J.D.D.I.Ritzville High School

J.D.D.I.Ritzville High School

ESD 101 Tobacco Policy Enhancement Grant

How we started:How we started:

• Prevention Summit 2008

The Beginning:The Beginning:

• Started as one large group– Worked together on:

• Great American Smoke Out• Brad Barton presentations• American Cancer Society SPEAKOUT

The Opportunity:The Opportunity:

• Educational Service District 101• Adams County Health Department• Ritzville School District

Our GoalsOur Goals

• Raise awareness about tobacco – Academic achievement – Other health risks– School policy– Change Social Norm

• Social Norm posters• Age and smoking enhancement posters

– Look at community policies

The Learning:The Learning:

• RUAD presentation• TATU training• SpeakOUT• Numerous meetings with our advisors!

Why:Why:

• Many people don’t know the connection

• Prevent use at any age

Do you know?Do you know?

• 7% of smokers earn A’s versus 19% of non-smokers

• Students who use tobacco have more frequent absences from school and shorter attention spans

Students who smoked were four times more likely to have academic risk then non-smokers.

Students who smoked were four times more likely to have academic risk then non-smokers.

8th Grade 10th Grade0

10

20

30

40

50

60

24

31

57 57

Non-smoker

Smoker

% S

tud

ents

Get

tin

g C

s/D

s/F

s

Healthy Youth Survey 2008

Teens who use tobacco are:Teens who use tobacco are:

4x more likely to skip class

4x more likely to be suspended

21x more likely to use marijuana

8x more likely to binge drink

36x more likely to use hard drugs

Community Intervention 2004

DependencyDependency

If adolescents can be kept tobacco free, most will remain tobacco free for the rest of their lives.

70% of adults who smoke

were addicted

before they left high school

More than 50% of adolescents

age 12-13 years think there are

benefits of smoking

Tobacco and Attention SpanTobacco and Attention Span

Adults• 8-14

minutes

Children• 6-10

minutes

Tobacco Users• 6-10

minutes

Deprived Tobacco Users• Less than

4 minutes

Policy Presentations:Policy Presentations:

• We will be facilitating presentations:– School Staff– School board– County Commissioners– City Council– Possibly others

Social Norms Campaign Social Norms Campaign

• A social norm is a behavior, thought or feeling shared by most of the people in a given group.

• Using Healthy Youth Survey Data we created posters that show “most of us” aren’t using tobacco.

Our Principal~Our Principal~

Age and smoking enhanced to age 65

Amazing RaceAmazing Race

• End of year event• Will have a tobacco prevention

component• All students receive a water bottle with

tobacco prevention message

End of yearEnd of year

• Barbeque hosted by school every year• Handout ice cream sandwiches with

tobacco free policy message

Our School Policy:Everyone is Tobacco-Free All the Time Everywhere!

Target AudienceTarget Audience

• Ritzville Community members• Parents• Adams County Policy Makers• Ritzville Schools

– All students 5th grade and above

People Reached:People Reached:

• We hope to reach over 1200 people in our school, community and county

Budget:Budget:

• In-Kind– ESD 101

• Jana’s time and travel

– Adams County Health• Karen’s Time

• $1500– Poster printing– Giveaway items

• Water bottles• Ice cream sandwiches

Timeframe:Timeframe:

Oct

ober

20

08P

reve

ntio

n S

umm

it

Janu

ary

2009

Gra

nt O

ppor

tuni

ty

Feb

ruar

y

Mar

ch

Apr

il

Ong

oing

pla

nnin

g an

d pr

epar

ing

May

Pre

sent

atio

nsS

ocia

l Nor

ms

Cam

paig

nA

maz

ing

Rac

eF

amily

BB

Q

June

Pro

ject

Com

plet

e

Keep on Movin’Keep on Movin’

• We are just getting to the action part of our plan!

• Thank you for your time and consideration!