men’s wear-global retail scenario (mp)

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    INTRODUCTION

    Mens wear is basically clothing for men. Thereare different types of men's wear like Indian andWestern, formal and casual.

    The world market for menswear is expected toexceed $402 billion in 2014, according to researchfrom Market Line. This represents marketexpansion of over 14% during a five-year period.

    The leading segment within the menswearindustry is comprised of clothing and footwearspecialists, which represents close to 60% of theoverall market in terms of value. The Americasrepresent almost 35% of the global market.

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    OBJECTIVE

    To study men's wear market in India andalso its global scenario.

    SUB-OBJECTIVE-

    Market study of Indian market.

    Exploratory study of global scenario

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    CONTENTS

    Introduction

    Methodology

    Background (Mens Wear In India)History, Evolution & Trends Of Mens

    Fashion

    Indian Mens wear Market Size Leading National And International

    brands

    Menswear Market In India

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    INDIAN MENS WEAR MARKETSIZE

    MENS SHIRTS- Research valued themarket in mens shirts at $3.4 billion in

    2010. This market is expected to growat a CAGR of 6.4% over the next fiveyears, and is projected to be worth $4.6billion in 2015.

    MENS TROUSERS- The trouserscategory is the second largest category

    in mens apparel, accounting for

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    MENS FORMAL SUITS- The current marketsize of the formal suits, jackets and

    blazers segment is estimated at $9 billion.This segment is expected to grow at a

    CAGR of 7% over the next five years, witha projected worth of $11billion in 2015.

    The premium segment is expected to seea growth in its share from 4.8% in 2009 to

    6% in 2014. The increase in this categorycan be attributed to the increasingpreference of executives to wear formalattire at office meetings

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    LEADING INDIAN MENSWEAR BRANDS

    PARK AVENUE

    DINESH TEXTILES

    OCM

    LEE LEVIS

    WRANGLER

    PARX

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    VAN HEUSEN

    JOHN PLAYERS

    DENIM

    RAYMOND

    SIYARAMS

    KOUTONS

    DCOT SPYKAR

    WILLS LIFESTYLE

    MUFTI

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    LEADING INTERNATIONALMENS WEAR BRANDS

    RALPH LAUREN

    TOM FORD

    LVMH

    LACOSTE

    ESPRITTOMMY HILFIGER

    VERSACE

    ARMANI

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    GLOBAL MENS WEARMARKET SCENARIO

    The Menswear - Global Group of Eight(G8) Industry Guide is an essentialresource for top-level data and analysis

    covering the Menswear industry in eachof the G8 (United States, Canada,Germany, France, United Kingdom, Italy,Russia and Japan) countries.

    The G8 Menswear market grew by 3.5%

    between 2004 and 2008 to reach a

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    In 2013, the market is forecast to havea value of $247.7 trillion; an increase of

    2.8% from 2008.The US is the worldslargest market and generates 45.5% ofglobal revenues.

    Sales through clothing, footwear,accessories and luxury goods retailers

    dominated the global menswear marketin 2008, generating 54% of the market'soverall revenues.

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    CONCLUSION

    It can be concluded that there is hugescope for branded mens wear in Indiaas with increase in globalization.

    The income level as well as the GDP ofIndian consumers is increasing and asthe size of Indian consumer base ishuge and average age is young, thedemand in apparel market is constantlyrising.

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    The global scenario of apparel markethas huge scopes for both Indian and

    international brands and the Indianmarket scenario is also very profitablefrom the view of a business.

    The global market study shows thatthough mens wear market is growing in

    India but in western countries themarket is matured and has reachedsaturation.

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    THANK YOU