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TAKE ONE THE PHOTOGRAPHY ISSUE NEW & EXCITING RECENT BUSINESS DEVELOPMENTS GO MIGHTY PEACE TRAVEL & ENJOY OUR REGION! AHEAD OF THE CURVE BUSINESSES’ COMPETITIVE ADVANTAGES Local Features News Events Opportunities COLLECTOR’S EDITION

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Move Up is the result of business and government commitment to growth and economic development in the Mighty Peace Region. Move Up showcases the abundant qualities the Mighty Peace Region has to offer, the people who live and thrive here and the successful businesses that make our communities a great place to live. Work and live in Alberta's Mighty Peace Region and find out why #LifesBetterUpHere

TRANSCRIPT

TAKE ONE

THEPHOTOGRAPHY

ISSUE

NEW & EXCITINGRECENT BUSINESS DEVELOPMENTS

GO MIGHTY PEACETRAVEL & ENJOY OUR REGION!

AHEAD OF THE CURVE BUSINESSES’ COMPETITIVE ADVANTAGES

Local Features News Events Opportunities

COLLECTOR’S EDITION

2 MOVE UP FALL 2015 | www.moveupmag.com

#L i fesBet te rUpHere | FALL 2015 MOVE UP 3

Contents

Also >>10 ICYMI Previously in the Peace

45 Go Mighty Peace Skiing! Hockey! Performing Arts! Oh my!

62 From the Ground Up Worsley’s Ski Hill gets ready for skiers

86 Where the Rose Blooms A Mom-trepreneur Story

FALL EDITION 2015 VOLUME VIII

PUBLISHERS Tormaigh Van Slyke | [email protected] Lizotte | [email protected]

EDITORS Jenelle LizotteTormaigh Van Slyke

ADVERTISING SALES Tormaigh Van Slyke | [email protected]

LAYOUT DESIGN Aimie WilliamsTormaigh Van Slyke Jenelle Lizotte

AD DESIGN Aimie Williams

PHOTOGRAPHY Paul Lavoie Images, Tormaigh Van Slyke, Drew Rogers, Lydia Zilahy

WRITERS Melanie Bekevich-Joos, Dan Dibbelt, Chance Gerk, Jen Janzen, Jenelle Lizotte, Drew Rogers, Brian Siddle, Tormaigh Van Slyke, Lydia Zilahy Move Up is published by Plato’s Cave Publishing. No content herein can be reproduced without written consent of the publisher.

12,000 copies are printed and distributed throughout the Mighty Peace Region, Alberta and beyond.

Move Up is 100 per cent funded by advertising dollars.

PREDAPEACE REGION ECONOMIC DEVELOPMENT ALLIANCE

COVER PHOTOGRAPHY BY JEFF BARTLETT

FIND MOVE UP IN ALL 14 FRESON BROS. LOCATIONS

MOVE UP IS A PROUD MEMBER OF THE PEACE REGIONAL ECONOMIC

DEVELOPMENT ALLIANCE

>>

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

P. 65

THE PHOTOGRAPHY ISSUE

P. 20

4 MOVE UP FALL 2015 | www.moveupmag.com

#L i fesBet te rUpHere | FALL 2015 MOVE UP 5

MOVE UP WINS 2015 MARKETING CANADA AWARD

NEW

S

Move Up Magazine took home a prestigious award at the 2015 Marketing Canada Awards

for a Publication Series. The awards ceremony was held at the 47th Annual Economic Developers Association of Canada (EDAC) Conference in Whitehorse, Yukon on September 22.

Accepting the award at the EDAC

Conference were Eleanor Miclette, Manager of Economic Development and Community Services for the County of Northern Lights, who nominated Move Up for the award, and Jennifer Moore, former Economic Development Officer for the Smoky River Region—both of whom were regional partners during Move Up’s inception.

Move Up began as a regional partnership in 2013 between County of Northern Lights, Northern Sunrise County, The Town of Peace River, Smoky River Regional Economic Development Alliance and Lac Cardinal Country.

Move Up was born of regional partnership and is used as a tool for recruitment, to showcase regional success stories, business achievements and to give a clear idea what life in the Mighty Peace Region is really like.

Today, Move Up still relies heavily on regional partnership (a collaboration of government and industry) and is published quarterly. Move Up is distributed thoroughly throughout the Mighty Peace Region, provincially and beyond.

The EDAC Conference is Canada’s national association of economic development professionals, representing every province and territory across Canada with nearly 1,000 members.

h Jennifer Moore and Eleanor Miclette accept the 2015 Marketing Canada Awards for Move uP Magazine at the EDAC Conference in Whitehorse, YK

6 ADVERTISEMENT

A t the heart of every strong community is a vibrant downtown.

Peace River’s Mayor and Council has made downtown rejuvenation an important priority. One of the major components of that plan is downtown beautification, which Mayor Tom Tarpey describes as an incentive for growth. “An attractive downtown does two important things, first it encourages people to spend time there walking around,” he said. “Second, that increased foot traffic improves our community helps to stimulate the local economy.”

It’s a sentiment that Town Council laid out in their strategic plan.

“We believe to be a strong and flexible community, we need a strong core,” states the preamble. “We envision a revitalized downtown Peace River serving as the financial, administrative and cultural centre of the Peace Region.”

In August 2015, Council directed Town staff to implement a plan to beautify downtown. The result will be noticeable and tangible.

After a review of the budget and options available a plan was put in place to purchase ten commercial grade evergreen trees to put in the medians along Main Street. Dubbed “winter trees,” they will be lit up in downtown through the winter and holiday season.

An idea to put lights in existing tress was also put forward. However, after investigating the electrical infrastructure currently in place, it was determined that lighting those trees would have to wait another year.

Aside from lighting and trees, banners have also been purchased for downtown light standards. They sport a slick modern design utilizing the Town’s logo and the phrase that outlines the Town’s Municipal Development Plan—Beautiful by nature, diverse by culture, vibrant by choice.

Finally a plan to paint murals on downtown buildings is also being implemented; a committee is being established in conjunction with local residents, the local arts and business community and building owners to find suitable wall space.

Once a location is chosen the next step will be to find an artist before settling on a design.

“Downtown beautification is, in a way, an infrastructure project,” said Mayor Tarpey. “We can’t ignore infrastructure but we all benefit by improving it.”

He said the best way to develop downtown is to encourage people to spend time there.

“More in the core and feet on the street,” said Mayor Tarpey. “It’s a simple way of saying it but that’s the goal—more people spending time downtown will benefit the town.”

Town of Peace RiverDOWNTOWN BEAUTIFICATION PROJECT

Adam DietrichCommunications CoordinatorTown of Peace River

t the heart of every strong community is a vibrant downtown.

Peace River’s Mayor and Council have made downtown revitalization an important priority. One of the major components of that plan is downtown beautification, which Mayor Tom Tarpey describes as an incentive for growth.

“An attractive downtown does two important things. First, it encourages people to spend time there walking around,” he said. “Second, that increased foot traffic helps to stimulate the local economy, and a prosperous economy makes for a healthy community.”

It’s a sentiment that Town Council has laid out in their strategic plan.

“We believe to be a strong and flexible community, we need a strong core,” states the preamble in the strategic plan. “We envision a revitalized downtown Peace River serving as the financial, administrative and cultural centre of the Peace Region.”

In August of 2015, Council directed Town

staff to implement a plan to beautify downtown. The result will be noticeable and tangible.

After a review of the budget and the options available, a plan was put in place to purchase ten commercial grade evergreen trees to put in the medians along Main Street. Dubbed “winter trees,” they’ll be lit up downtown throughout the winter and holiday seasons.

An idea to put lights in existing trees was also put forward. However, after investigating the old electrical infrastructure by the street trees, it was discovered that the electrical is in poor condition and cannot be repaired without significant cost, which is beyond the scope of the current project.

Aside from lighting and trees, banners have also been purchased for downtown light standards. They will sport a slick modern design utilizing the Town’s logo and components of the Town’s vision statement from the Municipal Development Plan: Beautiful by nature, diverse by culture, vibrant by choice.

Finally, a plan to paint murals on downtown

buildings is also being implemented; a committee is being established in conjunction with local youth, the local arts and business community and building owners to find suitable wall space. Once a location is chosen the next steps will be to find an artist and settle on a design. The goal is to do one or two murals a year building towards the Town’s 100th anniversary in 2019.

“Downtown beautification is, in a way, an infrastructure project,” said Mayor Tarpey. “Infrastructure doesn’t have to be utilitarian; it can be beautiful and attractive.”

He said the best way to develop downtown is to encourage people to spend more time there.

“More in the core, and feet on the street,” said Mayor Tarpey. “It’s a simple way of saying—more people spending time downtown will benefit the town and build our community.”

A

Adam DietrichCommunications CoordinatorTown of Peace River

#L i fesBet te rUpHere | FALL 2015 MOVE UP 7

A t the heart of every strong community is a vibrant downtown.

Peace River’s Mayor and Council has made downtown rejuvenation an important priority. One of the major components of that plan is downtown beautification, which Mayor Tom Tarpey describes as an incentive for growth. “An attractive downtown does two important things, first it encourages people to spend time there walking around,” he said. “Second, that increased foot traffic improves our community helps to stimulate the local economy.”

It’s a sentiment that Town Council laid out in their strategic plan.

“We believe to be a strong and flexible community, we need a strong core,” states the preamble. “We envision a revitalized downtown Peace River serving as the financial, administrative and cultural centre of the Peace Region.”

In August 2015, Council directed Town staff to implement a plan to beautify downtown. The result will be noticeable and tangible.

After a review of the budget and options available a plan was put in place to purchase ten commercial grade evergreen trees to put in the medians along Main Street. Dubbed “winter trees,” they will be lit up in downtown through the winter and holiday season.

An idea to put lights in existing tress was also put forward. However, after investigating the electrical infrastructure currently in place, it was determined that lighting those trees would have to wait another year.

Aside from lighting and trees, banners have also been purchased for downtown light standards. They sport a slick modern design utilizing the Town’s logo and the phrase that outlines the Town’s Municipal Development Plan—Beautiful by nature, diverse by culture, vibrant by choice.

Finally a plan to paint murals on downtown buildings is also being implemented; a committee is being established in conjunction with local residents, the local arts and business community and building owners to find suitable wall space.

Once a location is chosen the next step will be to find an artist before settling on a design.

“Downtown beautification is, in a way, an infrastructure project,” said Mayor Tarpey. “We can’t ignore infrastructure but we all benefit by improving it.”

He said the best way to develop downtown is to encourage people to spend time there.

“More in the core and feet on the street,” said Mayor Tarpey. “It’s a simple way of saying it but that’s the goal—more people spending time downtown will benefit the town.”

Town of Peace RiverDOWNTOWN BEAUTIFICATION PROJECT

Adam DietrichCommunications CoordinatorTown of Peace River

* Denotes Professional Corporation

*Last year's calend

ar shown

Order your Paul Lavoie Images Calendar Online

Only $10!

Available November 2015 Makes a great Christmas Gift!www.moveupmag.com

8 MOVE UP FALL 2015 | www.moveupmag.com

In January 2015, the Northern Lakes College Shell Canada Power Engineering and Technology Centre opened in the community

of Peace River. From conception to construction to the official opening, the project was a culmination of commitment and partnerships. Shell Canada, Western Economic Diversification, Penn West Exploration, Town of Peace River and Northern Sunrise County recognized the demand for power engineers in Northern Alberta and partnered with Northern Lakes College (NLC) to build the power lab.

“By working together, we were able to provide a first class facility that will provide power engineering students with the lab time to complete their training. And we are excited to add the Oilfield Operator training into that facility adding more value for the region,” said Ann Everatt, Northern

Lakes College President and CEO.

Industry consultation has indicated that one of the largest obstacles to training power engineers is the challenge of obtaining the necessary steam time for certification. The power engineering lab will provide the necessary steam time for over 80 students a year, as well as dual credit high school students, the necessary steam time to become 4th and 3rd class power engineers. Learners are able to achieve this power engineering certification through a service delivery model that breaks away from the traditional learning model by catering to all types of learners.

The power lab began its first intake of students in February 2015 and, in the past six months, over 46 students have completed the five-week intensive program. In cooperation with NLC’s power engineering program, our

innovative training approach will be instrumental in closing the gap between the high demand and low supply of power engineers throughout the Peace Region and across Northern Alberta.

In addition to the power lab, the Technology Centre is now home to the Oilfield Operator Training program. Oil and gas production companies look for career-minded, mechanically inclined and logical thinkers. The Oilfield Operator Training program is a five month, full-time, face to face program that provides production operations, production reporting and optimization training along with safety and environmental awareness. The oilfield lab will provide the technical training and prepare students to enter the oil and gas industry into entry level operator positions. The next

TECHNOLOGY CENTRE IS OPEN FOR BUSINESS

#L i fesBet te rUpHere | FALL 2015 MOVE UP 9

Ribbon cutting (pictured left to right): Power engineering student Gertrude Chikuni; Garret Tomlinson, Reeve, Northern Sunrise County; Ginette MacIsaac, Carmon Creek Operations Manager, Shell Canada; Daniel Vandermeulen, Chair, Board of Governors, Northern Lakes College; Ryan Gardner, Production Foreman, Penn West; Tom Tarpey, Mayor, Peace River; Ann Everatt, President and CEO, Northern Lakes College; Power engineering student Howard Young

Oilfield Operator Training program is February 2016. Check out the Northern Lakes College website at www.northernlakescollege.ca for more information.

The following is a testimonial from a successful grad of the Oilfield Operator Training program Mohammed Haji: “I knew nothing about being an oilfield operator, but I have seen how rewarding the career is, and I was in the oilfield industry as a labourer. I’ve always wanted a career

that’s rewarding and that will be there for me tomorrow. Now a new career has begun for me and I’m so excited. I can’t wait!”

For more information on the training programs available at the Northern Lakes College Shell Canada Power Engineering Technology Centre, please call Nikki Daley, Resource Programs Coordinator at 780-63-23-4217 ext. 3721 or email [email protected]

10 MOVE UP FALL 2015 | www.moveupmag.com

#ICYMI IN CASE YOU MISSED IT

The 5th Annual Paddle the Peace went underway on August 15

and August 16. Participants who registered for the kayak instructional took to the Peace River Pool for training on August 15. On August 16, the group paddle had over 80 paddlers who started their picturesque journey at either the Shaftesbury Ferry or Strong Creek Entry. A hearty and delicious lunch was served at Strong Creek campground. During lunch, paddlers socialized and took advantage of a fun photo prop for paddlers to commemorate the experience.

After lunch paddlers finished their journey at the Lower West Peace Boat Launch. A ton of smiling faces made their way to shore to sign out and check to see if they won a prize. It was an overall beautiful day and an awesome family-friendly event. The youngest paddler this year was 19 months old, and even four legged family members got to join in the fun, as a few pets were also in attendance.

Summer’s End FestivalAugust 22 was an exciting day for

the Town of Fairview as the entire community celebrated the 5th

Annual Summer’s End Festival.

Hometown pride is a critical factor in the development and improvement of a community. The Annual Summer’s End Festival fosters that sense of pride and engages the entire community.

The festival featured live music, a parade through town, street vendors, the Peace Classic Wheels Street Spectacular Car Show, a street dance, a beer garden and activities for all ages. The one day event attracted visitors from far and wide and offered a little of everything for both the young and the young at heart!

Paddle the Peace

Photography Submitted

Photography Submitted

#L i fesBet te rUpHere | FALL 2015 MOVE UP 11

Where are you originally from? Jules was born in Northern Ontario. Eleanor was born in England.

Where in the Peace Region did you move to? Ten minutes North of Manning, AB

How long ago did you move up here? May 2010

What’s your story? How did you end up relocating to the Mighty Peace Region? By fluke Jules received a job posting for a position in Manning. He decided to apply, and within three weeks he moved and started. We followed two month later, once the school year was done. Now I work as the Manager of Economic Development & Community Services for the County of Northern Lights.

What was your first impression of the Peace Region? When I drove from Grande Prairie to Manning it struck me how flat the landscape was. The closer I got to Manning the more I wondered … where are you moving us? It’s the middle of nowhere.

What surprised you the most about the Peace Region? The people. When we first moved here we rented a place in town so we could get the lay of the land and

find a place we wanted to buy. In our first couple of month here it would be a regular occurrence to have people drop by, introduce themselves, or even leave home made buns and jams with a welcome note on our door step. I lived in the Amsterdam Area of Holland for years and had never experienced that kind of welcome.

Compared to where you came from, how does the Peace Region differ? I’ve lived in cities for the most part and what takes my breath away every time are the stars in the sky at night without city lights, the Northern Lights and the site of Canola Fields in Bloom.

What would be your advice to anyone thinking of relocating here? Get involved with a local church or community group as soon as you arrive.

This will help the transition into the community and connect you with some of the best people.

How do you entertain out-of-town guests? What are some must-try Peace Region experiences? Paddling the Peace River in a Canoe or by a boat, snowmobiling and we take them to the Manning Rodeo.

Have you had any wildlife encounters since you’ve been here? On the farm we have seen Elk, Deer, Moose, Coyotes, Cranes, etc. One time my husband and daughter were out for a walk and saw a moose with her young one right in front of them. My brother once said that I no longer needed to visit a zoo—I have it all in my back yard.

What is your ideal Sunday in the Peace Region? Church in the morning, walk in the afternoon, and end the day around the campfire with friends.

What is your ideal night out/date night in the Peace Region? Going to the Riverside Restaurant in Peace River, sitting on the deck outside and enjoying the view and good food.

What is your favourite autumn activity in the Peace? Taking walks and enjoying the country side either on our walking trails, by Mikel River or on the gravel roads.

In your experience, what is unique about the Peace Region? The way in which the community bands together when someone is in need. From raising funds for a good cause,to getting votes for a local talent in a competition, this community stands by its people like no other.  

Where do you see yourself in five years? I have no idea where we’ll be in five years. We have been here for five years already and it has become home.  Earlier this year we had to go back to Ontario, but in the end we both wanted to go home, back to the Peace Country.

RELOCATIO

N STO

RIESJULES & ELEANOR MICLETTE MOVED UP FROM ONTARIO

12 ADVERTISEMENT

SOME DEVELOPERS JUST DREAM BIGGERWEST HILL INDUSTRIAL PARK

Photography by paul lavoie images

ADVERTISEMENT 13

Picture the ultra-modern business park. Think Calgary’s finest. With beautiful trees, smoothly paved roads and city-style street lighting, you can tell expert planners were at work, and you know very important businesses are based there. Now, envision a business subdivision of that calibre here in the Peace Region.

Meet Dale Wenzel, founder of Pine River Developments and the man behind the West Hill Business Park.

“I have a vision. I’m building an upscale, 30-lot industrial park where businesses can complement and enhance one another. I want to create a sense of community within the subdivision. If you require tire repair or replacement, they will be located next door. I’m talking diesel repair, rental companies, welding and fabricating facilities, a truck stop and a fuel card lock restaurant. We are currently designing a 42,000 sq. ft. business complex,” said Wenzel. “These businesses will attract each other. Plus, I’m putting in underground 3-phase power. The roads will be paved and the whole thing will be landscaped complete with street lighting. This year we planted 1,800 trees and ordered another 2,800 for the spring of 2016. That’s what I see, so that’s what I’m building.”

What Wenzel describes is no small feat, but he has the experience and the wherewithal to make it happen. After traveling the country from Kenora, Ontario to Whitehorse, Yukon constructing 40 plus Canadian Tire stores, Wenzel saw opportunity in the

14 ADVERTISEMENT

Northern crane’s new shop, built by wenzel and his team

Peace Region and was prepared to act on it.

“You can’t compare what I do to pole [wood] construction. With 30 years of experience and product knowledge, I’m bringing products like polyurethane insulated panel systems in from California. Utilizing products like brick, stone and glass to create the building envelope,” said Wenzel.

“All the big box stores are built with insulated panels. They have better insulation values and no oil-canning; they are non-combustible, don’t wick, don’t mold, don’t allow mildew and they’re rodent resistant,” said Wenzel.

In 2012 Wenzel began construction initiatives approximately five kilometers west of the Town of Peace River, in the MD of Peace. In July 2014 he purchased the land for his vision, a 160 acre parcel (NW 28-83-22-W5), which is located between the Peace River Airport and the Town of Peace River and right on the south side of Highway 2. Immediately, Wenzel got to work rezoning, subdividing and otherwise developing the land in preparation to build the West Hill Business Park.

“It’s been an absolute pleasure dealing with the governing bodies in the Peace Region; the decision makers have always been available to meet with me,” said Wenzel.

Since 2007, MD of Peace’s council and staff have devoted considerable time and effort to re-zone the area. They worked with landowners and other stakeholders, such as Mackenzie Municipal Services Agency and Alberta Transportation, to develop an Area Structure Plan, and it was approved in 2009.

According to the MD of Peace, “[Wenzel] has a clear vision of how he wants to develop the property and what he wants the finished product to look like. As with all developers looking to develop in the MD, the MD will do what it can to assist and support [Wenzel] as he continues to develop his property.”

Wenzel said he was overwhelmed by the initial response and interest in the business community.

“We sold four lots within the first couple months. I expected to sell one or two in the first year, not four lots

MR. WENZEL HAS DESIGNED THE PARK WITH WELL THOUGHT OUT AMENITIES; THE

WORDS ‘QUALITY’ AND ‘DETAIL’ COME TO

MIND AS IT IS MORE THAN WE HAVE IN THE

AREA TO DATE.

HAVING PINE RIVER DEVELOPMENTS IN THE

MD OF PEACE WILL CERTAINLY GENERATE SOME ATTENTION.”

MD OF PEACE REEVE

VERONICA BLISKA

ADVERTISEMENT 15

dale wenzel onsite, west hill industrial park

before I even had roads built. I had four highway lots and three were already spoken for. It’s because there’s just nothing like this up here,” said Wenzel.

In June, shortly after Wenzel completed construction of Northern Crane’s facility, Wenzel hosted an open house for them, in which more than 150 people attended. “Homegrown Café catered the event and they did an awesome job,” said Wenzel. Hosting an open house is something Wenzel plans to do for each new business in the park.

Wenzel acknowledges the scope at hand and relies heavily on his team who share his passion and commitment. Some of his team members have been with him for 24 years. Three of his key employees moved to the area and now call Peace River home.

It’s clear Wenzel sees the value in fostering lasting relationships and appreciates the people he works with.

“I’ve worked with and gotten to know some great people in the community. Can-Tech Electric, GoFor Contracting, Blue Ice Mechanical, Szmata, DFI, Blue Ridge Concrete, UFA and Swartz Mechanical are just a few suppliers that have helped make this happen,” said Wenzel. “I’ve also enjoyed working with WSP/Focus, who designed my site drainage and my storm water retention pond. I also have a great working relationship with Alberta Transportation too. You are only as good as the people you surround yourself with.”

MD of Peace Reeve Veronica Bliska attests to the need for turnkey solutions in our region.

“For the MD of Peace, Pine River Developments is taking industrial parks to another level.  It is very important for the area to have industrial parks with the capacity and services to meet the needs of businesses. Mr. Wenzel has designed the park with well thought out amenities; the words ‘quality’ and ‘detail’ come to mind as it is more than we have in the area to date, so having Pine River Developments in the MD of Peace will certainly generate some attention.”

It’s clear to see that in the coming years more and more businesses will want to be located in the West Hill Business Park. In fact, Pine River Developments is currently at the design stage of bringing dreams to reality for two more companies.

Being able to purchase lots between $50,000 to $75,000 an acre in a serviced park like this is unheard of,” said Wenzel. “If you can’t see it, you’ve missed the boat.”

When it comes to the West Hill Industrial Park, Wenzel is building for the future. Standing there, in the subdivision, you can feel future in the making.

“We are solution providers. We can design a facility around your needs and lease back the building to accommodate your budget. There’s nothing like it here yet, but there will be,” said Wenzel.

For more information, contact Dale Wenzel at 780-984-3527 or Real Estate Broker Andy Gauvreau at 780-618-5757 for more information.

16 MOVE UP FALL 2015 | www.moveupmag.com

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COUNTING THE NUMBERSBy all accounts most

people would expect that population numbers in northwest

Alberta are dropping alongside the price of oil. One might expect northern communities have turned to ghost towns and homes are selling for a song. And let’s not forget jobs, well one would think there is a shortage of those to go around. Well, by all accounts, one would be wrong.

Nestled in the far northwest corner of the province is Mackenzie County and the towns of High Level and Rainbow Lake. Times have slowed down somewhat in the region, largely in the oil and gas industry, but this region is also home to some of the best agricultural lands in the country and an abundant supply of forest products, both of which offer significant employment opportunities in the region.

People normally think that as oil and gas slow down the population here would move on, but that does not appear to be the case. This past June the region completed a municipal census. Alberta is unique in Canada as it is the only province that allows this. So with some hesitation, the three municipalities, led by the Regional Economic Development Alliance (REDI), took on the task of doing a population census.

The results of the census saw an increase of population for the region by close to ten percent since the last Statscan census some four year ago. This increase in population is a positive for the region in many ways. Like much of northern Alberta, the communities within Mackenzie County have learned to ride the wave of living in a commodity based region.

Traditionally when there is a slowdown in a commodity market, northern communities see a slowdown in the economy, an increase in house listings and rental vacancies and a decrease in the population. But it appears the region has stabilized and developed an ability to ride the wave.

The region also undertook a census on the shadow population, or fly-in/fly-out workers. Certainly the region has seen a drop in the number of shadow population workers but not to the extent that was expected. The local hotels have a higher vacancy rate, but the work camps remain fairly busy. There is a new Tim Hortons in High Level, the county is undergoing an economic strategy and downtown revitalization in La Crete and Fort Vermilion and Rainbow Lake is holding its own.

Indeed the region seems to be open for business. Also in the works are a tourism project, the Carcajou Historical Restoration project and a labor recruitment strategy. There also continues to be plenty of “help wanted” ads in both the local paper and in windows of local businesses.

The region continues to offer an affordable and viable lifestyle opportunity for those willing to venture north. From Zama City to La Crete, from High Level to Rainbow Lake, the population is rising and with it business opportunities. No longer solely dependent on oil and gas, the region is growing by its own right and with it opportunities to move, work and play in Alberta’s northwest.

#L i fesBet te rUpHere | FALL 2015 MOVE UP 17

Fork in the Road Benjie Giesbrecht takes a bite out of life—changing paths from nightclub owner to steakhouse franchisee

18 ADVERTISEMENT

It’s just past 6 am on a crisp September morning. Benjamin (Benjie) Giesbrecht, 33, is

getting ready to leave the house. He quietly kisses his wife and kids goodbye before he laces up his work boots, fires up his truck and heads to the jobsite.

Since July Benjie has been tearing apart Rivers Bar & Grill—a popular nightclub that he has owned and operated for the past eight years—to make way for a MR MIKES SteakhouseCasual franchise he’s opening later in the year in Peace River, AB.

Benjie knew he was ready to make a big change, but it took some searching before he found just the right one. “I looked into a lot of franchises, and I think MR MIKES is the best fit for Peace River. Their team was the most informative, and I think the brand and the menu fit in well here.”

With humble beginnings 50 years ago in Vancouver, BC, MR MIKES describes itself as a brand with “No fancy frills. No stuffed shirt attitude. Just real people and great food. Everything customers want in a steakhouse. Only casual.”

“One of the big reasons I bought the franchise is their quality of food and

the value you can get at both higher and lower price points. And, they stay on trend with everything, which is huge. They have a corporate chef, corporate bartenders, corporate front of house managers, and that’s their job—to make sure your restaurant stays on trend with its décor, food, drink, desserts, service, you name it,” said Benjie.

IT RUNS IN THE FAMILY

Benjie is no stranger to the inner workings of a business. He grew up in a family of entrepreneurs.

Benjie’s family moved to High Level in 1984 to run or own an impressive list of businesses—everything from restaurants to hotels to a bowling alley to a glass shop. And, growing up, Benjie spent time working at every one of them.

After working in the oilfield in his teens and early 20s, Benjie decided he would like to start a business of his own.

“When I was 25, I partnered with my two brothers and bought the Moon Saloon and other properties, but after a few years, we split our assets. I became the sole operator of Rivers,” said Benjie. “I changed the name [from the Moon Saloon] to Rivers because we’re surrounded by

rivers—the Peace River, the Hart, the Smoky, etc.”

Rivers opened in 2007 and, for a time, business was good. Benjie soon found out, however, he would have to adapt to fluctuations in the market.

SURVIVAL OF THE FITTEST

“The first year was really busy, and then the recession hit in 2008 and our liquor sales started to drop. That’s why I started getting into food. At first, it was a hard sell. The assumption was Rivers was a place to dance and drink until late, not a place to eat. Most people didn’t know we cut all our own stakes and made the burgers. Almost everything on the menu was made from scratch,” said Benjie.

Benjie found his next hurdle as a business was to address his bar’s reputation in the community.

“My biggest obstacles were overcoming the stereotypes that come with owning a bar and dealing with combative patrons,” said Benjie. “So, when someone would ask me something like, ‘Can you host and decorate and serve a four course meal for 250 people?’ I said, ‘Absolutely.’ Then, I found myself running around buying all the catering equipment and whatever else I needed to

actually put on the event.”

With each passing year, Benjie hosted and catered several community events and charity fundraisers in addition to his own themed parties. Slowly he rebuilt his bar’s reputation and it became more of a fixture in the community.

Benjie is quick to acknowledge, however, that he didn’t do it alone. “Pretty much from day one until close, I had about half a dozen key employees who stayed with me, and that’s meant a lot to me,” said Benjie.

MEET MR MIKES

Now, Benjie has taken his business to the next level with his recent purchase a MR MIKES SteakhouseCasual franchise, and he’s continuing to build his business reputation—literally.

Since starting construction, Benjie has worked alongside everyone involved.

“It’s safe to say that I’ve been getting my hands dirty, but I believe an owner should be involved in every aspect of his business to appreciate the hard work that makes it successful,” said Benjie.

“We start at 6:30 in the morning and work 10 to 12 hours a day, six days a week. I’ve been there

ADVERTISEMENT 19

through every phase so far from the demo, swinging sledgehammers and pushing wheelbarrows, to framing the walls and shoveling dirt for cement prep,” said Benjie.

SETTING UP SHOP

Since purchasing the franchise, Benjie has been working with MR MIKES design team for the layout and look of the restaurant. The retrofit is a lengthy process because every wall finish, fixture and piece of equipment that goes into the restaurant has to fit into the existing building layout.

For this ambitious endeavor, Benjie took on a partner and a general contractor.

“I partnered with my mom, Annie. She had retired two years prior, but when she saw what I was doing she asked if I wanted to partner because retirement was getting too boring for her, and she’d been in business for as long as I can remember. She’s a great partner,” said Benjie.

Benjie hired Logan Whitehouse from Whitehouse Interiors to be his general contractor.

“Logan came highly recommended from a friend who owned an architectural firm in Calgary. He has lots of experience building Irish pubs and restaurants and he’s been a huge asset to this process,” said Benjie.

Benjie has also benefitted in a big way by hiring local contractors for this project.

“Logan and I have morning meetings with Kenry Electric, Blue Ice Mechanical and other contractors, and because of their hard work and attention to detail we have stayed ahead of schedule and under budget,” said Benjie.

A BETTER FIT

It’s a lot of hard work, but the switch from nightclub owner to steakhouse owner will better accommodate Benjie’s lifestyle as a father and as a community member.

“I think the biggest reason to switch over to a restaurant is my two kids. Before it was great because they weren’t in school and I could spend all day with them, and work all night, and it didn’t matter. Now

that they’re starting school, I can’t do those shifts anymore if I want to see them. So, not only is MR MIKES a good fit for the Peace Region, it’s a good fit for me and my family,” said Benjie.

Another big reason Benjie is going the restaurant route is because he wants to get even more involved in the community.

“You want to be involved in the community, but when you work until 3 am in the bar, and everybody else starts at 8 am, it just doesn’t jive. I try to put in as much time as I can with PeaceFest and other boards and organizations I am a part of, but working the opposite shift of everybody else makes it pretty challenging,” said Benjie.

Due to MR MIKES extensive, yet crucially important, training process, Benjie plans to re-open mid-

November, 2015.

“Renovations should be wrapped up by the end of October, but we’re doing two weeks of onsite staff training before we even open,” said Benjie.

LOVE AT FIRST BITE NOVEMBER 2015

After it’s all said and done, Benjie is beyond excited to bring the MR MIKES franchise to Peace River.

Peace River’s MR MIKES will have the latest modern design, seat 240 including a party/conference room accommodating 50. It will have a very modern lounge, called the urbanLODGE, which will feature 16 beer taps, including MR MIKE’s own line of draught beer, craft beer and Canadian favourites.

MR MIKES Peace River will also boast top-of-the-line kitchen and POS technology to ensure shorter wait times and an on-site liquor store.

“I think customers can look forward to amazing service and high-end food in a relaxed, comfortable atmosphere. Following the brand concept, we’ll be offering an environment where you don’t have to wear a tie, but you could—a professional, yet casual dining experience,” said Benjie.

customers can

look forward to

amazing service

and high-end food

in a relaxed,

comfortable

atmosphere.

20 MOVE UP FALL 2015 | www.moveupmag.com

Browse through Jeff Bartlett’s website and you’ll see the mountains of Peru, the badlands of South Dakota,

and scores of pictures of the Rockies in every season. As a commercial photographer, Jeff spends a lot of time showcasing the world’s most dramatic landscapes. And, having grown up three hours west of Peace River in Fort St. John, BC, Jeff thought he knew what to expect when the Mighty Peace Tourist Association booked him to direct his lens at the Peace Region.

Along with nine local photographers, Jeff toured the region for six days, capturing images from Peace River to Manning to Fairview. To say the Peace Region exceeded his expectations would be an understatement. “The variety of landscapes we were shooting was unbelievable,” said Jeff. “The whole thing was almost like a revelation: you don’t have to be in a famous location like Jasper. There’s beauty all over Alberta.”

Melanie Bekevich-Joos is the executive director of the Mighty Peace Tourist Association (MPTA). She says the initial goal of the photography project was simply to add to the association’s gallery of powerful stock images of the region. “When we were doing our visitor guide and working on our new website, it was hard to come up with the kind of imagery we needed,” said Melanie.

Once Jeff was booked, Melanie put a call out to local photographers to apply to work alongside him, giving our local talent a chance to get a behind-the-scenes look at a commercial shoot, including working with models who were doing everything from fishing to hammock-swinging to horseback riding (hair and makeup services donated by Aspen Grove Spa).

Jeff says his favourite part of the photo blitz was working with the local photographers. “It was really neat to have extra people out,” he said, adding that the combination

of terrific lighting opportunities created by some luckily-timed thunderstorms and all of the scheduling work done by MPTA in organizing the models for the shoots made this contract a breeze.

“I probably shot ten times what I thought would be possible in the timeframe we had, and that’s really cool,” he said.

Some of Jeff’s photos have been published on his Instagram account (photojbartlett) but the work of the local photographers has been kept top secret. It will be unveiled later this fall in a series of shows across the region under the name Picturesque: A Mighty Peace Photo Tour and Showcase.

“Jeff is extremely talented, and we have some equally talented people in our region,” Melanie said. “It’s that unique northern style we’re hoping to showcase. The result of this shoot was something very special, but our regional is special, and I think sometimes we forget that. I’m hoping this will remind everyone.”

THEPHOTOGRAPHYISSUE

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22 MOVE UP FALL 2015 | www.moveupmag.com

“If you want to be a better photographer, stand in front of more interesting stuff.” It’s a quote attributed to Jim Richardson and an axiom truly lived by Jeff Bartlett. Jeff writes on his blog bio that he’s an adventurer, photographer and writer. “It’s a mouthful,” he admits, “but I find it hard to distinguish where one passion ends and the other begins.” After leaving his hometown of Fort St. John, Jeff started out in 2008 as a freelance writer. After learning that publishers always need high-quality photos to accompany stories, he committed to spending the next couple of years focusing on his camera skills. He now lives in Jasper and spends about 80 per cent of his time taking pictures for clients like Travel Alberta and Tourism Ecuador, along with big brands like Air Canada, Eddie Bauer, and Toyota. Jeff is passionate about helping others discover the intersection of adventure and photography, and leads travel photography workshops to places like Peru, Morocco and Iceland.

JEFFBARTLETT

#L i fesBet te rUpHere | FALL 2015 MOVE UP 23

Left: In Riverfront Park in the Town of Peace RiverAbove right: In the County of Northern LightsBelow right: In the town of Berwyn, in the MD of Peace

24 MOVE UP FALL 2015 | www.moveupmag.com

Have Your Say

We asked our ever-growing Facebook following:

Here’s what you had to say:

To see the rest of the answers visit us at www.facebook.com/MoveUpMagazine

Why is life better up here in the Mighty Peace Region?

Wendy P. There’s something about the Peace River Valley that fosters a spirit of gratitude in the people of the region. We are in awe of its beauty, the people who live here and the resources we are blessed with. Why go anywhere else?

Dana L. People from large centres often do not understand the “connectedness” and why we would want to be that connected to so many people. Maybe that is what makes rural Alberta different. The Peace Country has so many opportunities for creating friend-ships and support systems. We “know” each other and truly care about each other. We are embedded in each other’s lives. Life is good.

Bernadette W. I love that we have the opportunity to enjoy/experience (in the case of -40 weather) all 4 seasons to their full extent. I enjoy the smells of spring, the run off, new crops being seeded & calving season, then comes the budding of the trees, fresh cut grass, long summer nights & Northern Lights, only to be followed by the picturesque beauty of the fall with magnificent colors of orange, yellow & red along with fresh crisp mornings & evening smells of harvest only to end with the very first snowfall which eventually blankets the area and is so beautiful as it shimmers. Yup, that’s what I like about living here.

Judy A. The valley is awesome, the air is fresh, less traffic and less noise. Love it.

Gloria R. Here in the Peace we have all the best home grown foods, fresh God-raised meat and the beauty of seasons.

Vivian S. I met a couple from England who now live in Manning. Whenever they travelled south they stopped at the Sagitawa look out to view the two rivers join, and said in all their travels this was one of their most beloved views.

#L i fesBet te rUpHere | FALL 2015 MOVE UP 25

26 MOVE UP FALL 2015 | www.moveupmag.com

In the early 2000s, Paul Lavoie spent several years travelling around the world—without a camera. The idea of being camera-free seems impossible now, but all that travelling helped to fine-tune his vision.

“My experiences made me see the Peace Country in a different way,” he said.

“I wanted to learn how to capture that.”

As a foreman at Valley Landscapers, Paul is outside a lot, taking mental notes of locations he’d like to revisit with his camera. He spends a lot of time in fields in the middle of the night, places where, he says, “your mind can start playing tricks on you.”

He lives in Peace River with his wife, two daughters, ages four and 10, and a dog appropriately named Pixel.

PAUL LAVOIE

Left: In the MD of Fairview | Above right: In the County of Northern Lights | Below right: In the MD of Fairview

#L i fesBet te rUpHere | FALL 2015 MOVE UP 27

HOW DID YOU GET INTO PHOTOGRAPHY? I bought a DSLR in 2008 and watched a lot of YouTube videos. I tell everybody who wants to take pictures to look online for free tutorials.

HIGHLIGHT OF SHOOTING WITH JEFF? I really enjoyed shooting with Jeff. We had lots in common. It was nice just to be able to talk shop with him.

ANYTHING YOU WOULD LIKE TO ADD? This project was a blast, and I’d love to do contribute to something like this in the future.

Left: In the MD of Fairview | Above right: In the County of Northern Lights | Below right: In the MD of Fairview

28 MOVE UP FALL 2015 | www.moveupmag.com

Ingrid Brunkhorst Hurrell spent about four months on a farm in Whitelaw as her husband, a civil engineer, worked on various projects in the Peace Region. Knowing about Ingrid’s passion for photography, her landlady forwarded her the MPTA’s call for local photographers, and Ingrid was thrilled to be accepted. A trained social worker and former counsellor, she now works as a freelance writer and photographer.

Though she only called the Peace Region home for a few months, she’ll always remember the small towns like Berwyn and Bluesky, the backroads where, she says, “one can drive for miles and miles, experiencing the ever-changing Alberta skies, changes in the lay of the land, and the contours and colours of the landscape.”

INGRID BRUNKHORST HURRELL

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HOW DID YOU GET INTO PHOTOGRAPHY? After completing university in the early 80’s, I worked as a press photographer and university magazine editor. My love of photography has intensified over the years. Give me a choice between photographing a VIP or shooting horses running across

the fields with a backdrop of an Alberta stormy sky, and I will always choose the latter. Photography makes me breathe, and the Peace Region gave me the space to breathe deeply.

HIGHLIGHT OF SHOOTING WITH JEFF? Jeff is a very easy-going person. I would say working alongside

Jeff, having seen his work, and then his heart, is what made the shoot special.

ANYTHING YOU WOULD LIKE TO ADD? This was a fabulous initiative by the Mighty Peace Tourist Association and Travel Alberta, and I am really glad I was part of it.

Left: Captured in the MD of Peace

Above and below right: Captured in the Town of Grimshaw

30 MOVE UP FALL 2015 | www.moveupmag.com

Raymond Clarke moved to Peace River with his family two years ago. The 37-year-old father of two works from his home office as a structural technologist for an engineering company based in Devon.

Originally from north-central Alberta, Raymond finds photographic inspiration in the scenery of the Peace Region.

He recently fulfilled a childhood dream and started taking piano lessons. When he’s not capturing the splendor of the valley, Raymond is practicing piano scales, preparing to perform at end-of-the-year recitals and an annual music festival.

RAYMOND CLARKE

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HOW DID YOU GET INTO PHOTOGRAPHY? I got into photography a little bit when I was in high school. There was a photography course that I took which I found quite interesting. However, it wasn’t until my dad bought me a DSLR about 10 years later that I started learning more about it.

HIGHLIGHT OF SHOOTING WITH JEFF? For me, the highlight of shooting with Jeff was just seeing how a professional approaches photography. He’s a very down-to-earth guy and it was enlightening to see that you don’t need some extravagant equipment to create stunning images.

ANYTHING YOU WOULD LIKE TO ADD? This project has reignited my passion for photography. I would love to be able to make my living as a photographer someday. In the meantime, there’s so much for me to continue to learn about while building up my skill set and my portfolio.

All photos captured in Northern Sunrise County

32 MOVE UP FALL 2015 | www.moveupmag.com

HOW DID YOU GET INTO PHOTOGRAPHY? When I was really young, my mom gave me her old camera, it was a Kodak Camera. I think I still have this camera packed away somewhere. I loved it. When I clicked the shutter you could hear it ping.

HIGHLIGHT OF SHOOTING WITH JEFF? It was fantastic meeting Jeff, talking about photography, and doing something that none of us had experienced previously.

When digital cameras started to appear on store shelves, Lori Day wasn’t sure if the new mode of photography would truly catch on. But after spending years behind a 35mm camera—and spending countless dollars for her film to be developed—she was thrilled that she could take as many pictures as she wanted without worrying about film costs.

Lori’s part in the project was taking pictures at the Harmon Valley Rodeo.

“We were all like fish out of water,” she says of the first few minutes of being backstage at the rodeo.

“None of us had any idea what kind of fun we were in for.”

Lori and her husband own and operate the Main Street Shell gas station in Peace River. They have three grown sons.

LORI DAY

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Photos captured at the Harmon Valley Rodeo in Northern Sunrise County

ANYTHING YOU WOULD LIKE TO ADD? This was a really great experience. I met other photographers in this region that I have been able to keep in contact with. Photographing a rodeo is something I always wanted to do, but never have had the opportunity, and I’d like to do it again.

34 MOVE UP FALL 2015 | www.moveupmag.com

Ask Shawn Elliott what the best part about living in the Peace Region is and it’ll be a three-way tie.

“The river valley and big skies make for wonderful sunsets, sunrises and Northern light shows. Of course the people here are fantastic, too,” he says.

Shawn has lived here with his family since 1990, except for a five-year stint on the West Coast in the late 90s. His and his wife’s two daughters are both grown up and out of the house, with one living in Edmonton and the other still in Peace River. Shawn works at DMI in the maintenance and engineering department, and is happy to be part of the local photography community.

“My passion is growing daily,” Shawn says. “There’s always something new to learn and practice.”

SHAWN ELLIOTT

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HOW DID YOU GET INTO PHOTOGRAPHY? I started when I went off to University, I bought my first 35 mm camera and joined the University Camera Club. For the next 25 or so years, I used the camera to capture typical family memories. In 2014, I re-kindled my photography passion with the purchase of a DSLR. I

have been slowly adding lenses to my camera bag (or quickly adding lenses from my wife’s perspective).

HIGHLIGHT OF SHOOTING WITH JEFF? We have the same camera, so Jeff was able to show me many features that I was unaware of. Also, watching Jeff taught me to change your

perspective often, there is no point in taking 10 photos from the same position.

ANYTHING YOU WOULD LIKE TO ADD? I would like to thank Mighty Peace Tourism, Move Up magazine, and their partners for providing local photographers the opportunity to participate in this project.

Left: Captured in the MD of Peace

Above right: Captured in the County of Northern LightsBelow right: Captured in the Town of Peace River

36 MOVE UP FALL 2015 | www.moveupmag.com

Sharon Krushel can’t decide if the most special place in the Peace Region is her backyard (she lives near the hills on the north end of town) or thousands of feet in the air, overlooking the valley from the two-seater airplane built by her husband, Terry.

The couple have lived in Peace River since 1982. They have two children: Jessie, co-owner of Java Domain, and Denver, who played guitar for Midnights Lights at this year’s PeaceFest.

The founder and card designer of DonaBona.ca, a greeting card and art company, Sharon has always had a passion for capturing beautiful images, whether that’s a wide-angle view of autumn in the valley, or a closely-zoomed photo highlighting the fuzz on the edge of a crocus petal.

SHARON KRUSHEL

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HOW DID YOU GET INTO PHOTOGRAPHY? A counsellor once told me, “Look for the pieces of light in your life.” Shortly after that, I developed a passion for capturing beautiful images. It took me a while to realize that photography had become my therapy.

HIGHLIGHT OF SHOOTING WITH JEFF? The wild side-by-side ride into the Peace River hills and forests east of Manning. It had rained that morning, and the trails were carved with ruts that were full of water. Jeff was driving and I was trying to take photos of Amanda Monette in the other side-by-side ahead of us, as

well as photographing the scenery flying by.

ANYTHING YOU WOULD LIKE TO ADD? I think my favourite part of this whole project has been working with other photographers. We had so much fun together. I felt no sense of competition because there is more than enough beauty and fun to go around.

Left: Captured at Kulyna Flats in the County of Northern Lights Top Right: Captured at Kulyna Flats in the County of Northern LightsBottom

Right: Aerial photo of the Dunvegan Bridge in the MD of Fairview

38 MOVE UP FALL 2015 | www.moveupmag.com

Joanne McQuarrie grew up in Manning. Now living in Peace River and operating freelance photography and writing business, Joanne’s love for the region travels further than skin deep.

“The Peace Region has an interesting history and at the same time, an unsung beauty,” she says.

Joanne found out about this project from a friend, and says one of the best parts about the two shoots she participated in was seeing how other photographers work.

“The innovation exhibited by everyone is very motivating indeed,” she says.

Joanne has three grown daughters and, she describes, “no pets, unless you count free-range mosquitos and spiders.”

JOANNE MCQUARRIE

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HOW DID YOU GET INTO PHOTOGRAPHY? I’ve loved photography for many years and find it incredible that a single photo can touch your senses, your emotions. I’ve taken artsy fartsy photos for a long time and I also trained in photojournalism at Grant MacEwan Community College.

HIGHLIGHT OF SHOOTING WITH JEFF? Jeff was a hoot to work with; he’s enthusiastic and very creative.

ANYTHING YOU WOULD LIKE TO ADD? The project is valuable because it highlights the natural beauty of

the Peace Region, from hidden creeks and amazing vistas to beautiful creatures and powerful northern lights. At times, people look far and wide for beauty when it’s also in their own back yard, so to speak

Left: Taken in the MD of Peace

Top Right: Shaftesbury Ferry, located in the MD of Peace

Bottom Right: Taken in the M

D of Fairview

40 MOVE UP FALL 2015 | www.moveupmag.com

Amanda Monette has lived in the Peace River area all her life. She and her husband have a 15-year-old son, a 10-year-old daughter, four dogs, two cats and three chickens.

If that doesn’t sound like a full enough plate, Amanda also has three part-time jobs: she’s a bookkeeper, piano teacher, and photographer.

On the morning of her first shoot with Jeff, she pulled into Grimshaw at 5:30. Jeff was already there, and the two of them spent the next few hours capturing the town from different vantage points while the sun rose.

“It was a lot of fun, and a beautiful morning,” she said. “I’ve never looked at Grimshaw that intensely before.”

AMANDA MONETTE

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HOW DID YOU GET INTO PHOTOGRAPHY? have always been interested in photography. I love the art of photography and the study of light. Thanks to a push from encouraging friends, in the last three years I have been doing it as a business.

HIGHLIGHT OF SHOOTING WITH JEFF? My highlight of shooting with Jeff was really just talking about his different travel experiences through photography. That is something that I would love to do.

ANYTHING YOU WOULD LIKE TO ADD? I think this was a great project. Every photographer has a different style, and usually they don’t get to work together. It was great to bring local photographers together, to converse, make friends and share their experiences. I’m thankful I was able to be a part of it.

All images captured in the County of Northern Lights

42 MOVE UP FALL 2015 | www.moveupmag.com

Daniel Wheeler moved to the Peace Country 27 years ago.

He was supposed to run the Misery Mountain ski hill, but it turned out to be a strange winter. Facing extreme cold and not enough snow, the ski hill only ended up being open for 14 days. But he had a young family to support, so Daniel stayed in Peace River, working odd jobs until he completed his power engineering training and started working at DMI.

Now that his children have grown, Daniel has had more time to spend on his passion, teaching local photography classes and co-leading shutterbug trips to the Rockies. But Daniel says one doesn’t have to travel far to be inspired.

“There is so much to do up in the Peace region that distant trips are becoming fewer,” he says.

DANIEL WHEELER

Above: Captured near Peace River in the MD of Peace Top Right: Captured in the Town of Peace RiverBottom Right: Captured in the Town of Peace River

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HOW DID YOU GET INTO PHOTOGRAPHY? I first started to carry a camera when I started climbing at the age of sixteen. I took basic shots of wildlife and of the climbs I was attempting. Most were chronological in nature with not much merit to the beauty of the areas

I was visiting. My photo composure and thought of detail has vastly changed and I think that I am able to see on another plane.

HIGHLIGHT OF SHOOTING WITH JEFF? Working with Jeff was great but very different from what I normally do with photography. I am kind of

a loner when it comes to photography so working with Jeff and the models was a great learning experience.

ANYTHING YOU WOULD LIKE TO ADD? I hope that the project continues as there is so much potential up here.

For more information visit www.mightypeace.com44 MOVE UP FALL 2015 | www.moveupmag.com

Have Your Say

We asked our ever-growing Facebook following:

Here’s what you had to say:

To see the rest of the answers visit us at www.facebook.com/MoveUpMagazine

Why is life better up here in the Mighty Peace Region?

Tracy L. The long summer nights, our sun sets, sun rises and amazing northern lights, to the fresh air, from the variety of wild life to agriculture with cattle and grain fields.....

Jessica C. The basic friendliness of the people; the sense of community. You walk down the street and people make eye contact and smile and say a friendly “hello!”

Diana L. Aside from the natural beauty of the valley which is reason enough to live here, it is that rural community feeling. We are large enough to have all the amenities but small enough to feel connected to each other, to know each other and to care.

Shauna S. The valley is breath taking. Boating on the Peace River is amazing. There’s something won-derful to see around every corner. We truly have a one of a kind river.

CJ M. The people in this area are independent and ambitious, yet still friendly.

Melanie B. Space, freedom, wilderness and the awe-inspiring valley!

For more information visit www.mightypeace.com

On The Ice

Performing Arts

Curling

Upcoming Events

GOMighty Peace

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Welcome to “Go Mighty Peace,” the place to turn for exciting seasonal activities and events

in Northwestern Alberta. Go Mighty Peace lays out the fun for everyone.

Go Mighty Peace is a collaborative supplement exclusive to Move Up.

With another glorious summer behind us we gear up for another fall and winter here in the Mighty Peace Region.

Go Mighty Peace is your guide for seasonal events, activites and groups to keep us busy during these cooler months.

Check out our variety of upcoming events, regional curling clubs, seasonal signatire events, ski hills, hockey and skating opportunities, local performing arts groups and more!

For more info and up-to-date information, go to www.mightypeace.com

10

NWT

YELLOWKNIFEHAY RIVERHIGH LEVELMANNING

63238118052

GRIMSHAW

MILE ZEROMACKENZIE HIGHWAY

GOMighty Peace

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Fairview Curling Club|10317 109 St.The Fairview Curling Club offers family, ladies, men’s, mixed and

junior leagues. Approximate membership of 150 adults and 60 junior curlers.

LEAGUES

Mondays at 10am ~ Sturling Stick Curling (Walk-ins Welcome) Mondays at 7pm ~ Family League

Tuesdays at 6:45pm and 9pm ~ Ladies League Wednesdays at 6:45pm and 9pm ~ Men’s League Thursdays at 6:45pm and 9pm ~ Mixed League

Tuesdays, Wednesdays and Thursdays at 4pm ~ Junior Leagues

Peace Curling Association Women’s Championship December 18 - 20, 2015

Provincial Firefighters Championship January 27 - 30, 2016

BONSPIELS January 16 ~ Family Bonspiel

January 24 ~ Corporate Challenge February 5 - 7 ~ Farmers & Merchants

February 13 ~ JR/SR High Bonspiel February 19 - 21 ~ Ed Ruether Memorial Bonspiel

March 1 ~ Sturling Stick or Slider BonspielMarch 18 - 20 ~ Ladies Bonspiel

March 25 - 27 ~ Oilmen’s Bonspiel

For more information call 780-835-2828

Explore the Town of Fairview

The Fairview Fairplex Arena The Fairview Fairplex Arena is home to the WJHL Fairview Flyers, Fairview Minor Hockey Teams and the Fairview Silver Blades Skating Program. The Arena is also available for family and public open skating hours.

Outdoor Rink | South of Fairplex ArenaThe outdoor rink south of the Fairplex Arena is perfect for a casual game of shinny or an afternoon skate with the family.

Public & Family Skate | Fairplex Arena Sundays from 6 - 8pm

Walking PRogram| Fairplex Arena Mon - FRI from 10am - 3pm

HOCKEY & SKATINGCURLING

PERFORMING ARTS

WALKING

College Town Capers Theatre group in Fairview, AB catering to all [email protected] | 780-835-5356Facebook: College Town Capers

Cummings Lake Walking Trail System In the winter months, the southern portion of the walking trail is cleared to accom-modate walkers and the northern portion is groomed to accommodate cross country skiers.

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

PEACE RIVER FARMER’S MARKETS10301 101 ST. PEACE RIVER10-1PM ON SELECT SATURDAYS & WEEKENDSLocal vendors, produce, artisan prod-ucts, baked and canned goods and more! PeaceRiverFarmersMarket.com

AFTER SCHOOL YOUTH FUNTUESDAYS (FROM SEPT. 8 TO JUNE 21)MILE ZERO REGIONAL MULTIPLEX4 - 6PMFree open court time in the field house. Sponsored by Grimshaw FCSS.780-332-4005

PARENT AND TOT GYM TIMEMONDAYS AND THURSDAYS (FROM SEPT. 14 TO APR. 28)MILE ZERO REGIONAL MULTIPLEX10 - 11:30AMProgram sponsored by the FCSS. Make new friends and stay active in a safe indoor environment. Free.780-332-4005

INDOOR WALKING PROGRAM FOR SENIORSMONDAYS & THURSDAYS (FROM OCT. 19 TO MAR. 31)MILE ZERO REGIONAL MULTIPLEX10:30 - 11:30AMSponsored by the Town of Grimshaw.780-332-2122

CHILDHOOD NUTRITION INFORMATION SESSION (0 - 5 YEARS)OCTOBER 20 NAMPA FCSS OFFICE10 - 11:30AM780-322-3954

SMALL BUSINESS TRADE SHOWOCTOBER 22 LEGION HALL, FAIRVIEW, AB.www.fairview.ca

CHINCHAGA ADULT LEARNING COUNCIL GRAND OPENINGOCTOBER 2310202 98 ST., HIGH LEVEL, ABThe CALC provides non-credit adult programming. 780-926-2629

PICTURESQUE: A MIGHTY PEACE PHOTO TOUR AND SHOWCASE GRAND REVEALOCTOBER 24SAWRIDGE INN, PEACE RIVERTIME TBAA night of chocolate, cheese, wine and art. $25. Keep your eyes peeled for Picturesque showcases in other Mighty Peace Region communities. mightypeace.com

COMMUNITY HEALTH SESSION - MINDFULNESSOCTOBER 27 NAMPA FCSS OFFICE10 - 11:30AM780-322-3954

PUMPKIN PAINTINGOCTOBER 27 NAMPA FCSS OFFICE3:30 - 5:30PM780-322-3954

COMMUNITY HEALTH SESSIONS - MEN AT RISKOCTOBER 28 MARIE REINE CULTURAL CENTRE7 - 8:30PMOn-site child care available780-322-3954

HALLOWEEN SPOOK-TACULAR DANCEOCTOBER 29 NAMPA PUBLIC SCHOOL6 - 8PMPrizes for best costumes, family activi-ties and snack potluck. 780-322-3954

HIGH LEVEL PLAY ASSOCIATION’S FEST-OF-ALE OCTOBER 24MIRAGE HOTEL

HALLOWEEN DANCE OCTOBER 30 MAMOWINTOWIN HALL, CADOTTE LAKE6 - 9PM Prizes for best costumes, spooky snacks and dace with DJ music. 780-629-2476

FREE FAMILY MOVIE NIGHTOCTOBER 30HIGH LEVEL TOWN HALL PROGRAM ROOM7PMWe will be watching Hocus Pocus. Feel free to dress up!

HALLOWEEN DANCE PARTYOCTOBER 31SPIRIT OF THE NORTH SCHOOL6 - 9PMSafe Halloween event. Bouncy house, games, music, treats and more. Free and open to the public.www.highlevel.ca

Upcoming Events

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Fall/Winter 2015/2016ANNUAL CHILDREN’S INDOOR HALLOWEEN PARTYOCTOBER 31 MILE ZERO REGIONAL MULTIPLEX, GRIMSHAW2 - 4:30PMOpen to youth 10 and under. Game stations and a costume parade! Sponsored by the Town of Grimshaw, County of Northern Lights and the M.D. of Peace # 135.780-332-1585

OLD HOLLYWOOD HALLOWEEN BASH OCTOBER 31GRIMSHAW CURLING ARENA7:30PMJoin Don Berner’s Little Big Band for a night of classic Hollywood. Dress to impress in your best 1940s glam or Halloween costume. Cash Bar and Midnight lunch. 18+ FB: Lac Cardinal Performing Arts

FAREWELL PUMPKIN WALKNOVEMBER 1JUBILEE PARK, HIGH LEVEL6-8PMBring your pumpkins to the Jubilee Park and join us for some hot choco-late and marshmallows while we say farewell to the pumpkins for another year. Jena Clark 780-821-4026

ALBERTA AUTHOR KAREN BASSNOVEMBER 2GRIMSHAW LIBRARY1:30 - 2:30PMKaren Bass will speak about her young adult book entitled Uncertain Soldier. In partnership with the Grimshaw Legion for Remembrance Day. Everyone Welcome!780-332-4553

FRAUD AND IDENTITY THEFT PRESENTATIONNOVEMBER 2 CAFE DU COIN, ST. ISIDORE1 - 3PMLight snacks provided.780-624-8071

INDOOR WALKING PROGRAMSUNDAYS (FROM NOV. 8 TO MAR. 27) MILE ZERO REGIONAL MULTIPLEX10AM - 8PMSponsored by the Town of Grimshaw. Indoor shoes required. 780-332-4005

SENIOR’S FRAUD PREVENTION PRESENTATIONNOVEMBER 9 NAMPA FCSS OFFICE10 - 11:30AM780-322-3954

FALL PREVENTION PRESENTATIONNOVEMBER 10 MAMOWINTOWIN HALL, CADOTTE LAKE1 - 3PMLight snacks provided.780-629-2476

ROCK ‘N’ SKATENOVEMBER 15 NAMPA & DISTRICT COMPLEX2 - 4PMFree Community Skate. Skate to a live rock band. 780-625-3287

ACTIVE LIVING PRESENTATION FOR OLDER ADULTS AND ELDERSNOVEMBER 16LUBICON LAKE NATION COMMUNITY KITCHEN, LITTLE BUFFALO1 - 3PMLight snacks provided780-625-7481

ADDICTIONS WORKSHOP & CRIB TOURNAMENTNOVEMBER 17 MAMOWINTOWIN HALL, CADOTTE LAKEWORKSHOP FROM 1 - 4PMCRIB TOURNAMENT AT 7PMIn celebration of Black’s Memorial.Community Supper provided.780-629-2476

MANNING CHRISTMAS FARMER’S MARKET NOVEMBER 21 BATTLE RIVER AG HALL IN MANNING, AB11AM - 5PM Tables are $30. Call Cindy Y. to book a table 780-836-2766.

TINY TEETH PROGRAMNOVEMBER 24NAMPA FCSS OFFICE10AM - 12PM780-322-3954

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Fall/Winter 2015/2016 (CONTINUED)Upcoming Events

FALL PREVENTION PRESENTATIONNOVEMBER 24MCKINNEY HALL, THREE CREEKS1 - 3PMLight snacks provided.780-322-3954

FAMILY FUN NIGHTNOVEMBER 27 MILE ZERO REGIONAL MULTIPLEX 7 - 9PMSponsored by Grimshaw FCSSJoin us for free open court usage. 780-332-4005

MACKENZIE CROSSROADS MUSEUM AND VISITOR’S CENTRE OPEN HOUSEDECEMBER 5MACKENZIE CROSSROADS MUSEUM, HIGH LEVEL, AB1 - 4PMJoin us for horse drawn rides, pioneer crafts, refreshments, snowmobile rides, photos with Santa and more!780-926-4811

HIGH LEVEL SANTA CLAUS PARADEDECEMBER 5HIGH LEVEL, AB

SUPPER WITH SANTADECEMBER 6MARIE REINE CULTURAL CENTRE4 - 7PMPotluck supper, family activi-ties, kid’s craft corner, door prizes and a visit from Santa.780-625-3287

MANNING CHRISTMAS FARMER’S MARKET DECEMBER 12BATTLE RIVER AG HALL IN MANNING, AB11AM - 5PM Tables are $30. Call Cindy Y. to book a table 780-836-2766.

STORIES WITH SANTADECEMBER 12GRIMSHAW LIBRARY10AM - 2PMPop in to enjoy a story with Santa. Bring your camera. Enjoy our christ-mas cookies and crafts. 780-332-4553

COUNTY SNOW DAYS - TOBOGGAN PARTY & SNOW PAINTINGDECEMBER 13ST. ISIDORE CULTURAL CENTRE GAZEBO11AM - 1PMBring your toboggan and join us for a day of sledding and snow painting. Wiener roast on-site. 780-625-3287

FAMILY FUN NIGHTDECEMBER 18MILE ZERO REGIONAL MULTIPLEX 7 - 9PMSponsored by Grimshaw FCSSJoin us for free open court usage. 780-332-4005

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Mile Zero regional Multiplex

Les Shaw Fitness CentreGet your full body workout by using our cardio equipment, strength machines and free weights. Also offered through the gym are “Spin” group exercise classes

Arena The Multiplex boasts a 200’ x 85’ NHL regulation size ice surface. Seating in the bleachers accommodates 1,000 spectators.

Field HouseThe Multiplex also offers three full size gymnasium courts. Court markings on each include the following sports: basketball, volleyball, badminton and soccer.

The playing surface is made of pulastic flooring, which is a stable floor system featuring special recycled rubber shock pad for resiliency and ball rebound with superior strength.

Northern Air Walking Track The Northern Air Indoor Walking Track is a three-lane, 175.3 metre track.

Don Stannard Meeting RoomThe meeting room can accommodate 25 to 30 people comfortably. Everything from meetings to birthday parties are booked weekly in this space.

Pro Shop The on-site pro shop is leased annually to OT Sports.

Concession The on-site concession is open year round and is leased to C-Ken’s Concession and features a variety of homemade treats.

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The Mile Zero Regional Multiplex has been a cherished resource in the Peace Region since it has opened its doors in 2011. In addition to the amazing amenities, the Multiplex has hosted a number of sports tournaments, concerts, train-ing camps and fitness classes.

Be sure to check out this amazing local facility.

The Mile Zero Regional Multiplex is located at 4609 50 St. in Grimshaw, AB. 780-332-4005 | www.grimshaw.ca

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

High Level Frostival

Find more events like these at www.mightypeace.com/events

December 5| High Level, AB

Signature Events

In 2015, The Town of High Level celebrated its 50th Anniversary since its incorporation into a town.

The festivities kicked off with a community celebration on January 3, the fun continued with the huge summer party in June and, to top it all off, the town is ending its 50th year with a final party--the High Level Frostival.

Picture an outdoor park filled with joyful sounds as children slide down a beautiful ice slide, wander through a snow maze and rounding a corner to discover an ice carving. Enter a large inflatable igloo and watch children tracing a shape onto a piece of crystal clear ice and carving their very own small ice carving treasure to take home. Stop by the fire to warm up. Then, walk a little further and watch art in action as artists

create snow carvings that tells the story of High Level. Be amazed as blocks of crystal clear ice are trans-formed into a beautiful work of art created by artist Peter Fogarty and members of the community.

For more information visit www.highlevel.ca or visit them on Facebook: Town of High Level

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Christmas Decorating Challenges

Signature EventsFind more events like these at www.mightypeace.com/events

Grimshaw Holiday Homes & Christmas Magic Decorating ChallengeShow your Christmas spirit and commu-nity pride by entering the Residential or Business category! Winner and runner up will be chosen from each category and will win $100 and $75 (respectively) in Grimshaw Bucks to be spent at Grimshaw businesses. Submit your entry to Grimshaw Community Services by calling 780-332-1585 or 780-332-4788 by 4pm on December 11.

Dixonville Light up and Deck your Deck ContestMore details to come on the County of Northern lights Facebook Page.

Festival of Lights in High LevelLight decorating contest for residents and businesses throughout December

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Signature EventsThe Festival of Trees is an annual treasured seasonal event. Each year individuals, businesses and com-munity groups come together to decorate trees to be auctioned off for charity. It’s fun, festive and a great way to get involved in the community.

This year’s 16th Annual FOT in Peace River will take place at the Belle Petroleum Centre from Nov. 19 - 23. The theme this year will be “A Christmas Carol.” The Peace River FOT is a significant fundraiser for the Peace River Women’s Shelter. This year’s festivi-ties will include a wine and cheese on Nov. 19 from 7 - 9pm ($20), a Gala evening with champagne re-ception, 3-course dinner, live auction and dance on November 21 ($75) and a Silver Bell Tea on Nov. 23. General admission for public viewing will be $5 for ages 13-64.

The Festival of Mini Trees in Grimshaw is the Grimshaw Library’s annual fundraiser. Mini trees are decorated and donated to the library for silent auc-tion. Trees are on display for a week and the library’s hours are extended to accommodate viewing hours. This year’s theme is “The Best Parts of Christmas” and it runs from November 27 to December 5.

The Fairview Festival of Trees is an annual fundrais-er for the Fairview and Area Pallitive Care Society. The FOT takes place at the Dunvegan Motor Inn and Suites from Nov. 22 - 28. Bid on trees, wreaths, gift baskets, kids tables and decorations. While you’re viewing enjoy some hot chocolate, tea and coffee!

Find more events like these at www.mightypeace.com/events

Festivals of TreesNovember 19 - 23 | Peace RIver, ABNov. 27 - Dec. 5 | Grimshaw, ABNovember 22 - 28 | Fairview, AB

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

HURRY HARD Curling Clubs in the PeaceManning Curling Club Season begins November 9th. Mondays: Drop-In Curling League. Tuesdays: Open corporate league from 7 - 9pm. Wednesdays: Junior Curling League from 4 - 6pm and 6 - 8pm. Thursdays: Men’s League from 7 - 9pm. BONSPIEL DATES: November 14 - Junior BonspielJanuary 8, 9 & 10 - Men’s Skins BonspielJanuary 15, 16 & 17 - Men’s PCS District BonspielFebruary 5, 6 & 7 - Ladies BonspielFebruary 27 - Victim Services 2x2March 18, 19 & 20 - Frank Greschner Memorial Farmer’s and Merchant’s Bonspiel March 25, 26 & 27 - PCA Club Championships

For more information, please call Kevin at 780-836-5734

Peace River Curling ClubThe Peace River Curling Club hosts learn to curl nights on Tuesdays from 7 - 9pm.

LEAGUE START UP DATES:October 16 - Friday Mixed League October 19 - Monday Men’s LeagueOctober 14 - Wednesday Men’s LeagueOctober 15 - Thursday Women’s League

BONSPIEL DATES:November 14 - 16 | Opening BonspielJanuary 1 - 3 | CashspielFebruary 12 - 14 | DMI PulpspielFebruary 5 - 7 | Juvenile DistrictsTBA | Ladies & Oilmen’s Bonspiels

780-624-2861 prcurl.com

High Level Curling ClubThe Curling Club runs the curling league, the curling hall and bar from October to March.

The Curling League runs from November to March. All skill levels welcome.

Fees are $200 per person or $800 per league (with reduced rates for volunteers and ages 17 and under).

EVENTS:Early November Free Curling ClinicFirst Weekend in November Oilmen’s Bonspiel Third Weekend in November Ladies Bonspiel Third Weekend in February Men’s BonspielLast Weekend in March Mixed Bonspiel

Grimshaw Curling ClubThe 2016 season will run from January to March (weather depending).

Back to your Roots Cash-spiel |January 2 & 3All ages. Grand Re-opening of the club!

Three league nights per week (Men’s, Ladies and Junior League (Tentative)) Fees: $50 per adult or $100 per league$25 per junior or $50 per league

Facebook: Grimshaw Curling ClubTo register contact Janessa Allan, President at [email protected]

Dixonville Curling ClubLeague curling from December to March. Two sheets of artificial ice. At least one Bonspiel per year (volunteer-dependant). Jenny Sorensen 780-971-2163 or Annette Kuester 780-971-2465.

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Brenda Linley Highland Dance Studio| Traditional Highland (Scottish) dancing and choreography--group and solo.

780-624-3864 (Peace River)

Dance So Well Studio | A dance and fitness studio proudly serving Manning and the County of Northern Lights Area. www.dance-so-wellstudio.wix.com/dance-so-well-studio

High Level Theater Troupe | The HLTT provides an outlet for the performing arts in High Level. They perform one to three performance per year. Everyone is welcome to be involved in the volunteer-run troupe. FB: High Level theatre Troupe

780-926-1913

Lac Cardinal Performing Arts Society| The Lac Cardinal Performing Arts Society in Grimshaw, AB produces

musicals, dramas and murder mysteries as well as provides drama opportunities and enter-tainment to surrounding towns. lacardinalperformingarts.wix.com/lcperformingartsFB: Lac Cardinal Performing Arts

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Movement Speaks Dance and Performing Arts Centre | Our goal is to develop the passion and love for art of dance in our students

while emphasizing the fundamen-tals of technique, perseverance and team work. Classes include ballet, hip hop, jazz, tap, bur-lesque, belly dancing and more! Movement Speaks is based out of Peace River, but also hosts classes at the Grimshaw Multiplex on Wednesdays. www.movementspeaks.wix.com/movementspeaks

North Peace Performing Arts Festival| The NPPAF assists young performers in their pursuit of excellence. www.northpeacefestival.ca [email protected]

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tPerforming Arts in the Peace

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Peace Players | A theatre group from Peace River, AB. Theatre and culture for all ages. Perform and host plays, cultural events and performances. www.peaceplayers.ca

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Peace Region Dance Society | We teach tap, jazz, lyrical, ballet, modern hip hop, and musical theatre to toddlers, children and adults. PRDS takes registrations in September, hosts a dance festival in March and recitals in May.www.peaceregiondancesociety.com

Peace River Community Choir | The community choir is a group of adults who enjoy singing together. The choir accepts mem-bers from age 16 and up. The choir

is a fun was to sing ans socialize. They rehearse once a week from Sept. to May and perform through-out the year in and around Peace River. www.peacerivercommunitychoir.com

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Peace River Scottish Society | Traditional Scottish dance group and promotion of Scottish culture. 780-618-1819

Plein Soleil | Learn French Canadian Folk and Tap dancing in a francophone environment. Youth and adults are welcome. Classes are held weekly from October to March. (St. Isidore)

780-624-8427

SongRise Music Industry Conference and Showcase | The SongRise Conference is for songwriters, mu-sicians, singers and lyricists wanting to explore the process of songwrit-ing, recording and the business of the music industry. We welcome any level of ability. ww.songrise.ca

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Ukrainian Muzyka Dancers | The dancers (ages 4 - 18) practice from September to May, when they end the season with a final concert. The club also hosts a Ukrainian New Year’s (Malanka) or Spring (Vesna) celebration.www.prmuzyka.com

Performing Arts in the Peacet

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

Nampa and District Complex| Nampa, ABCanteen and ice surface available for hockey and community skates.

ON THE ICE :Baytex Energy Centre | Peace River, ABThe Baytex Energy Centre is home to the Peace River Minor Hockey League, the Junior B Navigators, the Peace River Skating Club, The Peace River Speed Skating Assn., the Peace River Ringette Assn., and Recreational Hockey and Old Timers Leagues.

The ice surface is 85’ by 200’ and the season runs from August to March. The arena boasts heated seating for 1700, a concession area, meeting rooms, a press area and dressing rooms.

Public Skating: Mondays from 12 - 1pmTuesdays from 12 - 1pmSundays from 5 - 6:30pm

Shinny hockey: Thursdays from 12 - 1pmFridays from 12 - 1pm

9810 73 Ave. | 780-624-3204

High Level Sports Complex| HIgh Level, ABThe High Level Sports Complex boasts a regulation-size hockey rink with seating capacity of 1,400.

Public skate at the HLSP is Wednesday from 3 - 4:30pm and Sunday from 4:45 - 6pm.The outdoor rink adjacent to the Sports Complex is 80’ by 200’ and is open during daylight hours from December to March.

highlevel.ca10511 103 St. | 780-821-4011

*High Level also has an outdoor skating path at Jubilee Park (next to Town Hall).

For more information visit www.mightypeace.comFor more information visit www.mightypeace.com

HOCKEY & SKATING IN THE PEACE REGIONThe Mile Zero Regional Multiplex | Grimshaw, ABThe Mile Zero Regional Multiplex boasts many amenities, one of which is the 85’ by 200’ NHL regulation-size arena. The bleachers can accom-modate 1,000 and eight dressing rooms are available for arena and fieldhouse groups. The Multiplex also has an outdoor rink located on the north side of the building.

2015/2016 ice Schedule: Public Skating Wednesdays from 3:30 - 4:30pmShinny Hockey Mondays and Fridays from 3:30 - 4:30pmFamily Skating Sundays from 2 - 3:30pm (when there are no scheduled hockey tournaments)

Manning Sports centre Arena | Manning, ABAn indoor rink open seasonally from October to March. Public skating is one of the main attractions at the Manning Sports Centre Arena. The Manning Sports Centre Arena is home of the Manning Comets, Manning Minor Hockey League and the Manning Figure Skating Club. Call the arena at 780-836-3624 to inquire about ice skating lessons, pickup hockey, ice hockey clinics and more. Public skating at the arena is Monday to Friday from 10am - 2pm and Saturdays from 5 - 7pm.

Dave Shaw Memorial Complex| Hines Creek, ABThe Dave Shaw Memorial Complex has a curling rink with four sheets of ice and an arena with an ice rink for skating and hockey.

Cleardale Outdoor Skating Rink| Cleardale, ABOutdoor skating rink available when winter conditions allow.

Worsley Arena| Worsley, ABPublic Skating, curling and hockey.

MD of Fairview Outdoor Rink| Bluesky, ABOutdoor skating rink available when winter conditions allow.

For more information visit www.mightypeace.com

SKI THE PEACEWhispering Pines in Worsley, AB Fairview Ski Hill

Misery Mountain Ski Area

Manning Ski Hill

The Whispering Pines Ski Area is located in beautiful Clear Hills County in Northern Alberta. A community-run ski hill with indoor areas to warm up in at the top and bottom. If downhill isn’t your thing, they offer free cross country ski trails—a great way to see nature. Toted as “Northern Alberta’s best kept secret,” head out and see for yourself.

skiworsley.com 780-685-2594

Another great river valley ski hill! Fairview Ski Hill has 3 tow lifts with a full spectrum of terrain choices. They have made a name for themselves in the area for their snowboard park. If you or a friend loves freestyle riding, this is your hill.

skifairview.com 780-835-4725

Misery Mountain is back for the 2015/2016 season with a lot of changes afoot. With over 25 runs for all skill levels, a chair lift, daily and seasonal rentals, lessons and ski programs to suit everyone’s needs and more.

Bring your friends! Misery loves company!

Note: The Ski Hill will not operate in -25 degrees or colder (including wind chill).

miserymountain.com 780-624-4881

Located five miles east of Manning (Hwy 691) and three miles north (Range Road 224), the T-bar lift operates five differ-ent runs—entertainment for all levels of ski/snowboarding enthusiasts.

The Manning Ski Hill offers affordable winter fun for the whole family. Feel free to bring your own snacks.

The Manning Ski Hill plans to open for the season in January 2016. The Ski Hill will not operate in temperatures colder than -25 degrees celsius. Facebook.com/ManningSkiHill 780-836-2655

#L i fesBet te rUpHere | FALL 2015 MOVE UP 61For more information visit www.mightypeace.com

62 MOVE UP FALL 2015 | www.moveupmag.com

WORDS BY DREW ROGERS PHOTOGRAPHY SUBMITTED BY WHISPERING PINES

FROM THE GROUND UP

Whispering Pines Ski Hill in Worsley gears up for the upcoming ski season

#L i fesBet te rUpHere | FALL 2015 MOVE UP 63

It’s crisp December day in the Clear Hills, North of Worsley, Alberta. A group of local skiers tramp around in the woods enjoying the great

snow conditions. Enjoying the down hill sections of the trail more than the up, the group had an idea. Too much time and money was being spent traveling to far away resorts in the Rockies to downhill ski. A community ski hill right were they stood was the solution.

Lily and Hans Peters were there in 1983, and they are still helping people from around the Peace Region realize the recreational opportunities close to home.

Lily and Hans were able to sit down with Move Up and tell us what makes Whispering Pines Ski Hill Northern Alberta’s best kept secret.

As we walk around the natural log buildings that make up the lodge. Lily recalls the progress made in the first

few years. “November 1984 is when we put the small handle tow in; it went about 1,000 feet up the hill. We tried to keep it natural and left a lot of trees.”

The original photos showing the progression right from day one hang in the lodge today. Lily point to a photo of the original lodge, “There was a shack we got from a construction company. We cleaned it up and moved it to the hill.”

64 MOVE UP FALL 2015 | www.moveupmag.com

Quality * Time * Cost * Innovation

* Differentiation * Customer

Intimacy * Quality Time * Cost

* Innovation * Differentiation *

Customer Intimacy * Quality * Time

* Cost Innovation * Differentiation

* Customer Intimacy * Quality

* Time * Cost * Innovation *

Differentiation * Customer

Intimacy * Quality * Time * Cost

* Innovation * Differentiation *

Customer Intimacy * Quality * Time

* Cost * Innovation * Differentiationmove up

Snowboarding on Whispering Pines Ski Hill in Worsley

As more opportunities presented themselves, excitement grew. “We applied for a Municipal Recreation Area Grant and the Minister of Recreation delivered the cheque by helicopter.” Lily’s enthusiasm is contagious as she recalls the event. “He gave us $100,000, and we used that money to install the tow rope to the top.”

As the hill expanded more terrain was opened and the lumber created was used to continue growing the lodges. Today you can find a rental and tuning shop, ski patrol, large dining areas and a full kitchen. “We have community members that do all the cooking. Everything is homemade, including the cinnamon buns.” Lily suggests you make a point to try one if you come. Along with the main base area, another

warming hut sits at the top of the hill. From there you can enjoy the views and warm your gloves on the fire.

Hans Peters grew up in the area and had a career operating a garage in Worsley. That experience lent itself to a second passion of operating and maintaining the lifts at Whispering Pines. When asked about the preparations for the coming season Hans and Lily agree, “It never really stops, there are so many little jobs to do. Lift maintenance, mowing, taking care of the lodge.” The list goes on. It’s obvious

Hans loves what he does,“I used to do quite a bit of work on the hill by myself, but I know it’s not safe to anymore.” A slow down in oil and gas employment has been a blessing in disguise

for the hill. “We have two younger guys who had been helping in the winter and into the summer this year. It helped us take care of some smaller things that kept getting put off.”

There is no shortage of help from the surrounding community and fresh faces are always welcome. Hans and Lily have a true passion for Whispering Pines, dedicating the last 36 years to creating, growing and maintaining this community ski area. Now in their 80s, they are the only two original board members still active with the organization.

Stepping onto the sunny patio we spot a coyote dart across the run. “We see all kinds of wildlife on the hill,” explains Hans. “There was even a bear hibernating just off the run one year.”

Looking up the wide flowing trails bordered by forest, you see a hill for all abilities. A terrain park and a second towrope featuring more advanced, steep terrain provide a challenge for the more advanced.

Whether you are new to winter sports or an avid skier or boarder, Whispering Pines in Worsley, Alberta is worth the trip. Open Friday through Sunday and holidays, the hill is located north west of town and welcomes groups from all across the Peace, Alberta and the world every winter. Check the conditions on their two web cams and learn more at www.skiworsley.com

#L i fesBet te rUpHere | FALL 2015 MOVE UP 65

Quality * Time * Cost * Innovation

* Differentiation * Customer

Intimacy * Quality Time * Cost

* Innovation * Differentiation *

Customer Intimacy * Quality * Time

* Cost Innovation * Differentiation

* Customer Intimacy * Quality

* Time * Cost * Innovation *

Differentiation * Customer

Intimacy * Quality * Time * Cost

* Innovation * Differentiation *

Customer Intimacy * Quality * Time

* Cost * Innovation * Differentiation

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

Snowboarding on Whispering Pines Ski Hill in Worsley

66 MOVE UP FALL 2015 | www.moveupmag.com

THE BUSINESS OF SAVING LIVES

According to Stephen Woodburn, one of the most important things for a paramedic to

remember is that no matter how routine a patient transport may be for the transport staff, it’s not an everyday occurrence for the patient. The owner of Advanced Paramedic Ltd. (APL) makes it a priority to remind employees to keep looking at their trips from the patient’s point of view.

“We do so many of [these trips], and we look at that as a routine trip, but when you get into the mind of the individual on the stretcher or the wife travelling with the husband, it changes

your perspective. This could be the most traumatizing day of their life, or the scariest day of their life,” said Woodburn.

Woodburn, 46, was born in Peace River and grew up in Grimshaw. Together with his partner, he has four children ranging in age from 13 to 22. A paramedic for nearly 25 years, Woodburn started APL in 1999 after spending nearly a decade doing ground and air ambulance for local municipalities. He began by contracting himself out as a paramedic to other companies. “Then I ended up buying a truck, and it morphed from there,” said Woodburn.

A few years after its inception, APL placed a successful bid on the air ambulance contract for Peace River and was able to bring in dedicated staff for medevac (medical evacuation) to Edmonton.

APL works out of both Peace River and Edmonton, with bases in both locations. As well as air ambulance, the team does ground transfers. Since Edmonton’s City Centre Airport shut down, all medevac flights go into the Edmonton International Airport and, with two dedicated ambulances, APL helps to take patients to Edmonton hospitals. A team of Advanced Life Support

paramedics and Emergency Medical Technicians (EMTs) are on-hand at the airport ready to deal with whatever medical situation arrives. “It’s not just the patients coming from Peace River,” Woodburn said, noting that his team has transported patients from the Yukon, Northwest Territories, and even the US. “Those two ambulances are going straight back and forth, 24 hours a day,” said Woodburn.

In addition to air ambulance duties for Alberta Health Services, APL does private medevac work for other agencies like health authorities, insurance companies and the Workers’

BY JEN JANZEN PHOTOGRAPHY BY TORMAIGH VAN SLYKE

ADVANCED PARAMEDIC LTD.

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Compensation Board. The company even does some private transfer work, though, says Woodburn, APL doesn’t emphasize that service. “We don’t like to do [private transfer] trips because they are very costly and we hate to give them that bill.”

The team provides pro bono services to PeaceFest, equipping the celebration with three trucks. Woodburn says it’s a great way to give back. “It’s a required service, because the party doesn’t go on if they don’t have it,” said Woodburn. “It’s important to be visible in the community.”

APL also supports other community initiatives,

such as local dance groups, and Woodburn is an active member of the Peace River & District Chamber of Commerce and the Rotary Club of Peace River. APL does a special event each year called AEDs For All, a regional initiative that raises money to supply organizations with automated external defibrillators (AEDs), which are portable electronic devices used to treat heart attacks. “We’re getting the devices out there because that’s what saves lives when it comes to sudden onset cardiac arrest,” said Woodburn. “If there is an AED on the wall over there, your chances of survival go through the roof comparatively to if everyone

is standing there looking at each other saying, ‘Oh my god, call 911.’”

Industrial ambulance is another area of business for APL, providing medics for oil and gas companies. The slumping price of oil has reduced the amount of work available in an already competitive service arena but, thanks to APL’s innovation and continued focus on investigating new work avenues, business is still brisk. “There is opportunity out there still; you just have to dig a little deeper,” said Woodburn. “We’re fortunate because we’re diverse. If oil is $40 a barrel, it doesn’t mean we have to lay everybody off.”

Being the owner of a busy company doesn’t allow Woodburn as much time to practice his vocation, but he still maintains his licence and gets out of the office to transport patients. He says it’s crucial for him to remember the reason he’s in business. “We touch a lot of people’s lives in the most difficult times of their life. So that’s what gets me up in the morning,” he said. “I still like my job.”

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

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In the spring of 1964, the Travellers Motor Hotel opened its doors. Today, it’s Sawridge Inn and Conference Centre and

it’s a full service property that offers guests everything from accommodations to entertainment to meeting spaces to retail services. It’s a hotel that’s equipped with many competitive advantages, including differentiation, quality and customer intimacy.

Sawridge Inn Peace River is a hub of activity for both visitors and locals alike. In addition to their modern rooms, Alexander’s Restaurant serves Canadian cuisine with a northern flare; the Sternwheeler Games Room, which is a licensed lounge with VLTs

and live televised horse races; watch the big game in Sharks Billiards and Sports Lounge, which has a 12’ big screen TV, casual dining, daily specials, karaoke Saturdays and more. Sawridge Liquor Store has a large selection of top brands, and there are also various meeting and event rooms with private and public functions occurring almost daily.

“In over 50 years in Peace River, our hotel has transformed many times to adjust to the needs and wants of our customers. The upgrades and improvements are a continuous process and we strive to ensure that every details is attended to and needs are anticipated,” said Robin Galloway,

Sawridge Peace River General Manager.

For Galloway, the ultimate focus is, and always will be, the customer.

“The customer experience is entirely driven by our team of professionals. By ensuring they have all the tools they require to be successful, we are ensuring our brand is well represented and our customers’ expectations are exceeded,” said Galloway.

Sawridge utilizes a participative management style that includes the front line workers in the decision making process.

“From our corporate office to each of our properties, the focus is on our teams. We seek their feedback

on a regular basis. More importantly, we make decisions based on their input. Our competitive advantage is our people,” said Galloway.

As General Manager, Galloway aims to create an employment experience that transcends regular work life. She thinks of staff members as family.

“They are our family and our hotel is our home away from home. We treat our people as such and they ensure our customers have the same experience when visiting our hotel,” said Galloway.

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

BY TORMAIGH VAN SLYKE | PHOTOGRAPHY SUBMITTED

SAWRIDGE INN AND CONFERENCE CENTRE

PEOPLE FIRST

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DMI Peace River Pulp Division (PRPD) is one of many companies that pay very careful

attention to the bottom line. With 25 years of production, a workforce of 300 full-time team members and forest management agreements on the east and west side of the Peace River encompassing 2.9 million hectares of the boreal forest, stability is critical.

In a rapidly changing economy, how does DMI PRPD respond when something could potentially affect its operating environment? Mill Manager, Bill Downing, explains. “On a 24/7 basis, we have individuals responsible to ensure our pulp processes operate efficiently. We monitor the operation closely, and

continuously streamline, where possible, to maximize production, without compromising safety or the environment—we are never complacent and we work to cultivate innovation to help us achieve our targets.”

Bill continues, “Our people are our most valuable asset. Without our team members and their input we would be hard pressed to be successful. It is through their input and our long-term strategic initiatives that we are able to succeed and compete in the global marketplace. Yes, we have transportation issues in getting our product to market, and no, we cannot grow a tree to maturity in seven years like our competitors can in Brazil. But we look out far into the future, and we do what we need to do to compete and

ensure that we have a viable and sustainable landscape and organization for many years to come.”

Woodlands Superintendent, Gordon Whitmore, explains, “We have shifted from what is right, to what is right and smart. There are 100 ways to do something, but at DMI, we look at what we do and then step back and look at it from all the potential angles asking ‘how can we do it differently? More effectively? At a lower cost with a greater impact?’ Our people are exceptional at coming up with innovative ideas—ideas we implement when proven. It has made us highly competitive, and allows us to weather the storms of global market volatility.”

An example of innovation at

DMI is their bush chipping operations. In general, pulp mills have a lengthy and expensive process that allows them to harvest trees and have them shipped to a mill. Commencing in 1990, DMI followed that pattern: trees cut, logs skidded to road, limbs removed, logs loaded onto truck, trucked to mill, unloaded, logs sent to the woodroom, bark removed, chipped into small pieces, and then to the chip piles, where they will be transported by conveyor into the kraft pulping process.

But in the portable chipping process which DMI undertook in 2000, trees are now chipped in the forest, immediately following harvest, with only the resulting chips and hog fuel (remnants of the tree) transported back to

INNOVATION IS THE KEY TO SUCCESS

DAISHOWA-MARUBENI INTERNATIONAL LTD.

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Peace River Pulp. Portable chipping allows Peace River Pulp to use trees of all sizes making it a more efficient use of fibre; in fact, DMI operates on an area 20-30 per cent less but harvests the same volume, which results in huge cost savings as there are less roads to be developed, fewer sites to maintain, less water crossings and the environmental impact is minimized. Other benefits include safer transportation to the mill, a better chip quality, a reduction in the amount of log inventory that the mill previously had to maintain. An innovative move, to be sure.

But innovation occurs throughout every aspect of the mill. To ensure they had the tradespeople required to maintain their equipment, but not increase

the amount of individuals required, DMI instituted a 2nd-trade program. Maintenance personnel hired with one trade ticket are paid to achieve a 2nd or 3rd trade ticket (i.e. millwrights receive welding ticket, or electrical receive instrumentation ticket), allowing DMI to offer greater challenges to their people with lower costs on the amount of personnel. Innovative, yet again.

But not all ideas work. In order to be innovative, trial and error and the understanding that not all initiatives will be successful is critical. DMI’s Technical Department understands this completely. Mike Gauthier, Process Specialist, states, “Our checks and balances are pretty heavy, so we don’t typically jump into things lightly. We put

a lot of thought into what we do using research, ‘what if ’ scenarios, trial plans and market research. With the right preparation, it saves time and money.”

Mike continues, “Knowing what you are trying to achieve is essential. If you don’t know what you want as a successful outcome, how will you know when you get there? An example would be our chemical trials on our digester. The chemical Anthraquinone did not work the way we anticipated, as we wanted to try it to help us lower our cooking costs. It did not work out, but we still forge ahead. And we work—actively—to reduce risk. We ask ourselves: How can we identify what can happen and then work to minimize the risk? This allows for the correct

response within our control. Markets? Price? Those cannot be controlled. But we can control some of the costs it takes to produce our pulp. Innovation is critical.”

Managing the forest, supporting team members, enhancing communities through their donations program, and active hands-on involvement in all aspects of their operations, DMI works to be sustainable. By design.

For a tour of DMI Peace River Pulp Division or to request further information on this innovative manufacturing facility, please contact Amber Armstrong at [email protected]

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

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It’s been said that one of the biggest difference between millwrights and heavy duty mechanics is

that millwrights work on stationary equipment while heavy duty mechanics focus on moving equipment. But, at Channico Machine and Millwright Services Ltd., the distinction isn’t so clear. “For us, if it’s made of metal, we’ll try and repair it,” said Frank Light, Channico president and co-owner.

From its 7,400 square-foot facility and its field service trucks, Channico serves the machining, welding and millwright needs for the Peace Region across all the major industries: oil and gas, forestry, manufacturing and the agricultural sectors. Though its focus is largely industrial, the Channico team won’t turn away smaller jobs. Light says the team has repaired trailers, hitches, even a pontoon boat. “Welding is welding,” said Light, adding that nearly three-quarters of Channico’s business comes from the oilfield.

Born in Amsterdam, Light came to Canada with his

parents and lived in the Ottawa Valley until 1983 when he came west to find work. He stayed in the Rocky Mountain House and Calgary areas for several years before spending some time moving around the province, working at various pulp mills and oil companies, before coming up to Peace River in 1991.

Since then, Light, 61, has remained in the Peace River area, except for a ten-month stint in Thunder Bay teaching millwrights at Confederation College. “It wasn’t where my wife wanted to be,” he said. So Light came back to Peace River after eight months in Thunder Bay and started Channico with his brother. Light’s wife Jennifer and their two children, Ken and Kim, who are now 17 and 22, joined him in Peace River once the school year ended.

His official teaching career may have been brief, but Light is still involved with educating the next generation of millwrights. He has served on the Apprenticeship and Training Board since 2010. Channico also regularly employs apprentices and brings in high school students

for their work experience classes.

Since its beginning in 2006, Channico has grown to a seven-employee company, serving clients like Shell, Baytex, DMI and Murphy Oil. What has contributed to the company’s success? Light says it’s a combination of financial prudence and stellar workmanship. “We’ve always tried to not carry any debt load,” he said, acknowledging that it’s difficult for a small company to do, but pays off in being able to offer competitive prices.

Light equips his team with a simple philosophy: aim for perfection. “Even if it takes a little longer to do the job, even if we aren’t able to bill all the hours, it’s better to take your time to do it right than to have a re-do,” said Light.

Safety is a cornerstone of Channico’s practice and the company is enrolled in ISNetworld and Complyworks, which monitor Channico’s safety stats. The company is also certified by Enform, the oil and gas industry safety association. “Safety is a priority in everything we do. We are committed to a

strong safety program that protects our staff, property, the environment and the public from accidents,” said Light.

As for community-mindedness, Channico builds park benches for charity events. The team has made benches for fund-raisers for the Rotary House, Knights of Columbus and the Misery Mountain Ski Area.

Next year, Channico will have new digs when it starts operating out of its new shop, which is currently under construction. It will have more room, as well as a locked compound. “And we’re all under one roof, which makes things a little more efficient than working outside,” said Light.

Light can’t speak of Channico’s competitive advantages without mentioning the company’s employees. “We’ve had some really good ones,” he said, adding that Channico’s team is mostly made up of long-term employees, some having been with the company since day one. “We’ve got to give kudos to them.”

BY JEN JANZEN

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

RIGHT, THE FIRST TIMECHANNICO

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On Oct. 20, 1955, Frank Lovsin opened a butcher shop in Hinton, AB. He operated Freson

Market Ltd. with his two partners, Frank Resek and Frank’s father, Leo.

Sixty years later, with more than 1,000 employees across 15 stores, Freson Market Ltd. is more than just a butcher shop; it’s a made-in-Alberta success story. Through its nearly 60 years of operation, the company has adapted with the times, keeping up with the changes of the grocery industry while remaining nimble enough to hold its own with large supermarket chains.

Brent Rostad, 53, is the Store Manager of Freson Bros. in Peace River. Originally from Flin Flon, Manitoba, Rostad’s

remembers living in Peace River for a few years when he was eight while his father worked for the Hudson’s Bay Company.

Rostad started his grocery industry career as a bag boy at another grocery store when he was a teenager. “I kind of worked through most areas in the company, from stocking shelves to produce to supervising and management,” said Rostad. He started working with Freson Bros. in 1998, moving to Peace River in 1999.

As the largest independent family-owned and operated grocery chain in Alberta, Freson Bros. is built on a foundation of family, community and heritage and takes its responsibility to local communities seriously. It’s the company’s

commitment to innovation and community focus that is driving the renovations to the Peace River Freson Bros. location.

As Rostad explains, Freson Bros. will be more than a place to cross items off a grocery list. “We are looking for different ways to excite customers, not just something put on a display, four cans of beans and that’s all it is,” said Rostad.

It turns out that many of the innovations Freson Bros. is bringing to Peace River are, in fact, nods to the traditions of the past. Take the concept of the root cellar. A cool-storage, low-light area for potatoes and onions and other root-based vegetables, the root cellar is a callback to the days before electricity, when such vegetables were stored

in root cellars, often located underneath the main floor of the house.

Healthy Choice is another area of growth, featuring gluten-free, organic and natural products in a self-contained, one-stop-shop department with a refrigerated and frozen section.

The new emphasis on Alberta-grown food products—with all Alberta-based products clearly labelled—is a reference to the store’s values. “We are an Alberta company,” said Rostad. “We started in Alberta. All our 15 stores are here, and that’s who we are. So we really want to push Alberta-grown [products].”

The floral shop has a new location in the store, and

BY JEN JANZEN | PHOTOGRAPHY SUBMITTED

FRESON BROS.FEED YOUR STRENGTHS

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will continue to serve weddings, celebrations, funerals and other events, as well as offer fresh cut flowers and arrangements.

Banj’s Smokehouse, Freson’s own in-store smoked meats, includes jerky, rings and bacon. Also, one of the most successful products, Ivan’s Sausage, that was created in-store by a former employee named, appropriately enough, Ivan.

The Butcher Shop will carry on with its tradition of accessible and approachable butchers. “Our foundation is in the meat,” Rostad said. “That’s where Frank started, and we’re back to that. The In-store Butchers will be visible to customers, available to answer questions about the products or to take custom orders. They’re hands on.

You can tell them how big you need your steaks and their passion comes out in their product.”

As the only fully-from-scratch bakery in the Peace, the renovated Bakery will continue to feature in-store-baked products. The new Bake Shop will contain all the ingredients and materials a customer needs to create their own masterpieces at home. According to Rostad, at one time, baking was seen as a dying trend. “Our shop has proven that it’s not. There are a lot of people who still want to spend that family time passing on the secret recipes. It’s got more to do with the bonding a mother or father has with their child when they are baking, which comes back to the family values we want to try and support.”

The Kitchens is one of the biggest changes to the Freson Bros. store, with a more varied cheese and deli meat selection, as well as a 22-foot self-serve salad bar. Hot meals are also available in the Kitchens of the World and Hot Kitchen, which will offer a variety of meals with menus that fluctuate throughout the day. “This will be restaurant-quality food or better,” said Rostad, adding that diners will be able to eat the food in-store or at home.

Should a customer choose to eat in-store, they’ll find the seating area is about 50 per cent bigger with a comfortable, homier feel. “Walking into this environment, when it’s finished, will feel like going into a restaurant,” said Rostad.

The overall feel, he says, is to create different zones that speak to customers in different ways. A lot of the inspiration for the changes came from working with a company that helped Freson Bros. leaders define their goals and how to get there. “It’s based on a lot of human nature and patterns and what people are looking for,” said Rostad. “What we started to do is just identify our strengths, and we realized that our strengths are some of our own products, like our Ivan’s Sausage. Nobody else makes it. Nobody can make it. It’s ours.”

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

76 MOVE UP FALL 2015 | www.moveupmag.com

Located just north of Manning, in the County of Northern Lights is Mossy Ridge

Logworks. Owners Travis and Cassandra Vreeling provide custom, hand-made products ranging in scope and size—from log flower planters to full scribe cabins and log homes. They also make different styles of benches, custom log stairs and railings, kitchen tables, log picnic tables, kids’ playhouses, and cedar log saunas.  

Though they have only been up and running for about a year, the Vreelings have already notched out a competitive place in the market with a focus on quality, time and differentiation.

“Everything we do is hand crafted, and we are

constantly sourcing supplies specific to each project, such as cedar from the west coast. We’re using the best materials around to create a quality end product,” said the Vreelings.

In addition, the Vreelings are saving their client’s time by utilizing some hip technology.

“We recently purchased some accelerated log building equipment from Wisconsin, which has given us an edge on our competition,” said the Vreelings.  

The machine is set up in their shop and allows them to prefab many of their projects, so they can work comfortably indoors, spending less time on site. The machine is built to hold the logs as they scribe them, a method of marking

the contour of one log to another so it can be cut and the logs will “fit” stacked on top of each other.

“We have a computer program that we input certain information into and it keeps track of how high we are on the building. It’s important for us to know when marking and cutting window and door headers as well as total wall heights,” said the Vreelings.

Once all the logs are scribed and cut for the whole building, the Vreelings can get to work constructing the building. The advantage is simple.

“It saves us from working at heights, which is much safer, and productivity is increased when both feet are on the ground. This has definitely given us an edge on the competition. The shop

allows us to work in a comfortable environment, which has proven to be a huge asset as well,” said the Vreelings.

The Vreelings attest to the quality of their work and the care and attention they provide their clients.

“Being a small company, each project big or small gets the attention needed. We want to be around for a long time building log homes, so it is important for every one of our clients to be completely satisfied with the end product as well as the building experience,” said the Vreelings.

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

PREFABING SUCCESSBY TORMAIGH VAN SLYKE | PHOTOGRAPHY SUBMITTED

MOSSY RIDGE LOGWORKS

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BY TORMAIGH VAN SLYKE | PHOTOGRAPHY SUBMITTED

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Staying ahead of the Packmaintaining a competitive edge

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With today’s economic times, Shell is looking for more innovative

and cost-effective ways to do business. To the public it may seem as though we’re only changing within our Projects & Operations department, but we are also looking for creative solutions within our Information & Technology, Human Resources, Logistics, Maintenance, Operations, Communications and Technical Groups. From the CEO down, Shell employees are focusing on how we can save together.

In our Q2 results, Shell Canada has realized $450 million in annual cost savings so far for 2015. In each of our assets, including in situ, we have cost leadership teams that gather and analyze data to implement changes that save money. All employees and contractors are encouraged to share their ideas with the cost leadership teams.

Sometimes it makes sense to spend in order to save. One example is can be found in our road safety policies. In the last issue

of Move Up we discussed our In-Vehicle Monitoring Systems (IVMS). When you change your driver’s behaviour, you’re going to get better fuel mileage, improved life expectancy of the vehicle and fewer vehicle repair costs. The benefits are truly two-fold. We’re not just saving money; we’re investing in the safety of our drivers and our roads.

We’ve also implemented cost-savings in our telecom infrastructure. At Shell, desk phones are becoming a thing of the past. Enterprise Voice services provide telephone and telephony capabilities through work computers while we’re connected to the Shell network. As part of the Shell collaboration suite, the service provides a viable alternative to both mobile roaming as well as a fixed desk phone. Using this option, you can make and receive telephone calls to and from any telephone, including Shell extensions, landline, mobile, national and international numbers. This service offers significant cost savings over other voice call methods—

particularly mobile phones. So, how does the local Shell Peace River Operations navigate the cycle when oil prices are at historic lows? One of the ways we do it is to leverage Shell’s “Operational Excellence” Program. Within our company this is our master program of standards and best practices collected from Shell’s oil and gas operations around the world, which we can leverage and apply right here in Peace River. The program covers everything from how to best carry out core activities such as field operations, well monitoring and maintenance, but also includes other important elements such as how we develop people through our skills and training programs.

In truth, achieving operational excellence and maintaining a competitive edge is really about the strength of our people—these are standards we strive for no matter what is happening in oil prices. The key is to get everyone to participate in eliminating waste and improving our overall profitability, thus setting the entire operation for long-term success.

Another aspect of the program is what is called “benchmarking.” The Alberta oilsands industry is one of the most expensive places in the world to produce a barrel of oil, so costs, profitability and competitiveness are key. The main competition for Shell’s Peace River operations includes other heavy oil producers (such as in situ SAGD operations in Cold Lake and Fort McMurray/Wood Buffalo Region). Therefore, we participate in third party benchmarking studies which tell us exactly how our costs and operational performance compare to others in the province and what the opportunities to improve might be. At our Peace River operations, some of our major costs include things like electricity, natural gas, diluent, as well as other expenses like equipment, spare parts, waste and other general contract services. We use the benchmarking studies to further identify how we can improve in each of these areas.

At Shell, we must think differently and be as innovative as we can. In August of this year, Shell’s External Relations

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Staying ahead of the Pack

department organized two fundraisers at zero cost, but they couldn’t have done it alone.  

In May 2015 all invitees of the Mighty Peace Oil Show were automatically entered into a draw to win a 58” Samsung Smart TV. A Shell employee won the TV, which was graciously donated by the Belle Petroleum Centre. Due to Shell’s anti-bribery and corruption rules, the employee could not accept the gift. Alternatively, through approval, Shell was allowed to sell raffle tickets to Shell Peace River Complex, Cliffdale Battery, Carmon Creek and BlueSky lodge employees.

Through this fundraiser, Shell employees and contractors raised $711, which was donated to the Salvation Army.

“It really goes to show that we are stronger when we work together!” said Furlong.

Another example of creative thinking came from Carmon Creek’s HSSE Senior Environmental lead, Bryce Phimester, and Waste Management. Together they are collecting all refundable bottles from site. The tracked dollars earned from the Peace River Bottle Depot will

be donated to our local museums. The Town of Peace River will be distributing the funds to the Peace River Museum, Archives and Mackenzie Centre; Nampa Museum; District Pioneer Museum; St. Isidore Museum and Lac Cardinal Pioneer Museum. “The idea came from our employees and contractors at Carmon Creek. It’s great that they’re thinking outside the box as to how we can give back to the community. [We] had a bit of paper work to get through, but together, we got it done,” said Furlong.

There are innovative ways

to cut costs. Nothing is too small or too big to make a difference. However at no point, will Shell jeopardize its safety. Safety first, always!

For more information on Royal Dutch Shell’s strategy, share prices, quarterly updates and more, please visit Shell’s Investor’s Centre online at: www.shell.com/global/aboutshell/investor.html.

Shown in picture left to right: Ken Sheehan, Instrumentation Technician, Peace River Complex, lucky winner of the TV, Amanda Furlong, Community Liaison, Shell, Christine Olydam, Food and Beverage Manager, Belle Petroleum Centre and Margaret Davie, Thrift Store Manager, Salvation Army

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IN A CLASS BY ITSELFAn innovative

engraving service with a High Level storefront also sell trading cards, board

games, graphic novels, comics and other collectibles is truly demonstrating the bare necessities of business. The name of the business is, you guessed it, Bear Necessities.

Bear Necessities has some very interesting competitive advantages, all of which stem from the fact that it’s run out of a high school by students earning school credit.

The story begins in 2012 when the Fort Vermillion School Division donated an Epilog laser engraver and a Camtech CNC router to the High Level Public School’s (HLPS) Career and Technologies (CTS) program. HLPS seized the opportunity to further their efforts to increase engagement and student success through the use of hands-on industry

equipment.

In 2013, HLPS was tasked with actually planning and developing the program into a sustainable business that provides quality products to the local community and gives students the opportunity to earn credits in an authentic workplace environment. This clever innovation coupled with the dedication and devotion of HLPS’s staff has paid off in spades for their students.

“Students who choose to be part of our team of concept designers and engravers earn a core group of CTS credits that relate to the competencies and skills being learned throughout the course,” said Chris Burris, Vice Principal and Bear Necessities Supervisor.

Students registering for the program submit a proposal outlining their current skills as well as ones they intend to learn. Bear Necessities offers jobs in marketing and management, store operations, financial

management and logistics. These teams of students all work together to process incoming orders, purchase essential materials and merchandise through many distributor contacts, plan for upcoming trade shows, and market the brand throughout northern Alberta.

“Students are expected to perform at a very high level and credits are only awarded to those who demonstrate a high level of understanding,” said Burris.

Community members, local organizations, sports teams, health and hospitality services have all supported Bear Necessities by requesting engraving services. Professional products such as custom engraved name tags, engraved glassware, signage, trophies, industry tags and laser engraved aluminum art are incredibly popular.

“Bear Necessities has been very fortunate to have such a supportive community

that truly sees the value in providing our students with essential workplace skills and an entrepreneurial spirit,” said Burris.

Due to the nature of organization, however, each 10-week quadmester Bear Necessities potentially says goodbye to one workforce and say hello to another. It’s a major challenge, but it has been managed by having some returning students.

“The leadership and mentorship opportunities for returning students are fostering a level of investment in our program we have not seen before. We’re excited to report that our business is currently self-sustaining and our team of financial management students continue to work with accounting software to keep us all accountable,” said Burris.

By returning to the program these students also have the opportunity to earn 30 level CTS credits needed to graduate, which has

BEAR NECESSITIES

BY TORMAIGH VAN SLYKE | PHOTOGRAPHY BY ROSS EAGLES

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been a major incentive. Additionally, they have a chance to master the engraver photo editing software, assist in managing increasing client orders from High Level and surrounding communities and market cool products.

“Since the grand opening of our new Bear Necessities storefront location last spring, our program has seen tremendous growth. Our success has allowed us to tap into niche markets and our storefront now stocks a plethora of hobby items. These exciting products are all purchased and managed through major distributors in Canada and the US and marketed by HLPS students,” said Burris.

Bear Necessities is now officially recognized by the Town of High Level as a non-profit, school-based micro-business and students hold an active membership with the Town of High Level’s Chamber of Commerce.

HLPS plans to start major renovations this November focusing on updating and expanding their CTS facilities.

“This is a combined project spearheaded by Alberta Infrastructure and Alberta Education. The Bear Necessities shop where all the design work, engraving and product packaging occurs will be moved to a newly renovated location in the school. Our storefront location will remain as a separate building next to the school,” said Burris.

Bear Necessities’ competitive advantage is an interesting blend of innovation, differentiation, quality, cost and customer intimacy.     

Among other competitive advantages, the story behind Bear Necessities resonates with their client base.

“Today’s consumers enjoy the story behind the product, and those who support Bear Necessities feel

the personal connection we offer. They understand our mission and appreciate that our students are gaining valuable experiences through their continued support,” said Burris.

According to Burris, many of their student employees hold themselves accountable and often invest their own time, sometimes after regular school hours, because they don’t want to let their clients down.

With the success of HLPS’s Bear Necessities business program, a $500 bursary is now offered each year to an HLPS graduate that was enrolled in the program at some point during their high school career. Applicants are asked to submit a letter indicating how Bear Necessities influenced their experience at HLPS and indicate the essential skills they learned that will benefit them in their future endeavors. Last year’s recipient was Ryan Lee who is now attending

the University of British Columbia. Ryan is enrolled in the Bachelor in Applied Science program and is specializing in computer science.

Moving forward, Bear Necessities aims to raise funds to purchase a second engraver for the business to help offset the increase in student enrollment and accommodate a growing client base.

Through Bear Necessities, HLPS’s goal is to increase engagement and student success. All indications suggest they are on the right track, and like the people they are empowering, they will almost certainly reach their goals.

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

82 MOVE UP FALL 2015 | www.moveupmag.com

BUSINESSES SHARE THEIR COMPETITIVE ADVANTAGES

7AHEAD OF THE CURVE

In June of 2014, Lennon Leikam started 2 Tone Taxi. Based in Peace River, AB, Leikam is going the extra mile to

provide his customers with a safe, reliable and pleasant personal taxicab experience.

“Previously I was a driver for Phyl’s Taxi and when the owner there began talking about retiring we worked out a deal where I ended up buying her company from her,” said Leikam.

Leikam renamed the company to make it his own.

“We became very busy very quickly as people were happy to hear there was a new company to try out in town,” said Leikam.

Leikam points to their customer service as his number one competitive advantage.

“I believe it’s the key to

being successful in this industry,” said Leikam.

2 Tone Taxi drivers are trained to go out of their way to be punctual and work with their passengers in an effort to adhere to meet the needs of their schedules.

“We accept pre-booked trips for people with regular schedules. If they have to be at work for 9:00 am every day, they can set it up to have a taxi show up every day at 8:45am without them needing to call,” said Leikam.

Another important way Leikam heightens the customer experience is providing clean and safe vehicles.

“We keep the vehicles clean and in excellent running condition for the comfort and safety of our passengers. Very little expense is spared in maintaining the vehicles,” said Leikam.

“If there’s a rattle underneath, I fix it. If a warning light comes on, I fix it. If there are too many rattles and warning lights happening at the same time, I replace the whole vehicle. That ensures the maintenance does not get out of hand and the taxis do not fall into a state of disrepair.”

Leikam has also positioned himself to benefit from the skills and experience of the best cab drivers.

“I’ve kept onboard the best drivers I’ve found. It’s a priority that they drive the vehicles safely and not upset passengers or other drivers on the road. They are polite and personable with our passengers,” said Leikam.

Leikam knows that forming a strong and trusting bond makes all the difference.

“Having a relationship with our customers is important

for the company to be successful. We have several regular passengers who, when they call, will ask if a specific driver is available simply because they look forward to talking with them on their way to work,” said Leikam.

Business owners know customer service is a top priority, so when a relatively newer company can boast success in that area, it bodes well.

“I’ve received many compliments on the quality of service from my drivers and also on the quality of our vehicles. Maintaining this quality of service will ensure that 2 Tone Taxi is successful going into the future,” said Leikam.

BY TORMAIGH VAN SLYKE

A SAFE, CLEAN RIDE

#L i fesBet te rUpHere | FALL 2015 MOVE UP 83

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84 MOVE UP FALL 2015 | www.moveupmag.com

I must admit that I’ve been a bit of a Periscope lurker lately. Sites like Facebook and Twitter are a good way to recap some of your daily highlights

but they still lack true immediacy. I’ve been intrigued by live streaming for a while but it took one specific event to get me really hooked.

Back in July I was having trouble sleeping, so I grabbed my phone to kill some time. I fired up Twitter and noticed that one of my favourite golfers had just Tweeted out a link to his Periscope stream. I clicked on it right away.

The Open Championship (aka The British Open) was in a rain delay and a few of the golfers took to Periscope to pass the time. The stream featured Ian Poulter, Darren Clarke, Lee Westwood and Paul Lawrie sitting around a table in the clubhouse enjoying a tea while they waited for the storm to blow over. If one of the golfers had shared a photo of this encounter, I probably would have noticed it and moved on. I quickly discovered that live streaming made this experience really cool.

With Ian Poulter playing camera man, the group fielded fan questions from Periscope and took turns answering them. It was totally unscripted, very candid and really entertaining. For many golf fans, that 30 minute video is probably as close as they’ll ever come to meeting the guys they watch on TV every week. I learned more about them in that one Periscope than I’ll ever learn watching a golf broadcast.

For those who haven’t experienced the ‘scope (I totally made that name up, no one that calls it that...yet), here’s a quick rundown.  Periscope is a live streaming app available for your mobile device that allows you to create video on the go. People can tune into whatever you’re up to and comment and like your stream in real time. Users have the ability to follow others and even get notified when their favourite Periscoper is live.

The biggest advantage Periscope has over similar apps  (Meerkat is another very similar app launched about the same time) is that it’s owned by Twitter (Twitter bought it in March 2015). Having a company like Twitter in your corner is kind of a big deal. Think of the knowledge, resources and opportunities Periscope now has access to. I’m anticipating some pretty cool Twitter integrations in the future.  You can already share a link to your stream on Twitter which helps you gain an audience.

So what’s the big deal about live video? Why should businesses care? Here are some things to consider:• Having content that showcases the

“here and now” is important. We live in a world where people just need to know stuff. They don’t want to wait. They want it now.

• The ability to create and share content from a mobile device is important. Live streaming used to be a bit of an operation and it wasn’t something that many businesses had on their radar. Business owners don’t have a lot of extra time in the day so anything that can be done on the fly should be investigated.

• Live streaming allows for an even deeper connection between broadcaster and audience. Sometimes Facebook comments and Twitter replies work just fine but they aren’t as personal as a video.

• We constantly stress the idea of bringing the consumer closer to you and your brand. Periscope offers you the opportunity to show people the people, processes and products that make you different and unique. And they can watch it all happen in real time.

Sounds pretty cool huh? It does have some drawbacks though:

• Live streaming can blow up your

mobile data pretty quickly. A Wi-Fi connection is almost a necessity.

• Speaking of Wi-Fi, you need a pretty strong connection. We noticed our first broadcast got a bit bogged down even though we were using our Wi-Fi.

• Broadcasts last for 24 hours but the app does allow you to save them to your phone. You could then add them to a site like YouTube if you wanted.

• The app itself is pretty easy to use. It’s gone through a few changes in recent weeks and, although it’s far from perfect, I expect the user experience to get even better in the future.

There are a million different things that businesses can do with live streaming – Q&A’s, tours, demonstrations, panels, presentations, interviews or just straight up chit chat. We are always stressing the idea of “here and now content” for small businesses. It doesn’t get much more “here and now” than this.

The live streaming game is quickly getting more competitive. Along with Periscope and Meerkat, Facebook is testing a live streaming platform in addition to their already released  Riff app. YouTube has had a live stream feature for a while and we can’t forget about UStream and Livestream either.

Periscope makes live streaming technology a bit more readily available to the mobile masses. Will these people embrace the chance to create live content or will Periscope go the way of so many other unsuccessful platforms? Only time will tell.

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A LOOK AT LIVE STREAMING THROUGH PERISCOPE

#L i fesBet te rUpHere | FALL 2015 MOVE UP 85

So much for the status quo…

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Research confirms what most already suspect—continuous change is

the new norm in business. In today’s highly disruptive world, innovation is the key to staying ahead of the curve in business.

Disruption in business is often characterized as a disturbance or problem that throws normal routines into chaos. When business owners speak of disruptions, they are actually speaking about new or unforeseen difficulties.

Innovation, on the other hand, can be defined as the introduction of something new, such as an original idea or perhaps a new way to reposition the business in the marketplace. When business owners talk about innovation, they are actually discussing creative and resourceful approaches to productivity or problem solving—in other words, practical ways of dealing with the disruptions that are confronting them.

Interestingly, innovation in business isn’t always about cutting-edge breakthroughs or game-changing technologies. In fact, simple shifts in business strategy or outlook can be every bit as powerful as new technology or groundbreaking discoveries.

For Example

When a business owner in the service industry, bordering on exhaustion and burnout, realized that business revenues just could not increase any more due the finite number of hours per day to do service work, something had to change. Upon deep reflection, the business owner realized that by widening inventory product selection and increasing the quantity of product inventory in the store, the business could quickly and easily increase revenue. By changing the business strategy from a service-based company to a retail-based company, the business owner rescued the

business, re-invented it and began a new chapter in the life of the business.

To stay in tune with changing business environments and to continually reestablish competitive advantage, more and more business aren’t only investing in ways to operate more productively or cost-effectively. They’re also investing in programs that improve teamwork, internal communications and encourage innovation.

For Example

Recognizing that everyday workers are often those closest to buyers; they are usually the most informed people in any business. To stay ahead of the curve, business owners are increasingly looking to their everyday workers to help them stay more in tune with changing markets, to help them make more informed choices and to explore new ways to drive business growth and value.

Today, winning in business isn’t about having more resources; it’s about being more resourceful. Getting ahead is not about being a genius; it’s about being more ingenious.

To succeed in unpredictable environments, business owners need to find ways to incorporate a passion for change into their business culture—not a fear of change. Successful business owners don’t avoid change and disruption. They know that great change will happen, and they will be ready for it when it arrives. And, innovation isn’t a one-time activity. It’s an ongoing series of course-corrections that help businesses stay ahead of the curve by being more adaptable, more resilient and more future-proof in the face of the disruptions they face over time.

86 MOVE UP FALL 2015 | www.moveupmag.com

The Wild Rose Guest House is a few miles past a sign that reads

“fresh eggs, closed Sundays.” Getting there, you bump along a gravel road, past pastures and cows. Just when you start to wonder “Did I take a wrong turn?” you know you have arrived.

Greeted by an immaculately kept driveway and the splendor of this solitary, gorgeous house with nothing but blue sky behind it—the perfect spot for a rose in bloom. Behind the front doors, the interior is just as rich, with lush but comfortable furnishings.

The beds are deep, plump

and inviting, and something about the house seems to have the ability to slow things down and entice you to relax.

The house is owned by Barbara Bos and her husband, Koos. They bought the house in 2005 all while having to learn English, animal husbandry, preparing their own living space and take care of their family simultaneously.

Bos comes from a farm background, but nothing like they have now! She has about ten pairs of cows and horses. If you happen to be a guest or have the pleasure of meeting Barbara, you’ll

quickly see that her attitude, part cheer and part hard work, clearly made so much possible.

She is, without question, the soul of the house. Before leaving Holland, Barbara worked as a nurse. The jump from nurse to Bed & Breakfast owner may seem disjointed at first, but Bos’ experience as a healthcare professional makes perfect sense. As she put it, “people come here and feel at home. I like to make them feel well here and they seem to like me as a hostess. Being a nurse gave me a good sense of people, when to leave them to themselves and when not to.”

The house boasts five rooms, one with a king bed, three with queens and one with a twin bed. Each one of these rooms was decorated by Bos herself to perfection. What people may not know is that her inspiration was not found in any designer magazines, but rather in bad experiences. “We came to Canada in 2005 and were looking for a farm. Our stay in hotels inspired us to start a B & B!” The dismal impressions she got from her early days are so far from what her guests experience. Bos is humble but proud to note, “we’ve been called the hidden gem of the area.

Where the Rose BloomsWILD ROSE GUEST HOUSE | A MOM-TREPRENEUR STORY

BY LYDIA ZILAHY

#L i fesBet te rUpHere | FALL 2015 MOVE UP 87

Once people come to us once, they always come back.” Bos takes a personal interest in her guests and goes above and beyond to make their stay memorable. For example, when couples book the house, Bos will often give them the whole house to themselves. For weddings, she is something of a fairy godmother and likes to make as many wishes come true as she can.

Her motto is simply, “ask me and I’ll see what can be done!”—and it usually is. When you ask her what motivates her to do so much for her visitors, she will answer, “because I love the people that come here!”

With everything run so smoothly, with rooms so well kept, you would never know that Bos juggles running the business with being the mother of three, the youngest of which is four years old. Instead of viewing work as a yoke to bear, Bos sees her B & B as a complement to family life.

“Sometimes the kids are the most important thing and you need a good foundation at home. Having the house gives me the ability to do this,” said Bos. It is very clear that while Barbara might be running things, Koos is a great support and they work on the business as a family. Bos never regrets

her decision to come to Canada, especially not setting in Alberta. “Coming from another country, it makes you appreciate nature. Here, you can plan your day around your life, around your kids. It can get hectic, but it’s great,” said Bos.

The other element Bos credits for her success is the community. Bos has found it highly welcoming for business. “This is a great place to have a business. They support you here. Many businesses also work together here and that is important. Everyone is pretty social and welcoming,” said Bos.

Bos tries, even with her busy family, to be actively involved within the business community that she has been part of for the past ten years. What had been accomplished in the area, from supporting local farmers to bigger projects through the Rotary Club, really sets the community apart for her.

To learn more and book an unforgettable stay of your own, visit www.wildroseguesthouse.com

88 MOVE UP FALL 2015 | www.moveupmag.com

Recently, a group of Mighty Peace Tourism members and partners convened to

deliberate about the Mighty Peace “brand.” We walked through a series of conversations about what our core appeal is to visitors and newcomers. Included in the discussion were all varieties of professionals who promote the region—entrepreneurs, media, communications officers, municipal councilors and non-profits. It was a mish mash of ages and backgrounds that truly represented our rich diversity.

Our facilitator, Marty from Travel Alberta, challenged us to dig deep and go beyond the surface. She asked us to consider and share how being in the Mighty Peace made us feel. To be fair, she warned us it would feel as though we’d gone through a three-hour therapy session.

So what was it that made the Mighty Peace appealing to the people in the room?

First and foremost participants were passionate about the awe-inspiring landscape, the wide-open spaces and big prairie skies. They adored the juxtaposition of the flat prairies with our majestic valley that runs through the entire region. To steal a line from a participant, he said: “wherever you are in the Peace Region, you’re always ten steps from nowhere.” Meaning we may live in modern homes, with modern lives, but just outside our doorstep lies an expansive wilderness.

We also discussed experiencing the magnitude of the terrain from a lookout point—how it has the power

to humble you and somehow connect you to the natural world. That experience will simultaneously make you feel smaller and larger than you ever have.

One participant said the first thing he’ll do with guests is take them deep into the bush so they can hear silence and experience solitude.

We had residents who relocated to the region from Europe and recalled a feeling they described as utter freedom. They were surprised that people are free to roam and go almost anywhere. They said, in Europe, everything is owned by someone and is off limits to everyone else.

Many people said it’s as though there are no rules here and the only limits are the limits we put on ourselves.

All of this is coupled with a northern resourceful and creativity in the people. Self-sufficiency is of high value to northerners and it is still entrenched in the people today. With extreme cold temperatures and often-limited resources, we need to make our own opportunities, build our own businesses and organizations and make our own fun.

The people are natural, supportive and bold.

Be prepared for the unexpected—the pockets of bohemia, vibrant Francophone culture, spirited Aboriginal people, homesteaders, yogis and artists.

What perplexed many of us was statements like “there’s nothing to do here,” but we’ve all heard it. The reality is no one will hold your hand or entertain you here. You must discover it yourself.

If you want to play in the bush, you go. If you want to photograph the night sky, you venture out. If you want to paddle the waters, you do it. Somehow you must discover your own independence. Ask yourself what

it is that you want and go find it.

When face-to-face with boundless space and freedom, what will you do with it?

When you’re free to be whoever you want to be, who are you?

If no one is around, will you break the rules?

In this wild playground, what possibilities and adventures will you create?

Be careful, you may just end up a

little wild yourself.

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Photography by Melissa E. Earle with You And Mee

RESIDENTS ON BRANDING, BOHEMIANS & THERAPY

#L i fesBet te rUpHere | FALL 2015 MOVE UP 89

We all have a favourite coffee mug. Mine is a handmade

one from Cold Lake. It has a big blue motel on the side and the handle is a bit cracked. It’s large enough to wrap your hands around it, letting the warmth seep into your skin. With the “W” word on its way, perhaps we want to fill that cup with something more than just coffee. Sure, we could just add a bit of Irish cream, but where is the fun in that? I am lucky enough to have an apple tree in my yard, so I have a fresh supply of homemade apple cider in the fridge. Warm the cider up in a sauce pan with some

cinnamon, lemon juice and bourbon and you’ve got yourself a nice warm drink to fill that mug.

A classic cold weather drink, of course, is hot buttered rum. It is the prefect drink to have while sitting on the porch wrapped up in a blanket watching the first frost melt off the ground. It is warm, rich and creamy, perfect for that familiar cracked mug. Take a small pat of butter, and place it in the bottom of a mug, mix in some cinnamon, allspice and nutmeg until the butter is creamy. Pour 2 ounces of aged rum and boiling water to fill the mug, stir and enjoy.

How about something chocolatey, you say? Well, how about a Nutella hot chocolate? Add 1 cup whole milk, ¼ cup Nutella, and 2 tablespoons of cream to a small saucepan. Over medium heat and whisk until the Nutella has melted. Reduce the heat to low, add 3 tablespoons hazelnut liqueur and a splash of brandy, and stir to combine. Heat until hot (do not boil). Pour in a mug and top with some whipped cream.

Fall is also the time for harvest. With the season comes a familiar autumn flavor. This mulled pear and ginger cider will definitely leave you feeling

like you’ve been wrapped in a warm hug. Pour 2 litres of apple juice in a pan, add 2 thumb sized pieces of peeled & sliced ginger, 2 ripe pears, 2 cinnamon sticks and 3 tablespoons of brown sugar. Add the zest of two limes and bring to a boil, simmer until the sugar has dissolved. Add 2 ounces of gold rum to a mug and fill with the pear mixture, garnish with a slice of pear and a cinnamon stick.

There’s really no wrong way to enjoy a warm fall drink. Drink what you like and drink it responsibly.

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The Warmth of the Season

Drink inPhotography by Carolyn Gerk

90 MOVE UP FALL 2015 | www.moveupmag.com

My wife, Michelle MacKinnon, and I are from

Ponoka, AB. We relocated to Fairview, AB when I received a call from the Dean of Trades with the Grande Prairie Regional College (Fairview Campus) about filling the position as Steamfitter/Pipefitter Instructor with the college. We relocated to Fairview August 24th, 2013 and I started work with the Fairview College on August 25th, 2013.  We have moved five times within Fairview since arriving. It has been an interesting two years for sure.  My wife, Michelle, was successful in retaining work at the Crossroads Resource Centre (Women’s Shelter) in October 2013 and is happily employed with an amazing group of ladies from Fairview. 

Moving to Fairview was a huge decision for us to make because our three girls and our grandchildren are now a seven hour drive away. We also own two properties in Ponoka and have built a wonderful life for ourselves and our children so leaving and relocating was not an easy decision.  However, after careful consideration and pre-planning we decided to make the move to accommodate my career goal of being an exceptional trades instructor and the opportunity to share my field experience.

Our first impression of the Peace Region was amazement when we saw all the beautiful hills, the Dunvegan Bridge and the amount of water terrain. It is definitely beautiful country during all four seasons.  Our surprise was the abundance of hills and valleys covered in trees and grass. Where we moved from we do not have the pleasure of being surrounded by these kinds of hills with so many shades of green in the summer and the glistening white of the snow during winter. 

We are rather private people and stay to

ourselves most times.  We have, however, met some amazing people through our workplaces and do socialize and venture out for visits, dances, BBQs and any other function we are invited to.  We also do quite a bit of volunteering with the Women’s Shelter to help in any way we can.  We are currently renting a beautiful piece of property just minutes from Fairview and are truly blessed at the opportunity and our surroundings. We are surely considering buying property out here in the Peace Region.  

We haven’t had any out

of town guests in the two years we have been here, and we are content spending our days fulfilling our goals and setting new ones.  It is wonderful to awake each day and hear the birds singing, watch deer walking across fields, chipmunks scurrying across the grass, ducks and geese floating on the pond across our driveway and the sighting of a bear in and around the rental property.  

Country living has been a dream of ours and out here in the Peace Region we have had the pleasure of enjoying that dream and are so thankful.  On our ideal Sunday, when the wife is not working, we like to stay home and enjoy our surroundings or take a drive through the neighboring towns to sightsee.  We are simple people who thrive from the basic simplicities of life.  We often check bulletin boards to see what is going on around the region because it is a great way to meet new people and to get out and mingle.  Our initial goal when we moved up here was to stay for three years until I received my tenures and then decide from there where and what we wanted to do next.  So far this has been an amazing experience and we have met so many great people that leaving here at this time would be like leaving family—this will surely play a big part in the next phase for us.

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CHRISTOPHER AND MICHELLE MOVED UP TO FAIRVIEW, AB FROM PONOKA, AB.