Media Kit 2018-19 P H O E N I X M A G A Z I N E & P H O E N I X D I G I TA L

Distribution, Demographics, Advertising, Creative Agency, Schedule

August 18

A month of life and style

Lulu James

Established in 2010, PHOENIX is a lifestyle brand for free-thinking modern women. Our

biannual print magazine is independently published and printed in the UK, and sold in Austria,

Australia, Belgium, France, Germany, Greece, Hong Kong, Italy, Japan, Portugal, Spain,

Singapore, Taiwan, United States, and of course the United Kingdom. 

The print magazine is a literary and visual feast featuring 300 pages of exclusive interviews,

trends, fashion shoots, style ideas, prose features, beauty must-haves, counter-culture

discussion, philosophy, art, music, books, film and travel. Priced £6.95 per single print

issue, or just £9.99 for an annual subscription, it was described at the 2013 Fashion Monitor

Journalism Awards as “a pioneering cult publication that warrants wide recognition.”

Our monthly digital magazine hosted on our website phoenixmag.co.uk brings you each

month’s most unique and diverse trends, products, events and ideas – the stuff that you simply

won’t find in the big mag brands. Free and instantly accessible on your browser, we think our

game-changing hybrid combines the beauty and coherence of a monthly print mag with all the

timeliness and interactivity of an online one. We hope you agree.

We also have a small, carefully curated shop where we offer exclusive special editions, products

and collaborations from the artists and companies we love.

We have enough stuff; we just want the stuff we have to be better made, by better people. We

never have enough time; we want the time we do have to be spent in more original and rewarding

ways. Based in the heart of London but internationally minded, PHOENIX is underpinned by

a commitment to slow journalism, slow fashion and ethical business. 

About

AUSTRIA

AUSTR ALIA

BELGIUM

BR ASIL

CANADA

FR ANCE

GERMANY

GREECE

HONG KONG

ISR AEL

ITALY

JAPAN

NE THERL ANDS

NEW ZE AL AND

PORTUGAL

SINGAPORE

SOUTH KORE A

SPAIN

TAIWAN

UNITED STATES

C I R C U L AT I O N

13,000 per issue

26,000 per annum

U K D I S T R I B U T I O N

WH Smith Travel & Airports

Independent London newsagents

Selfridges

Print Distribution

U S S P E C I A L D I S T R I B U T I O N

WH Smith Travel & Airports

Independent retailers in NYC and LA

Barnes & Noble: 633 stores

A P A C 15%

E M E A 35%

N A 50%

Geographical Split

Reader Demographic

The PHOENIX reader is an articulate, empowered, design-loving woman.

She is a trend-setter in her friendship group and an active communicator.

She appreciates music, art, literature, and has a keen social conscience.

Market research shows PHOENIX is read by a variety of discerning women,

from 16 year old year old beauty bloggers to 60 year old CEOs.

A B C 1 F E M A L E 8 0 % M E D I A N A G E 2 6

T I G E R L I L Y T A Y L O R I S S U E 2 0 B E C C A H O R N E I S S U E 2 2M I C H E L L E B E A T T I E I S S U E 2 3A N G E L H A Z E I S S U E 1 9

R A T E S P E R I S S U E

(6 months)

Inside Front Cover £5,000

(1st DPS)

Double Page Spread £2,500

(Front section)

Double Page Spread £2,000

(ROP)

Single Page Right £1,750

Single Page Left £1,500

Inside Back Cover £3,750

(DPS)

Outside Back Cover £7,500

P R I N T S P E C I F I C A T I O N S

Double Page

Trim size 200Wx 265H mm

Bleed size 206Wx271H mm

(3mm bleed on all edges)

Single Page

Trim size 400Wx 265H mm

Bleed size 406Wx271H mm

(3mm bleed on all edges)

All print files should be in CMYK format and

have all fonts and hi-resolution matter such

as images and logos embedded. All images

contained in the file must be 300dpi when

100% in size. Please export PDF as single pages

and send to advertising@phoenixmag.co.uk

E V E I S S U E 1 9

Advertising Rates

Phoenix Digital

H O M E P A G E A D C O N T E N T S P A G E A D S

Y O U R

A D H E R E

P H O E N I X M A G . C O . U K

10,000 unique visitors per month

65,000 page views

T O P C O U N T R I E S F O R T R A F F I C

United Kingdom, United States, Canada,

Germany, France, Australia, India, Russia,

Ireland, Italy

H O M E P A G E

1/2 page advert - 300 x 600 px

£750 pcm

C O N T E N T S P A G E

Leaderboard advert - 728 x 90 px

£700 pcm

Banner advert within content

Up to 518 x 600 pixels

£500 ppm

Prices exclusive of VAT

A U D I E N C E B R E A K D O W N

Female 64% Male 36%

A G E

15-24 (22%) 25-34 (41%)

35-44 (18%) 45-54 (9%)

55-64 (2%)

S O C I A L - @ P H O E N I X M A G U K

Followers August 2018

16,500

10,500

8,500

Y O U R

A D H E R E

August ‘18

Y O U R A D H E R E

A D V E R T O R I A L & B R A N D E D C O N T E N T

PHOENIX is known for the quality of its content. Our

experienced, industry respected team can arrange all

aspects of shoot production from moodboard to model

casting, location scouting, styling, photography, editing

and retouching. Our writers and editors write sparkling

prose, and our graphic designers are ace at creating a

strong visual identity.

Let us create a memorable campaign for your brand.

Creative Agency

This Page Lily Flower Dress, £299 Arlena Hat, £45 Bess Shoe, £149

Facing Page Salma Blazer, £159 Airlie Trouser, £119

Photographer P A U L W H I T F I E L D Fashion Director N I C O L E S M A L L W O O D Hair + Make-up A LY H A Z L E W O O D using L'ORÉAL TECNI ART and ESTÉE LAUDER Model M A R Y B A L L A N T Y N E at Wilhelmina

Opposite Page Padstow Leather Biker Jacket, £229 Pendine Off Shoulder Jumper, £89.95 Above Lulworth Cropped Sweatshirt, £49.95 Gilby Lightweight Hoodie, £39.95 Astre Branded Gym Leggings, £49.95 Right Chepmel Overcoat, £198 Lewington Short Sleeve Metallic Dress, £89.95 Barton Mom Jeans, £64.95 Cressie Hat, £24.95

F I L M M A K I N G

We believe that moving image is key in the

immediate and long-term future of advertising, and

our team of experienced filmmakers and editors

create short, engaging video clips for use on digital

platforms.

P R O D U C E D F O R I R I S F A S H I O N

P R O D U C E D F O R I R I S F A S H I O N P R O D U C E D F O R H O B B S

18-19 Schedule

S P R I N G / S U M M E R 1 9

On sale 15th April

Artwork deadline 15th February

Off sale 1st October

A U T U M N / W I N T E R 1 8 - 1 9

T H E H E R I TA G E I S S U E

Artwork deadline 20th September

On sale 15th October

Off sale 15th February 2019

Cover stars: Anna Calvi and Olga Kurylenko

(Final cover image subject to change)

P H O E N I X M A G A Z I N E

6 1 Q U E E N A N N E S T.

L O N D O N , W 1 G 9 H H

U N I T E D K I N G D O M

To discuss ideas and opportunities suited to all budgets please contact:

Sophie Kochan, Head of Lifestyle

sophie.kochan@phoenixmag.co.uk

+(0) 7712045484

Hannah Kane, Editor-in-Chief

hannah.kane@phoenixmag.co.uk

+ 44 (0) 20 7486 5730

Coming Soon

Spring / Summer 19

Issue 25

Coming Soon