Media Kit

CAXTONmagazines

woman&home has a brand new attitude and offers irresistible inspiration each and every month to our audience. woman&home believes that it’s attitude, not age, that matters and we speak to women in a conversational, empowering, inspirational, fun and friendly tone.

Insights

woman&home is the biggest-

selling, monthlY, english glossY

magazine in south africaA

BO

UT

TH

E B

RA

ND Brand

Website: 15,802 UBS Facebook: 24,222Twitter: 8,891Instagram: 3540Mailer: 8,700

online

We produce quality television and online programming, underpinned by our iconic magazine brands, that showcases key sponsors within a glossy, magazine-style content marketing strategy. A first of its kind.

tV/Video

special features

FashIon & BeauTy Trends Issues BesT In BeauTy aWardsdIary Issue (noV)ChrIsTMas Issue (deC)

BR

AN

D P

LA

TF

OR

MS

Monthlyreadership: 360,000Circulation: 92,574

print

online

Sources: AMPS 2015 AB (Jan 15-Dec 15); ABC (Q1) Jan - Mar 2016, Effective Measure (Mar 2016), Everlytic (Apr 2016), individual social media platforms (Apr 2016)

DE

MO

gR

AP

Hic

S

15-2

4

15-2

4

blac

kco

lour

ed/in

dian

whi

tepr

efer

not

to

say

mal

em

ale

10%

10%

23%

21%

26%

17%

62%

16%

22% 0%

90%

fem

ale

fem

ale

25-3

425

-34

35-4

435

-44

45-5

4

55+

45-5

4

55+

lsm 7-lsm 10 lsm 4-lsm 6 lsm 1-lsm 3

76% 22% 2%

prInt

WebsIt e

9%

10%

91%

90%

13%

18% 18

%

21% 19

%

24%

26%

21%

30%

r0 -

r5

999

r0 -

r5

999

r6 0

00 -

r11

999

r6 0

00 -

r11

999

r12

000

- r1

9 99

9r1

2 00

0 -

r19

999

r20

000+

r20

000+

24%

12% 11

%

53%

15% 15

%

40%

18%

12%

othe

rot

her

othe

r

GenderAGe

rAce

HH income

0%

0%

Sources: AMPS 2015 AB (Jan 15-Dec 15), Effective Measure 2016Google Analytics 2016 Ave. Sessions Demographics SA only

*Please note:effective measure no longer include race statistics

*

AB

OU

T T

HE

AU

DiE

Nc

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fashion & beautY*59% fashion & beauty influencers80% regularly visit the hair salon77% regularly use perfume65% are interested in fashion & beauty content65% believe they keep up with the latest trends, fashions & styles

health & wellbeing*66% health influencers77% are interested in health & wellbeing content

76% avoid food that is not good for them

63% are interested in alternative methods of medicine & healingfood

*71% foodie influencers81% cook for pleasure80% are interested in cooking & entertaining content64% enjoy attending or hosting dinner parties

décor & lifestYle*64% home & décor influencers64% decorate their homes regularly80% are interested in home, décor & gardening content

online81% have a Facebook profile66% shop online for books, concert/event tickets & fashion items

traVel74% are interested in content about holidays & travel57% regularly go on holiday to the beach/coast

*influencersBrandMapp indicates influencer level by asking the following:• How interested are you in the content category AND what is likelihood of friends and family to ask your advice about a content category. • More than 50% of the audience consider themselves to be highly influential to their networks in this content category.

Sources: AMPS 2015 AB (Jan 15-Dec 15), CREAM 2015, BrandMapp 2016

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SMALL AD SIZESPlease contact our classified department on 011-889-0885 for all small colour or black and white ad sizes.

* The advertorial rate covers normal photography, recipe development

(if applicable), layout, design and production costs.

* However, it excludes agency commission and the costs of any specialised

photography, models, styling, hair and/or make-up artists.

For terms and conditions, refer to Caxton Magazines’ general conditions.

2016

print rate card

SPECIAL POSITIONInside Front

Inside Back

Outside Back

1st Double Page Spread

2nd Double Page Spread

3rd Double Page Spread

Any Guaranteed Full Page

ADVERTORIAL* RATESDouble Page Spread

Full Page Full Colour

Half Page

FULL COLOURDPS

FP

1/2 DPS

1/2 Hor/Ver

RATES COST VAT TOTAL

ThE AbOVE RATES INCLUDE AgENCy COMMISSION bUT ExCLUDE VAT.ADVERTORIAL RATES ExCLUDE VAT AND AgENCy COMMISSION.

R80 000

R73 500

R76 900

R140 900

R140 900

R140 900

R70 600

R147 200

R73 600

R55 300

R11 200

R10 290

R10 766

R19 726

R19 726

R19 726

R9 884

R20 608

R10 304

R7 742

R127 900

R64 000

R96 000

R48 000

R17 906

R8 960

R13 440

R6 720

R145 806

R72 960

R109 440

R54 720

R91 200

R83 790

R87 666

R160 626

R160 626

R160 626

R80 484

R167 808

R83 904

R63 042

DE

AD

LiN

ES2016 2016

Deadlines

TEChNICAL SPECIFICATIONS

TRIM 295mm deep x 220mm wideBLEED 305mm deep x 230mm wideTYPE AREA 275mm deep x 200mm wideMATERIAL X1A PDF supplied via Adsend or QuickcutSCREEN 150#

(all deadlines to be understood as 12 noon on each respective day)

ISSUE DATE ADVERTORIAL bOOKINg & MATERIAL

DEADLINE DATE

ADVERTISEMENT bOOKINg

DEADLINE DATE

ADVERTISEMENT MATERIAL

DEADLINE DATE

DELIVERALL ADDED

VALUE/INSERT

ON SALE DATE

JANUARy

FEbRUARy

MARCh

APRIL

MAy

JUNE

JULy

AUgUST

SEPTEMbER

OCTObER

NOVEMbER

DECEMbER

29 Oct

19 Nov

06 Jan

04 Feb

03 Mar

31 Mar

05 May

02 Jun

07 Jul

04 Aug

01 Sep

06 Oct

06 Nov

26 Nov

15 Jan

12 Feb

11 Mar

08 Apr

13 May

10 Jun

15 Jul

12 Aug

09 Sep

14 Oct

12 Nov

03 Dec

21 Jan

18 Feb

17 Mar

14 Apr

19 May

17 Jun

21 Jul

18 Aug

15 Sep

20 Oct

19 Nov

17 Dec

28 Jan

25 Feb

24 Mar

21 Apr

26 May

23 Jun

28 Jul

25 Aug

22 Sep

27 Oct

07 Dec

11 Jan

15 Feb

14 Mar

11 Apr

09 May

13 Jun

11 Jul

15 Aug

12 Sep

10 Oct

14 Nov

iNS

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AT

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AR

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Insert rate card

ALL NON-STANDARD bOUND INSERTS REQUIRE

PRE-INSERTION.R445 PER 1 000 COPIES

LOOSE INSERTS LARgER ThAN 32 PAgES REQUIRE bAggINg

R865 PER 1 000 COPIES

R340R500R550R600R700R800R900R950

R1 050R1 150R1 250R1 350R1 400R1 500R1 550R1 500R1 650R1 750R1 800R1 850

R48R70R77R84R98R112R126R133R147R161R175R189R196R210R217R210R231R245R252R259

R388R570R627R684R798R912

R1 026R1 083R1 197R1 311R1 425R1 539R1 596R1 710R1 767R1 710R1 881R1 995R2 052R2 109

R 400R 550R 600R 700R 800R 850R 950

R56R77R84R98R112R119R133

R456R627R684R798R912R969

R1 083

24

6+810+12

16202432364044485256606468727680

PAgES COST VAT TOTAL COST VAT TOTAL

LOOSE PRE-PRINTED INSERTS

(PER 1000)

BOUND/STITCHED PRE-PRINTED INSERTS

(PER 1000)

TIP-ONS, GATEFOLDS, PRODUCT SAMPLES, BAGGING AND ANY OTHER NON-STANDARD

INSERTS - PRICE PROVIDED ON APPLICATION

2016

Digital rate cardWEb bANNERS

RICh MEDIA (excl design)

VIDEO

Leaderboard Half pageMPU/IslandMobile bannerRoad block/Talking bannersHomepage takeover

Site skin/wallpaper

R350 CPMR350 CPMR350 CPMR150 CPMR650 CPM

R1 000 CPM R2 000 - R 5000 p/day

R650 CPM

R400 CPMPop up, expanding ads, overlay, Instream

728 x 90300 x 600300 x 250

320x50 All 4 of the above

CPM rate flat rate p/day

CPM rate

EMAIL MARKETINg (INCL DESIgN & DEVELOPMENT)

500x500 max

Editorial mention

Max size: 40kb

Branded newsletter

ELEMENT PLACEMENT SIZES COST

ONLINE CONTENT SyNDICATION

NATIVE/CONTENT MARKETINg

DIgITORIAL

SOCIAL MEDIA

DIgITAL ExTENSIONS

Sponsored editorial feature Advertorial video execution

Newsletter mention

Newsletter banner

Promo mailer All costs based on subscriber base

Recipes Feature (500 words) - Décor, Health, Agriculture, Celebrity, TravelFeature - Fashion, Beauty Images only (Fashion and Beauty)Video

Native articleNative articlesNative article seriesNative article series incl Search

Standard digitorial

** Standard digitorial incl Search

Competition Digitorial hosting feePremium digitorial

** Premium digitorial incl Search

Digitorial hosting fee

** Facebook, Twitter or Instagram Social Media adspend ** Facebook app and hosting Ecards

Microsite/websiteInteractive calendar/countdownSectional sponsorshipSMS/USSD campaignNavigation tab

1 article 2 articles

4 articles (R5 500 p/article)R3 000 PPC adwords per

article + 15% management fee

One pager - branded top and bottom banners

R5 000 PPC adwords + 15% management

One pageWith or without updates

Max 3-5 pages. Incl content creation, design and development

R5 000 PPC adwords + 15% management

With or without updates

Per post (excl adspend)Cost plus 15% management fee

Design cost

R850 p/h development feeR850 p/h development fee

Cost depends on # of pageviews

Incl imageExcl images

Min 3 images Per image cost

*POA *POA

R2 500 - R5 000

R1 000 - R5 000

R5 500 - R8 000

R1 500R1 500

R2 500R300

R5 000

R5 500R9 000

R16 000R29 800

R12 000

R17 750

R3 500R5 000/R8 000

R15 000

R20 750

R7 000/R12 000

R2 900*POA*POA

R1 500

*POA*POA*POA*POA

R5 500 - R10 500

ALL RATES ARE CPM (COST PER THOUSAND IMPRESSIONS). RATES SUBjECT TO CHANGE wITH 2016 SUPPLIER INCREASES. COST IS SUBjECT TO CLIENT BRIEF, ACTIVATION MECHANISM, PRODUCTION REqUIREMENTS AND EDITORIAL APPROVAL.

ALL PRICES INCLUDE AGENCY COMMISSION. ALL PRICES ExCLUDE VAT, AND ARE SUBjECT TO THE STANDARD TERMS AND CONDITIONS OF CAxTON MAGAzINES. IF CONTENT IS SUPPLIED ‘BOOkED AS’, NO CHANGES wILL BE MADE ExCEPT AGREED UPON OTHERwISE.

*POA - PRICE ON APPLICATION ** ADSPEND HIGHLY RECOMMENDED SET OF 4 DISPLAY BANNERS DESIGN COST: R2000. STUDIO DESIGN OR CONTENT CREATION FEE: R1000 PER HOUR. DIGITAL DEVELOPMENT FEE: R850 PER HOUR.

ALL COSTS ExCL CONTENT CREATION ExCEPT SOCIAL MEDIA. ADSPEND CHARGED AT 15% MANAGEMENT FEE.

82 rooi rose Mei 201382 rooi rose Mei 2013

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Classifieds6 x 1 60mm height x 61mm width

6 x 2 60mm height x 120mm width

6 x 3 60mm height x 188mm width

13 x 1 130mm height x 61mm width

13 x 2 130mm height x 120mm width

13 x 3 130mm height x 188mm width

25 x 1 120mm height x 61mm width

25 x 2 240mm height x 120mm width

25 x 3 240mm height x 188mm width

R1 488.33

R2 976.75

R4 465.09

R2 535.79

R5 071.58

R7 607.37

R6 394.47

R12 789.04

R19 183.51

R1 696.70

R3 393.50

R5 090.20

R2 890.80

R5 781.60

R8 672.40

R7 289.70

R14 579.50

R21 869.20

SIZEFULL COLOUR

PRICEExCL VAT

PRICEINCL VAT

ADVERT SIZES:300 DPI, CMyK, PDF FORMAT

Contact UsNATAShA KOCKTel: 011 889 0825 | Fax: 086 513 9743Email: natashakock@caxton.co.za

NICOLETTE PRESSLINTel: 011 889 0983 | Fax: 086 514 0852Email: npresslin@caxton.co.za

RENE’ MOONSAMyTel: 011 889 0890 | Fax: 086 514 0032Email: renea@caxton.co.za

ShANTAL PILLAyTel: 011 293 6104 | Fax: 086 596 0984Email: shantalp@caxton.co.za

gARy WIUMTel: 011 889 0885 | Cell: 072 749 6029Fax: 086 599 3699Email: garyw@caxton.co.za

ROWENA SINghTel: 011 889 0814| Cell: 079 568 6025Fax: 086 513 6469Email: rowenas@caxton.co.za

ChARMAINE PILLAI Tel: 011 449 1064 | Fax: 086 518 8055E-mail:cp@caxton.co.za

For terms and conditions refer to Caxton Magazines’ general conditions.

Mei 2013 rooi rose 83

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Classifieds Deadlines

for more information,

please contact Gary Wium, Classifieds

sales manaGer, on 011 889 0885 or

GaryW@Caxton.Co.za

MONTh bOOKINg/ MATERIAL

ON SALE DATE

January

February

March

April

May

June

July

August

September

October

November

December

12 Nov

03 Dec

21 Jan

18 Feb

17 Mar

14 Apr

19 May

17 Jun

21 Jul

18 Aug

15 Sep

20 Oct

07 Dec

11 Jan

15 Feb

14 Mar

11 Apr

09 May

13 Jun

11 Jul

15 Aug

12 Sep

10 Oct

14 Nov

cA

xT

ON

Ev

EN

TS

for more information,

please contact: reinhard lotz,

Group marketinG manaGer

reinhardl@Caxton.Co.za

Caxton Events provides the opportunity to engage with readers on a more intimate level. Whether the event concept is small or majestic, Caxton Events puts the stylish woman&home stamp on every event, scouting the hottest venues and most in-demand décor trends to ensure your brand integration makes maximum impact. Events are designed based on client requirements and a tailor-made package is applied to each event, ensuring maximum consumer engagement.

CAXTONmagazines

JOhANNESbURg 368 Jan Smuts Avenue, Craighall, 2196 • PO Box 1610, Parklands, 2121 • tel 011 889 0600

DURbAN 1st floor, 8 Richefond Circle, Ridgeside Office Park, Umhlanga Ridge • tel 031 536 8165

CAPE TOWN Uitvlugt, 3 Howard Drive, Pinelands • tel 021 530 8600

caxtonmags.co.za