Mobile

Ecosystem

What is a mobile ecosystem?

• Group of devices connected by one OS that work

together and share data

• Shared data are stored on the Cloud ie. Dropbox,

iCloud, Skydrive

• Begins with a starting point which can be a smartphone,

tablet, computer

• Can be as big or small as you want it to be depending

on how you use it

What does an ecosystem need?• Your mobile ecosystem needs two or more

devices:• Run on an OS• Web Connectivity • Personal Preference• Apple & Blackberry users are limited to only their

products• Google and Microsoft users are able to use different

devices from different vendors

• Android devices will be able to connect and

share data between almost all PC/Tablets

Why have an Ecosystem?

• to share info across different devices without the

need of cables and wires• Instant access of data from anywhere with any

connected device• Give the user a simple way of sharing and storing

data across different devices and platforms

What ecosystems are

currently available?

• Apple, Google, Microsoft, and Blackberry products are

all capable of forming an ecosystem

• Mobile ecosystems are expanding to the automotive

industry, television, tablets, and google glasses

How do I know which

ecosystem I need?•

Your ecosystem is influenced by the

operating system your device runs on

•The software will be the initial point of

connections in starting your ecosystem

•A device that runs on Android will be able to use

any other devices and products that run within the

Android system•

However, Blackberry’s have their own hardware

and run on a different OS, as a result, it is difficult

to have an Android feature on a devices that runs

on Blackberry•That is why there are similar applications

specifically made for a type of Operating System

Apple’s iOS operating system

Google’s Android operating system

Microsoft’s recent release of Windows 8

Recent Changes

New devices are beginning to emerge into the overall mobility ecosystem.

Peripheral hardware

Trendincrease the boundary with emerging ecosystem

Barriers to Adoption

1.COST

2.CONSUMER HABITS

1. C

OST

Consumers might be

reluctant to buy the latest gadgets

2. C

onsu

mer

Habit

sKISS (Keep It

Simple, Silly) principle

more user friendly devices

How prevalent

will the technolog

y become?

Preva

lence

A few more ideas for the future…

References

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go.pnghttp://millennialleader.com/wp-content/uploads/2012/02/easy-button.pn

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opment.html#ixzz2krQOYmc8

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http://www.ehow.com/info_8106898_barriers-technology-adoption-devel

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http://ansonalex.com/infographics/smartphone-usage-statistics-and-tre

nds-2013-infographic/

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t/http://www.thedrum.com/news/2011/10/10/54-set-switch-cheaper-brand

s-consumer-spending-habits-analysis

http://memeburn.com/2011/05/why-cant-google-win-at-social/

http://mashable.com/2012/06/21/trends-consumer-experience-economy

/http://www.123rf.com/photo_3718989_bits-and-bytes-on-a-dark-green-b

ackground.html

Q & A