FashionDesignStarter Pack

Professional Diploma in

Marli Fourie obtained her Degree in Fashion Design specialising in Daywear at the renowned Elizabeth Galloway Academy of Fashion Design. On top of this, she received her Bachelor of Arts Honours degree from Fedisa.

Due to Marli’s commitment, passion, hard work and keen eye for detail, one of her collections was showcased at Fashion Week 2015 - an opportunity of a lifetime.

She is very interested in the psychology of fashion and also worked in various industries as a fashion designer and patternmaker.

Marli is an avid fashion lecturer and likes to share her knowledge with students. Passionate about education, Marli aims to create a fun & safe environment for students to take intellectual and creative risks.

Fun fact:• Marli considers herself a professional dog-petter• Her motto in life is “Make it work!” – Tim Gunn

Marli Fourie

Fashion design

Starter Pack

Meet your educator

In the Fashion Design course you can expect 4 Modules consisting of 8 lessons each.

Each module consists of:8 lessons8 post-lesson quizzes4 practice assignments1 module assignment

As an extra, you will be able to purchase the toolkit:Webinar slidesSummary notesBonus content

Fashion Design

Starter Pack Outline

Lesson 1

Lesson 2

Lesson 3

Lesson 4

Lesson 5

Lesson 6

Lesson 7

Lesson 8

Lesson 1

Lesson 2

Lesson 3

Lesson 4

Lesson 5

Lesson 6

Lesson 7

Lesson 8

Lesson 1

Lesson 2

Lesson 3

Lesson 4

Lesson 5

Lesson 6

Lesson 7

Lesson 8

Lesson 1

Lesson 2

Lesson 3

Lesson 4

Lesson 5

Lesson 6

Lesson 7

Lesson 8

The Fuss about Fashion

Inspiration Celebration

Delve into Design

Finding your Style

Drawing from Inspiration

Material Things

For the love of Patterns

Ready? Steady? Sew!

Hooked on History

Trending

Colour me Impressed

Technical about Drawing

Delve into Design

Facing the Fabric

Finding the Pattern

Behind the Seam

Style with Substance

The future of Textiles

Getting Crafty

Creating a Collection

Figuring it out Digitally

The Digital Designer

Designer’s Block

Build a Portfolio

Modification Station

From Drape to Dress

The Art of Construction

The Business of Fashion

The Future of Fashion

Marketing & Merchandising

Finding your Niche

Build a Brand

Module 1

Module 2

Module 3

Module 4

Fashion Design

Course Starter Pack

Welcome!

Clothing has its purpose, to cover and protect us. But Fashion? Fashion is

so much more. Fashion is art - the art that we wear. When executed well,

the art that we become. I am so excited that you have decided to study with

me and explore the interesting world of fashion. I can’t wait to share all my

fashion knowledge and skills with you, and I am sure you are going to enjoy

this course as much as I’ve enjoyed stitching it together.

The goal of this course is to provide the student with a holistic view of the

fashion industry with theoretical and practical substance. At the end of

this course student should be able to successfully turn conceptualisation

of design into the realisation of design with basic pattern-making and

construction skills learnt in Module 3 and 4. This course is predominantly

skill-based built upon a foundation that consists of the right amount of

theory to inspire creativity and encourage outside-the-box thinking.

Eddie Murphy

You try, you fail, you try, you fail. But the only true failure is when you stop trying!

Welcome!

Fashion Design

Course Starter Pack

What is fashion design?

Fashion design is a form of art dedicated to the creation of clothing and

accessories. It is the art of the application of design and aesthetics to clothing

with a variety of influences including religion, culture, costume and you, the

society.

One of the most beautiful aspects of fashion is that it mirrors the habits and

tastes of times. We often talk about the language of fashion, because it truly is

a great form of communication; almost like an open book of past and current

times.

It also helps us artistically communicate who we are, who we aspire to be, where

we are going and where we have been. So, in short; Fashion is the manifestation

of human art and communication. Before we get too philosophical about

fashion, let’s break down the words fashion design a bit more. So now we know

fashion is the art of creating clothing, what is design?

The dictionary’s definition of design is the creation of a plan or convention for

the construction of an object, a system or solving a particular problem. Although

the definition is 100% correct and design does mean solution, design has a much

deeper meaning.

Problem-solving and solutions are allowed to be beautiful, and beauty is often

considered the secret ingredient in design, making your product go from pure

usability to gratifying pleasure.

Design is a deliberate set of actions that are meant to provide VALUE to the

receiver or user. It is about giving meaning to something. It is about the

experience.

So, what happens when fashion and design meet?

We create a garment with a purpose and great usability, that also provides value

and pleasure to the wearer.

What is fashion design?

Fashion Design

Course Starter Pack

It is worth looking at the different career opportunities in the fashion design

industry to help you decide where you belong.

1. The Designer

The designer creates or visualizes an idea and produces a design by hand or

using computer-aided design

2. The Buyer

The buyer will analyse consumer buying patterns and predict future trends,

manage stock levels, meet suppliers and negotiate terms of contract and attend

trade fairs

3. The Trend Forecaster

Studies market conditions and consumer behaviour to anticipate trends

4. The Textile Designer

Creates two-dimensional designs printed on fabric

5. The Pattern-maker

Produces patterns on either paper or computer for use in the clothing industry

6. The Garment Technologist

Works on the development of the product, improve production efficiency and

quality of product

7. The Fashion Planner

Uses cultural trends and demographics to allocate the right stock to the right

store

8. The Visual Merchandiser

Ensures that products appear in the right store and on the website and also

plans the catalogues, store layout and windows. The merchandiser works closely

with the forecaster and buyer

Career opportunities

Career opportunities

Fashion Design

Course Starter Pack

9. The Retail Manager

Manages the daily operations of a store and will have employees who report to

them. The retail manager also needs to manage and motivate a team to increase

sales and ensure efficiency

10. The Stylist

Produces visually appealing displays, photo shoots and outfits

11. The Event Manager

Plans and organises a variety of events which include promotional, business and

social events. Especially in fashion, events play a huge part in the success of a

brand

12. The Fashion Journalist

Will research, attend conferences and events, conduct interviews and write

articles about fashion for a variety of publications

13. The Fashion PR

The public relations officer is the person who manages the reputation of brand

and is in charge of planning, developing and implementing PR strategies

As you evolve as a designer, this will probably change. When I started my design

career, I wanted to be a wedding dress designer, and now I am a lecturer. It is

okay to change your mind and grow. One day you will find your place in the

industry and love it.

Career opportunities as a fashion designer

Fashion Design

Course Starter Pack

Tools of the trade

If you are starting to get serious about drawing and sketching, you may also

start to get serious about the materials that you use. Drawing materials are tools

with which you make a mark on paper. Let us look at some of the most essential

drawing materials to get you started:

The sketchbook

As you know by now, the sketchbook is the most important material. It is

important to choose one that is durable with many pages. I suggest a hardcover

book as this will also provide a firm drawing surface, with clean, medium-

textured paper of a thicker weight than your standard paper suited for a variety

of drawing mediums

Tracing paper

To trace fashion figures you need paper that is lightweight, smooth and

transparent enough to be able to see reference photo well

Pencil

A good graphite pencil is essential. There are a variety of pencil grades for

example a hard pencil leaves fine, light lines and a soft pencil bold and dark

marks. A combination of pencils can cover all your needs as a designer

Pencil sharpener

You should always draw with a sharp pencil, thus sharpen it with a quality pencil

sharpener

Eraser

Invest in a quality eraser to take away anything you want easily. Erasers can also

be a great mark-making tool

Quality coloured pencils

When it comes to coloured pencils, quality and type of pencil matters to

allow the designer to mix, layer and build up colours. Oil-based is a designer’s

favourite; it requires several layers to build up the depth, but that allows you

to mix and layer colours to produce different shades, textures and patterns

resulting in fantastic drawings

Tools of the trade

Fashion Design

Course Starter Pack

Pens

When drawing with pens, we are forced to master the use of line and develop

texture and light. Technical drawing pens, like fine liners, are easy to find and

great value for money when looked after. Using a medium that cannot be erased

forces a designer to put a bit more thought into design and be more deliberate

with their marks. Please be aware of the different sizes and widths of the pen tip;

I recommend a variety of sizes to create different lines and details in a design

Markers

Fashion markers combine well with pencils and ink pens. Most markers have

dual-tips, on one side a fine tip and a broad tip at the other; this allows the

designer to play with line weight, shading and avoid streaking

WGSN Trends: https://www.wgsn.com/en/

Gravit - Open source software for drawing: https://designer.gravit.io/

Vogue: https://www.vogue.co.uk/?international

Harper’s Bazaar: https://www.harpersbazaar.com/

InStyle: https://www.instyle.com/fashion/clothing

NowFashion: https://nowfashion.com/

Who What Wear: https://www.whowhatwear.com/

Handy resources

Handy resources

Fashion Design

Course Starter Pack

Gravit cheat sheet

GRAVIT DESIGNERSHORTCUTS CHEAT SHEET

Pan H

Zoom Z

Pointer V

Sub Select D

Lasso O

Layer M

Slice S

Pen P

Bezigon B

Knife K

Line L

Rectangle R

Elipse E

Text T

Main Tools

Undo

Redo

Cut

Copy

Paste

Duplicate

Clone

Select All

Deselect All

Invert Selection

Edit

+ +

+

+

+ +

+

+ +

+

Z D

A+ X

+ C

+

Z D

A

Ctrl Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Paste Style

Delete

Slice ++

IV

F4

Delete

VCtrl

Send to Front

Bring Forward

Send Backward

Send to Back

Group Selection

Merge Selection

Split Selection

Nested Compound

Mask with Shape

Join Paths

Split Path

Convert to Path

Conv. Raw Path

Simplify Path

Modify

Alt

Alt

+

+

+

+

+

+

+

+

+

+

+

+

+

+

M

M

J

R

+

+ G

+ M

+

+

+

+

J

P

S++ G

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Original View

Fit All

Magnification 50%

Magnification 100%

Magnification 200%

Magnification 400%

Magnification 800%

Toggle Fullscreen

Zoom In

Zoom Out

Show Rulers

Show Guide Lines

Show Grid

Show Effects

New View

Use Snapping

View

Alt

Alt

Alt

Alt

Alt

+

+

+

+ +

+

+

+

+

+

+

+

+

+

R

G

+

+

+

+

+

E

N

F10

+

0

0

5

1

2

4

8

Ctrl Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

Ctrl

New Design

*New from Clipboard

Open File

Save

Export

File

+Alt

Ctrl Alt

N

Ctrl +

Ctrl + S

++ +

Ctrl + E+

Please swap Ctrl with Cmd on MacOSSame for MacOS

Gravit cheat sheet

Fashion Design

Course Starter Pack

Fashion Design

Course Starter Pack

Resources