new worlds âi despise any form of advertising,…
creative possibilities for virtual reality resh sidhu - creative director of virtual reality 11 may 2016 we are framestore we create extraordinary experiences combining…
t brand studioâs vr approach at t brand, we donât just check the vr box. narrative and visuals are equally important. we see vr as an honor and a privilege. weâre passionate…
hello. i have a dirty secret. when is vr right for a campaign? 3 1. brand story 2. target audience 3. campaign context 1. brand story 2. target audience 3. campaign context…
wtf is programmatic advertising? digiday from the editors at digiday: an essential guide to the acronyms and underpinnings of modern digital advertising systems 01. wtf is…
1 dave meeker (@dmeeker) vice president, isobar us global head click here to add your title 2 the difference between virtual reality augmented reality and § what constitutes…
confidential how does virtual reality work? devices, science & more. todd krieger, director emerging technology may 11, 2016 fifteen minutes 6 devices 4 way to track…
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1 wtf is programmatic? real time bidding cheap remnant inventory crappy inventory race to the bottom automation efficiency @carlkalapesi • technology can deliver benefits…
wtf is up with viewability? jeff burkett senior director, sales operations and product strategy @burk504 vendors only care about the buy-side* measurability is just as important…
1 wtf is an ad exchange? by michael smith vice president, revenue platforms and operations, hearst magazines digital media april 30, 2015 5/4/15 © 2015 hearst corporation.…
cross device: a publisher’s perspective andrew goodrich, programmatic product specialist the weather company april 30, 2015 connected devices are increasing rapidly the…
beyond ad blocking: some thoughts from the guardian leading independent, liberal voice in america 38-40 million uniques average age 34 59% millennial introducing the guardian…
1st and 3rd party data for publishers agenda • wtf is 1st and 3rd party data? • benefits of 1st party data • best practices wtf is 1st and 3rd party targeting?…
wtf is programmatic advertising? digiday from the editors at digiday: an essential guide to the acronyms and underpinnings of modern digital advertising systems ®presented…
w e l c o m e to c o n v e r s at i o n s s ta r t h e r e . hi! iâm kirsten 2 huffpost international senior strategy manager oversee sales strategy, monetization tactics,…
1. digiday: wtf ad blocking “what’s at stake” 2. advancing the future of trust content 3. @jason_kint ① the bad news ② the really bad news ③ the good…
how ad blocking affects load times "adblock" keyword growth from 2005 to 2015 150+ million users source: google trends and the guardian will ad blocking improve…