introduction to blog
DESCRIPTION
This presentation answers some common questions such as: What is blog? How are blogs different from other websites? What are the types of blog and blog content? How to gain blog popularity? Blogger's code of conduct? Personal, academic, career and commercial benefits of blogging? What is blog hosting and where to host blogs? Free hosted blog and self hosted blog?TRANSCRIPT
INTRODUCTION TO BLOG
Akash Shrestha
Designer & Developer at Swifeen
Blogger at techbend.com
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WHAT IS BLOG?
A web site, where you write stuff
Your blog is whatever you want it to be
Blogging is a social phenomenon
Blogs Aren’t Necessarily Personal
It’s Writing for Others, Not Yourself
Its beyond writing
It’s everything
HOW ARE BLOGS DIFFERENT FROM
OTHER WEBSITES
Content is published in a chronological fashion
Content is updated regularly
Readers have the possibility to leave comments
Other blog authors can interact via trackbacks
and pingbacks
Content is syndicated via RSS feeds
BLOG TYPES
Personal blogs
Private blogs
Corporate/Organizational
By genre
By media type
By device
Reverse blog
TYPES OF BLOG CONTENT
Trends/News
Interviews
Reviews
Lists
Rants/React
How-to/tutorial posts
Problems & solutions
Inspire/Profile
Case studies
Comparison posts
Infographics
Comics & Jokes
Presentation
“What others are saying”
Etc….
HOW TO GAIN BLOG POPULARITY
Don’t write for everyone
Have a conversation
Make your readers happy
Be yourself and be nice
Help people
Track your visitors
Don’t Make it All About the Money
BLOGGER’S CODE OF CONDUCT
Responsibility for our own words
Nothing we wouldn't say in person
Connect privately first
Take action against attacks
No anonymous comments
Ignore the trolls.
BENEFITS OF BLOGGING
Personal Benefits
Refines Your Writing Skills
Increases Your Knowledge Base
Makes You a Better Thinker
Earns You Name
Connects You with other Bloggers
Motivates You
BENEFITS OF BLOGGING
Academic & Career Benefits
Makes You a Better Researcher
Great place to test ideas
Opportunity to be creative
Assist you in getting new job offers
Positions you as an expert
Blog becomes Resume
BENEFITS OF BLOGGING
Commercial & Business Benefits
Helps to build a business
Marketing Tool
Personal Branding tool
Offers Ease of Web Publishing
Keeps You Ahead of Your Competition
Earn you an income
BLOG HOSTING
Where to blog?
BLOG HOSTING
Free Hosted Blog (blogger.com, wordpress.com)
Basic, easy blog with limited features.
Blog url as a sub-domain
Mapping of custom domain name
Poor SEO support
Lack of themes and widgets
Poor advertisement support
BLOG HOSTING
Self Hosted Blog
Wordpress self-hosted blog
(wordpress.org)
Complete control and flexibility
Maximum extensions via plugins
Tons of themes & widgets
Full SEO support
THANKS! Akash Shrestha
swifeen.com
techbend.com
fb.com/akash.shrestha
twitter.com/akash_shrestha
gplus.to/akash.shrestha