m3 projector teardown
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M3 Design Product Teardown
Dell 2300MP Video Projector
Why do the product teardowns?
Part of the product development process is to apply knowledge gained from prior experience
during the concept development and design phases. Some experience comes from actively
designing something in the past while other experience is gleaned from more indirect
sources. It is this indirect product development experience that we gain via product
teardowns.
Teardowns are different from reverse engineering
Reverse engineering is nothing more than figuring out the design and manufacturing
methods of a product, typically for copying. Conversely, M3 Design views product teardowns
as ways to gain insight into the design to become better product developers. We focus on"why" questions.
Why did the designer make the choices they did?
Why were specific construction techniques chosen?
Why were certain features included and others left out?
Why was the particular design approach chosen?
This serves to gain more in depth understanding into the product's design rather than a
superficial once-over.
How does M3 Design approach product teardowns?
Our teardown process is a rigorous approach to carefully catalog the products
deconstruction in both pictures and written descriptions. This procedure serves two
purposes:
1. It forces the deconstruction team to carefully investigate the product pieces and
learn as much about the design details as possible.2. It provides a detailed record of the process for future reference by other designers.
The end result of this meticulous process is the beneficial expansion of applicable knowledgeregarding product designs. We employ the lessons and insights garnered from these
teardowns during brainstorms, design, prototype development, and troubleshooting. Thismethod of obtaining indirect product development experience is just one of many important
tools that sets M3 Design apart from other product development firms.
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OverviewM3 has video projectors in all of its conference rooms so it was only a matter of time until
one went belly up. Our patient for this report was a Dell 2300MP front projector withTexas Instruments DLP technology. The Product Teardown team took this opportunity toseek the inner mysteries of yet another product we largely take for granted; at least until it
wont light up. When we have customers in. Dang.
External ConstructionThe projector body was a painted molded shell, held together with snap fits and screws. A
separate cover, accessed by two screws, defined the projector lamp area. There werenumerous vents on the product, for cooling the high-temperature lamp and system optics.
The rear panels had plenty of I/O connection options for both computer presentations and
for use as a TV monitor.
Overall product view
Front IR sensor
Illuminated user buttons
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Rear I/O Connections
Systems
A block diagram of the major projector systems is shown below with the connections
between each. These systems will be explained in more detail in.
Main PS
Lamp Driver
FansControl Board
+ I/O
Sensor
DLP Chip
Optics / Light
Chamber
Projector Lens
Light
Filter
Projector
Lamp
Rear IR sensor
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Internal stuff
Some of the more interesting internal items encountered were a temperature sensor with
alarm and control output with hysteresis, a thermal cut-off switch mounted near the lamp,
and two IR sensors for a remote control. One IR sensor was on the front of the case andthe other on the rear, allowing for more flexibility in locating the projector and controlling it
via remote control.
Internal view of projector (main control board pulled away)
Optics
DLP Board
Fans
Lamp driver
Lens
I/O Board
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The main user buttons consisted of a monolithic plastic flexure, molded from clearPolycarbonate. The flexure was painted silver on the outside (to match the projector case
color) and black on the inside. LED light from a PCBA with small switches shone throughareas on the buttons, defined with either a mask during paint or laser-etched after painting.The buttons illuminated when the projector was powered on.
Black tape was found around any seam where light could leak out. Some areas included the
IR sensor module, gaps in the external shells, and areas around the optics.
Backside of user buttons Front side of user buttons
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Lamp and Power
Since the most frequent service item is likely to be the lamp, the system was optimized for
accessing the lamp cavity. The main electrical interface to the 200-Watt lamp was a two-conductor connector for power. Separate screw connections held the lamp assembly in
place. There were numerous light baffles in the housing to contain the light and ensure that
there were no leaks into other areas of the projector.
There was a switch on the unit to ensure that the lamp power was cut whenever the door
was open a critical safety feature. The cover was made from Noryl, a high temperature
(Tg>100C) plastic, which makes sense considering the high thermal output of a projector
lamp. A conductive coating was applied to the inside surface of the cover and the plasticprojector body, presumably for EMI shielding purposes.
View of lamp cavity cutoff switch at top
Cutoff Switch
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Lamp power connector left side of cavity
Lamp powerconnector
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Power Supply and Lamp Driver
The main power supply took in AC power and distributed AC and DC power to the main
control board and the lamp driver. The lamp door safety switch connected directly to the
main power supply to cut power to the lamp driver when the door was opened. Doing thiswith hardware was simpler and more reliable than monitoring an input sensor and
controlling a relay to turn off the lamp. There may also be a product safety requirement thatdrives this approach.
A separate lamp driver was required to ignite the high-power lamp and to control power tomaximize lamp life. The lamp driver had an I/O connection to the main control board for
handling lamp behavior and to monitor lamp life.
Lamp driver
Main power supply
Lamp power
connector
Connector to lamp
driver supply
Input from main
power supply
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Control Board
The main control board handled all of the sensor inputs and control outputs. There were
various microcontroller chips throughout, including a DLP processor chip. The board
connectors were color-coded to aid with assembly of the various sensors such as opticaldetection for color wheel motor speed, temperature, and IR remote control. Outputs
included fan control and connections to the main power supply and lamp power supplyboards.
Main controller board installed (I/O board is underneath)
Controller board: colored connectors at bottom edge
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Optics
As expected, the optic subsystem was complex and highly engineered. It was also verydensely packaged as noted by some of the beam shaping lenses having a corner notched for
proper fit. Take a look here for some information on the basics of DLP technology:
http://www.dlp.com/technology/how-dlp-works/default.aspx .
This matches what was found in the Dell projector. Based on how these optics were
packaged it is likely that they were an entirely separate sub-assembly built in another
factory, allowing the optics manufacturer better control over their intellectual property.
Optics top side installed in projector
Lamp Cutoff Switch
DLP Board
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Optics bottom side
Light Path
DLP Board
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Light filter
The light filter consisted of a disk with red, blue, and green color filters with a fourth clear
filter. The filters were laid out like slices of a pie. The purpose of the color wheel is to
cause red, green, and blue colors to shine onto the DLP chip, coordinated with the switchingof the DLP mirrors to project the correct color image. Of interest was that the filter sizes
were not the same red was the largest, followed by blue, and then green. Clear was thesmallest. The reason for this is that the human eye is most sensitive to green light,
followed by blue, and lastly red. Therefore the red must be on longer for our eyes to
absorb enough light to perceive that red has the same intensity as blue and green. Themotor was a simple blushless DC motor. A photo sensor aimed at a black piece of tape on
the motor rotor provided the speed feedback to synchronize the color wheel position withthe DLP optics chip mirror switching.
Filter motor: note black tape for sensor
Black tape
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Fans
As expected, cooling fans were used near the optics. One axial type moved air from near
the lamp. A second centrifugal fan pulled air from underneath the projector and vented it
into the optics path chamber. Both fans had rubber housings around their plastic bodies toattenuate any vibrations to the sensitive optics and prevent acoustical noise.
Optics housing
A cast magnesium housing made up the optics support chamber. It was a rather complex
monolithic part that precisely held the beam-shaping lenses, mirrors, and filters. One piece
in the optics path was a tube of mirrors which the team surmised acted as a light pipe to
help to precisely point the light before entering the shaping lenses. The tube was positioned
using two small screws that were epoxied in place once the final adjustment was performed.
Spring fingers held the light tube against the optics housing mounting features. This is
common practice in precision-engineered systems to provide exact-constraint location.
Exact constraint is important to use anywhere thermal expansion could be a problem, as the
parts will distort into unexpected shapes if they cant expand.
Cast optics housing Tube of mirrors and spring fingers
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Light Chamber
The chamber that the DLP chip was held in was painted flat black to reduce light scatter and
any unwanted reflections into the image. One curious component was an L-shaped black
heat sink mounted to an opening in the side of the chamber and isolated with an elastomergasket. After some head scratching, a team member realized its function. This component
was likely a beam dump where light could be focused by the DLP chip and prevented fromexiting through the projection lens. When a projector turns off the image without turning
off the lamp, this is where all the light goes since it isnt released out of the projector. A
heat sink was necessary, as the incident light will heat up the black surface. It was isolatedto keep the heat from affecting the rest of the light chamber.
Light chamber (black) next to PCBA (DLP board)
Light chamber
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Beam dump heat sink and elastomer gasket
Projection Lens
The two projection lens components consisted of focus and zoom elements. The zoom
moved a lens pair within a barrel housing and the focus moved the final lens relative to thelens pair. The zoom was accomplished with a metal rod moving in a barrel cam to move the
lens axially.
Focusing lens note zoom lens barrel cam
Heat sinkGasket
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DLP Chip
The final system was the DLP assembly itself. This is the optical chip that controls an array
of microscopic mirrors to reflect an image into the projection optics. A large heat sink was
mounted to the rear of the chip to carry away the large amount of heat caused by thefocused light onto the chip, not unlike the beam-dump heat sink. The chip was mounted to
a ceramic carrier board with signal pads on the backside. A plastic socket with spring fingersignal pads was the interface between the chip and the controller PCBA.
DLP Chip in socket
Heat sink on back side of DLP chip
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An aluminum clamp held the chip/socket/PCBA sandwich together and secured everything
with rubber-isolated screws. This was likely done to allow some compliance between all theelements and allow varying component tolerances without damaging parts during assembly.
Clamp to hold everything together
Plastic socket with signal spring fingers
Rubber-isolated screw (1 of 4)
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Summary & ConclusionsThe projector was a complex product with a large number of densely packaged parts. While
a monolithic control board (for example: projector controls and DLP processing) could haveeased space constraints, the distributed system likely sped product development. Thisapproach allows different teams to focus on the various sub-systems and optimize them in
parallel. It is also likely that separate companies developed the DLP chip control and optics
sub-assembly, as these systems require specialized expertise.
In order to create such a product, the development team would require a systems approach
to manage the various areas of expertise: plastic molded parts, PCBA/hardware
development, firmware, optics, cooling, and motor control. The systems approach is
extremely important, as this broad range of technology disciplines tend to have vastly
conflicting requirements and constraints.
Exploded projector view!