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    A STUDY ON EMPLOYEE RETENTION

    TECHNIQUES IN iSOFT CHENNAI

    PROJECT REPORT

    Submitted by

    V. CHANDRAPRAVEENA

    Register No.:098001903009

    in partial fulfillment for the award of the degree

    of

    MASTER OF BUSINESS ADMINISTRATION

    in

    FACULTY OF MANAGEMENT

    ERODE BUILDER EDUCATIONAL TRUSTs GROUP OF

    INSTITUTIONS

    NATHAKADAIYUR

    JUNE 2011

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    ERODE BUILDER EDUCATIONAL TRUSTs

    GROUP OF INSTITUTIONS

    FACULTY OF MANAGEMENT

    PROJECT WORK

    PHASE II

    JUNE 2011

    This is to certify that the project entitled

    A STUDY ON EMPLOYEE RETENTION TECHNIQUES IN

    iSOFT CHENNAI

    Is the bonafide record of project work done by

    V. CHANDRAPRAVEENA

    Register No. : 098001903009

    of ___________________________________ during the year 2009 2011.

    _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

    Project Guide Head of the Department

    Submitted for the project viva-voce examination held on _______________

    _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

    Internal Examiner External Examiner

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    DECLARATION

    I affirm that the project work titled ________________________________________

    being submitted in the partial fulfillment for the award of _________________________is the original work carried out by me. It has not formed the part of any other project

    work submitted for award of any degree or diploma, either in this or any other university.

    (Signature of the Candidate)

    V. Chandrapraveena

    Register No.: 098001903009

    I certify that the declaration made above by the candidate is true.

    (Signature of the Guide)

    Prof. G. Suresh,

    Assistant Professor

    Faculty of Management

    EBETi

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    ACKNOWLEDGEMENT

    I sincerely thank for providing me with an opportunity to pursue my final year

    project at their organization. I sincerely thankMr. Basil Fredrick, Senior Manager, HR

    of iSOFT R&D Pvt. Ltd., for guiding me throughout this project.

    Mr. Basil Fredrickhas not only been a project guide during this project period

    but also a mentor and guided me through the entire business of the organization and also

    the initiatives of iSOFT.

    I would like to extend my sincere thanks to the staffs at iSOFT, for helping me

    whenever needed and also for facilitating me in the completion of the project.

    I convey my sincere thanks to our Dean. Dr. A.G.V Narayanan ERODE

    BUILDERS EDUCATIONAL TRUSTS - GROUP OF INSTITUTIONS,

    TIRUPPUR for providing me this opportunity of carrying out my project, which has

    truly been an enriching experience.

    I would also like to thank my project guide Prof. G. Suresh for his constant

    encouragement and valuable guidance in completing the project successfully.

    To conclude, I owe every bit of this report to the peerless tutelage of industry

    professionals and academia, under which this project was engendered.

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    TABLE OF CONTENT

    CHAPTER NO. TITLE PAGE NO.

    List of Tables

    List of Figures

    List of Abbreviations

    1. Introduction

    1.1 Objectives

    1.2 Scope

    1.3 Company Profile

    1.4 Product Profile

    1.5 Industry Profile

    2. Review of Literature

    2.1 Introduction To Employee Retention Techniques

    2.2 Employee Retention Techniques

    2.3 Managing Employee Retention

    2.4 Need and Importance of Employee Retention

    2.5 Seven Steps to Increase Employee Retention

    3. Research Methodology and Design

    3.1 Introduction

    3.2 Type of Research

    3.3 Data Collection

    3.4 Research Instrument

    3.5 Questionnaire Design

    3.6 Sampling Procedure

    3.7 Sample Size

    3.8 Limitations of the Study

    4. Data Analysis and Interpretation

    4.1 Data Analysis and Interpretation

    5. Suggestions

    6. Reference

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    CHAPTER 1

    1. INTRODUCTION

    Employee retention is a process in which the employees are encouraged to remain

    with the organization for the maximum period of time or until the completion of the

    project. Employee retention is beneficial for the organization as well as the employee.

    Employees today are different. They are not the ones who dont have good

    opportunities in hand. As soon as they feel dissatisfied with the current employer or the

    job, they switch over to the next job. It is the responsibility of the employer to retain their

    best employees. If they dont, they would be left with no good employees. A good

    employer should know how to attract and retain its employees. Retention involves five

    major things:

    Compensation

    Environment

    Growth

    Relationship

    Support

    COMPENSATION

    Compensation constitutes the largest part of the employee retention process. The

    employees always have high expectations regarding their compensation packages.

    Compensation packages vary from industry to industry. So an attractive compensation

    package plays a critical role in retaining the employees.

    http://retention.naukrihub.com/http://retention.naukrihub.com/
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    Compensation includes salary and wages, bonuses, benefits, prerequisites, stock

    options, bonuses, vacations, etc. While setting up the packages, the following

    components should be kept in mind:

    Salary and monthly wage: It is the biggest component of the compensation

    package. It is also the most common factor of comparison among employees. It

    includes

    Basic wage

    House rent allowance

    Dearness allowance

    City compensatory allowance

    Salary and wages represent the level of skill and experience an individual has. Time

    to time increase in the salaries and wages of employees should be done. And this

    increase should be based on the employees performance and his contribution to the

    organization.

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    Bonus: Bonuses are usually given to the employees at the end of the year or on a

    festival.

    Economic benefits: It includes paid holidays, leave travel concession, etc.

    Long-term incentives: Long term incentives include stock options or stock

    grants. These incentives help retain employees in the organization's startup stage.

    Health insurance: Health insurance is a great benefit to the employees. It saves

    employees money as well as gives them a peace of mind that they have somebody

    to take care of them in bad times. It also shows the employee that the organization

    cares about the employee and its family.

    After retirement: It includes payments that an Employee gets after he retires like

    EPF (Employee Provident Fund) etc.

    Miscellaneous compensation: It may include employee assistance programs (like

    psychological counseling, legal assistance etc), discounts on company products,

    use of a company cars, etc.

    ORGANIZATION ENVIRONMENT

    It is not about managing retention. It is about managing people. If an organization

    manages people well, employee retention will take care of itself. Organizations should

    focus on managing the work environment to make better use of the available human

    assets.

    http://retention.naukrihub.com/http://retention.naukrihub.com/
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    People want to work for an organization which provides

    Appreciation for the work done

    Ample opportunities to grow

    A friendly and cooperative environment

    A feeling that the organization is second home to the employee

    Organization environment includes

    Culture

    Values

    Company reputation

    Quality of people in the organization

    Employee development and career growth

    Risk taking

    Leading technologies

    Trust

    Types of environment the employee needs in an organization

    Learning environment: It includes continuous learning and improvement of the

    individual, certifications and provision for higher studies, etc.

    Support environment: Organization can provide support in the form of work-life

    balance.

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    Work life balance includes:

    Flexible hours

    Telecommuting

    Dependent care

    Alternate work schedules

    Vacations

    Wellness

    Work environment: It includes efficient managers, supportive co-workers,

    challenging work, involvement in decision-making, clarity of work and

    responsibilities, and recognition.

    Lack or absence of such environment pushes employees to look for new opportunities.

    The environment should be such that the employee feels connected to the organization in

    every respect.

    GROWTH

    Growth and development are the integral part of every individuals career. If an

    employee can not foresee his path of career development in his current organization,

    there are chances that hell leave the organization as soon as he gets an opportunity.

    The important factors in employee growth that an employee looks for himself are:

    Work profile: The work profile on which the employee is working should be in

    sync with his capabilities. The profile should not be too low or too high.

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    Personal growth and dreams: Employees responsibilities in the organization

    should help him achieve his personal goals also. Organizations can not keep aside

    the individual goals of employees and foster organizations goals. Employees

    priority is to work for themselves and later on comes the organization. If hes not

    satisfied with his growth, hell not be able to contribute in organization growth.

    Training and development: Employees should be trained and given chance to

    improve and enhance their skills. Many employers fear that if the employees are

    well rained, theyll leave the organization for better jobs. Organization should not

    limit the resources on which organizations success depends.

    These trainings can be given to improve many skills like:

    Communications skills

    Technical skills

    In-house processes and procedures improvement related skills

    Customer satisfaction related skills

    Special project related skills

    Need for such trainings can be recognized from individual performance reviews,

    individual meetings, employee satisfaction surveys and by being in constant touch with

    the employees.

    IMPORTANCE OF RELATIONSHIP IN EMPLOYEE RETENTION PROGRAM

    Sometimes the relationship with the management and the peers becomes the

    reason for an employee to leave the organization. The management is sometimes not able

    to provide an employee a supportive work culture and environment in terms of personal

    or professional relationships.

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    There are times when an employee starts feeling bitterness towards the

    management or peers. This bitterness could be due to many reasons. This decreases

    employees interest and he becomes de-motivated. It leads to less satisfaction and

    eventually attrition.

    A supportive work culture helps grow employee professionally and boosts

    employee satisfaction. To enhance good professional relationships at work, the

    management should keep the following points in mind.

    Respect for the individual: Respect for the individual is the must in the

    organization.

    Relationship with the immediate manager: A manger plays the role of a mentor

    and a coach. He designs ands plans work for each employee. It is his duty to

    involve the employee in the processes of the organization. So an organization

    should hire managers who can make and maintain good relations with their

    subordinates.

    Relationship with colleagues: Promote team work, not only among teams but in

    different departments as well. This will induce competition as well as improve therelationships among colleagues.

    Recruit whole heartedly: An employee should be recruited if there is a proper

    place and duties for him to perform. Otherwise hell feel useless and will be

    dissatisfied. Employees should know what the organization expects from them

    and what their expectation from the organization is. Deliver what is promised.

    Promote an employee based culture: The employee should know that the

    organization is there to support him at the time of need. Show them that the

    organization cares and hell show the same for the organization. An employee

    based culture may include decision making authority, availability of resources,

    open door policy, etc.

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    Individual development: Taking proper care of employees includes

    acknowledgement to the employees dreams and personal goals. Create

    opportunities for their career growth by providing mentorship programs,

    certifications, educational courses, etc.

    Induce loyalty: Organizations should be loyal as well as they should promote

    loyalty in the employees too. Try to make the current employees stay instead of

    recruiting new ones.

    SUPPORT

    Lack of support from management can sometimes serve as a reason for employee

    retention. Supervisor should support his subordinates in a way so that each one of them is

    a success. Management should try to focus on its employees and support them not only in

    their difficult times at work but also through the times of personal crisis.

    Employers can also provide valuable feedback to employees and make them feel

    valued to the organization. The feedback from supervisor helps the employee to feel more

    responsible, confident and empowered. Top management can also support its employeesin their personal crisis by providing personal loans during emergencies, childcare

    services, employee assistance programs, counseling services, et al.

    Employers can also support their employees by creating an environment of trust

    and inculcating the organizational values into employees. Thus employers can support

    their employees in a number of ways as follows:

    By providing feedback

    By giving recognition and rewards

    By counseling them

    http://retention.naukrihub.com/http://retention.naukrihub.com/http://retention.naukrihub.com/http://retention.naukrihub.com/
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    By providing emotional support

    1.1 OBJECTIVES

    To study about the employees mindset of the work environment, nature of their

    job and their interaction with their supervisors

    To study about the employees expectations towards the management

    To identify the employees flexibility towards their work

    To identify the problems regarding the package, traveling time etc.,

    1.2 SCOPE

    The management can know the reason behind the attrition in their organization

    The management can use some other effective tools to retain their employees

    The management can use some other effective strategies to retain their employees

    1.3 COMPANY PROFILE

    Company Name: iSOFT R&D Private Limited

    Address: No.19 Hafiz Court, Dr.M.G.R Salai, Nungambakkam, Chennai-34

    Phone No: (44) 39818500

    Email: [email protected]

    Web Site: www.isofthealth.com

    Industry: IT-Software Services

    Level of Company: MNC

    Level of Office: Head Office

    Sector: Private Sector

    iSOFT Group Limited, an information technology company , designs, develops,

    and delivers healthcare IT platforms and applications that address the administrative,

    clinical, and connectivity requirements of healthcare organizations.

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    The companys product portfolio comprises clinical management solutions, such

    as i.Clinical Manager and LORENZO Clinical; and emergency solutions. It also offers

    Endoscopy solutions, Health record management solutions and Health views; and

    Laboratory products.

    In addition, the company provides maternity solutions comprising Evolution;

    Patient management solutions and Pharmacy solutions. Further, it offers primary care

    solutions consisting of Synergy, Premiere, and LORENZO Primary Care, Radiology

    products and also various solutions for operation theatres.

    Additionally, the company offers patient safety software, including the AIMS

    system, which enables healthcare organizations to record, monitor and take relevant

    management action to minimize future adverse medical events.

    iSOFT Group Limited operates in Australia, Newzealand, China, India, and

    United Kingdom, as well as in South East Asia, Africa, the Middle East, and the

    Mainland Europe. The company was formerly known as IBA Health Group Limited and

    changed its name to iSOFT Group Limited in May 2009. iSOFT Group Limited is

    headquartered in Sydney, Australia.

    iSOFT R&D Pvt Ltd, Chennai is the product development centre for iSOFTs

    global operations. The purpose is to harness Information Technology to deliver speedy,

    error-free and cost-effective healthcare to benefit the Clinician, the business manager and

    the patient alike. It specializes in the design, development & delivery of innovative,

    patient-centric software application packages to keep abreast of the ever-changing

    requirements of information systems, supporting both public and private healthcare

    providers, in the modern communities.

    In India, iSOFT has its branches in Chennai and Bangalore with the manpower of

    1265 and 180 respectively in each branch.

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    1.4 PRODUCT PROFILE:

    iSOFTs range of internationally recognized solutions provide health

    professionals with accurate, timely information that lets them focus on the patient in front

    of them. Developed to automate care processes and support defined workflows, the

    solutions improve patient outcomes by enabling the transfer, storage and availability of

    patient information across the care continuum.

    iSOFT understand the inherent need for providers to share vital information

    across care facilities through Health Information Exchange technologies that create

    electronic health records capable of traveling with an individual and available at every

    point of care.

    Clinical Collaboration

    iSOFT Clinical Collaboration solutions help healthcare providers better manage

    and share clinical information across disparate care facilities and departments. The

    collaboration solutions facilitate the exchange and bringing together of relevant patient

    information in a context that assists meaningful analysis and effective treatment.

    Integration Engine

    The integration engine provides easy the integration platforms enable software

    solutions to share information when needed and in the required form, ensuring seamless

    integration and letting the best of breed applications communicate with each other.

    Application Development Tools

    iSOFT Application Development Tools lets the patient improve the

    interoperability and extend the functionality of the existing systems as well as integrating

    new applications into the workflows.

    http://www.isofthealth.com/en/Solutions/ClinicalCollaboration.aspxhttp://www.isofthealth.com/en/Solutions/IntegrationEngine.aspxhttp://www.isofthealth.com/en/Solutions/ApplicationDevelopmentTools.aspxhttp://www.isofthealth.com/en/Solutions/ClinicalCollaboration.aspxhttp://www.isofthealth.com/en/Solutions/IntegrationEngine.aspxhttp://www.isofthealth.com/en/Solutions/ApplicationDevelopmentTools.aspx
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    Lorenzo

    Lorenzo solutions enable collaboration and interoperability across all sectors of

    care and remove traditional barriers to sharing health related information and electronic

    record management. Lorenzo creates virtual health networks that securely connect

    doctors, care facilities and patients while protecting the organizations previous

    investments by integrating seamlessly with existing systems.

    Department

    iSOFT Department solutions are designed to provide comprehensive management

    and process support across all hospital departments while withstanding the demanding

    and dynamic hospital environment.

    Enterprise Scheduling

    Proven booking and referral solutions for the healthcare community. iSOFT

    Enterprise Scheduling enhances staff productivity and patient service by delivering

    greater operational efficiency and increased patient throughput.

    Hospitals & Clinics

    iSOFT Hospital and Clinic solutions provide complete information and

    administrative support systems that helps to better manage the patient journey whilst

    ensuring accuracy and safety.

    Diagnostic

    iSOFT Diagnostic solutions provide rich functionality that supports workflow

    across laboratories, radiology and medical imaging within hospital or independent

    diagnostic facilities. These solutions reduce analysis time and improve communication

    with remote and disparate facilities and providers

    http://www.isofthealth.com/en/Solutions/Lorenzo.aspxhttp://www.isofthealth.com/en/Solutions/Department.aspxhttp://www.isofthealth.com/en/Solutions/iSOFTEnterpriseScheduling.aspxhttp://www.isofthealth.com/en/Solutions/HospitalsandClinics.aspxhttp://www.isofthealth.com/en/Solutions/Diagnostics.aspxhttp://www.isofthealth.com/en/Solutions/Lorenzo.aspxhttp://www.isofthealth.com/en/Solutions/Department.aspxhttp://www.isofthealth.com/en/Solutions/iSOFTEnterpriseScheduling.aspxhttp://www.isofthealth.com/en/Solutions/HospitalsandClinics.aspxhttp://www.isofthealth.com/en/Solutions/Diagnostics.aspx
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    Primary Care

    iSOFT Primary Care solutions are tailor made to meet the needs of Aged Care,

    Social Care, Community Care and GP practices of any size. Designed to improve patient

    care whilst delivering you cost and time savings, these tools help you streamline your

    processes and better utilize, manage and share the data your organization creates.

    Business solutions

    iSOFT Business solutions provide a powerful and flexible financial processing

    and management information solution that uniquely fits within the healthcare

    environment. Utilizes the latest in database management and web architecture technology

    to implement sophisticated workflows and deliver reduced processing costs and improved

    procurement management.

    Consumer Health, Media & Life Sciences

    iSOFTs Consumer and Media division works to leverage the latest advances in

    information and communications infrastructure to provide health professionals with tools

    that deliver personalized care in a community setting.

    1.5 INDUSTRY PROFILE:

    The Indian Information Technology industry accounts for a 5.19% of the

    country's GDP and export earnings as of 2009, while providing employment to a

    significant number of its tertiary sector workforce. More than 2.5 million people are

    employed in the sector either directly or indirectly, making it one of the biggest job

    creators in India and a mainstay of the national economy.

    In 2010-11, annual revenues from IT-ITES sector is estimated to have grown over

    US$76 billion compared to China with $35.76 billion and Philippines with $8.85 billion.

    Indias outsourcing industry is expected to increase to US$225 billion by 2020. The most

    prominent IT hub is IT capital Bangalore.

    http://www.isofthealth.com/en/Solutions/PrimaryCare.aspxhttp://www.isofthealth.com/en/Solutions/ConsumerHealth.aspxhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/GDPhttp://en.wikipedia.org/wiki/Tertiary_sectorhttp://en.wikipedia.org/wiki/Information_Technologyhttp://en.wikipedia.org/wiki/United_States_dollarhttp://en.wikipedia.org/wiki/People's_Republic_of_Chinahttp://en.wikipedia.org/wiki/Philippineshttp://en.wikipedia.org/wiki/Bangalorehttp://www.isofthealth.com/en/Solutions/PrimaryCare.aspxhttp://www.isofthealth.com/en/Solutions/ConsumerHealth.aspxhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/GDPhttp://en.wikipedia.org/wiki/Tertiary_sectorhttp://en.wikipedia.org/wiki/Information_Technologyhttp://en.wikipedia.org/wiki/United_States_dollarhttp://en.wikipedia.org/wiki/People's_Republic_of_Chinahttp://en.wikipedia.org/wiki/Philippineshttp://en.wikipedia.org/wiki/Bangalore
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    The other emerging destinations are Chennai, Hyderabad, Kolkata, Pune,

    Mumbai, NCRand Kochi. Technically proficient immigrants from India sought jobs in

    the western world from the 1950s onwards as India's education system produced more

    engineers than its industry could absorb.

    India's growing stature in the information age enabled it to form close ties with

    both the United States of America and the European Union. However, the recent global

    financial crises has deeply impacted the Indian IT companies as well as global

    companies. As a result hiring has dropped sharply and employees are looking at different

    sectors like the financial service, telecommunications, and manufacturing industries,

    which have been growing phenomenally over the last few years.

    India's IT Services industry was born in Mumbai in 1967 with the establishment

    of Tata Group in partnership with Burroughs. The first software export zone Santacruz

    Electronics Export Processing Zone (SEEPZ) was set up here way back in 1973, the old

    avatar of the modern day IT Park. More than 80 percent of the country's software exports

    happened out of SEEPZ, Mumbai in 1980s.

    Each year India produces roughly 500,000 engineers in the country, out of them

    only 25% to 30% possessed both technical competency and English language skills,although 12% of India's population can speak in English. India developed a number of

    outsourcing companies specializing in customer support via Internet or telephone

    connections. By 2009 India is the 12th largest country in the world in terms ofbroadband

    Internet users..

    By 2010 the Indian IT and ITES services industry could directly employ

    approximately 2.3 million people, besides providing indirect employment to another 6.5

    million workers, according to the report.

    The industry employed about 1 million staff and provided indirect employment to

    2.5 million people in the fiscal year to March 31 2010, according to data released by

    National Association of Software & Service Companies (NASSCOM).

    http://en.wikipedia.org/wiki/Chennaihttp://en.wikipedia.org/wiki/Hyderabad,_Indiahttp://en.wikipedia.org/wiki/Kolkatahttp://en.wikipedia.org/wiki/Punehttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/National_Capital_Region_(India)http://en.wikipedia.org/wiki/Kochihttp://en.wikipedia.org/wiki/United_States_of_Americahttp://en.wikipedia.org/wiki/European_Unionhttp://en.wikipedia.org/wiki/Financial_crisis_of_2007%E2%80%932010http://en.wikipedia.org/wiki/Financial_crisis_of_2007%E2%80%932010http://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/SEEPZhttp://en.wikipedia.org/wiki/SEEPZhttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/English_languagehttp://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/List_of_countries_by_number_of_broadband_Internet_usershttp://en.wikipedia.org/wiki/List_of_countries_by_number_of_broadband_Internet_usershttp://en.wikipedia.org/wiki/Chennaihttp://en.wikipedia.org/wiki/Hyderabad,_Indiahttp://en.wikipedia.org/wiki/Kolkatahttp://en.wikipedia.org/wiki/Punehttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/National_Capital_Region_(India)http://en.wikipedia.org/wiki/Kochihttp://en.wikipedia.org/wiki/United_States_of_Americahttp://en.wikipedia.org/wiki/European_Unionhttp://en.wikipedia.org/wiki/Financial_crisis_of_2007%E2%80%932010http://en.wikipedia.org/wiki/Financial_crisis_of_2007%E2%80%932010http://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/SEEPZhttp://en.wikipedia.org/wiki/SEEPZhttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/English_languagehttp://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/List_of_countries_by_number_of_broadband_Internet_usershttp://en.wikipedia.org/wiki/List_of_countries_by_number_of_broadband_Internet_users
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    However staff shortage could be a major bottleneck for the industry, according to

    the report. The skills and quality of the workforce needs to be improved as only 25

    percent of technical graduates are suitable for employment in the offshore IT industry in

    India, while only 10 percent to 15 percent of general college graduates are suitable for

    employment by the ITES industry, according to Jayant Sinha, partner at McKinsey & Co.

    The report proposes setting 10 or 12 integrated townships in India with associated

    infrastructure like roads and international airports.

    Major reasons for the significant growth of the IT industry of India are

    1. Abundant availability of skilled manpower

    2. Reduced telecommunication and internet costs3. Reduced import duties on software and hardware products

    4. Cost advantages

    5. Encouraging government policies

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    CHAPTER 2

    2. REVIEW OF LITERATURE

    2.1 INTRODUCTION TO EMPLOYEE RETENTION TECHNIQUES

    Employees are a valuable asset to any organization. It is essential to protect this

    vital resource as talented and motivated employees play a crucial role in overall growth

    and success of the organization. Focusing on employee retention techniques can

    positively impact the organization as it increases employee productivity, performance,

    quality of work, profits, and reduces turnover and absenteeism. Effectively creating an

    engaging environment, recognizing good performance, giving benefits and rewards,

    promoting mutual respect are some of the ways for effective employee retention.

    Increase Employee Engagement

    Effectively implementing employee retention program by increasing employee

    engagement ensures that the employees are satisfied with their work, take pride in their

    work, report to duty on time, feel responsible for their job, feel valued for their

    contributions, and have high job satisfaction.

    As employees actively focus on their work, it increases the productivity levels in

    the organization and leads to improvement in several associated areas. Employee

    engagement ensures that the employees have a clear understanding of their roles and

    responsibilities in the organization. Increasing employee engagement helps to develop

    emotional connection, enthusiasm among the employees that promotes teamwork and

    healthy environment at the workplace.

    Motivate Employees

    Motivating employees by offering them better opportunities for career

    development can help in employee retention. Giving rewards, recognitions, promotions,

    and appreciation can motivate them to increase their productivity, commitment to work,

    and loyalty to the organization.

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    They feel that their contributions are valued in the organization. Giving

    incentives, pay hikes, bonuses can also help to motivate employees. Recognizing their

    contributions and aspirations motivates them to work productively and increases his

    confidence that helps in their retention.

    Focus On Team Building

    Promoting team culture helps to actively involve all employees in achieving the

    goals and in overall success of the organization. Promoting team building imbibes a sense

    of belongingness among them that they are a part of larger goals or objectives of the

    organization.

    Team building promotes team work and team effort that help them to tackle work

    pressure and thus provide a competitive advantage to organization. Focusing on team

    building activities can help to reduce workplace conflicts between team members as they

    work in a team. Organizing team building games, seminars, outdoor events help to

    promote team spirit, unity, and reduce stress.

    Recognition of Performance

    Recognition of performance of employees is an effective method of employee

    retention. Although monetary compensation can act as a motivating factor, openly

    recognizing the performance, initiative, and good work increases the morale and

    motivates the employee to work more productively. Appreciating the performance

    motivates the employee and they feel valuable within the organization. This helps in

    employee engagement and to increase the productivity levels.

    2.2 EMPLOYEE RETENTION TECHNIQUES

    1. Employee Reward Program- You can make a provision of Monthly or Quarterly

    Award (depending upon the budget) for the best employee, Awarding 2 or 3 best workers

    each month. The award can be in terms of gifts or money.

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    If it is money then it should be divided into two parts, first part to be given with the next

    month salary and the remaining after 6 months. In this way he/she can be retained for 6

    more months. These rewards shall be considered at the time of appraisal.

    2. Career Development Program- Every individual is worried about his/her career. You

    can provide them conditional assistance for certain courses which are beneficial from

    your business point of view. Conditional assistance means the company will bear the

    expenses only if he/she gets an aggregate of certain percentage of marks. And entrance to

    that course should be on the basis of a Test and the number of seats to be limited. For

    getting admitted to such program, You can propose them to sign a bond with the

    company, like they cannot leave the company for 2 years or something after the

    successful completion of the course.

    3. Performance based Bonus- The employee always comes to know about the profit of

    the company which is of course based on the strategic planning of the top management

    and the productivity of the employee. To get more work out of the employee, You can

    make a provision of Bonus. By this employee will be able to relate himself with the

    companys profit and hence will work hard. This bonus should be productivity based.

    You can make sure that this bonus is not adding extra-pressure on the budget of Your

    Company and you can arrange this by cutting a part of the salary hikes and presenting it

    to the employees in the form of bonus.

    4. Employee Referral Plan- You can introduce Employee Referral Plan. This will

    reduce your cost (charges of external consultants and searching agencies) of hiring a new

    employee and up to an extent you can rely on this new resource. On every successful

    referral, employee can be given a referral bonus after 6 or 9 months of continuous

    working of the new employee as well as the existing employee. By this you can get a new

    employee at a reduced cost as well as are retaining the existing one for a longer period of

    time.

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    5. Loyalty Bonus- You can introduce a Loyalty Bonus Program in which you can reward

    your employee after a successful completion of a specified period of time. This can be in

    the form of Money or Position. This will encourage the fellow employees as well whether

    they are interested in money or position, they will feel fascinated.

    6. Giving a voice to the Knowledge Banks- First of all you should try to retain your

    workforce intact, as they are the intellectual asset of the company. And above that you

    cant afford losing your knowledge banks. These are the people who stabilize the process.

    You can involve them in some of the decisions.

    7. Employee Recreation- You should also let your employees enjoy in a light mood.

    You can take your employees to a trip or for an outing every year or bi-yearly. You can

    make use of this trip as well. You can start this trip with an opening note about the

    management views and plans, strategies etc. At the same time you can involve your top

    management into some of the fun activities as this will make feel the employees that they

    are very close to the management and everybody is same.

    8. Gifts at some Occasions- You can give some gifts at the time of one or two festivals

    to the employees making them feel good and understand that the management is

    concerned about them.

    9. Accountability- You should make each employee accountable so that he can also feel

    that he is as important as his manager. If he/she will be filled with this sense, he/she will

    seldom think of leaving the company.

    10. Making the managers effective and easily accessible- You should make the

    management easily accessible so that the employee expectations can be clearly

    communicated to the top management, as it is impossible for the top management to

    reach each employee frequently.

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    11. Surveys- You should conduct regular surveys for feedbacks from employee about

    their superiors as well as other issues like food, development plans and other suggestions.

    This will make them feel of their importance and the caring nature of the company. Some

    of the suggestions might be of real good use for the company.

    2.3 MANAGING EMPLOYEE RETENTION

    The task of managing employees can be understood as a three stage process:

    1. Identify the cost of employee turnover

    2. Understand why employee leave

    3. Implement retention strategies

    1. Identify the cost of employee turnover:

    The organizations should start with identifying the employee turnover rates within a

    particular time period and benchmark it with the competitor organizations. This will help

    in assessing the whether the employee retention rates are healthy in the company.

    Secondly, the cost of employee turnover can be calculated. According to a survey, on an

    average, attrition costs companies 18 months salary for each manager or professional

    who leaves, and 6 months pay for each hourly employee who leaves. This amounts to

    major organizational and financial stress, considering that one out of every three

    employees plans to leave his or her job in the next two years.

    2. Understand why employees leave:

    Why employees leave often puzzles top management. Exit interviews are an ideal way of

    recording and analyzing the factors that have led employees to leave the organization.

    They allow an organization to understand the reasons for leaving and underlying issues.

    So an impartial person should be appointed with whom the employees feel comfortable in

    expressing their opinions.

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    3. Implement retention strategy:

    Once the causes of attrition are found, a strategy is to be implemented so as to reduce

    employee turnover. The most effective strategy is to adopt a holistic approach to dealing

    with attrition. An effective retention strategy will seek to ensure:

    Attraction and recruitment strategies enable selection of the right candidate for

    each role/organization

    New employees initial experiences of the organization are positive

    Appropriate development opportunities are available to employees, and that they

    are kept aware of their likely career path with the organization

    The organizations reward strategy reflects the employee drivers

    The leaving process is managed effectively

    2.4 NEED & IMPORTANCE OF EMPLOYEE RETENTION

    Let us understand why retaining a valuable employee is essential for an organization.

    Hiring is not an easy process: The HR Professional shortlists few individuals

    from a large pool of talent, conducts preliminary interviews and eventually

    forwards it to the respective line managers who further grill them to judge

    whether they are fit for the organization or not. Recruiting the right candidate is a

    time consuming process.

    An organization invests time and money in grooming an individual and

    makes him ready to work and understand the corporate culture: A new

    joinee is completely raw and the management really has to work hard to train him

    for his overall development. It is a complete wastage of time and money when an

    individual leaves an organization all of a sudden. The HR has to start the

    recruitment process all over again for the same vacancy; a mere duplication of

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    work. Finding a right employee for an organization is a tedious job and all efforts

    simply go waste when the employee leaves.

    When an individual resigns from his present organization, it is more likely

    that he would join the competitors: In such cases, employees tend to take all the

    strategies, policies from the current organization to the new one. Individuals take

    all the important data, information and statistics to their new organization and in

    some cases even leak the secrets of the previous organization. To avoid such

    cases, it is essential that the new joinee is made to sign a document which stops

    him from passing on any information even if he leaves the organization. Strict

    policy should be made which prevents the employees to join the competitors. This

    is an effective way to retain the employees.

    The employees working for a longer period of time are more familiar with

    the companys policies, guidelines and thus they adjust better: They perform

    better than individuals who change jobs frequently. Employees who spend a

    considerable time in an organization know the organization in and out and thus

    are in a position to contribute effectively.

    Every individual needs time to adjust with others: One needs time to know his

    team members well, be friendly with them and eventually trust them.

    Organizations are always benefited when the employees are compatible with eachother and discuss things among themselves to come out with something beneficial

    for all. When a new individual replaces an existing employee, adjustment

    problems crop up. Individuals find it really difficult to establish a comfort level

    with the other person.

    After striking a rapport with an existing employee, it is a challenge for the

    employees to adjust with someone new and most importantly trust him. It is a

    human tendency to compare a new joinee with the previous employees and

    always find faults in him.

    It has been observed that individuals sticking to an organization for a longer

    span are more loyal towards the management and the organization: They

    enjoy all kinds of benefits from the organization and as a result are more attached

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    to it. They hardly badmouth their organization and always think in favour of the

    management. For them the organization comes first and all other things later.

    It is essential for the organization to retain the valuable employees showing

    potential: Every organization needs hardworking and talented employees who

    can really come out with something creative and different. No organization can

    survive if all the top performers quit. It is essential for the organization to retain

    those employees who really work hard and are indispensable for the system.

    The management must understand the difference between a valuable employee and an

    employee who doesnt contribute much to the organization. Sincere efforts must be made

    to encourage the employees so that they stay happy in the current organization and do not

    look for a change.

    2.5 SEVEN STEPS TO INCREASE EMPLOYEE RETENTION

    Conduct job analysis audits to provide realistic job previews. Conduct job

    analysis audits with behavioral assessments, cognitive reasoning assessments, job

    simulations, and hard skills assessments (e.g., computer skills, etc.) to objectively

    define the core competencies required for success in each role (competency

    modeling). This helps in providing a realistic job preview for candidates andmanagers. Oftentimes what managers think they need for a certain role is different

    from that they actually need.

    Implement a well-designed assessment and selection process. Include behavioral

    assessments and structured behavioral interviewing techniques to increase the

    likelihood of hiring people that can, and will, do the job at a high level in your

    environment and for your managers (job fit assessment).

    Provide good employee orientation. The people you hire today are potentially

    your greatest resource for corporate success in the years ahead. As a senior leader,

    your participation in new employee orientation sends a vital cultural and

    leadership message: "Were all involved here in the drive toward what we want to

    be in the future." Everyoneeven the newest employeehas value.

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    Implement programs for employee training and development. Provide ongoing

    professional development to show your willingness as an organization to develop

    your greatest assetyour people.

    Improve manager and employee relationships. Concentrate on the people that stay

    with you to learn what makes them happy then give them more of it! "People

    leave managers, not companies. If you have a turnover problem, look first at your

    managers," Marcus Buckingham and Curt Coffman write in First, Break All the

    Rules.

    Provide an equitable or fair pay system. Be competitive!

    Encourage succession planning. Identify roles for which employees may be suited

    in the future and work with them on designing their succession plan within the

    organization. Invest in cross-training, job shadowing, coaching, mentoring, and

    cross-experience.

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    CHAPTER 3

    3. RESEARCH METHODOLOGY AND DESIGN

    3.1 INTRODUCTION

    Research means a systematic and scientific research for pertinent information on a

    specific topic.

    According to Clifford Woody, research comprises defining and redefining

    problems, formulation of hypothesis or suggesting solutions, collecting, organizing and

    evaluating data. Making deduction and reaching conclusions and at last carefully testing

    the conclusions to determine where they fit the formulating hypothesis.

    A research design is the specification of methods and procedures for acquiring the

    needed data to solve the problem.

    3.2 TYPE OF RESEARCH

    In this study descriptive research is used for testing. Descriptive research includes

    surveys and fact findings enquiries of different kinds. The main purpose of descriptive

    research is description of the state of affairs, as it exists at present. The main

    characteristic of this method is that the researcher has no control over the variables. The

    researcher can only report what has happened or what is happening. The methods of

    research utilized in descriptive research are survey methods of all kinds, including

    comparative and correlation methods.

    3.3 DATA COLLECTIONThe data used for the purpose of the study are:

    Primary data

    Secondary data

    Primary Data

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    Survey

    Secondary Data

    Internet

    Data from company executives

    3.4 RESEARCH INSTRUMENT

    The research instrument used in the study is a Structured Questionnaire. This

    questionnaire comprises of definite concrete and predetermined questions, relating to the

    aspect, for which the researcher collects data, interprets and suggests suitable measures to

    improve the level of job satisfaction.

    3.5 QUESTIONNAIRE DESIGN

    The questionnaire used for collecting the data is a structured questionnaire. It

    consists of 21 questions i.e., personal details and questions that are framed based on the

    objectives of the study.

    Questionnaire design is of structured type which consists of:

    Open ended

    Close ended

    Multiple choice

    3.6 SAMPLING TECHNIQUES AND SIZE

    Simple Random Sampling method has been used in this study. This method is

    used for selecting 150 members as a random from the group of 1500 employees in iSOFT

    R&D Private Ltd., Chennai. Therefore it is a probability sampling technique.

    3.7 TOOLS FOR ANALYSIS

    The statistical tools used for analysis by the researcher are that the percentage

    analysis and the chi square test.

    3.8 LIMITATIONS OF THE STUDY

    The results and findings are confined to a limited area.

    The opinions of the respondents may be biased.

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    Time and resource constraint.

    The sample taken for research was concerned only for 150 respondents.

    CHAPTER 4

    4. DATA ANALYSIS AND INTERPRETATION

    4.1 DATA ANALYSIS AND INTERPRETATION

    The data after collection has to be processed and analyzed in accordance with the

    outline laid down for the purpose at the time of developing the research plan. This is

    essential for a scientific study and for ensuring that we have all the relevant data

    processing implies editing, coding, classification and tabulation of collected data so that

    they are acquainted with the analysis.

    The term analysis refers to the computation of certain measures along with

    searching for patterns of relationship that exists among data groups. Thus in the process

    of analysis, relationships or differences supporting or conflicting with original or newhypothesis should be subjected to statistical tests of significance to determine with what

    valid data can be said to indicate any conclusions.

    Analysis of data in a general way involves a number of closely related operations

    that are performed with the purpose of summarizing the collected data and organizing

    them in such a manner that they answer the research questions.

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    Age wise Classification

    TABLE NO.: 4.1.1

    Inference:

    The above table indicates that, 50% of the employees are between 21-25 years of

    age and 15% of the employees are between 26 30 years of age and 22% of the

    Age in Years Number of Respondents Percentage

    21 25 years 75 50

    26 30 years 22 14.67

    31 35 years 33 2236 40 years 20 13.33

    Above 40 years 0 0

    Total 150 100

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    employees are between 31 35 years of age and nearly 13 % of employees are 36 40

    years of age.

    Gender wise Classification

    TABLE NO.: 4.1.2

    Gender Number of Respondents Percentage

    Male 87 58

    Female 63 42

    Total 150 100

    Inference:

    The above table indicates that, 58% of the employees are male and 42% of the employees

    are female.

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    Education wise Classification

    TABLE NO.: 4.1.3

    Education Number of Respondents Percentage

    Diploma 0 0

    Under Graduation 96 64

    Post Graduation 54 36

    Total 150 100

    Inference:

    The above table indicates that, 64% of the employees are Under Graduates and 36% of

    them are Post Graduates.

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    Experience in iSOFT

    TABLE NO.: 4.1.4

    Work Experience Number of Respondents Percentage

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    Current Position Number of Respondents Percentage

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    2 21 14

    3 11 7.33

    >3 10 6.67

    None 97 64.67

    Total 150 100

    Inference:

    The above table indicates that, 7% of the employees have got 1 promotion and 14% of

    the employees have got 2 promotion and 8% of the employees have got 3 promotions and

    7% of the employees have got >3 promotions and 64% of the employees have not got

    any promotions

    Expectation towards Organization

    TABLE NO.: 4.1.7

    Expectation Towards Organization Number of Respondents Percentage

    Team Work Encouragement 33 22

    Stable Employment 33 22

    Job Security 11 7.33

    Favorable Package 10 6.67

    Career Growth 63 42

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    Others (Specify) 0 0

    Total 150 100

    Inference:

    The above table indicates that, the expectation of the employees towards the organization

    are that 22% of the employees expect team work encouragement, 22% of the employees

    expect Stable employment, 8% of the employees expect job security, 6% of the

    employees expect favorable package and 42% of them expect career growth

    Part of Team and Working towards Organizations Goals

    TABLE NO.: 4.1.8

    Part of Team Number of Respondents Percentage

    Strongly Agree 85 56.67

    Agree 54 36

    Neutral 11 7.33

    Disagree 0 0

    Strongly Disagree 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 57% of the employees strongly agree that they are part of

    the team and they are working towards organizations goals and 36% of them agree with

    this and 7% of them are neither agree nor disagree

    Mutual Respect

    TABLE NO.: 4.1.9

    Mutual Respect Number of Respondents Percentage

    Strongly Agree 74 49.34

    Agree 65 43.33

    Neutral 11 7.33

    Disagree 0 0Strongly Disagree 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 49% of the employees strongly agree that they have

    mutual respect, 44% of them agree and 7% of them neither agree nor disagree

    Leave

    TABLE NO.: 4.1.10

    Leave Number of Respondents Percentage

    Strongly Agree 42 28

    Agree 86 57.33

    Neutral 22 14.67

    Disagree 0 0

    Strongly Disagree 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 28% of the employees strongly agree that they can avail

    leave easily during emergency, 57% of them agree and 15% of them neither agree nor

    disagree

    Work Challenging and Interesting

    TABLE NO.: 4.1.11

    Work Challenging & Interesting Number of Respondents Percentage

    Strongly Agree 85 56.67

    Agree 54 36

    Neutral 11 7.33

    Disagree 0 0

    Strongly Disagree 0 0Total 150 100

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    Inference:

    The above table indicates that, 57% of the employees strongly agree that their work is

    challenging and interesting, 36% of them agree and 7% of them neither agree nor

    disagree.

    Job

    TABLE NO.: 4.1.12

    Job Number of Respondents Percentage

    Highly Satisfied 64 42.67

    Satisfied 86 57.33

    Neutral 0 0

    Dissatisfied 0 0

    Highly Dissatisfied 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 43% of the employees are highly satisfied with their job

    and 57% are satisfied

    Team Work

    TABLE NO.: 4.1.13

    Team Work Number of Respondents Percentage

    Highly Satisfied 64 42.67

    Satisfied 65 43.33

    Neutral 10 6.67

    Dissatisfied 11 7.33

    Highly Dissatisfied 0 0Total 150 100

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    Inference:

    The above table indicates that, 43% of them are highly satisfied with the team work, 43%

    are satisfied, 7% of them are neither satisfied nor dissatisfied and 7% of them are

    dissatisfied

    Supervisor

    TABLE NO.: 4.1.14

    Supervisor Number of Respondents Percentage

    Highly Satisfied 54 36

    Satisfied 85 56.67

    Neutral 11 7.33

    Dissatisfied 0 0

    Highly Dissatisfied 0 0

    Total 150 100

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    Inference:

    The above table indicates that,36% of them are highly satisfied with their supervisor,57% are satisfied, 7% of them are neither satisfied nor dissatisfied

    Salary

    TABLE NO.: 4.1.15

    Salary Number of Respondents Percentage

    Highly Satisfied 21 14

    Satisfied 65 43.33

    Neutral 54 36

    Dissatisfied 10 6.67

    Highly Dissatisfied 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 14% of them are highly satisfied with their salary, 43%

    are satisfied, 36% of them are neither satisfied nor dissatisfied and 7% of them are

    dissatisfied

    Employee Welfare and Health

    TABLE NO.: 4.1.16

    Welfare and Health Number of Respondents Percentage

    Highly Satisfied 43 28.67

    Satisfied 86 57.33

    Neutral 0 0

    Dissatisfied 21 14

    Highly Dissatisfied 0 0Total 150 100

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    Inference:

    The above table indicates that, 29% of them are highly satisfied with the employee

    welfare and health, 57% are satisfied and 14% of them are dissatisfied

    Incentives

    TABLE NO.: 4.1.17

    Incentives Number of Respondents Percentage

    Highly Satisfied 10 6.67

    Satisfied 55 36.67

    Neutral 44 29.33

    Dissatisfied 31 20.66

    Highly Dissatisfied 10 6.67

    Total 150 100

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    Inference:

    The above table indicates that,7% of them are highly satisfied with their incentives, 37%are satisfied, 29% of them are neither satisfied nor dissatisfied, 20% of them are

    dissatisfied and 7% of them are highly dissatisfied

    Performance Appraisal

    TABLE NO.: 4.1.18

    Performance Appraisal Number of Respondents Percentage

    Highly Satisfied 10 6.67

    Satisfied 44 29.33

    Neutral 66 44

    Dissatisfied 20 13.33

    Highly Dissatisfied 10 6.67Total 150 100

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    Inference:

    The above table indicates that, 7% of them are highly satisfied with the performance

    appraisal of the organization, 29% are satisfied, 44% of them are neither satisfied nor

    dissatisfied, 13% of them are dissatisfied and 7% of them are highly dissatisfied

    Relationship with Supervisor

    TABLE NO.: 4.1.19

    Relationship with Supervisor Number of Respondents Percentage

    Highly Satisfied 64 42.67

    Satisfied 86 57.33

    Neutral 0 0

    Dissatisfied 0 0

    Highly Dissatisfied 0 0Total 150 100

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    Inference:

    The above table indicates that, 35% of them are highly satisfied with the relationship

    with their supervisor, 37% are satisfied, 28% of them are neither satisfied nor dissatisfied

    Supervisor Listen to Your Suggestions

    TABLE NO.: 4.1.20

    Supervisor Listen to Your Suggestions Number of Respondents Percentage

    Sometimes 11 7.33

    Mostly 52 34.67

    Neutral 22 14.67

    Always 54 36

    Not at all 11 7.33Total 150 100

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    Inference:

    The above table indicates that, 7% of the employees say that their supervisors listen to

    their suggestions sometimes, 35% of them mostly, 15% of them say neutral, 36% of them

    say always and 7% of them say not at all

    Supervisor Treating Fairly

    TABLE NO.: 4.1.21

    Options Number of Respondents Percentage

    Yes 150 100

    No 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 100% of the employees say that their supervisors treat

    them fairly.

    Challenging Assignments

    TABLE NO.: 4.1.22

    Options Number of Respondents Percentage

    Yes 150 100No 0 0

    Total 150 100

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    Inference:

    The above table indicates that, 100% of the employees say that their supervisors provide

    them with challenging assignments

    CHAPTER 5

    5. SUGGESTIONS

    The main expectation of the employees is that the career growth and the next is

    the team work encouragement.

    It would be better if we can improve the salary and also concentrate on employee

    welfare and health.

    The employees are also dissatisfied with the incentives and the performance

    appraisal.

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    If these suggestions are taken into account then the existing employees can be

    retained to an extent.

    CHAPTER 6

    6. REFERENCE

    www.ZERORISKHR.com

    http://retention.naukrihub.com/retention.html

    http://www.contentwriter.in/articles/hr/employee-retention-tools.htm

    http://retention.naukrihub.com/managing-employee-retention.html

    http://www.managementstudyguide.com/importance-of-employee-retention.htm

    http://www.zeroriskhr.com/http://retention.naukrihub.com/retention.htmlhttp://www.contentwriter.in/articles/hr/employee-retention-tools.htmhttp://retention.naukrihub.com/managing-employee-retention.htmlhttp://www.managementstudyguide.com/importance-of-employee-retention.htmhttp://www.zeroriskhr.com/http://retention.naukrihub.com/retention.htmlhttp://www.contentwriter.in/articles/hr/employee-retention-tools.htmhttp://retention.naukrihub.com/managing-employee-retention.htmlhttp://www.managementstudyguide.com/importance-of-employee-retention.htm
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