mediamind sponsorship overview
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Sponsorship OverviewTRANSCRIPT
You Need To Know...
The Ad Club 2011 Calendar
when March 21st May 16th May 19th June 7th September
what
a forum featuring discussions with prominent female business, civic, and cultural leaders, and their paths to success, with a
strong focus on mentoring
new england’s leading diversity awards, recognizing companies, students, and individuals with a
strong commitment to workplace diversity
one of the area’s leading conferences on what’s
happening, what’s new, and what’s next in the marketing and
advertising world. the 2011 theme will be “branded in
boston”
one of the area’s leading conferences on what’s
happening, what’s new, and what’s next in the marketing and
advertising world. the 2011 theme will be “branded in
boston”
a day of some the media industries latest trends and a an
award show recognizing outstanding media plans and
media planners
who400+ senior level female marketing and advertising
executives
500+ communications, business, cultural and civic leaders from
the Greater Boston area
200 Agency and account creatives in various retail
markets
400 executive level marketers and advertisers
300 senior-level media planning and buying executives
who’s {in}?
• Interpublic Group
• Talbots
• Harvard Business Review
• Citizens Bank
• Staples
• Deloitte
• Liberty Mutual
• Arnold
• Mullen
• ....and many more
• AMP Agency
• Allen & Gerritsen
• Mullen
• The Creative Group
• COLLINS
• Digitas
• Barbarian Group
• MIT Media Lab
• Modernista
• TraffIQ
• BurstMedia
• GateHouse Media
• MNI
15
when Mid September - Mid October October 8 Events in 2011 6 Events in 2011 On going Content
what
a unique opportunity for brands, agencies, and non-profits to purchase heavily discounted
high-quality media from America’s leading media
companies on auction
the 50th anniversary of New England’s leading creative advertising and marketing
awards
a series of breakfast panels with senior brand leaders in the New
England area covering key current industry topics
in honor of the 50th anniversary of the Hatch Awards, a special Legends’ Night in honor of the greatest creative minds in New England’s advertising history
the fast-growing hub of The Ad Club’s activity - featuring the job board, member directory, event
info + registration, video content, social media, and much more
who
125+ donations from leading media companies, and bidding
from every major brand and agency in New England
800+ creative advertising executives and client-side
marketers
125+ attendees, representing all levels of agency, media, and
brand professionals interested in staying current with industry
trends
500+ of the most senior brand, advertising, creative executives
all 8,000+ members and email recipients in
The Ad Club’s powerful network
who’s {in}?
• Microsoft Advertising
• CBS, NBC, ABC, etc.
• Time, Inc. + Hearst Magazines
• Clear Channel, Captivate, Simon, etc.
• ....and many more
• Yahoo
• Boston Globe Media
• The Creative Group
• Digitas
• Ocean Spray
• Cramer
• Past speakers have included CMOs from:
• Welch’s
• TJX
• Fidelity
• Forrester
• Monster.com
• and many more...
• Key sponsors of the 2008 Legends Night included:
• Arnold
• Hill, Holliday
• Citizens Bank
• John Hancock
• 20+ agencies and brands
We are just beginning to launch AdClub.org as an advertising
platform. It’s wide open for you to own!
The Ad Club 2011 Calendar
4.19.11 PRESENTED BY THE AD CLUB
4.19.11 PRESENTED BY THE AD CLUB
ABOUT: - In the last 5 years retail has undergone more changes than it has in the past 40. The wave of new
technology and media continue to imbed themselves into our everyday lives, has profound affect on how people interact with brands, products, and services and subsequently how they make purchase decisions in the retail world. As a result, everything from how you sell and market your products, to how and where you actually sell them has changed forever. This event seeks to understand these forces and agents of change, their impact, and what it means for the future.
AUDIENCE:- 200+ agency and account creatives in various retail markets
DETAILS:- May 19th, 2011
- Microsoft
- 8:30am to 2:00pm
- www.adclub.org/retail
Featured visibility throughout the promotional material and event signage + on-screen at the event
– Opportunity to place a MediaMind executive as an event speaker
– 4 Tickets at the event ($600 value)
– Featured visibility as Gold Sponsor on electronic communications, microsites, and social media reaching
over 12,000 marketing, communications, and business professionals
– Branded on-site event materials and signage
– Contact information for all attendees
$10,000 Gold Sponsor
4.19.11 PRESENTED BY THE AD CLUB
Featured visibility throughout the promotional material and event signage + on-screen at the conference
– 2 Tickets at the event ($400 value)
– Visibility as a Silver Sponsor on electronic communications, microsites, and social media reaching over
12,000 marketing, communications, and business professionals
– Branded on-site event materials and signage
– Contact information for all attendees
$5,000 Silver Sponsor
4.19.11 PRESENTED BY THE AD CLUB
The EDGE ConferenceInnovation in Branding & Branding Innovation
ABOUT: - The 2011 EDGE Conference will highlight iconic brands, entrepreneurs, and game-changing
companies that lead this spirit of revolution. The EDGE Conference is The Ad Club’s gatheringof some of the world’s most forward-thinking marketing, advertising, and business executives
AUDIENCE:- 500+ of the most senior brand and agency executives in New England
DETAILS:- June 7th, 2011
- Royale, Boston
- 8:00am to 6:00pm
- www.adclub.org/edge
The EDGE ConferenceInnovation in Branding & Branding Innovation
PLATINUM SPONSOR$25,000
Platinum Sponsor:- Full visibility as “Platinum Sponsor” on all event materials
- A senior executive from your company will have the opportunity to introduce a speaker on stage- Your brand will be visible throughout the promotion of the event, in the following vehicles:
- Promotional Emails, sent to a subscriber base of over 12,000 marketing/advertising executives- Event signage- EDGE Program App- On-Screen Presentation during show
- 5 tickets to The EDGE Conference ($1,000 Value)
- Social Media content sponsor
- Opportunity to provide giveaways and promotional material to all guests
- Contact information for all guests
GOLD SPONSORS$15,000
Gold Sponsor:
- Full visibility as a Gold Sponsor on all event materials
- Consideration for speaking opportunity
- Featured Table of Ten at The EDGE Conference ($2,000 Value)
- Full page interstitial in mobile app
- Your brand will be visible throughout the promotion of the event, in the following vehicles:
- Promotional Emails, sent to a subscriber base of over 12,000 marketing/advertising executives
-
- Event signage
- Various LCD screens
- EDGE Program Book
- On-Screen Presentation during show
- Opportunity to provide giveaways and promotional material to all guests
SILVER SPONSORS$7,500
Silver Sponsor:
- Full visibility as a Revolutionary on all event materials
- Featured Table of Ten at The EDGE Conference ($2,000 Value)
- Your brand will be visible throughout the promotion of the event, in the following vehicles:
- Promotional Emails, sent to a subscriber base of over 12,000 marketing/advertising executives
-
- Event signage
- Various LCD screens
- EDGE Program Book
- On-Screen Presentation during show
- Opportunity to provide giveaways and promotional material to all guests
Thank YouKathy Kiely
President617.262.1100 x100
Michael MishDirector of Partnerships
617.262.1100 x102