heider college of business 2014 annual report
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Creighton University Heider College of Business Annual Report for 2014TRANSCRIPT
Table of Contents
2 | Heider College of Business | Annual Report 2014 | Table of Contents
Dean Anthony R. Hendrickson
Table of Contents | Annual Report 2014 | Heider College of Business | 3
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INTRONote from Dean Hendrickson
Introducing the Heider College of BusinessSuccess of Ignite the Greatness Campaign Creates Exciting Future
Where Our Students GoHeider Annual Enrollment Report
YEAR IN REVIEWArgy Bargy Event a Huge Success for Students
Heider College of Business Opens iJay StoreCreighton Business Symposium
A Week on Wall StreetCreighton Wins CFA Competition
Creighton Hosts First Annual Murphy Cup Sponsored by Nike, inc.Silicon Valley Travel Course
Matthew McNary Receives Nebraska AwardCreighton Takes 1st Place in ACG Cup
South Africa Travel Course
FACULTY SPOTLIGHTTom Shimerda
Ethics Alliance’s Beverly Kracher Named Top 100 Thought LeadersNew Faculty
Dr. Purcell Appointed to Accounting Board
HEIDER IN THE COMMUNITYFinancial Hope Collaborative Receives Award
Innovation for High School EntrepreneursHeider Faculty and Students Come Together to Give Back
Madelyn Mcglynn’s Network Against Malaria Nominated for National Award
4 | Heider College of Business | Annual Report 2014 | Introduction
It has truly been a transformational year here at the
Creighton University Heider College of Business!
In recognition of the generosity of Charles and
Mary Heider, Creighton’s College of Business
is now the Heider College of Business, the first
named college at Creighton.
The success of the Ignite the
Greatness campaign, which has
raised over $100 million dollars
to date, has had a profound
ripple effect within our program
and on campus. A portion of the
monies raised was earmarked for
renovations of the Harper Center,
effectively negating the need to
channel a larger portion of Ignite
the Greatness funds toward
new construction. The Heider
College of Business moved to
the Harper Center this past fall,
and we could not be prouder
of our new home.
Part of the renovations included the Heider
Securities Investment and Analysis Center,
an impressive “investment center” style classroom
with 12 Bloomberg terminals. New as well was
iJay, an Apple® Authorized campus store that
students help run and manage. Both are additional
ways we augment traditional learning with hands-
on, experiential learning for our students.
Making a Creighton business education accessible
to more students was one of the goals of the Ignite
the Greatness campaign. We are well on our way
to raising undergraduate enrollment from 700
to 1000 with a record number of students entering
this fall. Small class sizes remain a priority. In
order to maintain our hallmarked personalized
education, we have hired four new faculty
members. We will continue to add new faculty
to keep pace with our growing enrollment.
I am continually amazed at the generosity of our
alums. Time and again, you offer your time and
expertise as well as your monetary support, and
our students are enriched as a result. Thank you
for sharing your gifts with us. We are most grateful.
When you are next on campus, please
drop by the new Heider College of
Business at the Harper Center to see
for yourself how much the program
has grown this year. I look forward
to saying “thank you” in person!
Introduction | Annual Report 2014 | Heider College of Business | 5
6 | Heider College of Business | Annual Report 2014 | Introduction
INTRODUCING THE HEIDER COLLEGE OF BUSINESSHEIDER’S TRANSFORMATIONAL GIFT RENAMES COLLEGE OF BUSINESS $100 Million in Gifts and Pledges Received through Ignite the Greatness Campaign
Creighton University celebrated several major
milestones in its plan to expand and enhance business
education at a donor recognition event Oct. 23.
The event, held at the newly named Heider College
of Business, announced the record-breaking results
of over $93 million in gifts and pledges to the Ignite
the Greatness campaign, a fundraising effort to
support not only the needs of business education
at Creighton but the largest renovation of academic
areas in the history of the University. Creighton Board
of Trustees members and Omaha business leaders
Scott Heider and Mark Huber co-chaired the campaign.
Among the donors honored were Charles and Mary
Heider, whose long-term philanthropy and support
of the University was recognized with the first-ever
naming of a Creighton college for a benefactor.
“This is a historic time in the life of Creighton
University. We are blessed to have donors who share
our vision—graduating men and women who not only
have the skills to succeed in business, but who are
inspired to be business leaders grounded in ethics
and service to others,” said Timothy R. Lannon,
S.J., president.
More than 1,200 donors - including alumni, friends,
corporations and foundations - participated in the
campaign which was launched publicly in November
2012. Providing a purposeful education that helps
students find their place in the world and discover how
to contribute in meaningful ways was very important
to supporters.
“We had a dream to make a lasting impact on future
generations of business leaders and the communities
they serve,” said Scott Heider. “Creighton is the engine
that will make this dream happen. The Heider College
of Business brings in nearly 80 percent of its students
from outside Nebraska, with about 65 percent staying
here, adding to our local brain gain in the region.”
The demand for Creighton programs and graduates
is well-documented, including a 96 percent rate
of employment or enrollment in graduate studies
within six months of graduation, more than 3,000
internship opportunities for Creighton business
students each year and substantial growth
of innovative business programs that offer real-world
instruction and hands-on business experience
to students.
Anthony R. Hendrickson, Ph.D., Dean of the Heider College of Business, reaffirmed that Ignite the Greatness will position Creighton well on the national higher education landscape: “In the near term, our goal is to grow undergraduate enrollment from 700 to 1,000 students. We will do that by continuing to offer our students real-world business experience and a dynamic curriculum that keeps pace with an ever-changing business environment and by taking advantage of the inter-professional opportunities at Creighton,” he said.
In addition to Charles and Mary Heider, donors
who made significant gifts to the campaign included:
• George and Susan Venteicher
• Robert B. Daugherty Foundation
• Peter Kiewit Foundation
• Scott and Cindy Heider
• Mark and Margaret Huber
• Suzanne and Walter Scott Foundation
• Union Pacific
• Charles Koch Foundation
• Gail Werner-Robertson and Scott Robertson
• Don Waite and Anna Tyler Waite
• Two anonymous donors
“In a little less than two years, the friends,
alumni, corporations and foundations responded
emphatically to the need of expanding the Heider
College of Business, both in physical space and
enrollment,” said Rick Virgin, vice president for
University Relations. “We are truly fortunate to have
donors in Omaha and across the country who support
our students and faculty with this level of passion
and conviction. It is representative of the Creighton
culture of generosity and innovation.”
Introduction | Annual Report 2014 | Heider College of Business | 7
It is hard to tell who was more excited
about the opening of the newly-named
Creighton University Heider College
of Business: The alumnus whose
generosity helped make the project
a reality or the dean of the business
school who had a vision to take
the school well into the 21st century
and help fulfill the demand for quality
business graduates.
Charles Heider, a 1949 graduate of the Creighton
College of Commerce, and his wife Mary knew they
had been blessed with opportunities over the years.
The couple wanted to give back to the place where
it started for Mr. Heider.
Heider shared Dean Anthony Hendrickson’s vision
for a business school that could grow enrollment to
fulfill the demand for experienced graduates with
the right skills. This vision included developing
and using state-of-the-art technology that would
give Creighton business graduates an edge in
the workplace, such as a trading floor classroom
with the most advanced investment and securities
analysis technology and Bloomberg Terminals that
provide real-time investment information directly
from Bloomberg.
“Now is the right time to expand the size
of the College of Business. It’s time to increase
the number of students we educate,” said Heider.
“A larger business school is good for Creighton
University and good for our community. The vast
majority of the talented young men and women
who attend the College of Business come from all
over the country. That is very impressive, and it also
tells us something about the special opportunity
we have going forward.”
Indeed, it was the transformational gift from
the Heiders that lit the flame in the College
of Business “Ignite the Greatness” campaign.
With the money from the “Ignite the Greatness”
campaign, the University was able to move the
newly named Heider College of Business into
the refurbished Mike and Josie Harper Center,
while providing renovated classrooms and updates
for departments across the campus as part of
the largest renovation of academic areas in the
University’s history. Funds were also designated
for faculty support and development and student
scholarship and tuition assistance.
It took less than two years to realize
Heider and Hendrickson’s joint
dream of an expanded business
school. But the ramifications of
the historical campaign will be felt
for generations to come.
8 | Heider College of Business | Annual Report 2014 | Introduction
Section Titles | Annual Report 2014 | Heider College of Business | 9
SUCCESS OF IGNITE THE GREATNESS CAMPAIGN CREATES EXCITING FUTURE
10 | Heider College of Business | Annual Report 2014 | Introduction
Introduction | Annual Report 2014 | Heider College of Business | 11
12 | Heider College of Business | Annual Report 2014 | Introduction
Why put off until tomorrow what you can do today?
That seemed to be the philosophy at work this
past year at the Heider College of Business. Last
fall, the college set a strategic goal of increasing
undergraduate enrollment to 1,000 students. In our
first year, new freshman enrollment is up over 25%
from the largest freshman class of 205 in 2012.*
Talk about speed to market.
Heider alumna Katrina Rieff was hired as special
assistant to the dean to focus exclusively
on undergraduate recruitment efforts. Rieff came
to Heider College of Business with six years
of admissions experience from Creighton’s Office
of Admissions.
2013-14 Heider enrollment events included:
• Fall & spring admissions receptions from coast
to coast: Chicago, Dallas, Denver, Des Moines,
Kansas City, Phoenix and St. Louis
• Additional events in California, New Jersey & New
York linked prospective students with our Heider
alumni
• Largest attendance to the Heider Dean’s Fellows
interview day and Ethics Scholarship competition
weekend on February 22 and 23, 2014
Heider Annual Enrollment Report
Introduction | Annual Report 2014 | Heider College of Business | 13
Middle 50% Scores:
ACT= 24-29 SAT=1070-1255
GPA= 3.4-4.0
2014 FRESHMAN PROFILE
*Increased enrollment over
Year in Review
14 | Heider College of Business | Annual Report 2014 | Year In Review
ARGY BARGY EVENT A HUGE SUCCESS FOR STUDENTSBritish slang for a noisy, often heated discussion, Creighton’s version of an Argy
Bargy is a little more civilized though no less lively. It’s the culmination of Cynthia
Corritore’s, Ph.D., professor of business intelligence and analytics, Business
Application Development course. Dr. Corritore conceived this course two years ago
to keep in time with the rapid pace of technology development.
The inaugural competition, held in 2012, was a rousing success. This year 16 teams
of two and three pitted their ideas against each other in an open forum at the
Harper Center on December 5. Each team had 10 minutes to present their apps
to the audience. New this year was what Dr. Corritore calls “an element of difficulty.”
Students hit databases they created and audience members used a third party
database that let them remote in from their app environment, she explained.
Dr. Corritore teaches BIA375 using the flipped method of teaching, meaning the
students complete homework in class and listen to the lecture and prepare for class
on their own. “Class becomes a time in which we do the hardest part of learning-
application of the concepts under study- when students have access to me and their
peers in the classroom,” observes Dr. Corritore. Research, she says, has shown that
this applied learning in the classroom results in higher student engagement
and longer retention.
Students were responsible for securing donations for the prizes and raised $500
in just 10 days and then another $100 just two days before the contest. Several
sponsors donated in-kind gifts, including 4 iPad Airs from the Heider College
of Business, CU DoIT and CRI, a local consulting firm; 5 $50 gift certificates from
iJay; 2 Pebble Watches; 6 Google Chromcasts and 4 credit card phone chargers.
First place winners were Julie Wians and Elena Rodriquez
with Spot-A-Potty. Second place went to Danielle Brunow
and Tyler Gilman with Drunk Lock. Matt McNary and Elizabeth
Spurny came in third with Hungry.
Year In Review | Annual Report 2014 | Heider College of Business | 15
Who doesn’t get excited about exploring an entirely
new candy store? “Candy” for a college student
is the latest in electronic gadgets. And now there
is a store right on campus to satisfy the collegiate
sweet tooth.
The iJay, Creighton’s Apple® Authorized Campus Store,
held its grand opening September 4 after hosting an open
house on August 16th to commemorate the soft opening.
In recognition of the grand opening, customers bobbed
for apples tied to promotional pricing and were set up with
iJay gear. Numbers exceeded expectations, confirming
that the iJay will be a successful campus venture.
Located on campus in the Harper Center, the iJay
doubles as an experiential learning center. Along
with hosting various workshops, a team of chairs
from various disciplines in the Heider College
of Business established the
iJay Practicum, a course that
blends classroom learning
and real-world management
of the store into an elective
course for business students.
16 | Heider College of Business | Annual Report 2014 | Year in Review
Section Titles | Annual Report 2014 | Heider College of Business | 17
HEIDER COLLEGE OF BUSINESS OPENS iJAY STORE
THE NATION’S LARGEST STUDENT-
LED BUSINESS SYMPOSIUM JUST
GOT BIGGER THIS YEAR. THE 2013
CREIGHTON BUSINESS SYMPOSIUM,
HELD AT THE CENTURYLINK CENTER
ON NOVEMBER 15, SAW A TOTAL
ATTENDANCE OF MORE THAN
650 PARTICIPANTS.
Of those, 350 were Heider College of Business students.
That’s over half of the college, says Joe Larson,
the senior accounting major who co-chaired the planning
team of 10 with fellow senior finance and business
intelligence and analytics major Nermina Demirovic.
“We definitely did a lot of marketing in terms of creating
posters and speaking to our fellow Heider College
of Business classmates during class. Selling the
symposium is a very important part of the planning
process, and the numbers this year speak to that,” attests
Larson. “Having such a large portion [of the student
population] is really a testimony to our fellow students
and their values of striving for excellence, being a leader
and reaching out to others in the community.”
This year marked the 10th anniversary
of the Creighton Business Symposium.
As such, its theme was “Decade of
Excellence.” During the luncheon, past
symposium leaders were recognized
in a slideshow presented by Robert
Moorman, Ph.D., currently a professor
at Elon University in North Carolina,
but who was instrumental in establishing
the Creighton Business Symposium while
he taught at Creighton.
The day was a mix of keynote speakers and panel
breakout sessions. Alumnus Nick Ghoussaini, senior
operating partner at Triton, gave the morning keynote
address. Creighton Director of Athletics Bruce
Rasmussen presented the luncheon address.
CELEBRATING A DECADE OF EXCELLENCE
CREIGHTON BUSINESS SYMPOSIUM
18 | Heider College of Business | Annual Report 2014 | Year In Review
He encouraged listeners to reflect on all the small
positives in life, which are easy to overlook but are
invaluable to living a meaningful life.
Connecting classroom learning with real-world
business experience is integral to the symposium.
While students excel in the classroom,
advancement in careers stems from connections
with business leaders and Creighton alumni,
Larson acknowledges.
“Meeting with successful business professionals
in a setting like [the Creighton Business Symposium]
is a great way to connect with them for future
opportunities,” weighs in junior Ashley Bullock.
The symposium afforded the accounting and
Spanish major the opportunity to have lunch with
her future boss at PricewaterhouseCoopers
of Minneapolis, where she is interning this summer.
“He is a Creighton graduate and is really passionate
about networking with current Creighton students,
so it was really great to get to see him again
in a more relaxed setting.”
For freshman marketing major Erin Coburn,
the Creighton Business Symposium offered
exposure to previously unconsidered career choices:
“Events like the symposium … open our minds
to new career paths and opportunities that we would
not have otherwise been exposed to at this point
in our lives.”
Year In Review | Annual Report 2014 | Heider College of Business | 19
20 | Heider College of Business | Annual Report 2014 | Year In Review
A WEEK ON WALL STREET
Lee Dunham, Ph.D., CFA, assistant professor
of finance at the Heider College of Business,
concurs. Dr. Dunham, along with Thomas Shimerda,
Ph.D., CPA, associate professor of accounting,
and Randy Jorgensen, Ph.D., CFA, associate
professor of finance, took 27 senior finance and
accounting students to New York City in January
as the culmination of a joint travel course between
the two disciplines.
“IN MY VIEW, THIS CLASS/
TRIP APPROPRIATELY COMES
NEAR THE END OF THEIR
UNDERGRADUATE JOURNEY
AS FINANCE AND ACCOUNTING
MAJORS. IT PERMITS STUDENTS
TO SEE HOW THEORY IS PUT INTO
PRACTICE, AND THEY GET TO SEE
THIS IN THE WORLD’S FINANCIAL
CENTER OF NYC,” STATES
DR. DUNHAM.
The trip takes place during the first week of January
over winter break. To prepare for their trip to NYC,
students attend a series of Saturday morning
sessions beginning in October. Guest speakers from
the Omaha business community who have worked
in New York City at some point in their careers help
prime students for their experience out east.
Students had a packed six days. They went to
see the New York Stock Exchange and the World
Trade Center Memorial. They visited several New
York companies and spoke with alumni working in
Manhattan, including Brian Nagel of Oppenheimer
and Co. and Mark Kelehan
at Wolfe Research.
ST. AUGUSTINE SAID THAT THE WORLD IS A BOOK AND THOSE WHO DON’T TRAVEL ONLY READ A PAGE.
Section Titles | Annual Report 2014 | Heider College of Business | 21
Nicole Roby, a finance and pre-health double major,
plans to integrate good finance principles into her
future medical practice. The benefits of the travel
course were greater than she ever expected. “I went
in wanting to go to NYC and get three credits,” she
admits, “and came out learning more than any
classroom lecture. It is a once in a lifetime learning
experience that you will never get in a classroom.”
“Unlimited value” is how financial analysis major John
Spellerberg describes his New York experience.
“An experience like this gets you excited about what you
want to do after graduation. Sometimes, when you’re
in the day-to-day grind of classes and tests, you lose
that excitement and just want it to be over with. A trip
to NYC, however, helped me get excited about learning
this last semester and pursuing a career in the finance
industry,” says Spellerberg.
The weekend of February 7-8, Creighton won the CFA Research Challenge Nebraska-Iowa regional competition held, in Des Moines, IA, for the second consecutive year. The Creighton winners were Markus Fort, Billy Paluch, Max Vogt and Alex Woodard. All were finance graduate students.
22 | Heider College of Business | Annual Report 2014 | Year In Review
Creighton Wins CFA Competition
This is the fourth year Creighton
has participated in the competition.
Lee Dunham, Ph.D., CFA, assistant
professor of finance, serves as
the faculty moderator of the event
and is responsible for assembling
the team. All team members are
graduate students in Creighton’s
Master’s of Securities Analysis and
Portfolio Management (MSAPM)
degree program.
This year, competing schools
included: University of Nebraska-
Lincoln, University of Northern
Iowa, Loras College, Drake
University, University of Nebraska
at Omaha, Iowa State University
and Creighton University.
The competition, which Dr. Dunham
describes as “very prestigious as
well as very competitive,” consists
of each team analyzing a company
(in this case, Meredith Corp.);
writing a sell-side research report,
including an appropriate buy/sell
recommendation; and then making
a formal presentation of their report
to a group of judges, all of which are
CFA charterholders. An intense
Q & A session follows.
Having secured the NE-IA regional
competition, the Creighton team
advanced to the Americas Regional
Final in Denver.
Dr. Dunham is proud of the
Creighton team and their success:
“This group of students has
worked extremely hard since early
November, and their hard work has
paid off. I think in some ways they
treat this competition as a second
job. As their faculty mentor, I could
not be more proud of their efforts.”
Year In Review | Annual Report 2014 | Heider College of Business | 23
24 | Heider College of Business | Annual Report 2014 | Section Titles
Creighton Hosts First Annual Murphy Cup sponsored by NIKE, Inc.
Creighton University’s Heider College of Business, in collaboration with Drake University, hosted the first annual Murphy Cup strategic marketing competition February 6-8. This inaugural event was, by all accounts, a huge success.
Twenty-four students, twelve from each
university, joined forces at the Heider College
of Business for a weekend of collaboration,
team building and hands-on learning.
The Murphy Cup is the brainchild of Omaha
businessman Chris Murphy. Murphy is
Chairman and CEO of First Westroads Bank,
a Drake alumnus and Creighton University
Board of Trustees member. Murphy is an
advocate for experiential learning, and he
wanted to afford students the opportunity
to work with a live client.
And so they did. Athletic outfitter powerhouse,
NIKE Inc., was the corporate sponsor of the first
Murphy Cup. Creighton alumni, Jayme Martin,
Vice President and General Manager of Global
Categories for NIKE Brand, led a team of fellow
Creighton alums and NIKE Inc. executives.
After an opening day on Thursday of learning
from NIKE Inc. executives, Friday was dedicated
to team preparation of their pitches; Saturday,
each team presented to a panel of industry
experts: Martin of NIKE Inc.; Mary Ann O’Brien,
founder and CEO of OBI Creative and John
Marshall, Principal at SilverStone Group.
“Awesome” is how senior marketing major Jacob
Schwaegler describes NIKE Inc.’s interaction
with the students. “We couldn’t have gotten
a better [sponsor]. It’s a lot easier to stay
motivated when you know someone is going
to listen and use what you say.”
An awards dinner capped off the weekend.
The winning team consisted of Blake Miller
and Mackenzie Russo from Drake and Jacob
Schwaegler and Kelcy Perkins from Creighton.
Individual recognitions included: Most Creative
Contributor to Creighton’s Danielle Short, Most
Knowledgeable Contributor to Drake’s Stephanie
Esker and Most Outstanding Presenter and Most
Effective Leader to Creighton’s Julianna Wians.
The goal of the event, to provide an opportunity
for collaborative, experiential learning, were not
just met, they were exceeded. “Working in groups
is nothing new for a student in the Heider College
of Business,” owns senior Julliana Wians, “but
interacting with students from Drake University
with different backgrounds, personalities and
curriculums posed an incredible taste of life
after graduation.”
Year in Review | Annual Report 2014 | Heider College of Business | 25
16 senior marketing and BIA students embarked on a five-day whirlwind tour of technology, service and retail businesses in the Bay area over spring break.
26 | Heider College of Business | Annual Report 2014 | Year In Review
The trip was the culmination of the Business on the
Western Frontier travel course taught by Trent Wachner,
Ph.D., assistant professor of marketing, and Matt
Seevers, Ph.D., associate professor of marketing at
the Heider College of Business. The course immerses
students in the business culture of San Francisco
and the Silicon Valley.
During this course, students go beyond business tours
to get an inside view of the companies’ work cultures
and practices. Prior to the trip, they conduct in-depth
research, the kind of research they would perform before
a job interview, on all the companies they will visit.
Armed with this information, they met with executives
in briefing centers to engage in strategic discussions.
It is all student-driven, and illuminating.
Marketing and economics major Patrick Czechut-
Hoffman’s biggest takeaway from the trip: “I learned
that conventional wisdom is not always the best way.
It seems that almost everyone we talked to, either
on a personal or company level, did not get where
they were on a ‘normal’ path. Too often I feel in the
classroom environment the answers are too black
and white, and our world is simply not that way.”
Dr. Wachner says this realization, that there isn’t always
a “right” path to follow, was a relief to the soon-to-be-
graduating seniors. “The students learned they didn’t
have to have a plan for the rest of their lives,”
says Dr. Wachner.
Silicon Valley Travel Course
Year In Review | Annual Report 2014 | Heider College of Business | 27
Rising senior, Matthew McNary, was selected as the first ever
Creighton student for the Debra Smithers Excellence in Business
Scholarship from the Institute for Supply Management
Nebraska.
McNary, a Meriden, Kansas native, is one of two
2014 recipients of the award. He is majoring in
accounting, finance and business
intelligence & analytics. McNary is also
the President of Alpha Kappa Psi,
a professional business fraternity,
and is involved in Beta Alpha
Psi, Financial Planners
Association and the
Anna Tyler Waite
Leadership
Program.
28 | Heider College of Business | Annual Report 2014 | Year In Review
Matthew McNary Receives Nebraska Award
“I love to learn
about new technology
and how it is able to be
integrated with existing
technology,” says McNary. “I have
been intrigued by the intricacies
of companies’ supply chains. I recently
completed an IT internship at ConAgra Foods,
Inc. where I helped maintain the transportation
and EDI software. One of my future career goals
includes developing accounting and financial software
that is integrated into supply chain operations. I would like
to thank ISM-Nebraska for their generosity in supplying
this scholarship.” Year In Review | Annual Report 2014 | Heider College of Business | 29
Creighton’s MBA students continued to shine this year.
Three Heider College of Business graduate students took home
the ACG Cup Champion title in Lincoln, NE in April.
“The ACG Cup is an intercollegiate case study competition designed to give students
in the Omaha/Lincoln area real-world experience and invaluable insights into mergers
and acquisitions, investment banking, financial advisory and private equity,” states
ACG Nebraska.
Scott Summers from Papillion, NE; Justin Disch from Norfolk, NE and Aaron Smith
from Des Moines, IA brought home the $4,000 prize. All are members of the Master
of Security Analysis and Portfolio Management program. The program delivers
advanced knowledge about investment assessment, security analysis and portfolio
management, which is critical to those seeking top jobs in the field.
For Summers, the competition was extremely beneficial: “The experience and exposure
gained from participating in the ACG cup is invaluable. Not only are you presented an
opportunity to apply your knowledge and skills in a real-life scenario, but you get to do
it in front of many smart and successful local business men and women.”
The team’s adviser, Randy Jorgensen, associate professor of finance, was impressed
with his team’s performance. “The true value of the competition is the practical nature of
it. Students are presented with a case that they must analyze in a week’s time and then
must present their analysis and defend their case in front of a panel of practitioners. It is
as close as you can get to walking into a corporate board room without actually doing so.
The judges are an impressive mix of professionals from the area.
It’s rare for students to have direct and personal access to this level of executive.
Omaha is truly blessed to have professionals who are willing to volunteer their time
to help students in this manner,” stated Dr. Jorgensen.
THE VICTORIOUS CREIGHTON TEAM WILL HOST
THE COMPETITION IN SPRING 2015 AS THE
DEFENDING CHAMPION!
30 | Heider College of Business | Annual Report 2014 | Year in Review
CREIGHTON TAKES 1ST PLACE IN ACG CUP
Year In Review | Annual Report 2014 | Heider College of Business | 31
South Africa Travel Course
32 | Heider College of Business | Annual Report 2014 | Year In Review
Expect the unexpected. That is what 10
students - a mix of undergraduate and
graduate, business and arts and sciences
– learned during their two weeks
in South Africa.
“South Africa has the most diverse and advanced
economy in sub-Saharan Africa. Therefore, a travel
course to South Africa is very different than other travel
courses that the Heider College of Business offers,” says
Ravi Nath, Ph.D., chair of the business intelligence and
analytics department.
“It is quite clear that the next business frontier is likely
to be Africa.”
Time was split between Johannesburg and Cape Town,
and the two weeks were packed with company visits,
site seeing and immersion in the unique South African
culture. Some companies, like Gavilon and Lindsay
Corporation, were Omaha-headquartered companies
with a presence in South Africa. Others were international
or indigenous to South Africa.
The students’ visit to Eskom Holdings illustrated how
a reduced educated work force impedes economic
progression. Rolling blackouts are common in South
Africa, but power plants are expensive and time-
consuming to build. Eskom has sought help from U.S.
firm Black and Veatch to build a new power plant,
but government regulations require Eskom to hire mostly
South Africans, not foreign engineers. Yet very few South
Africans are educated enough to hold these positions
due, in large part, to their restricted access to quality
education during the Apartheid regime.
A shortage of highly skilled employees is one
of Apartheid’s legacies. Students learned of the
government-issued policy called BBB-EE (Broad-Based
Black Economic Empowerment). “It’s designed to get
South Africa’s work force and business ownership
to better reflect the country’s demographics and also
to attempt to better distribute South Africa’s wealth
to ‘previously disadvantaged South Africans,’” explains
Lee Dunham, Ph.D., CFA, associate professor of finance.
In addition to company visits and a trip to the
Johannesburg Stock Exchange, students discovered the
history and beauty of South Africa with excursions
to Robben Island and Soweto, bike rides down the Cape
of Good Hope, a daylong safari and samplings of local
cuisine like Springbok and Kudu.
Senior healthcare administration and policy major Hailey
Froehlich enrolled in the course to learn about different
businesses, but cultural differences intrigued her more.
SAYS FROEHLICH, “NO MATTER WHERE YOU TRAVEL ABROAD, YOU WILL LEARN SO MUCH ABOUT YOURSELF, THE GROUP YOU ARE WITH AND ANOTHER CULTURE.”
Year In Review | Annual Report 2014 | Heider College of Business | 33
34 | Heider College of Business | Annual Report 2014 | Faculty Spotlight
ACCOUNTING PROFESSOR HONORED BY NEBRASKA SOCIETY OF CPASTom Shimerda, Ph.D., associate professor of accounting and department chair
at the Creighton Heider College of Business, received the 2013 Nebraska Society
of CPAs Outstanding Accounting Educator Award at the Nebraska Society of CPAs
Annual Meeting. His dedication to students and long and loyal service to both
the Heider College of Business accounting department and the accounting
profession in Nebraska and nationally garnered him the recognition.
IN ALL, ONLY 20 EDUCATORS HAVE RECEIVED THIS
AWARD IN THE 85-YEAR HISTORY OF THE NESCPA.
IN DR. SHIMERDA’S HONOR, KATIE DORPINGHAUS,
A SENIOR ACCOUNTING MAJOR, RECEIVED A SPECIAL
SCHOLARSHIP FROM THE FOUNDATION OF THE
NEBRASKA SOCIETY OF CPAS.
“Tom continually demonstrates his passion for integrating real-world accounting
practices into his teaching and is a loyal and respected faculty member
in the Heider College of Business and the accounting profession,” said Anthony
Hendrickson, Ph.D., Dean of the Heider College of Business. “Tom embodies
the Jesuit ideals in his dedication to students in and beyond the classroom.”
TOM SHIMERDA
Faculty Spotlight | Annual Report 2014 | Heider College of Business | 35
36 | Heider College of Business | Annual Report 2014 | Section Titles
It’s been a productive year for Beverly Kracher, Ph.D., CEO and Executive Director
of the Business Ethics Alliance. Last spring, the Greater Omaha Chamber
of Commerce named Dr. Kracher Business Woman of the Year. Now Trust Across
America – Trust Around the World (TAA-TAW), global leaders in organizational
trust, has designated her a Top 100 Thought Leader. Dr. Kracher was recognized
for making an extensive and positive contribution to building trust in organizations
and having the potential to transform the way organizations do business.
“I am humbled and proud to be the only Nebraskan among multi-disciplinarian
experts from around the globe. Being named to this list propels the Alliance’s
mission to lead in building a climate of ethical excellence throughout our business
community,” says Dr. Kracher, who is also the Robert B. Daugherty Endowed
Chair in Business Ethics & Society and professor of business ethics and society,
marketing and management at the Heider College of Business.
According to TAA-TWA Executive Director Barbara Kimmel, “The honorees
are inspiring organizations to look more closely at their higher purpose...to create
greater value for, and trust from, all of their stakeholders. They understand
that trust is an asset that can leverage real business gains.”
Dr. Kracher exemplifies the Heider College of Business’ mission of forming business leaders who use their education to promote justice and improve the world.
Faculty Spotlight | Annual Report 2014 | Heider College of Business | 37
Dr. Dustin Ormond comes to Creighton University from Mississippi
State University, where he received his Ph.D. in business
information systems. Dr. Ormond also holds bachelor’s
and master’s degrees in information systems management
from the Marriott School of Management at Brigham
Young University. He has taught numerous courses at
Mississippi State University in information
systems, as well as a course in web
2.0 and social media management.
His teaching interests include
database design and
management, computer
forensics and systems
analysis and design.
New Faculty
James
Bailey
is a current
Ph.D. candidate from
Temple University. Professor
Bailey will be receiving his Ph.D.
in economics in 2014 and received his MA
in economics from Temple in 2011. He graduated with an
economics degree from the University of Tulsa in 2009. His
research interests include health economics, labor economics and
entrepreneurship. Dr. Bailey has published numerous works, including
journal articles in Economics Letters and Eastern Economic Journal.38 | Heider College of Business | Annual Report 2014 | Faculty Spotlight
Section Titles | Annual Report 2014 | Heider College of Business | 39
James
Bailey
is a current
Ph.D. candidate from
Temple University. Professor
Bailey will be receiving his Ph.D.
in economics in 2014 and received his MA
in economics from Temple in 2011. He graduated with an
economics degree from the University of Tulsa in 2009. His
research interests include health economics, labor economics and
entrepreneurship. Dr. Bailey has published numerous works, including
journal articles in Economics Letters and Eastern Economic Journal.
Michael Thomas joins Creighton University from the Huntsman School
of Business at Utah State University, where he was a clinical assistant
professor of economics. Dr. Thomas received his BS in business
administration from the University of Alabama, his MA
in economics from the University of Missouri-St. Louis
and his Ph.D. in economics from George
Mason University. Dr. Thomas has been
published in The Review of Austrian
Economics and the Journal
of Town and City Management.
Dr. Thomas has also taught
numerous courses at Utah
State University, including
Money and Banking and
Global Economics
Environment.
New Faculty40 | Heider College of Business | Annual Report 2014 | Faculty Spotlight
Section Titles | Annual Report 2014 | Heider College of Business | 41
Diana
Thomas
is an assistant
professor of economics
from the Huntsman
School of Business at Utah State
University and will join Creighton’s
Heider College of Business faculty in fall 2014.
Dr. Thomas received her BS in finance, as well as her MA
and PH.D. in economics, from George Mason University.
Dr. Thomas is published in numerous journals, including the
Journal of Banking and Finance and the Journal of Entrepreneurship
and Public Policy. Her 2013 piece in the latter publication earned
Dr. Thomas the Outstanding Paper Award.
“I have always felt that it is the responsibility of every member of a profession
to fulfill his or her public trust both individually and collectively,” notes Tom
Purcell, Ph.D., professor of accounting and law at Creighton and certified
public accountant.
Dr. Purcell will be representing the 2nd Congressional District as he begins
the first of his two, four-year terms.
Dr. Purcell brings a wealth of knowledge to the board and his deliberate
nature will serve the board well, weighs in Thomas Shimerda, Ph.D., associate
professor of accounting and department chair. “He considers all aspects
of a problem or situation before he makes his decision. He will not make
‘hasty’ decisions on any board matter.”
Dr. Purcell will bring his experience working on the Nebraska State Board
of Public Accountancy to the classroom, enhancing his ability to advise
his students and moderate Creighton’s Beta Alpha Psi chapter.
“I AM HONORED TO HAVE BEEN SELECTED
TO SERVE IN THIS CAPACITY. I THINK IT SPEAKS
HIGHLY OF THE SUPPORT CREIGHTON HAS GIVEN
ME OVER THE YEARS TO ENGAGE IN THE VARIETY
OF PROFESSIONAL APPOINTMENTS I HAVE
RECEIVED,” ACKNOWLEDGES DR. PURCELL.
DR. TOM PURCELL APPOINTED TO ACCOUNTING BOARD
42 | Heider College of Business | Annual Report 2014 | Faculty Spotlight
DR. PURCELL APPOINTED TO ACCOUNTING BOARD
Faculty Spotlight | Annual Report 2014 | Heider College of Business | 43
Heider in the Community44 | Heider College of Business | Annual Report 2014 | Heider in the Community
FINANCIAL HOPE COLLABORATIVE RECEIVES AWARDMartin Luther King, Jr. had a dream of equality. So did Julie Kalkowski and Tina
Gray. Their vision was of financial equality. Kalkowski, Director of Financial Hope
Collaborative, and Gray, Director of Financial Success Program, were recipients
of the President’s Martin Luther King, Jr. Legacy Award this past January.
The Financial Success Program, a component of Creighton
University’s Financial Hope Collaborative, focuses on three
core components: providing training regarding financial
management to low-income single mothers, providing
ongoing financial coaching and assisting individual program
participants to develop a personal and easy to use money
management system.
The program recognizes that effective financial education can be life changing
for low-income mothers. The nine-week curriculum was created to address
immediate financial issues for the target population and includes topics such as
tracking expenses, saving for emergencies and repairing credit reports. Results from
the participants’ pre- and post-tests show significant increases in the clients’ financial
well-being, sense of control and hopefulness. Attitude change toward their finances
directly correlates to a very high program graduation rate. Known as “queens”
in this program, over 130 single, low-income mothers have completed the year-long
program and put their financial houses in order.
The Financial Hope Collaborative originally began when United Way of the Midlands
created the Financial Stability Partnership in 2006. The Partnership’s Financial
Success Program was transferred to Creighton University in 2010 and is now located
in the Heider College of Business. Financial Hope Collaborative and its Financial
Success Program have been instrumental in launching several metro area low-
income families toward financial stability.
Heider in the Community | Annual Report 2014 | Heider College of Business | 45
Innovation for High School Entrepreneurs
46 | Heider College of Business | Annual Report 2014 | Heider in the Community
Omaha area high school students went
to college for a weekend when the Heider
College of Business hosted the first
annual “Jumpstart” November 16 and 17.
Jumpstart was a fast-paced entrepreneurial weekend
geared to high schools students and held in conjunction
with its college counterpart, “Three Day Startup.”
Students divided into teams to brainstorm business ideas
and then worked to turn these seedlings into fully-grown
business plans.
“Our goal is to expose high school students to life
as a Heider College of Business student,” states Katrina
Rieff, special assistance to the dean, “and the best way
for a high school student to learn about the Heider
College of Business is to experience it firsthand.”
The prospective businesses focused on college life.
One plan pertained to purchasing textbooks and the
other, renting appliances for dorm rooms. Saturday
was high-octane planning; Sunday was pitch time.
Post-Jumpstart, teams submitted an executive summary
detailing how their newly formed plan will be launched.
Heider in the Community | Annual Report 2014 | Heider College of Business | 47
Tim Bastian, clinical instructor of economics with
the Heider College of Business, is a big proponent
of concentrating people’s talents on what they do
best. His students, he says, are more in tune with
charities than he is. So having them determine what
charity faculty funds will be given is “a great use of
resources.”
For the past four years, Bastian and
fellow Heider College of Business
faculty and university staff have
handed a group of students signed,
blank checks for a charity of their
choosing. The catch: the students have
to reach a consensus on what charity
is the recipient. That may not sound
like a particularly onerous task,
but it can be. Bastian selects a group
of students with divergent political
views and from various colleges within
the university.
“This has been a great experience for students
to work with people with VERY different views.
Some of them probably won’t even agree on what
day of the week it is,” says Bastian. He seeks a
balance between Heider and Arts and Sciences
students, most of whom he has had in one of his
economics classes. He believes the exercise fosters
a give and take lacking in today’s polarized political
culture, a skill that will come into play once they
enter the workplace. “Someday you will have to work
with people you absolutely disagree with, but you
can come to a compromise. It’s okay that there
are times when nobody ‘wins,’” he asserts.
Ellen Puglisi and Alex Dean represented
the College of Arts and Science in this year’s team,
while Alexis Taylor, Ed Osmolak, Katie Lindequist
and Chris Kinkor came from the Heider College
of Business.
Four of the six students have to agree on a legitimate
charity. All the money donated by faculty must
go to a single organization by year’s end. The charity
must not violate core Catholic teachings and must
be some form of economic development, either
on a personal or community level. Only after the
checks are mailed do the faculty learn to what
organization their money has been donated.
This year, faculty requested that students select an
area charity because it fits with the Creighton/Jesuit
mission of affecting change in the local community.
Students donated $3200 to Completely Kids,
an organization dedicated to developing children
and strengthening families through after
school programs.
HEIDER FACULTY AND STUDENTS COME TOGETHER TO GIVE BACK
48 | Heider College of Business | Annual Report 2014 | Heider in the Community
Tim Bastian CLINICAL INSTRUCTOR OF ECONOMICS
Heider in the Community | Annual Report 2014 | Heider College of Business | 49
50 | Heider College of Business | Annual Report 2014 | Section Titles
Madelyn McGlynn’s NETwork Against Malaria Nominated for National AwardSTUDENT NON-PROFIT NOMINATED FOR THE CLASSY AWARD
Talk about living the Jesuit mission of serving
God by serving others. Heider freshman,
Madelyn McGlynn, and her four CU alumni
sisters, Kathleen, Margaret, Mary Claire and
Maura, formed a foundation called NETwork
Against Malaria that tackles the disease
head on by providing mosquito nets for
families. Since its inception in 2007, NETwork
Against Malaria has distributed 23,500 nets,
enlisted the help of over 40,000 volunteers
in 38 chapters across the country and raised
$140,000 to fight malaria’s deadly effects.
How did the five women from Belleville,
IL learn of the plight of families continents
away? Fr. Mujule, a Ugandan priest who
came to serve the people of their diocese.
An educator, Fr. Mujule had established
schools for girls in rural Uganda, “a cultural
feat,” according to McGlynn. “As a family
of five girls, this struck us as particularly
inspirational. We assumed that this extreme
societal opposition was the largest problem
for education, but Father told us that malaria
impeded education the most.”
The stories he shared with his American
parishioners spurred the McGlynns to action.
NETwork Against Malaria is different from
most organizations that fight the disease
because it focuses on education.
The mosquito nets that it provides are
distributed at Father Mujule’s two all-girls
and one co-educational schools. The children
then educate family members on how
to prevent malaria. A $10 net can save the life
of an entire family. Studies have shown a 90%
reduction in disease transmission with nets.
It’s a case of students helping students.
Most of NETwork Against Malaria’s
volunteers come from high school and
university chapters. The student volunteers
take donated and broken jewelry, “maybe
somebody’s grandmother’s broken necklace,”
says McGlynn, and combine its parts with
paper beads handmade by women in Uganda.
Bracelets sell for $5.00; necklaces, $10.00.
In May, McGlynn and her sisters traveled
to San Diego, CA for the annual CLASSY
Awards weekend and ceremony. The CLASSY
Awards recognizes social innovators who seek
solutions to social problems. It is the largest
social impact awards ceremony in the
United States.
Heider in the Community | Annual Report 2014 | Heider College of Business | 51
2500 California PlazaOmaha, NE 68178