leverage your content

12
EXPERTS IN CONTENT CAPTURE, LIVE STREAMING & LEVERAGING YOUR CONTENT TO DRIVE MORE REVENUE “Digitell is the best. Their customer service is second to none.” - Marshall Lipson Managing Director, Society of Financial Service Professionals

Upload: duongthuy

Post on 14-Feb-2017

229 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Leverage Your Content

EXPERTS IN CONTENT CAPTURE, LIVE STREAMING & LEVERAGING YOUR CONTENTTO DRIVE MORE REVENUE

“Digitell is the best. Their customer service is second to none.”

- Marshall Lipson Managing Director, Society of Financial Service Professionals

Page 2: Leverage Your Content

What Our Clients Are Saying…“I just want to let you know how incredibly well taken care of I felt with your team in Las Vegas for the Tax Strategies Conference.

They were all simply wonderful, patient, professional and good-natured. It was truly a pleasure working with them….they all went

above and beyond to make this a great experience for everyone!”

Barbara L. Berman, CMP, Manager - Program Development, Meetings and Conferences, American Institute for Certified Public Accountants

“I want to compliment you and everyone at Digitell, Inc., for your continuing superlative service and support. You meet and

exceed all of our expectations on a daily basis and your entire staff are clearly part of a culture of excellence in customer service.

It is a true pleasure to work with you all.”

Suzanne Harris, Professional Development Administrator, American Medical Directors Association

Why Digitell?

Digitell was formed with one thing in mind: helping associations leverage their content to engage their community and bring success.

With over 30 years of experience in servicing the needs of over 150

associations, Digitell has consistently utilized a high level of

understanding and experience to create bold and unique solutions

to some of the most complex problems facing the association space.

Digitell is flexible. The association landscape continues to rapidly evolve,

and Digitell prides itself on helping associations stay on the cutting edge.

We have designed our company to be agile, adaptive, and responsive.

We have the ability to cater to all digital content scenarios, no matter how

unprecedented.

Digitell is a partner. We understand that every association has a unique set of needs. We work with your association to determine

the best chance of success for your event.

Digitell makes customer service a priority. We understand that human interaction is at the core of your association. We exemplify a

company who treats both clients and customers with respect.

Why Digitell? Digitell’s people make the difference. It is truly our goal to partner with your association to enhance your efforts in

educating and engaging your industry of professionals and to create a sustainable online educational program.

Your content. Your success.

www.digitellinc.com

YOUR SUCCESS IS OUR SUCCESS

Page 3: Leverage Your Content

Today, technology provides your organization

with unprecedented opportunities to engage your

worldwide community through the distribution of

your educational content online. These opportunities

make your content more valuable today than ever

before.

Digitell has been in the content capture and content

distribution business for over 30 years, and our

content archiving platform provides organizations with

the features needed to maximize the value of your

content. Whether you want to provide all of your

conference attendees with complimentary access to

Capture Your Content and Generate Year-Round Revenue

It Takes More Than Machines to Capture Multiple ConcurrentWhen it comes to capturing multiple concurrent, no one has a more experienced staff than Digitell. Our technicians are focused

on capturing your content only, and not distracted by other responsibilities. While many AV companies have the equipment to

capture, their staff is doing multiple jobs and are often distracted, resulting in missed sessions and poor quality recordings.

When it comes to recording technology, Murphy's Law prevails and without a dedicated

team focused on getting the recordings right, you are putting your recordings in jeopardy,

and there is only one opportunity to capture your sessions live.

The more concurrent you have, the more

you are likely to experience problems,

without a dedicated team of recording

professionals.

Capture Your Content and Engage Your Members Monthly

Now that you have your content captured, start out by running a monthly highlight series and re-broadcast your top educational

sessions through Digitell’s Live Event Platform. Watch in real time as your members chat and engage with your staff and each

other. Promote your organization and its brand and reach a worldwide market eager to learn more about your community. Maybe

you’re looking to engage students, or provide continuing education credits for your members? Digitell’s Live Event Platform can

handle every detail of providing your online users with a seamless and well-supported experience.

the educational sessions or you’re looking to market your content to increase revenues, Digitell has the solutions and business

models for your organization.

800-679-3646 [email protected]

EXPERTS IN CAPTURING YOUR CONTENT

Page 4: Leverage Your Content

www.digitellinc.com

EXPERTS IN LIVE STREAMING

Live Streaming

Digitell has developed its own Live Streaming platform

designed for associations looking for an affordable, reliable,

and customizable online event experience. Live Streaming

your general sessions, selected tracks or your entire meeting

into an engaging, robust platform complete with everything

your association will need to successfully execute an online

event. Broadcasting your educational content is a great way to

add an advantage to the investment you have already made

and will allow you to leverage your content for even greater

revenues.

Customer Support

The Most Reliable Technology

Digitell has a team of over 50 experts working every day to improve our platform and the reliability of all of our systems. Our

cloud-based platform allows for immediate scalability with redundant power and servers, making sure that we can handle all of

your event’s needs. No reason for you to know exactly how many users you will have on your event, as Digitell’s platform

handles everything from single numbers to over one thousand users all for the same price. Looking to reach more than that?

We can certainly accommodate your needs for a small additional price. When it has to go right, you can count on Digitell.

When offering your members online solutions, it is crucial, for the long term success of your program, to offer your online users

a seamless experience that includes the very best in technical support. Just like your physical event, you must put into place

resources to guide your users and hold their hands throughout the entire event. Digitell offers you a complete Live Event

solution including registration, e-commerce, on-site production, streaming player, evaluations, CE

accreditation, real-time reporting and the most experienced technical support system and call center available today!

Digitell will be there through the entire process, from building the event pages, to registration, on-site management, and archiving

the event in your branded portal. Digitell’s versatile player can be utilized and customized to best fit your needs and we have

streaming options to fit any budget.

"Best online meeting I've ever attended " -- James Ugochukwu, ISOC Attendee

Page 5: Leverage Your Content

LEVERAGE YOUR CONTENT TO DRIVE REVENUE

800-679-3646 [email protected]

With the explosion of online content and devices to access this

content, having the appropriate Content Archiving Platform is a must

for every organization. Digitell's Content Archiving Platform is one of

the most sophisticated content archiving systems in the market and

includes all the latest features that your members are looking for.

Digitell's Platform includes a complete, secure e-commerce system to

allow for the purchase of content by session, conference, package or

even facility or group access. All sessions can be streamed online in

our state-of-the-art media player that combines rich media with social

interaction creating an engaging experience. Our player also includes

the ability to control the audio, expand the PowerPoint, take notes,

bookmark "Pearls of Wisdom", add a "Talking Head," and can also

deliver an advertisement or message ahead of the content.

On-Demand

Additional Examples of Clients’ Branded Online Libraries

Once your content is in our platform, you have a variety of marketing and sales features that will allow you to drive significantly

more revenue from our platform than any other LMS or content archiving platform. Offer your members ongoing promotions and

coupon options or sell session credits that can be distributed worldwide through a simple invitation process. When you’re looking

to maximize your association’s revenue, you need to look no further than Digitell’s Industry-leading, Content Archiving Platform.

Client Reporting

Statistics and reporting are crucial to understanding your attendees and how they are accessing your educational content.

That is why Digitell’s Platforms are designed with an integrated, real-time, online reporting system that can be accessed at

anytime from anywhere. Our Live Event reporting comes equipped with user connection time, chat logs, question and answer

logs, evaluations, alertness checking and more. All reports can be exported as an Excel file and can be customized to fit your

needs.

Page 6: Leverage Your Content

LEVERAGE YOUR CONTENT TO ENGAGE MEMBERS

Data is showing that the best way to engage a community of people is through online content marketing. Deliver that content in

video format and the success rates go sky high!! That’s why Digitell’s engaging Live Event Platform is a must-have for leading

associations looking to promote themselves and drive industry engagement.

Instead of spending countless hours reinventing content for a Webinar program, use the content presented at your conference

as the basis of your upcoming Live Webinar Series. Digitell has created a system that can take selected sessions from your

conference and plug them into a schedule that can be run weekly, bi-weekly or monthly. Appeal to those Members who prefer to

learn live with a Session Rebroadcast Program. Offer CE credits or secure a sponsor and you will see a significant increase in your

ability to engage a larger portion of your member base.

Session Re-Broadcast and Webinars will Drive Engagement and Future Attendance

Audio & PowerPointMulti-Language Video

www.digitellinc.com

Drive Your Content Through Your Exhibit Base

Your exhibitors are starving for new ways of generating leads and building relationships with their customers and prospects.

Use your content to help them drive web traffic through embedding select sessions on their web site. Sell your exhibitors

session credits that they can give to their customers and prospects to enhance their relationship. Offer your exhibitors the

ability to host your live stream. All these strategies will drive significant revenue you do not have right now and enhance the

ROI for your exhibitors.

Page 7: Leverage Your Content

PROGRAMS THAT DRIVE PROFITS

Low Cost ModelDigitell’s prices are kept low to accommodate the needs

and budgets of associations. This helps ensure a high

probability of success in the first year. Helping our clients

have success, and then building on that success, is the

key to creating a long-term successful relationship.

Free Access SponsorshipYour organization can easily recover the cost of

capturing you content with Digitell’s unique Free

Access Sponsorship option. Every exhibitor is looking

for ways of driving traffic to their booth, and nothing

has proven more successful than an exhibitor provid-

ing attendees with an ACCESS PASS to all conference

education. When it comes down to driving leads,

Digitell’s Free Access Sponsorship program is a

guaranteed success.

At Digitell, we believe that if you’re successful, we’re successful. Therefore, keeping the barriers to your success as low as

possible assures us that your organization will be successful. We are confident that when you secure the services of Digitell,

Inc., you are on your way to developing a successful program and we will do everything we can to make that happen. Digitell

excels at providing you with several options on how you can execute and pay for your content capture, Live Streaming, and

webcasting solutions. The following options are available:

Revenue ShareUnder the right circumstances, Digitell will entertain a

revenue share model and assume the risk of live stream-

ing your event. If your association offers accreditation or

you have a higher than average registration fee for your

physical event, then the risks of success go down

considerably. Ask a Digitell representative if your

association qualifies for our revenue share option.

Full Price AdmissionLearn how to charge full registration fees to your virtual

audience and quickly recover costs and start making a

profit. Contrary to popular beliefs, the higher your

physical registration costs are to attend the more

successful our clients are having in driving online

revenues. Inquire with your Digitell representative to

learn more.

SyndicastTM

Use the power of Digitell’s Syndicast technology to allow

your exhibitors to host your stream, and start engaging

their customers and prospects alike. Offer your stream

to students, chapters and international affiliates, or

stream in multiple languages. The options are endless

with Digitell’s Syndicast Solutions.

Advertising/SponsorshipsDigitell’s Platform is designed to accommodate all

advertising and sponsorships to assist in generating

revenue. The data clearly shows that offering your

content online to your industry professionals is an

effective way of driving engagement and presenting your

organization’s brand. When you partner with a sponsor,

then both organizations reap the benefits of this valuable

online experience.

REVENUE GENERATION PROGRAMS

800-679-3646 [email protected]

Page 8: Leverage Your Content

800-679-3646 [email protected]

ADDITIONAL DIGITELL SERVICES

Remote Presenter Services

Using Digitell’s Interactive Remote Presenter Services, you can bring the best minds in the world to your meeting or

conference. Your organization will have the ability to tap into presenters that normally would not be available due to travel,

time or cost restrictions. Combining remote

speakers with live speakers can give your

attendees a higher level educational

experience and further the conversation

among professionals within your industry.

Multi-Language and Closed Captioning

With Digitell's Platform you have the ability to deliver your live stream in multiple languages to better serve your

international community. Each language would be broadcasted in it's own player, creating a private community for

that stream. Digitell can also provide you the ability to add closed captioning to your stream for the hearing impaired.

On-site Evaluations & Post-conference CE Accreditation

Digitell’s On-site Evaluations & Post-conference CE Accreditation Module will automate and digitize your on-site evaluations.

Attendees will have the ability to get their CE's on-site with computer Kiosks (installed by Association) or using their own

laptops or mobile devices. The attendee will also have a limited time after the conference to complete any evaluations they

did not complete on-site. Once the attendee reaches the maximum CE's allowed, they will be able to purchase CE's for

sessions they did not attend. CE Certificates will be stored in the user’s account, where they can print out individual

certificates or overall transcripts at any time. You will have access instantly to digital reporting of session evaluations,

speaker evaluations and overall conference evaluations. You will also have the ability to create and download reports in a

variety of different formats. Digitell will provide an on-site representative that will help attendees with any evaluation

system questions.

You can be sure that Digitell’s staff will help

you through the entire process, even when

you have a last-minute speaker cancellation

or delayed flight. So for less than the travel

and hotel costs, Digitell can assist you in

bringing in a remote presenter to enhance

your meeting.

Page 9: Leverage Your Content

800-679-3646 [email protected]

AN INTEGRATED PLATFORM SOLUTION

Google Analytics

Cloud BaseInfrastructure

eCommerce/Marketing

APIIntegration

Articles

OnDemandContent

Reporting

Live StreamingWebinars

CE’s Evaluation/Testing

Courses

Abila/Netforum Your Membership Meridian Personify

Sponsorship

Group/Facility Access

Poll Everywhere HigherLogic Conferences i/o Twitter Vitac Closed Captioning

$

FORGING PARTNERSHIPS

FOR A BETTER EXPERIENCE.

CREATING A SEAMLESS

EXPERIENCE “BETTER”

Page 10: Leverage Your Content

www.digitellinc.com

SUCCESS STORIES

American Society for Healthcare Engineering (ASHE)ASHE was looking for a way to enhance engagement with

members during their annual meeting. By offering a daily Live

Stream of great content from both the association booth in the

exhibit hall and the general session conference room, ASHE is

able to engage hundreds of non-attendees through Live Streaming

and build buzz at the live event. ASHE created a sponsorship with

Grainger, Inc. to position both entities as thought leaders as they

enter the fourth year of offering this hybrid event.Exhibit Hall Live Stream

American Institute of Certified Public Accountants (AICPA)In 2009 AICPA was looking to Live Stream their SEC conference

from Las Vegas and turned to their trusted conference-capture

partner, Digitell, Inc. In less than 2 weeks, Digitell developed

the platform needed to accommodate their needs and their Live

Streaming journey began. Now, in 2015, AICPA Live Streams

over 25 conferences a year and educates thousands of CPA’s on

the latest techniques within their respective vertical markets. It

has been said throughout the conference industry by many

respected professionals that AICPA runs the most successful

hybrid event series hands down. Congratulations AICPA and

thank you for trusting the execution of your Hybrid Events to

Digitell, Inc.

Contemporary Forums (CF)For over 28 years, Contemporary Forums has contracted with

Digitell to capture, archive and host their educational content

from 12-15 of their meetings annually. In 2013, Contemporary

Forums was the first client to implement Digitell’s new responsive

archiving platform that includes features built to allow

organizations to drive more revenue from their archived content.

Now, 3 years later, Contemporary Forums drives monthly revenues

through coupons, refer a friend programs, group sales and more.

Conference Live Stream

Conference Live Stream

Page 11: Leverage Your Content

800-679-3646 [email protected]

SUCCESS STORIES

Virtual Edge Institute (VEI)With online learning becoming standard practice for many

organizations, VEI understands the importance of offering their

educational content online as well. Taking their Digital Event

Strategist program and converting it to an online platform was

their goal, and they selected Digitell to be the company to

execute this program. After the first event series, VEI reached

out to Digitell to request a full partnership and to have the ability

to deliver all of their online events through Digitell’s Live Event

and Archiving Platforms.Multiple Video Webcast

Wound Ostomy and Continence Nurses Society (WOCNS)WOCN had several speakers from around the world that they

wished to stream into their Keynote Session. Utilizing

Digitell’s Live Event Center to collaborate and coordinate

these speakers from Australia, England and the USA, WOCN

was able to provide on-site attendees and a virtual audience

the ability to gain insight into these professionals’ experience

and knowledge. Digitell facilitated the rehearsals, coordinated

the on-site Live Stream and captured the conference sessions

to provide all attendees FREE ACCESS.Remote Speaker Presentations

Radiological Society of North America (RSNA)RSNA turned to Digitell when looking to extend their

conference and provide an alternative way for doctors from

around the world to gain access to their conference

sessions. Starting out the first year with Live Streaming

12 sessions, the response quickly demonstrated that their

members wanted more. Now in their 3rd year, RSNA live

streams 60 sessions a year and reaches over 7,000 doctors

from 72 countries and issued over 90,000 CME’s.Multiple Video Webcast

Page 12: Leverage Your Content

www.digitellinc.com

FOLLOW THE LEADERS

CONSTRUCTION FINANCIAL MANAGEMENT ASSOCIATION

®

ACAMS

Some of Digitell’s Partnering Clients