prospectus for sharecomp 2012

E x h i b i t o r P r o s p e c t u s

The Share-Based Compensation Virtual Conference

Live: 16 February 2012www.sharecomp2012.com

http://www.sharecomp2012.com


ShareComp: What and Why?

ShareComp 2012: Share-Based Compensation Virtual Conference

Why Exhibit?One of the largest events for share-based compensation, ShareComp is unique among events in the industry. ShareComp brings together influential decision-makers, experts and leading providers from around the world for a one-day live event plus a six month On-Demand event. Industry leading and progressive companies will want to be a part of this significant virtual conference.

Instantly and continuously measurable lead generation• Qualified leads: Average of more than 190 direct contacts and 1,800 participant leads • Detailed participant data: Activity reports for: booths, chats, document downloads,

presentations, polls and prize drawing participation• A benefit for your contacts: Silver sponsorships and higher receive a custom sponsor

code for unlimited number of participants - ($595 value per attendee)

Time and money savings • No travel costs or lost office

time: Participating from the office provides complete flexibility for booth staff scheduling

• Free staff education: All sponsorship levels provide unlimited staff attendance

• No booth costs: Great looking booths require no purchase, rental, shipping, or union fees

• No printing costs: A “green” event, ShareComp supports electronic distribution of all conference invitations, collateral, and educational materials

16 February 2012

What is ShareComp?ShareComp is the only global, virtual conference for share-based compensation information and solutions. Our ShareComp 2011 conference had over 1,800 registrants and connected more than 800 companies over a 16 hour period.

Which Sponsorship Level is Right for You?

•! Platinum: Maximum visibility and engagement with highest profile event (Keynote), top promotional billing

•! Gold: Great visibility and engagement with premier time slots for presentations, next-to-best booth placement

•! Silver: Good visibility and engagement with a presentation and Sponsor Passes

•! Bronze: Value visibility opportunity and good opportunities for engaging customers

Want to know more?Go to www.sharecomp2012.com for more conference and exhibition information.

2© Virtual Conference Partners



ShareComp by the Numbers

ShareComp 2012: Share-Based Compensation Virtual Conference 16 February 2012


Participant Interaction During a Virtual Event

20%34%

45%71%74%77%Downloaded materials

Watched a webcastVisted a boothParticipated in chatResponded to a poll or surveyExchanged contact info with sponsor

19%34%

37%49%49%

59%Visited a vendorʼs site for more information about themUsed a Search Engine ro get more information about a vendorRevisted the same event on-demandForwarded registration page to co-workers / colleaguesForwarded on-demand link to co-workers / colleaguesProactively contacted a vendor for more information

Activities Resulting from Virtual Event Attendance

26281845

1295

15841194

900

14027

47361599

4726

1904767

ShareComp 2010 ShareComp 2011 ShareComp 2012 (proj.)

1110808

588

230199

172

Registrants

Unique Users (Live Day)

Avg Visitors per Sponsor Booth

Companies

Unique Webcast Presentation Views

7930

44322477

Unique Content Item Views

228192

161

Avg Unique Content Views per Sponsor

Group Chats: Unique Participants

Show-wide Statistics

Sponsor Specific Statistics

ON24 Virtual Event Survey Statistics

Exhibiting at ShareComp



Unlike any other event in the industry, ShareComp brings together influential decision-makers and leading industry vendors for a one-day live event plus a six month On-Demand event. It is the only virtual global conference and exhibition for share-based compensation. !It offers:• Measurable lead generation

o Real-time chat transcripts, document download activity, presentation attendance, poll and prize drawing participation, and booth activity

o Tracking of custom Sponsor Pass usage

o Conference contact listso Searchable participant index

• Time and money savings o Participating from the office

provides complete flexibility for booth staff scheduling

o No charge for staff to participate in education sessions and network

o Virtual booths don’t need to be purchased, rented, shipped, or outfitted

o Online distribution of conference invitations, collateral, and educational materials

• Convenienceo Live event times offer global

interaction during regular business hours

o On-Demand access to presentations, booths, content, and other attendees for six months

ShareComp 2012 Live opens on 16 February 2012 at 9:00 AM GMT with live presentations and scheduled chats, staffed booths, and networking. The conference is live during business hours in Europe, India, Australia, Japan, and the Americas, concluding at 5:00 PM PST (US).

ShareComp On-Demand

Most events give you two or three days of contact. ShareComp gives you six months. Webcast recordings, scheduled chat transcriptions, and event content are available On-Demand six months following the live event.

The Exhibit Hall will be open for guests to peruse booth content and meet sponsors by appointment. Throughout the On-Demand period, sponsors seeking the most marketing exposure will add and update booth content. Updated and new presentations, articles, marketing collateral, and web links can be drivers of new booth activity.

On-Demand is also a time for sponsors to fully-utilize booths with scheduled live presentations, demonstrations, chats, and other events. Ongoing marketing throughout the On-Demand period will attract new participants, while periodic alerts will keep ShareComp 2012 registrants up-to-date on changes to conference content.

ItemTypical Cost at

Traditional ConferenceCost at ShareComp ShareComp Savings

Basic booth space $5,000 $3,500 $1,500

Premium booth space $12,000-$40,000 $7,500 - $15,000 $4,500-$25,000

Booth purchase/rental and set up fees

$2,000-$100,000 $0 $2,000-$100,000

Printed Collateral $500-$5,000 $0 $500-$5,000

Sponsored items, meals, or events

$2,500-$100,000 Included in Premium booth packages $2,500-$100,000

Keynote sponsor $10,000-$100,000Included in Platinum sponsorship (less any speaker’s fees)

$10,000-$100,000

Travel, food, lodging$1,500-$2,500 per person

$0 $1,500-$2,500

Registration fees$750-$1,800 per person

Unlimited staff and guest passes included with Silver, Gold and Platinum. Unlimited staff for Bronze

$2,250-$60,000

Total Costs (before discounts)

$3,500-$15,000Total savings:$24,750-$394,000

So Much More, for So Much Less


Networking OpportunitiesThe average attendee spent more than 3 hours at ShareComp 2011. The average sponsor had 200 booth visitors and more than 200 document views. With a searchable index, attendees are easy to find and engage. You can share contact information with a click.

4

3.3

2.7

Avg. Hours of Attendee Participation

44

39

34

Number of Countries Represented

ShareComp 2010

ShareComp 2011

ShareComp 2012 (projected)

ShareComp 2010

ShareComp 2011

ShareComp 2012 (projected)


Unique Package Features Platinum Gold Silver Bronze

Limited number of sponsors per package 2 6 12 --

Pre-Registration Head-Start Time Period 28 21 14 --

Sponsor Pass Use Report ✓ ✓ ✓ --

Exhibit Hall Booth

! Location Central Central Peripheral Peripheral

! Number of items of content Unlimited 30 20 10

! Direct-to-booth participant registration ✓ ✓ -- --

! Visitor Survey ✓ ✓ ✓ --

Scheduled Activities

! Keynote 1 -- -- --

! Webcast with Q&A 1 1 1 --

! Scheduled Chats 4 3 2 1

! Prize drawing 1 1 -- --

Other Marketing Exposure

! Click-to-Booth Link in Lobby ✓ ✓ -- --

! Large lobby banner ✓ -- -- --

! Conference welcome recognition ✓ ✓ -- --

! Logo on promotional materials Large Medium Small --! Pre-loaded items in participant briefcase 2 1 -- --

All packages include:• Full-conference access during ShareComp Live on 16 Feb 2012 and during the six month On-Demand period.• Real-time reports of booth activity, content downloads, and sponsored activity.• Logs of booth chats are available for review post-conference.• Training for booth setup, and tips on maximizing sales leads from the booth and other ShareComp locations.• Booth content listed in ShareComp 2011 Index.• Downloadable attendee activity reports and contact information.

ShareComp Sponsorship Levels


73

219

347

519

172

188

229

333

3

5

8

32

Unique Content Views Booth Visitors Avg. Booth Visit (minutes)

Platinum

Gold

Silver

Bronze

Key Sponsor-level Statistics from ShareComp 2011


Exhibit Hall Booth • Location. Attendee’s first view in the Exhibit Hall is of Platinum and Gold

sponsor booths; scrolling right or left reveals Silver, then Bronze sponsor booths.

• Style templates are used to differentiate booths by appearance. Platinum and Gold sponsors choose from the largest selection of templates. Custom booths can be designed for an additional fee.

• Booth content may include audio and video files, white papers, presentations, or other resources. Some sponsors use web links to resources on their company’s servers or to useful external sites. All ShareComp content, included that from booths, is indexed and can be found in the Resource Center or via a topic or title search. Content attracts booth visitors.•Surveys can be conducted in the booth

as a means of gathering more information about or opinions from booth visitors. They are often used in conjunction with giveaways or invitation-only events.

• Public and private chats are the two primary methods of communicating throughout the conference, including your booth. Transcriptions of public booth chats are available On-Demand. Conversations between representatives and booth visitors often begin with text chat and continue on the telephone.

• Virtual booth training is offered to all sponsors for booth representatives. Tips on staffing the booth and maximizing opportunities will be discussed.

One-click icons and logos are located in ShareComp promotions and during ShareComp Live and On-Demand. They provide a one-click link to sponsors’ Exhibit Hall booths.

• Sponsor directories and promotional materials have active links to locations of sponsors’ choosing.

• Scheduled presentations and other events have the sponsor’s logo linked to their booth.

• Lobby banners are reserved for Gold and Platinum Sponsors.

Virtual Booths are Better



General Admission and Sponsor’s Exemption

The registration fee for non-sponsor participants is $595 per person. Most participants will attend for free with a Sponsor Pass, which is available from Platinum, Gold, and Silver sponsors.

Direct-to-Booth (D2B) Admission

Guests of Platinum and Gold Sponsors automatically enter ShareComp through their sponsor’s booth. These guests typically stay longer, interact more, and download more information in their sponsor’s booth than in other booths.

Pre-Registration Head Start

Participants typically accept and use the first sponsor pass offered. Platinum sponsors may issue Sponsor Passes 28 days prior to the opening of general registration. Gold sponsors will have a 21-day head start and Silver sponsors 14-day head start. Use of Sponsor Passes are tracked and included in the conference reports package for Platinum, Gold and Silver Sponsors.

Registrant Data and Activity Reports

Sponsors can access lead reports of all booth visitors, sponsored activity participants, sponsored content viewers, and sponsor pass users with contact information and detailed qualifying information. Reports will be available for the ShareComp live event and anytime during On-Demand.

What Does Sponsorship Get You?

Scheduled Events

Sponsors receive an attendance report for their scheduled activities. Presentations are scheduled on a first-come, first-served basis by sponsorship level.

• Keynote addresses have the highest visibility of the presentations. Platinum sponsors have the right to provide a keynote address; topic and speaker must be approved by VCP. Each Keynote address may be audio or video with the option of a live question and answer period.

• Webcast presentations are a 30 minute live or pre-recorded, video or slides-with-audio webcast held in the ShareComp Presentation Hall.

• Scheduled chats are open-dialogue text chats on pre-determined topics introduced by moderators. Topics include best practices and detailed analyses of issues covered in webcasts. Scheduled Chats are open for 60 minutes per topic.

• Prize drawings are announced show-wide, and may be used to drive booth traffic. They appear on the ShareComp agenda and in reader board reminders. ShareComp uses an innovative points-based system to drive participant interaction with sponsors and presentations.

Additional Visibility• Video acknowledgement in conference welcome message.

Platinum and Gold Sponsors are thanked for their support in the ShareComp lobby greeting.

• Static logo on printed promotional and registration materials: active link on e-materials, Platinum, Gold and Silver Sponsors will have logo placement on the ShareComp web site.

• Booth content listed in ShareComp 2012 Index. Booth content is also available through a topic search or in the Resource Center, so the number of items in the booth equals presence outside the booth.

• Pre-loaded items in participant briefcase. As with a physical conference, participants may collect items from sponsor booths. This feature allows Platinum and Gold Sponsors to pre-load an item each participant’s briefcase. All items in the participants’ briefcase will be downloaded to their computer at the touch of a button.

• ShareComp is promoted heavily on social and business networking sites such as Twitter, Facebook, and LinkedIn.



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Benefits of Early-Bird SponsorshipG Choice of sponsorship level. Only 2 Platinum and 6 Gold packages available.G Priority booth template selection (booth exclusivity for Platinum and Gold.)G Priority consideration of presentation topic. G Priority selection of presentation time slot.G Priority selection for scheduled chat topics.G Sponsor Pass distribution. Guests typically accept the first invitation to use a Sponsor’s Pass.G Additional features and opportunities available, ask us for details.

Pricing


Early-Bird Pricing Expires September 30, 2011*

!50% of sponsorship fee must be received by Sept 30, 2011 to retain Early-Bird status.

!Sign up and pay in full by August 31, 2011 to receive two additional documents pre-loaded in every attendee briefcase.

Regular price ShareComp sponsorship opportunities close December 23, 2011


Start Times Keynote - 60 min. Webcast - 30 min.

Scheduled Chat - 30 min.





GMT EST PST Presentation HallScheduled Chats

In Booth

9:00 AM 4:00 AM 1:00 AM European Keynote

10:00 AM 5:00 AM 2:00 AM Webcast

10:30 AM 5:30 AM 2:30 AM Scheduled Chats

11:00 AM 6:00 AM 3:00 AM Webcast

11:30 AM 6:30 AM 3:30 AM Scheduled Chats

12:00 PM 7:00 AM 4:00 AM Webcast

12:30 PM 7:30 AM 4:30 AM Scheduled Chats


1:30 PM 8:30 AM 5:30 AM Scheduled Chats

2:00 PM 9:00 AM 6:00 AM US Keynote


3:30 PM 10:30 AM 7:30 AM Webcast Scheduled Chats



5:00 PM 12:00 PM 9:00 AM Webcast Scheduled Chats



6:30 PM 1:30 PM 10:30 AM Scheduled Chats

7:00 PM 2:00 PM 11:00 AM Webcast

7:30 PM 2:30 PM 11:30 AM Scheduled Chats

8:00 PM 3:00 PM 12:00 PM Webcast

8:30 PM 3:30 PM 12:30 PM Scheduled Chats







Scheduled programming begins with a Keynote presentation at 9:00 AM GMT.

Webcast presentations are immediately followed by Scheduled Chats on related topics.

Keynotes and Webcasts are available free On-Demand for six months after the conference.

The Networking Lounge, Exhibit Hall and Resource Center are open throughout the live event and available during the six month On-Demand period for solutions and conversations.

Live Event Agenda: 16 Feb 2012


Platinum Priority

Gold Priority

Silver Priority


A Few ShareComp 2011 Attendees


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!"#$%&'&(!)$*+"#(&#$,-(&.


General Information


Please contact any member of Virtual Conference Partners for more information on becoming a sponsor.

Melanie Jameson: +1-415-625-3405, [email protected] Zobayan: +1-650-868-9282, [email protected] Walter: +1-415-625-3406, [email protected]

ShareComp 2011 Sponsors

PlatinumMorgan Stanley Smith Barney

GoldBNY MellonEASiEquityMethodsFidelity Brokerage Services LLC, Member NYSE, SIPCOrrickStock & Option Solutions

SilverBaker & McKenzieBird & BirdE*TRADE Corporate ServicesNorse SolutionsPerformensationReedSmithRutlen Associates

BronzeGlobalSharePlansGroup Five, Inc.MyStockOptions.com

AssociationsCEPIECEGEOifs ProShareNASPPNCEO

Past ShareComp Keynote Speakers


mailto:[email protected]






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