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Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved.

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Page 1: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management:Everyone needs structure, even in artsy fields like animation.

Copyright © Texas Education Agency, 2015. All rights reserved.

Page 2: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Objectives:

Discuss the difference between traditional and horizontal organization

Identify the three levels of management

Theorize how a self-managing team functions

Defend the importance of management

Evaluate the five functions of management

Copyright © Texas Education Agency, 2015. All rights reserved.

Page 3: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Terminology:

Vertical organization: Top-to-bottom management structure of an organization made of Top, Middle, and Supervisory levels

Top management: Makes decisions affecting entire company; decisions have broadest effect on the company

Middle management: Implements the decisions of Top management; plans ways to implement goals; communicates with Supervisory level management

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Page 4: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Terminology:Supervisory-level management: Supervises the activities of employees; carries out the instructions of middle and top management; assigns tasks and evaluates performance of employees

Horizontal organization: Self-managing teams set their own goals & make their own decisions. Organized by process instead of function.

Empowerment: Encourages team members’ contributions and willingness to take responsibility

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Page 5: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Managing: Completing the work of an organization through its people and resources

Organizing: Bringing people, activities and resources together for the benefit of the company

Staffing: Matching workers with the tasks to be done

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Page 6: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Controlling: Measuring performance; comparing performance with company objectives and goals for effective outcome

Long-range planning: Information is gathered and analyzed, serving goals ranging from one to five years; or five to 10 years

Short-term planning: Specific objectives are identified for implementation of one year or less. Usually evaluated on quarterly or semi-annual basis.

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Page 7: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management Structures: A. Vertical Organization

Manager performs particular department function well.Top managementMiddle managementSupervisory level

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Page 8: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management Structures B. Horizontal Organization

Became popular due to downsizing in the 1980s and 1990s.Self-managing teams set own goals and make own decisions.Customer-orientedAdopted by most manufacturers

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Page 9: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

How does this apply to working for an animation studio?

Which structure do you think would work best?

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Page 10: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management FunctionsA. Planning

Long rangeShort term

B. Organizing Arrange staff to accomplish goals Organizational ChartC. Controlling

Performance is measured and compared with goals

Setting standards, areas of improvement

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Page 11: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management Functions:D. Staffing

Recruit and hire; train; evaluate performanceE. Leading

Communicate direction of business; commitment; motivation, drive

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Page 12: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

How does this apply to working for an animation studio?

Which functions do you think would be used in a studio?

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Page 13: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management StyleAutocratic:

Makes decisions with virtually no input“My way or the highway”

Chaotic:Allows employees to make all decisionsCan be a “circus”

Consultative:Gets feedback and adjusts when

necessary, can be slowAdvisory board can be helpful

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Page 14: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management StyleDemocratic:

Allows majority rule; sometimes slow process

Slow process but easier to get employee’s approval

Laissez-faire:Manager acts as a mentor; allows

employees some controlFocus is on results, not how work gets done

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Page 15: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

Management StylePersuasive:

Makes decision, then takes time to convince employees it was good

Spend time getting people to “buy in”

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Page 16: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

How does this apply to working for an animation studio?

Which management styles do you think would work best? Why?

Which styles foster creativity? Which styles are best for getting the job

done?

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Page 17: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager…• Shows a “Happy Face”• It’s ok to smile! It’s contagious!

• Cares about others• Encourages and looks for the good in

others• Says “thank you”

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Page 18: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager…• Is considerate• Takes interest• Calls people by their names• Recognizes birthdays, anniversaries, etc.

• Listens• Asks questions• Recalls information

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Page 19: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager…• Encourages interaction• Does not gossip• Treats everyone equally• Is a team player• Is trustworthy

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Page 20: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager…• Handles disagreements quickly and fairly• Resolves conflict

• Communicates clearly• Written• Oral

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Page 21: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

How does this apply to working for an animation studio?

Copyright © Texas Education Agency, 2015. All rights reserved.

Page 22: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager…• Appreciates humor at appropriate times• Humor alleviates stress• Timing must be appropriate

• Is empathetic• Walks in “others shoes” easily

• Isn’t negative and doesn’t whine• Sets a good example• Isn’t a “cry baby”

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Page 23: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager Also:

A. Is able to give clear directions

B. Has skills to train employees adequately

C. Has vision

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Page 24: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

An Effective Manager Also:

D. Is consistent and fair and firm E. Acts as a good example

F. Delegates responsibilities

G. Fosters initiative

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Page 25: Management: Everyone needs structure, even in artsy fields like animation. Copyright © Texas Education Agency, 2015. All rights reserved

How does this apply to working for an animation studio?

Copyright © Texas Education Agency, 2015. All rights reserved.