key market developments in 2011: market vista briefing

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Key Market Developments in 2011: Market Vista Briefing February 16, 2012 Live Tweeting #MarketVista

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How has the global services industry been impacted by the economic slowdown? Why has global services delivery increased in Central & Eastern Europe? And what about Africa? Our Market vista webinar reviews the state of the global services industry in 2011 and outlook for 2012.This webinar will provide facts and insights on the decline in outsourcing transactions, reduction in operating margins across leading service providers, and captive adoption in emerging locations.

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Page 1: Key Market Developments in 2011: Market Vista Briefing

Key Market Developments in 2011: Market Vista Briefing

February 16, 2012

Live Tweeting #MarketVista

Page 2: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 2

Introductions

Eric Simonson Managing Partner, Research [email protected]

Katrina Menzigian Vice President, Research [email protected]

H. Karthik Vice President, Research [email protected]

Page 3: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 3

Context setting

Sources for today’s webinar

Focus of this webinar Present key global services developments in 2011 and outlook for 2012

Provide perspectives on attractiveness of U.S. Tier-2/3 cities

Market Vista Service Provider

Intelligence

Location Optimization

+ Summary from a

175+ page report Fact-based

research covering global services

Page 4: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 4

Highlights of today’s webinar

Audience poll

Geographic trends Tier-1 and Tier-2 city trends

New location investments are increasingly specialized

Factors influencing U.S. location strategy

City/delivery options

U.S. Tier-2/3 cities can be attractive, but have stark implications on the operating model

Outlook and extent of decline Segment performance

Outsourcing and offshoring activity declined in the second half of 2011

Page 5: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 5

Presentation topics

Special topic: Perspective on U.S. Tier-2/3 cities

Wrap up and Q&A

Key market developments in Q4 2011 and yearly review

Outsourcing transactions Captives Service providers Locations

Page 6: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 6

Poll Question: In comparison to 3 years ago, how mature are your organization's global sourcing efforts?

83%

9%

2%

7%

Somewhat more mature

About the same

We may be slipping...

Mature? We are babes in the woods

Source: Live polling conducted during the “Key Market Developments in 2011: Market Vista Briefing” webinar on February 16, 2012

Page 7: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 7

Outsourcing transactions decreased in H2 2011 while captive activity remained steady

Index of offshore captive health

Number Captive set-ups and expansions Captive divestures

Index of outsourcing transactions

Number

890 840

943 1,036 1,024

905

H1 2009

H2 2009

H1 2010

H2 2010

H1 2011

H2 2011

17

29

35

27

46 43

2 6

3 1 0 1

H1 2009

H2 2009

H1 2010

H2 2010

H1 2011

H2 2011

Page 8: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 8

192 174

48 32 28

23

187 135

35

25

52

58

100

113

156

144

226

201

H1 2011 H2 2011

Decrease in transactions in most sectors, except healthcare

BFSI

Defense

Healthcare

Telecom

MDR

Technology Government

Others1

1,024

Outsourcing transactions by vertical Number of transactions

E&U

1 Includes logistics and wholesale, services, travel and transport, media and entertainment, education, etc. Also, includes any transactions where buyer identity/industry was not disclosed

905

Growth in healthcare driven by changing regulatory environment

Significant decrease in public sector (government and defense) transactions

Financial services largely steady

Page 9: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 9

Market Vista Index service providers

Market Vista Index service providers facing increasing competition but continue to dominate large deals

Distribution of Market Vista Index service providers in transactions Number

1,929 100% =

69% 78%

31% 22%

2010 2011

1,979

Other service providers

Market Vista Index service providers

Share of Market Vista Index service providers decreased in transaction volume but increased in value

Competition from specialist providers

Page 10: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 10

52% 63% 58%

13%

15% 26% 20% 8%

9% 10% 6% 15%

4% 1%

2009 2010 2011

Yearly distribution of acquisitions by acquisition themes 2009-2011; Number of acquisitions

40 73 87

Service portfolio gaps

Industry-specific skills

Geography or client expansion

Industry consolidation Delivery footprint expansion

100% =

Acquisitions leveraged predominantly to build broader service portfolios and industry specific skills

Page 11: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 11

Increasing focus on acquiring next generation capabilities in service provider acquisitions

EXAMPLES

BPO platform

Mobility

Business analytics

Cloud computing

Accenture-CAS AG: CRM and mobility solutions focused on the retail industry

Capgemini-Artesys: Infrastructure services to augment cloud services in Europe

ACS-CredenceHealth: Cloud-based applications for healthcare

IBM-Q1 Labs: Analytics solutions in security/ vulnerability domain

30% of M&A deals in 2011 carried some flavor of next generation services

Page 12: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 12

Europe and Africa gaining share in new set-ups; Tier-2 city set-ups now larger than Tier-1

Offshore location activity across geographies

Number of service delivery centers set up Offshore location activity across Tier-1 and Tier-2 cities1

Number of service delivery centers set up

76

21

8

24

93

32

6

27

84

32

12

22

Asia Europe Africa Latin America

67 60

86

70 72 78

Tier-1 Tier-2

2011 2010 2009

Page 13: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 13

Overall captive activity increased in 2011 with significant growth in engineering services/R&D

1 Indicates announcements related to actual captives set-ups only; captive expansions not included

Distribution of new captive set-ups by functions supported1

Number Primarily engineering services/R&D

Primarily other functions

24 15

27

15 23

50

2 4

5

2009 2010 2011

Majority of the engineering services/R&D captive activity in India, Rest of Asia, and CEE

41 42

82 Multiple functions including Engineering/R&D

Page 14: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 14

What we expect looking forward into 2012

Increased aggressiveness in winning away renewals from incumbents 1-2 landmark captive divestitures – but not a trend Continued widening of gap between Tier 1 and Tier 2/3 service providers, making consolidation by acquisition more attractive Exchange rate concerns outweigh inflation concerns Continued increase in location activity in Central & Eastern Europe

1

2

3

4

5

Page 15: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 15

Presentation topics

Special topic: Perspective on U.S. Tier-2/3 cities

Wrap up and Q&A

Key market developments in Q4 2011 and Yearly review

Factors influencing U.S. location strategy

City/delivery options

Page 16: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 16

Poll Question: What best describes your company’s future plan for onshore delivery centers (e.g., in the US) relative to offshore centers?

4%

0%

96%

0%

Grow onshore delivery while decreasing use of offshore delivery

Grow offshore delivery while decreasing use of onshore delivery

Grow both onshore and offshore delivery

Decrease both onshore delivery and offshore delivery

Source: Live polling conducted during the “Key Market Developments in 2011: Market Vista Briefing” webinar on February 16, 2012

Page 17: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 17

Key drivers of interest in U.S. Tier-2/3 cities

Savings relative to U.S. Tier-1 cities

Sensitivity towards offshoring

Government incentives Robust physical infrastructure

Skilled talent pool

Cultural fit, time zone and proximity to client

Increasing interest in

U.S. Tier-2/3 cities

Page 18: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 18

Perspectives on commonly held opinions regarding U.S. Tier-2/3 cities

Opinions regarding U.S. Tier-2/3 cities

Costs are often comparable to offshore locations when considering total cost to manage

Primarily appropriate to deliver contact center and transactional BPO work from these cities

Operating models in Tier-1 cities can be transposed onto Tier-2/3 cities

Some Tier-2/3 cities offer a quality pool of technical talent for IT, although specific business domain knowledge may not exist

Our perspective

Scale and associated operating complexities quickly constrain the potential roles for these cities

Although U.S. Tier-2/3 cities offer savings relative to Tier-1 cities, operating costs significantly higher than offshore locations

Page 19: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 19

Talent-cost profile for IT skills

Wide diversity of options Experienced IT pool

20-80% of Tier-1 Niche options, non-

traditional business center Experienced IT pool

5-20% of Tier-1

Ope

ratin

g co

st p

er F

TE

Often single company towns Costs can be similar to Tier-2

due to small labor market (1-10% of Tier-1)

Accessible annual graduate pool for IT (As a percentage of pool in Tier I cities)

Tier-1

Upper Tier-2

Lower Tier-2

Tier-3

5-8%

10-15%

15-20%

Savings range

80% 40% 20% 100% 60%

Page 20: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 20

Models for small scale centers (50-250 FTEs) in Tier-3 cities

Each requires a specific talent and operating model

Isolated and/or specialized center

Support unique needs (regulatory, economic development, industry skills)

Commitment to developing distinctive talent position

1

Complementary capacity

Extra capacity to balance across centers Well-defined delivery platform to create delivery

efficiency and predictability

2

Support a large center by providing targeted skills Requires clear operating and project management

model

Satellite staff augmentation center

3

Page 21: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 21

Presentation topics

Special topic: Perspective on U.S. Tier-2/3 cities

Wrap up and Q&A

Key market developments in Q4 2011 and Yearly review

Submit any remaining questions!

Page 22: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 22

Key messages in today’s webinar

Decrease across most verticals, except healthcare

Captive set-ups increased, divestitures remain low

Outsourcing and offshoring activity declined in the second half of 2011

Growth in CEE and Africa Tier-2 city growth

New location investments are increasingly specialized

Savings versus challenges in scalability and breadth of skills

U.S. Tier-2/3 cities can be attractive, but have stark implications on the operating model

Page 23: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 23

To ask a question during the Q&A session Click the question mark (Q&A) button located on right side of your screen. This opens Q&A

Be sure to keep the default set to “send to All Panelists”

Type your question in the box at the bottom of the Q&A box and click the send button

Attendees will receive an email with instructions for downloading today’s presentation

For advice or research on Market Vista, please contact: – Eric Simonson, [email protected] – Katrina Menzigian, [email protected] – H. Karthik, [email protected]

Q&A

Websites www.everestgrp.com research.everestgrp.com

Twitter @EverestGroup @Everest_Cloud

Blogs www.sherpasinblueshirts.com www.gainingaltitudeinthecloud.com

Stay connected

Page 24: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 24

MV 2012 Offshore Locations Survey

2012 Offshore Locations Survey: Perceptions and Plans

How do your offshore location plans compare with the industry? Participate in Everest Group’s 2012 Market Vista Offshore Locations Survey and share your perspectives. All participants receive a complimentary copy of survey findings. Take the survey: https://www.surveymonkey.com/s/lo2012-mvw

Survey ends soon!

Page 25: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 25

Check out our blog for the latest perspectives on global services

www.sherpasinblueshirts.com

Experts in the global services terrain

Page 26: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 26

Related Content

Market Vista: Q4 2011

Market Vista: 2011 in Review

Global Location Insights: December 2011 – Perspectives on Tier-2/3 Cities in the United States as Locations for IT Services Delivery

Global Locations Compass – China

Global Offshore Captive Landscape and Trends: Focus Geography – China

Blog: What’s your Policy to Serve Policy Providers?

Blog: Video: Outsourcing and Offshoring Trends in Pharmaceuticals Report – Key Findings

Page 27: Key Market Developments in 2011: Market Vista Briefing

Proprietary & Confidential. © 2012, Everest Global, Inc. 27

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