journey to world class shared services
DESCRIPTION
Standard Bank and how they used benchmarking and performance measurements to enable the Bank to start on their journey to excellence and continuous improvement.TRANSCRIPT
Using Benchmarking and Performance
Measurement to Enable the Journey to
World-Class Shared Services
Sept 2010
Presentation for
13th Annual Asian Shared Services & Outsourcing Week
Scope International supports operations across 70
countries across the globe
� Scope International encompasses software and systems development, wholesale
and consumer banking operations, contact centre, I.T. and Helpdesk services.
Example of countries covered by Operations
Malaysia ranked No.2 in the list of Top Outsourcing
countries 2010
� Each country has been scored across dozens of key statistics which fall into three broad areas of Cost Competiveness, Resources & Skills, and Business & Economic Environment.
Source: SourcingLine
There are over 130 Shared Services & Outsourcing
companies in MSC Malaysia
� Main factors which attracts Shared Services to Malaysia are well-educated and multi-lingual workforce, a world-class infrastructure at lower cost, as well as a conducive business environment.
� Government infrastructures which are ICT conducive.
• KL: 87% speak English
• 50,000 educated
overseas every year
• 5.5% wage inflation, 5% attrition
• Low cost of high value
workers
• Low infrastructure
costs
• No hidden costs
• Low start-up costs
• Low inflation rates
•Stable popular
government
•No natural disasters
•Robust economy
•Excellent cost of living
vs. quality of life
People Cost Environment
Source: MSC Malaysia
• Tax benefits
• Immigration support
• Coordination
• Bank’s footprint in Asia
Pacific, Middle East and
Africa
• KL main hub for Asia
Pacific and Eastern
countries
• Chennai main hub for MESA
Government Geography of Business
Scope International Banking Operations
� Banking operations ensures all aspects of our business
run as efficiently as possible at the most competitive cost level and aligned with the Group’s strategic intent.
� Managing operations is about:-
� Driving standardisation of services and processes
� Cross border/ virtual processing
� Expanding overall approach to hubbing
� Productivity gain through automation and reengineering initiatives
� Overall operations is aimed at increasing productivity by maintaining low operating cost.
Business Goals Integrated with Key Performance
Indicator to Benchmark Performances
� Key Performance Indicators (KPI) are performance measures aligned with business strategy, work
environment, and employee incentives.
� For instance, in Banking operations the KPI incorporates
7 major metrics:
1. Transaction volumes versus availability of resources/ premises/ new migrations
2. Headcount versus volume
3. Error/ Services/ SLA/ Backlog
4. Productivity gain every year
5. Cost Management
6. Revenue
7. Revenue and Cost per Staff
Using Productivity in Benchmarking Performance
� Performance is evaluated through Productivity.
� Productivity is derived from:
� Productivity is used as a key indicator to output from a
production process, per unit of input.
� Tactical goal is to increase productivity by maintaining
cost.
� Following diagram shows sample of year on year
increasing in productivity while maintaining a flat cost
Transaction Volume X Cycle time
Number of processing headcount
Cost efficiency is reflected by increasing
productivity vs a flat operating cost
0
20
40
60
80
100
120
140
2007 2008 2009 2010*
P ro duct ivity C o st P ro duct ivityT hresho ld
Example of Productivity vs Operating Cost
The jaw between operating cost
and productivity increasing 10%
year on year. This shows that
per unit transaction is cheaper in 2010 compared to 2007. This
gives the bank an competitive
edge in the market.
Productivity
Cost Efficient Model
Shared Services cost
efficient model
encompasses:
Maintaining a flat FTE
growth against growing
transactions volume
Reducing or maintaining
cost per FTE. Cost per
FTE is full cost of
operating which includes
cost of communication,
premises, overhead etc
Examples of initiatives which translates into flat FTE growth.
� Eliminate manual processes
� Reduce processing cycle time
Examples of initiatives which reduces cost per FTE.
� Implementation of scalable technology
� Deskilling of complex processes
Delighting the customers
� The best quality strategy is to develop life-long customers by continuously delighting
and surprising them ahead of the competition.
� Following are among the initiatives used to benchmark customer satisfaction:
Voice of Customer
Survey
Voice of Customer
Survey measures
customer satisfaction
of our services.
Reducing errors YOY
by 30%
Tracking errors trend
to delight customers
Strategy Metrics
2006 - 2010
Volume vs Error
0
2000
4000
6000
8000
10000
12000
2006 2007 2008 2009 Runrate
2010
Vo
lum
e (
'000
)
0.0
0.5
1.0
1.5
2.0
2.5
3.0
Err
or
per
10
K
Actual Volume 2010 runrate volume Error per 10K
VO C Corre sponde nts
1.00
2.00
3.00
4.00
5.00
XXX Y Y Y ZZZ PPP QQQ
Using benchmarking to manage risk
� Benchmarking risk metrics to manage risk
� Example:
� People risk: Tracking rolling attrition. Have semi trained processes in pipeline to buffer attrition when it hits threshold.
� Business Continuity Plan: To have multiple processing site to sustain business in case of downtime.
� To have risk governance framework to ensure regular audit of processes.
Mandatory Committee Required by SCB Group
Board-level committees (such as an Audit Committee, Board Risk Committee, Remuneration Committee and/or Nomination Committee) are not part of the Group control framework, and the Group does not require them to be established.
We have this structure at the GSSCs
Governance Framework overview
Model Committee Structure as mandated by Group for subsidiaries
12
Group Level
Business
/Function Level
Country Level
ORMAF - Governance
Business / Functional Operational Risk Group
(BORG)
Business Operational Risk Committee (ORC)
Group Operational Risk Committee (GORC)
Group Risk Committee (GRC)
Country Operational Risk Group (CORG)
Functional Operational Risk Committee (ORC)
Alignment with the Group model for Operational Risk Governance
13
Risk Management & Reporting
Proactive
Risk Management
14
Example of Benchmarking through Performance
Metrics
Operational Loss:
Loss Amount vs Loss Count
0
10
20
30
40
50
60
70
80
2006 2007 2008 2009 YTD June
2010
Lo
ss A
mo
un
t (U
SD
'000)
0
20
40
60
80
100
120
140
160
Lo
ss C
ou
nt
Ops Loss (USD '000) Ops Loss Count
2006 -2010 Performance:
Volume vs Error
0
2000
4000
6000
8000
10000
12000
2006 2007 2008 2009 Runrate
2010
Vo
lum
e (
'000)
0.0
0.5
1.0
1.5
2.0
2.5
3.0
Err
or
per
10K
Actual Volume 2010 runrate volume Error per 10K
2006 - 2010
Transactions Per FTE vs Headcount
0
2
4
6
8
10
12
14
16
18
2006 2007 2008 2009 Runrate
2010
Tra
nsacti
on
per
FT
E (
'000)
0
100
200
300
400
500
600
700
FT
E
Transactions per FTE Headcount
F i n an c ia l P e rfo r m an ce : 2 00 6 - 2 0 0 9
-
1 .0
2 .0
3 .0
4 .0
5 .0
6 .0
7 .0
8 .0
9 .0
1 0 .0
1 1 .0
1 2 .0
1 3 .0
1 4 .0
1 5 .0
1 6 .0
2 00 7 20 0 8 20 0 9
Co
st
(US
D M
io)
-
0 .2
0 .4
0 .6
0 .8
1 .0
1 .2
1 .4
1 .6
A c tu a ls (U S D m io ) F o re c a s t (U S D m io ) S tre tc h (U S D m io )
Appendix
� Inducting fresh graduate in organisation (SIMA)
� Business Continuity Plan (BCP)/ Virtualizing BPO
SIMA
� Scope International Malaysia Academy (SIMA) is the
training academy for Wholesales Banking Operations of
Scope International Malaysia.
� Started off in 2007 and was known as School of Trade as
it covered only Trade module but was soon expanded to
other modules in WBO and renamed SIMA
� Objectives:
� To create a rich pool of knowledge workers for the
Malaysian economy
� To train knowledgeable and highly skilled workers for
Malaysia’s financial sector and other related
industries
� To nurture dynamic and talented financial
professionals
� Our target is to produce 700 students by end of 2010
� Moving forward, SIMA will be extended to cover
Consumer Banking Operations, Technology and Contact
Centre streams
The Business Continuity journey/Current State
2001 – 2002 Tactical 2008 -Transformational2003 – 2007 Strategic
18