mentorship program outline

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Hyatt Hotels Mentorship Program Hyatt Hotels Mentorship Program Brett Busscher, Jenny Horne, Tiffany Jackson, Clay Knapp, Molly Smith, Mia Sullivan, Yuer Xing, Madison Zyer

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Page 1: Mentorship Program Outline

Hyatt Hotels Mentorship Program

Hyatt Hotels Mentorship Program

Brett Busscher, Jenny Horne, Tiffany Jackson, Clay Knapp, Molly Smith,

Mia Sullivan, Yuer Xing, Madison Zyer

Page 2: Mentorship Program Outline

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Table of Contents

Hyatt Hotels Mentorship Program

TABLE OF CONTENTS

Program Objective…………………………………………………………………………………………….….…..1

1. Turnover Stats and Costs

2. Millennial Turnover

3. Program Purpose

4. Program Overview

Program Qualifications……………………..…………………………………………………………....…...............3

1. Mentor Qualifications

2. Mentee Qualifications

Program Structure…………………………………………………………………………………………….……...4

1. The Pairing Process

2. What to Expect

3. Session Suggestions

Program Incentives & Rewards…………………………………….………………………………………..……....5

1. Hyatt Sponsored Outings

2. Lunch and Learn Series

3. Reward Points

Code of Conduct……………………………………………………………………………………………………....6 1. Mentors and Mentees

Program Evaluation …………………………………………………………………………..………………….…..7

1. Biannual Survey

Business Proposal …………………………………………………………………………..………………….……..8

1. Program Implementation

2. Stakeholders

3. Expenses

4. Expected Benefit

Page 3: Mentorship Program Outline

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Objective

0%

15%

4%

8%9%

5%

9%

20%

0%

5%

10%

15%

20%

25%

Silent Generation Baby Boom Generation X Millennial

Turnover for YTD 2016

TurnOver Corporate

TurnOver USA Hotels

Linear (TurnOver Corporate)

Linear (TurnOver USA Hotels)

Program Objective

1. Turnover Stats and Costs

As highlighted by the chart above, millennial turnover rate at Hyatt hotel properties is noticeably higher

than all other generational hotel turnover as well as millennial turnover at corporate Hyatt. This high turnover

inevitably leads to inefficiency in wasted time and money for Hyatt as a company.

2. Millennial Turnover

Much research and speculation has been done about the reasons behind high turnover rates for millennials,

particularly within the hospitality industry. Below is a summary of the most common motivators driving high

millennial turnover:

Lack of engagement in the workplace

Work does not feel purposeful or fulfilling

Lack of variety, challenges, or opportunities for exploration/growth in the workplace

Emotional exhaustion (“burnout”) - often leave if their job does not make them feel they are

reaching their full potential

Sense that personal values/aspirations are not aligned with goals of the company

Page 4: Mentorship Program Outline

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2

Objective

Program Objective

These findings were gathered and summarized from a large number of scholarly articles, including:

“Generation effects on work engagement among U.S. hotel employees”, International Journal of

Hospitality Management, (Gursoy and Park, 2012)

“Qualitative examination of employee turnover and retention strategies in international tourist hotels

in Taiwan”, International Journal of Hospitality Management, (Fu, Wan, and Yang, 2012)

“Impact of Job Burnout on Satisfaction and Turnover Intention: Do Generational Differences

Matter?”, Journal of Hospitality and Tourism Research, (Gursoy and Park, 2013)

3. Purpose of the Program

Hyatt’s purpose is “We care for people so they can be their best”. Of course, this applies not only to guests and

customers of Hyatt, but also to employees. This mentorship program aims to ensure that young new hires are being

cared for so that they can be their best in the workplace. In doing so, we aim to reduce high turnover rates of

millennial employees experienced at many hotel properties.

Addressing the top reasons Millennials leave jobs:

Lack of engagement in the workplace

Work does not feel purposeful or fulfilling

Lack of variety, challenges, or opportunities for exploration/growth in the workplace

Emotional exhaustion (“burnout”) - Millennials often leave if their job does not make them

feel they are reaching their full potential

Sense that personal values/aspirations are not aligned with goals of the company

The purpose of the mentorship program is to support the engagement and growth of new or recently

hired employees, foster meaningful and worthwhile relationships with experienced colleagues, and

encourage a sense of fulfillment and potential with their career at Hyatt.

In meeting these criteria, we aim to retain employees who are loyal and dedicated to the

company and reduce turnover for millennial employees at the hotel level

2. Program Overview

Pair a new hire or recently hired individual with a mentor (qualifications for mentor/mentee

provided on next page).

Pairs will meet casually on a monthly basis with flexibility in amount of meetings, location, duration,

etc.

Intention is for mentor to serve as a personal connection for new employees, not a ‘manager’

relationship. Someone who will provide support, advice, and connections to help further their

mentee’s career path, and ensure that mentee employees are feeling engaged, challenged, and

fulfilled by their employment. Mentees should see potential for growth within the comp

Page 5: Mentorship Program Outline

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Qualifications

Program Qualifications

1. Qualifications for Becoming a Mentor

A qualified mentor should meet the following criteria:

Three or more years in the hospitality industry or currently working at the manager level or higher

A knowledgeable background in the hospitality industry that reasonably exceeds that of the

mentee’s

The availability to meet with their mentee a minimum of once per month

An understanding of the organization, its structure, and career paths within Hyatt

Ability to model the Hyatt standard through professional behavior and sharing professional and

industry insights

2. Qualifications for Becoming a Mentee

A qualified mentee should meet the following criteria:

Be a new hire or an employee that has been with Hyatt for two years or less

Currently working at one of the Hyatt hotel locations

Be able to meet with their mentor a minimum of once per month

Have a personal interest in the hospitality industry

Have a desire for self-development and knowledge

Page 6: Mentorship Program Outline

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Program Structure

Program Structure

1. The Mentor/Mentee Pairing Process

Upon joining the mentorship program, mentors will be asked to complete a short questionnaire concerning

career goals and interests. For mentees, part of the onboarding process (or upon joining the program if currently

employed) will include completing the same questionnaire. After the questionnaire is completed a program

coordinator will work to match mentors and mentees based on their responses. Example questions could include:

What are you work/career goals?

What are your personal interests?

What are you looking to get from the mentorship program?

What’s your preferred method of communication?

What’s your preferred frequency of communication outside of monthly sessions?

What are your areas of professional interest? Professional expertise?

For mentors: What is your desired role of mentoring? (Career planning, motivator, resume building,

and so forth)

It is encouraged that mentors are paired with mentees within a relatable line of professional interests so that

mentors can share career related knowledge in order to motivate mentees to excel in their desired field. However, it

is preferred that mentors are not paired with someone that they have direct control over to avoid conflict of interest

between working and mentoring relationships.

2. What to Expect

Once a pairing is made, the mentor can then reach out to the mentee to discuss when their initial and future

mentoring sessions will be. The mentoring sessions themselves do not have to be formal or time-intensive, but

should occur a minimum of once per month either in person or through some communication medium. The

recommended length of each session is around an hour, although the quality of the session should be prioritized over

the duration.

During the initial sessions, the mentor should work with the mentee to determine of the structure of the

mentorship based on what their priorities and professional aspirations are. Additionally, the pair should discuss what

goals they want to work towards during the mentorship. The ultimate goal of each session should be a positive and

rewarding experience for the mentee that inspires them to pursue personal growth through learning, making

meaningful connections, and feeling valued as a Hyatt employee.

3. Ideas for Sessions

Lunch at a nearby restaurant or coffee house

An outing to a Hyatt property

Participating in a Hyatt-sponsored activity such as volunteering or fundraising

Inviting mentee to lunch with colleagues or aiding in networking

Inviting mentee to “Lunch and Learn” sessions and presentation

Page 7: Mentorship Program Outline

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Incentives and Rewards

Program Incentives and Rewards

The following are possible incentives or rewards to be included in the program to both encourage

participation on the mentor side as well as entice interviewees with the potential for involvement upon joining the

Hyatt team. The hope is that these incentives will encourage mentor/mentee pairs to stay involved with the program

and to grow in their relationship with each other as well as their relationship with the company.

Hyatt Sponsored Outings: All mentor/mentee pairs take a trip somewhere unique and exciting, such

boat rides, day trips to the beach or museums, traveling to a nearby city, or even a summer ‘Field

Day’ in which pairs play games, hold competitions, and do team building activities during a day-long

trip out to a local park or recreational space. Pairs would be encouraged to attend these outings

together to help foster the development of meaningful and lasting bonds between mentors and

mentees while having the chance to escape from routine and to travel off property for a day.

Suggested Frequency: Twice a year

Lunch and Learn Series: Mentees are requested to provide a list of skills/interests that they would

like the opportunity to learn or develop. Based on requests made by the mentees, hotels organize

Lunch and Learn sessions that are each focused around a particular skill, and recruit various mentors

on the property to speak about developing/perfecting a given skill or interest. For example, many

mentees may request to learn more about boosting their resume; the property would then assign a

mentor with the task of giving a small presentation on resume creation and improvement. Both

mentors and mentees would be encouraged to attend these Lunch and Learn sessions together as an

opportunity to connect while acquiring/improving useful skills.

Suggested Frequency: Once a month

Hyatt Points: Mentor/Mentee pairs earn ‘Hyatt Points’ for attending outings, Lunch and Learn

sessions, as well as on major anniversaries of their involvement with the program (i.e. 6 month or

one year anniversary of joining the mentorship program as a pair). These points can then be used in a

variety of different ways: a raffle at the end of the year where points function essentially as raffle

tickets, an auction in which mentors and mentees can bid on unique items with their points, or points

could simply be spent intermittently throughout the year on fun small rewards such as the

opportunity to park in the front lot of the property. There is plenty of flexibility in how this incentive

is used and each hotel property could work it into their Mentorship Program however they felt it

would fit best. The main purpose is to keep mentor/mentee pairs involved in the program and all of

its beneficial opportunities, while providing employees with fun and unique ways to stay engaged

and maintain a sense of variety at the workplace.

Suggested Frequency: Unique to each hotel property

Page 8: Mentorship Program Outline

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Code of Conduct

Code of Conduct

A Code of Conduct has been established to ensure that this program is a positive and rewarding experience

for all of those involved, regardless of how it is implemented in an individual Hyatt property.

Mentoring is a confidential activity, in which both parties have a duty to care for and respect one another.

Both Mentor and Mentee should be volunteers; either may dissolve the relationship if they feel it is not

working.

The Mentor’s role is to respond to the Mentee’s developmental needs and agenda; it is not to impose his or

her own agenda.

Mentor and Mentee should respect each other’s time and other responsibilities, ensuring they do not impose

beyond what is reasonable.

Mentors and Mentees are expected to conduct themselves in a positive, professional manner, and refrain

from judgment of co-workers.

Page 9: Mentorship Program Outline

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Evaluation

Program Evaluation

The Mentorship Program will be evaluated on a biannual basis to ensure that both mentors and mentees are

getting the most that they can out of the program, that relationships are forming in a healthy and beneficial way for

all involved, and to receive feedback regarding the structure of the program and the activities/outings held by the

individual property.

Evaluations will take place twice a year in the form of an online survey.

Both Mentor and Mentee will have the chance to rank the success of their partnership on a 1 to 10 scale, with

1 representing failure and 10 representing success.

The survey will also include a text box in which each mentor or mentee can write comments or suggestions

regarding the partnership, or the program in general. This is also where mentors or mentees can voice

concerns they may have about their partnership.

Individuals will be encouraged to share both positive and negative feedback, to ensure that

individuals not comfortable with voicing thoughts or concerns in person have a venue to discuss a

wide range of feedback they may have.

Evaluations will be collected and reviewed by designated HR staff in order to gain insight into and improve

individual mentor/mentee relations as well as to monitor the success of the mentorship program as a whole.

Page 10: Mentorship Program Outline

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Business Proposal

Business Proposal

1. How is this implemented in hotels?

After the program is developed in full, it will be implemented first within properties located

throughout the United States of America, and then expanded to a global implementation

Can be tested at hotels in the Chicago area (Hyatt Regency Chicago, Hyatt Regency McCormick

Place, Hyatt Regency O’Hare)

Through our research, it was determined that the program should be tested at “big-box”

hotels due to the higher turnover rates associated with these properties

The program is designed to be as flexible as possible. This will allow individual properties /

brands to tailor and tweak the program to best fit their specific needs

Ex: Change scope of program depending on size of hotel-smaller property can modify or

adjust plans and suggestions

Program is easily implemented, simply requires giving a set of guidelines/principles to hotels

which they can then alter as necessary to best suit their property.

Important to note that the ability to “roll out” the program will also depend on the size of

property and the size of the HR staff

2. Which stakeholders benefit?

Hyatt Corporation:

Engages employees and raises company profile; ‘corporate cares about us’

Reduces turnover, which equates to more money reaching the bottom line

Directly in line with Hyatt’s Purpose Statement

o “We care for people so they can be their best. We continuously listen, learn

and evolve to both meet and anticipate the needs of our colleagues. We believe

that being your best is about being your true self – engaged, fulfilled and ready

to take on the world”

Increased loyalty to the company at the hotel property level

Hotel Owners:

Increased profits at hotel properties lead to reduced ‘cost of sale’ for hotel owners

Employee turnover will be reduced, and employees will be more engaged with their

work.

o Also results in increased customer satisfaction

Increased retention equates to less time and money spent on training new employees

Ability to identify and retain employees with management level potential

o By pairing with a good mentor, can be groomed more quickly and efficiently to

move them into a more interesting position.

o Will result in retention of high-quality employees

Flexibility of the program allows for both wide-spread implementation and the ability to

tailor and tweak as the property see fit

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Business Proposal

Business Proposal

Employees:

Facilitates clear potential career paths and opportunities for advancement within the

company

Work will become more engaging, allowing for better performance

Opportunity to form meaningful relationships with mentors, mentees, and other

colleagues

o Learn more about their “extended Hyatt family members”

Improved networking and cross-department training. This will allow for employees to

better find the jobs within Hyatt that interest them

o Property wide improvement in employee camaraderie

o Learn more from colleagues and how fun/difficult their jobs are

Provides access to a wide range of experiences and activities that are fun and unique to

Hyatt hotel properties

o Mentor/Mentee outings

o Increased personal connection for employees

o Make the work environment more fun

Shareholders:

Increased value to the company through improved retention leads to increased stock

value

3. What are the expenses?

The actual dollar costs for this program are likely low, with expenses coming largely in the form of payment

for incentives/rewards of the program. The more prominent expense is additional time and work needed from

hotel employees for program implementation and execution.

Hotel HR have to set up program and enroll new hires

Find mentors to participate

Produce surveys for matching, analyze evaluations, plan outings/activities

Cost for these individuals comes in the form of additional time/work needed

Hotel Properties

Incentive system will likely incur costs to properties (funds for outings, activities, as

well as raffle/auction or other incentive for Hyatt Points system)

Time spent getting mentors/mentees involved in the program, as well as time spent at

outings/activities, and additional work and time needed from HR employees

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2

Business Proposal

Business Proposal

4. What is the expected benefit and is it impactful?

The main expected benefit is reduction in employee turnover or an increase in retention rates, depending on

how the issue is framed. The program itself was designed to reduce employee turnover within the millennial

demographic at Hyatt hotels, which currently sits at 20% - 7% higher than the turnover average company-wide.

Having such a high turnover rate for this demographic translates to dramatically increased costs, both time and

money, in training and hiring. This leads to widespread inefficiency across properties as excessive time and money is

spent to accommodate a high millennial turnover rate.

Consider an example from a study done at Cornell University School of Hotel Administration by Tony Simons

and Timothy Hinkin: “The Effect of Employee Turnover on Hotel Profits: A Test Across Multiple Hotels” (2001).

Authors Hinkin and Simons argue that the cost of rising turnover for a hotel increases with ADR. Additionally, they

calculate that, for a hotel with an ADR of $125, every percentage point increase in turnover results in additional

yearly costs of $32,750. We argue that, through implementation of our Mentorship Program, millennial turnover at

hotel properties will fall 7 percentage points, from 20% down to 13% (the average turnover rate for Hyatt as a

company). A fall of 7 percentage points in turnover multiplied by yearly cost of an additional percentage point rise in

turnover of $32,750 results in overall yearly savings of $229,250 / year at the property level for a hotel with an

ADR of $125. When we consider all Hyatt properties, whose ADR on average is ~$188, it is clear that average

savings for a Hyatt property will likely be even larger than the example given above. Thus, successfully reducing

turnover rate by even a small percentage will result in significant efficiency improvements in terms of time

allocation and money use across Hyatt hotel properties.

A secondary impact of implementing the mentorship program will be an increase in the positive attention that

is paid to both Hyatt Corporate and the individual Hyatt properties. The mentorship program highlights the

importance of the need to care for our colleagues, which is directly in line with the company purpose statement, and

works to ensure that colleagues do feel cared for at every level. As the mentorship program begins to take shape, it

can only help to make employees feel as if they are better connected to their peers, their extended Hyatt family, and

in turn will result in happier employees. Increased loyalty to the company is another benefit that can be expected

by instituting this program, as the meaningful relations that are developed through the program will make employees

more motivated to remain with the company. For example, if a mentor has made an impact on his or her mentee, that

mentee will be less likely to leave their employment with Hyatt because they will have to leave behind the

relationships they spent time fostering. Other world renowned companies have created mentorship programs and

subsequently had success with them in the past; companies such as Google, GE, and Intel are all examples of such

companies.

By examining what members of the millennial demographic want most from their job and in their lives, it

can be seen that many of these desires can be achieved through participating in a mentorship program. The

opportunity to have new experiences, create meaningful relations, and see and experience potential career paths can

all be provided through a mentorship program. In return, Hyatt will see a reduction in millennial turnover that will

save them significant time and money, and will retain more loyal and dedicated employees - an opportunity for

both increased efficiency and employee satisfaction that cannot be overlooked.