grs customer conf 2013 transitions
TRANSCRIPT
5/8/2013 15/8/2013 1
Thanks to our Platinum Sponsor!
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“The function of leadership is to produce more leaders, not more followers.” –Ralph Nader
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Of consumers surveyed have placed a food order on a mobile app
Source: http://www.iab.net/mobilemeals
69%
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There are more active Facebook users than cars worldwide
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We process around
300,000Online orders
every month
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Of consumers surveyed would recommend a brand that supports a good cause
Source: http://www.restaurant.org/Manage-My-Restaurant/Marketing-Sales/Philanthropy-Community-Service/Show-you-care-Promote-your-community-involvement
72%
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Loyalty Case Study In a 4-store GRS study over 4 order types, 3 months . . .
Loyalty members spent an average of $2.14 more per transaction.$2.14
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50%
Consumers surveyed had a branded restaurant app on their phone
Source: http://www.iab.net/mobilemeals
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75% of US Adults drink coffee
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restaurant searches on Valentines Day were from a mobile app or tablet.
62%
http://readwrite.com/2012/02/16/google-says-62-of-restaurant-s
Of Google
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Meet Our Newest POS
System!
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Repeat Customers are 70% of sales at most casual dining restaurants
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“The only true wisdom is knowing that you know nothing.” -Socrates
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visit rate consumers say a loyalty program would generate.
Source: http://loyalogy.com/loyaltypulse-consumer-research-study-on-restaurant-loyaltyrewards-programs/http://www.loyaltyleaders.org/facts.php?view=all
35% Estimated increase in
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Thanks to our Lunch Sponsor!
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Loyalty Program Benchmarks:
On Average, 29% of members visit in any given month
Among GRS SalesBuilder Clients
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Source: http://loyalogy.com/loyaltypulse-consumer-research-study-on-restaurant-loyaltyrewards-programs/http://www.loyaltyleaders.org/facts.php?view=all
Higher average per Customer Spending with companies that offer reward programs.
46%
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GRS processed over
$83,000,000In online orders in the past year!
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Source: http://loyalogy.com/loyaltypulse-consumer-research-study-on-restaurant-loyaltyrewards-programs/http://www.loyaltyleaders.org/facts.php?view=all
65%More likely to recommend a restaurant to others if it has a reward program.
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“Make your product easier to buy than your competition’s, or you will find your customers buying from them, not you.” -Mark Cuban
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Loyalty Program Benchmarks:
Average Offer Redemptions Per Month: 79Top Performer: 342
Among GRS SalesBuilder Clients
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93% of Americans have eaten pizza in the last month
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30% 67%Chance a 1st
time customer has of becoming
a long term customer
Increased chance if they purchase 3x
quickly
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Thanks to our Break Sponsors!
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Follow us on Twitter! @granburyrs
@coffeeshopmgr
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Loyalty Program Benchmarks:
Average Member Visits Per Month: 375Top Performer: 1720
Among GRS SalesBuilder Clients
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Restaurant owners say their loyalty program gives them a910
out of
competitive advantage
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Use our web portal to log support calls!
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77% of CustomersWant self-service
technology in physical stores.
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Loyalty Program Benchmarks:
Average Total Members Per Store: 1618Top Performer: 7552
Among GRS SalesBuilder Clients
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76% of adult coffee drinkers started before
age 24
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2/3 of Customersare “likely” to use
a kiosk to order and pay.
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Of Customers want to receive emails with offers on items they’ve ordered in the past.
69%
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Loyalty Case Study
Average # of NEW Loyalty customers who returned at least once after initial order.
27%
12% Average # of NEW NON-loyalty customers
who returned at least once after initial order.
In a 10-store GRS study over 3 months…
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58% of US Adults drink coffee daily
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Loyalty Case Study In a 10-store GRS study over 3 months…
Average # of NEW Loyalty customers who returned at least TWICE after initial order.
14%
3% Average # of NEW NON-loyalty customers who
returned at least TWICE after initial order.
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More people worldwide own a
mobile phone than own a toothbrush
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50% of millenials (25-34) say they would like
their favorite restaurant to offer more high tech
ordering options
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Loyalty Case Study In a 10-store GRS study over 3 months…
Average transaction count of new Loyalty customers1.661.17Average transaction count of new, non-loyalty customers
.49 Difference in 3 months = $22.90 added value per loyalty customer per year.
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83% of all texts are read within 1 hour
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Over
1,200,000Consumers have used our
online ordering engine!
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Overall, the online ticket average for the past 12 months is:
$26.19
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Loyalty Program Benchmarks:
Average New Members Per Month: 85Top Performer: 560
Among GRS SalesBuilder Clients
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“When your life flashes before your eyes, make sure you have plenty to watch.”
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Loyalty Program Benchmarks:
77% of the time, members visit without using an offer.
Among GRS SalesBuilder Clients
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Thanks to our Seminar Sponsors!
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Like us on Facebook: www.facebook.com/granburyrs
www.facebook.com/coffeeshopmanager
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We have over 135 training videos on our learning center!www.granburyrs.com/learning-center
Did You Know?
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One GRS Client found loyalty program sign ups to be 4x higher than e-mail program sign ups alone
Loyalty Case Study
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“A goal is a dream with a deadline.” -Napoleon Hill