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goldendrum report 2008

golden drum report 20082

Golden Drum, 15th Advertising Festivaland Media MeetingPortorož, 5 – 10 October, 2008

“Competitive nature of the new

capitalism, of everybody against

everybody else, doesn’t make people

very happy. Many new internet

communities are mostly virtual

surrogates for closer human relations.

It is for the fifteenth time that we have

gathered here from very different parts

of our continent. We, too, are

competitors, as everybody tries to be

better than all others and sometimes

these fights indeed get very strong.

But on the other hand we are a very

nice company, too. The Golden Drum

is not only an advertising festival, a

Creative Academy and competition;

the Golden Drum is a society of

dreamers, of artists, of thinkers and

inventors who come back to Portorož

every year not only to compete, but

also to meet colleagues, to enjoy their

company and to join the club.

The club of those who know that our

job is competition of human dreams,

honest promises and imagination.

Advertising is not war and our

competitors are not enemies, but

players in a magical game of

communication.

I deeply believe that the Golden Drum

community that we have been

building for these fifteen year is our

most important achievement and I am

very proud of it.”

Jure Apih, President of Golden Drum

SPACE FOR GAMES IN PORTOROŽ 2008

1.594 participants from 42 countriesattended the 15th Golden Drum festival in which a total of 2.753 entries from 44 countries competed for the awards.The Golden Rose award for the Agency of the year went to the Polish agencyChange Integrated.

TV, PRESS, OUTDOOR AND RADIOJURY

Bob Moore, Chief Creative Officer,

Publicis USA – President

Victor Tognola, President and

Director, Frama Film International,

Switzerland

Andrey Iliassov, Group CreativeDirector, BBDO Moscow, RussiaAlexander Zelmanovics, Chief Crea-tive Officer, Lowe GGK Vienna, AustriaStefan Iordache, Creative Director,Leo Burnett, RomaniaIwo Zaniewski, Creative Director,PZL, Poland

1 – Members of TV,Press, Outdoor andRadio jury

2 – AdvertisingCampaigns jury

3 – Media Awards jury

4 – Design & ArtDirection jury

Photos: Jaka Jeraša

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Rang of the New European agencies – Top 21Rang Agency Country Number of points

1. Change Integrated Poland 362. McCann Erickson Israel 353. Saatchi & Saatchi Romania 29

4.–5. Demner, Merlicek & Bergmann Austria 234.–5. Lowe GGK Werbeagentur Ges.m.b.H Austria 23

6. Ogilvy & Mather Budapest Hungary 227. Leo Burnett & Target SA Romania 208. Young & Rubicam Praha Czech Republic 199. Kaspen Czech Republic 17

10. Mark / BBDO Prague Czech Republic 1611.–13. Leo Burnett Ukraine 1411.–13. Publicis Romania 1411.–13. Saatchi & Saatchi Russia 1414.–15. New Moment New Ideas Comp. Y&R Serbia 1214.–15. Ogilvy Prishtina Kosovo 1216.–21. Grey Istanbul Turkey 1116.–21. Leo Burnett Beograd Serbia 1116.–21. Leo Burnett Moscow Russia 1116.–21. Leo Burnett Warsaw Poland 1116.–21. Original Slovenia 1116.–21. TBWA/Wien Werbeagentur GmbH Austria 11

Change Integrated, Poland, the best New European agency in the year 2008.

golden drum report 2008 3

Daniel Růžička, Chief CreativeDirector, Young & Rubicam Prague,Czech RepublicSuna Tancig, Creative Director,Original, Slovenia

ADVERTISING CAMPAIGNS JURYPer Pedersen, Creative Director,Uncle Grey Denmark – PresidentFranco Moretti, Group Chief CreativeDirector, Leo Burnett, ItalyRobin Weeks, Regional CreativeDirector, Ogilvy Group CEE, PolandBraňo Bezák, Creative Team Leader,Istropolitana D’Arcy, SlovakiaRalf Langwost, Founder and CEO ofIdeaManagement Worldwide,DeutschlandSerge Krivosheya, Creative Director,Euro RSCG Kiev, Ukraine

MEDIA AWARDS JURY Christophe Cauvy, Regional DigitalDirector, EMEA McCann WorldGroup,UK – PresidentEmil Zakhariev, Creative Director,New Moment New Ideas Sofia, BulgariaSrđan Gulić, Creative Director, LoweDigitel, CroatiaLajos Horváth, Creative Director,Laboratory Ideas, HungaryAnna Lubowska, Mediaedge:CIA,Poland

INTERACTIVE JURYSerge Fenenko, Managing Director,Novocortex, Netherlands – PresidentDieter Weidhofer, Creative Directorand Chief Creative Officer,DRAFTFCBi, AustriaTugbay Bilbay, Creative Director,Grey Worldwide, Istanbul, Turkey

TV & FILM PROMO JURYSteve Davies, Chief Executive,Advertising Producers Association, UK– PresidentAnthony Guedes, Executive Producer,Film Factory, AustriaJosef Prouza, Creative Director, Sazka,Czech RepublicMiša Molk, Project Manager, Radio TVSlovenia, Slovenia

DESIGN & ART DIRECTION JURYKurt Georg Dieckert, Chief CreativeOfficer and Member of theManagement Board, TBWA, Germany –PresidentMarko Vičič, Futura DDB, SloveniaAndrei Cohn, Creative Director, Cohn& Jansen, Ashley & Holmes, RomaniaMarius Kasperavičius, CreativeDirector, Latvia

OPEN.AD JURYJulian Boulding, President ofthenetworkone, UK – PresidentMick Devito, Creative directorButterfield Day Devito HockneyPartners – BDDH, UKIngmar Janson, Director, Scholz &Friends Stockholm, Sweden

“Those ads that you really like when you work

in a jury, the ones you believe that are

dedicated to success, with them you become

emotionally attached like they were your

children. Our jury had the commitment and

passion like a modern family, we hugged each

other, we kissed, we fought all the time and at

the end we felt great respect for each other.

We were happy working in this jury. And

I hope you will like our children, our awarded

works.”

Bob Moore, President of TV, Press,Outdoor and Radio Jury

“We have to stop the pollution with bad

ideas and bad design. This is an important

message that we wanted to pass to

advertising community and to stimulate

with the awards creation of great ideas,

great art direction, great design that we can

be proud of. We were looking for ground

breaking ideas, even ideas beyond

advertising to show the industry where

to direct its work.”

Kurt Georg Dieckert, President of Design & Art DirectionJury

“Today’s media creativity managed to

integrate different forms, much variety

of campaigns, and it shows in different

integrated media.”

Christopher Chauvy, President of Media Awards Jury


Golden Rose for the Agency of New Europe 2008:Change Integrated Poland

GRAND PRIXTV ADS1. Agency: Kaspen, CZECH REPUBLICTitle: Sharks; Kiss My AssCreative Director: Lester TullettCopywriter: Emiliano TrierveilerArt Director: Jaime MandelbaumProd. Company: KaspenProduct: Matusalem RumAdvertiser: Maxxium Czech

PRINT ADS, POSTERS2. Agency: Saatchi & Saatchi, ROMANIATitle: 1961 Man; 1961 Woman; 1961 BoyCreative Director: Nick HineCopywriter: Jorg Riommi, Arturo VittoriosoArt Director: Daniela Nedelschi, JorgRiommi, Arturo VittoriosoProd. Company: Carioca BucharestProduct: Head & ShouldersAdvertiser: Procter & Gamble

OUTDOOR3. Agency: Ogilvy & Mather Budapest,HUNGARYTitle: Art – rat; Dog – god, Mug – gumCreative Director: Gabor SpielmannArt Director: Bruno AlmeidaProd. Company: Ogilvy and MatherBudapestProduct: ScrabbleAdvertiser: Mattel

NEW EUROPEAN AWARDS GOLDEN DRUM 2008

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GOLDEN DRUMSTV ADS4. Agency: Leo Burnett & Target,ROMANIATitle: MatrixCopywriter: Corina BacanuArt Director: Theodor SanduProd. Company: Tandem FilmProduct: DoncafeAdvertiser: Strauss

5. Agency: Demner, Merlicek &Bergmann, AUSTRIATitle: Throw the Swedes out – Bathroom;BedroomCreative Director: Sebastian Kainz, MarcWientzekCopywriter: Nina HavlicekArt Director: Mark HinckleyDirector: Albert WaaijenbergProd. Company: Demner, Merlicek &BergmannAdvertiser: Moemax

6. Agency: McCann Erickson, ISRAELTitle: Volvo – CafeCreative Director: Sigal AbudiCopywriter: Tal PerelmuterArt Director: Sigal AbudiPhotographer, Illustrator: Tobi HochsteinAdvertiser: Volvo

7. Agency: Vaculik Advertising, SLOVAKREPUBLICTitle: We are still learningCreative Director: Dejan Galovic, MilanHladkyCopywriter: Juraj DvoreckyArt Director: Bohumil DohnalProduct: Istropolitana ProjectAdvertiser: Academy of performing arts

8. Agency: JWT, RUSSIATitle: Mice vs HamsterCreative Director: Ivan ChimburovCopywriter: Ivan ChimburovArt Director: Ilya BakerkinAdvertiser: Salvador-D, PR-agency

9. Agency: Leo Burnett & Target,ROMANIATitle: NothingCreative Director: Emilian ArsenoaieiCopywriter: Mihai BotarelArt Director: Ghica PopaAdvertiser: Ejobs

10. Agency: Pristop, SLOVENIATitle: WeaponCreative Director: Aljoša BagolaCopywriter: Aljoša BagolaArt Director: Miha KnificAdvertiser: Amnesty International Slovenia

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PRESS & POSTERS11. Agency: Saatchi & Saatchi, ROMANIATitle: Ketchup; Mustard, Hot Chocolate;GrassCreative Director: Nick HineCopywriter: Jorg Riommi, Daniela NedelschiArt Director: Daniela Nedelschi, JorgRiommiProduct: ArielAdvertiser: Procter & Gamble

12. Agency: Leo Burnett Warsaw,POLAND

Title: Mosquitos – Salesman; Boss; WifeCreative Director: Jaroslaw WiewiorskiCopywriter: Martin Winther, Michael LarsArt Director: Martin WintherAdvertiser: Insektum -2

13. Agency: Publicis, ROMANIATitle: Waistcoat; PulloverCreative Director: Razvan CapanescuCopywriter: Mihai IonArt Director: Bogdan NestorPhotographer, Illustrator: Cosmin GoguProduct or service: Beretta

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14. Agency: Cohn & Jansen - Ashley &Holmes, ROMANIATitle: American Myth; European Myth;Japanese MythCreative Director, AD: Andrei CohnCopywriter: Adrian DraganProduct: Honda CBR FirebladeAdvertiser: InterMotorcycle

15. Agency: Young & Rubicam Praha,CZECH REPUBLICTitle: Marx; Stalin; LeninCreative Director: Daniel RužičkaCopywriter, AD: DonDesigner: FuriaPhotographer, Illustrator: JaimeMandelbaumAdvertiser: Museum of communism

16. Agency: Lowe GGK, AUSTRIATitle: Uhrmacher HüthlerCreative Director: Alexander Zelmanovics,Dieter PivrnecCopywriter: Werner BühringerPhotographer, AD: Hannes Böker

17. Agency: Grey Istanbul, TURKEYTitle: EarthquakeType of Product: Financial servicesCreative Director: Nurcan YildizCopywriter: Azat GulArt Director: Cigdem Kurt, Baris AlkanAdvertiser: Dask

18. Agency: Markom /Leo Burnett,TURKEYTitle: Dog 1Creative Director: Yasar Akbas, Idil AkogluErgulenCopywriter: Idil Akoglu ErgulenArt Director: Atilla KarabayAdvertiser: BGD Foundation for the StrayAnimals Rights

OUTDOOR19. Agency: The Syndicate, GREECETitle: Independent State of Euphoria;Popular Republic of Lust; Emirate of Bliss;Principality of RaptureCreative Director: Nicholas KoligiannisCopywriter: Nikos PechlivanidisArt Director: Despoina AgianoglouAdvertiser: Dodoni Ice Cream

20. Agency: McCann Erickson, ISRAELTitle: Goldstar flow chart – ToiletCreative Director: Ido Ben DorCopywriter: Asaf Zelicovitch, Elad GabisonArt Director: Geva GershonProduct or service: Goldstar Beer, TempoInc.

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21. Agency: Saatchi & Saatchi, RUSSIATitle: 38; 47; 48Creative Director: Stuart RobinsonCopywriter: Alina TskhovrebovaArt Director: Julian Suetin, Adrian ElyDesigner: Lilia AbsudovaProduct: Olay, Procter & Gamble

22. Agency: New Moment New IdeasCompany Y&R, SERBIATitle: LBDCreative Director: Dragan SakanCopywriter, AD: Slaviša SavićAdvertiser: Strada shoes

23. Agency: Original, SLOVENIATitle: BrightCreative Director, AD: OriginalAdvertiser: Maglite, 3 DIM

24. Agency: AGE Reklaam OÜ, ESTONIATitle: Wireless trolleybusAgency: Age McCann TallinnCreative Director: Kaarel GreppArt Director: Ahto AaremäeAdvertiser: Eesti Energia Group

25. Agency: Leo Burnett, UKRAINETitle: The Price of Illegal Work Abroad 1; 2; 3Creative Director: Briana BolgerCopywriter: Tatiana FedorenkoArt Director: Pavel KlubnikinAdvertiser: International Organization ofMigration

RADIO ADSAgency: McCann Erickson, ISRAELTitle: Axe – answering serviceCreative Director: Ido Ben DorCopywriter: Yiftach Sarig, Ido MaymonAdvertiser: Unilever

Agency: DRAFTFCB Kobza, AUSTRIATitle: Fast driverCreative Director: Patrik Partl, AndreasGesierichCopywriter: Florian SchwabArt Director: Andreas Gesierich, DanielSenitschnigAdvertiser: Austrian Curatorship of RoadSafety

Agency: Lowe GGK Werbeagentur,AUSTRIATitle: BundeshymneCreative Director: Alexander Zelmanovics,Dieter PivrnecCopywriter: Michael GrillProduct or service: IntegrationshausAdvertiser: Lowe GGK Werbeagentur GmbH

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Copywriter: Jana KneschkeArt Director: Přemek PonáhlýAdvertiser: McDonald’s

28. Agency: Ogilvy Group, UKRAINETitle: SommelierCreative Director: Bartek RamsArt Director: Taras DzendrovskiiProduct: Gamardgoba Wine

29. Agency: Demner, Merlicek &Bergmann, AUSTRIATitle: Kitchen; TightsCreative Director: Sebastian Kainz, MarcWientzekCopywriter: Monika Prelec, AlistairThompsonArt Director: Marion Schlipfinger, RenePichlerDesigner: Eva HesslerAdvertiser: Moemax

30. Agency: McCann Erickson Worldwide,RUSSIATitle: Russian ghostCreative Director: Anton Bilzho, MaratGaripovArt Director: Edward Berezin, Marat GaripovProduct or service: Lonely Planet travelguides

31. Agency: Young & Rubicam Praha,CZECH REPUBLICTitle: Slap, SlapCreative Director: Daniel RužičkaCopywriter: Filip KošatkaArt Director: Miroslav PomikalAdvertiser: Kanzelsberger book shop

32. Agency: Ogilvy & Mather Budapest,HUNGARYTitle: IntroCreative Director: Gabor SpielmannArt Director: Balazs JeklerAdvertiser: Budapest Shortfilm Festival

33. Agency: Advertising AssociationVoskhod, RUSSIATitle: Singing JeansCreative Director: Andrey GubaydullinCopywriter: Alexandr Parkhomenko, EvgenyPrimachenkoArt Director: Vladislav DereviannyhAdvertiser: Laundry »Mr Laundry«

34. Agency: Grey Bucharest, ROMANIATitle: BuyCreative Director: Claudiu Dobrita andStefan VasilachiCopywriter: Costin CalugaruAdvertiser: Romtelecom

35. Agency: Next Advertising, ROMANIATitle: Feedback is FiftyCreative Director: Liviu DavidCopywriter: Bogdan Muresanu, MihaelaNeatuArt Director: Mircea MocanuAdvertiser: The Money Channel


SILVER DRUMSTV ADS

26. Agency: Publicis, ROMANIATitle: HeadlessCreative Director: Razvan CapanescuCopywriter: Mihai Ion

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Art Director: Bogdan Nestor, Catalin RuleaProduct: Gusto

27. Agency: DDB Prague, CZECHREPUBLICTitle: MozzarellaCreative Director: David Brada


36. Agency: Jung Von Matt / Donau,AUSTRIATitle: Fast Forward / BushCreative Director: Andreas Putz, VolkmarWeissCopywriter: Thomas Niederdorfer, MichaelHaeusslerArt Director: Volkmar WeissProduct or service: derStandard.atAdvertiser: Bronner Online AG

37. Agency: MUW Saatchi & Saatchi,SLOVAK REPUBLICTitle: Truck DriversCreative Director: Rasto UlicnyCopywriter: Jozef Chmel, Rasto Michalik,Matus Svirloch, Katarina KureckovaAdvertiser: Kooperativa a. s.

38. Agency: Mark / BBDO Prague, CZECHREPUBLICEntry title: Car Thieves / Electrical paralyser/Remote control / Sex toyCreative Director: Stepan Tyller, Andrej StukCopywriter: Stepan ChaloupkaAdvertiser: Direct Insurance

39. Agency: Publicis Group AUSTRIAEntry title: HuggingCreative Director: Jason RomeykoCopywriter: Andreas EisenwagenProduct or service: T-Mobile

40. Agency: Ogilvy & Mather, AUSTRIAEntry title: BecauseCreative Director: Alexander Rudan, Ivo NilsKobaldCopywriter: Doris PartlAdvertiser: Red Cross Austria

41. Agency: DRAFTFCB Kobza, AUSTRIAEntry title: Fast driverCreative Director: Patrik Partl, AndreasGesierichCopywriter: Florian SchwabArt Director: Andreas Gesierich, DanielSenitschnigAdvertiser: Austrian Curatorship of RoadSafety

PRESS & POSTERS42. Agency: BV McCann Erickson,ROMANIAEntry title: Sydney; Paris; Las VegasCreative Director: Adrian Botan, AlexandruDumitrescuCopywriter: Adela DanAdvertiser: Nestlé Romania

43. Agency: McCann Erickson, IsraelEntry title: Goldstar flow chart – Going out;Getting laidCreative Director: Ido Ben DorCopywriter: Asaf Zelicovitch, Elad GabisonArt Director: Geve GershonProduct: Goldstar BeerAdvertiser: Tempo Inc.

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44. Agency: Grey Worldwide Warszawa,POLANDEntry title: WindowsCreative Director: Katarzyna Sosnierz,Grzegorz WaliczekArt Director: Zofia Nowak, BeataKotnowska-BujakAdvertiser: Procter&Gamble

45. Agency: TBWA\Merlin, ROMANIAEntry title: Before & AfterCreative Director: Alin MarghidanuCopywriter: Manu NistorArt Director: Diana CuciucAdvertiser: BEKO

46. Agency: Saatchi & Saatchi, RUSSIAEntry title: 38; 47; 48Creative Director: Stuart RobinsonCopywriter: Alina TskhovrebovaArt Director: Julian Suetin, Adrian ElyProduct or service: Olay, Procter & Gamble

47. Agency: New Moment New IdeasCompany Y&R, SERBIAEntry title: LBDCreative Director: Dragan SakanCopywriter, AD: Slaviša SavićAdvertiser: Strada shoes

48. Agency: Utopium, ROMANIAEntry title: The GuitarCreative Director: Cristian UngurCopywriter: Mihai PopArt Director: Cristian UngurAdvertiser: Radio Transilvania

49. Agency: Leo Burnett, UKRAINEEntry title: The Price of Illegal Work Abroad1; 2; 3Creative Director: Jaroslaw Wiewiorski,Briana BolgerCopywriter: Tatiana FedorenkoArt Director: Pavel KlubnikinAdvertiser: International Organization ofMigration

50. Agency: Euro RSCG Helsinki, FINLANDEntry title: WWF – Think about your choicesMAN; WOMAN; BOYCreative Director: Paul EarlCopywriter: Leena YliportimoArt Director: Luiz RisiPhotographer, Illustrator: Samuli KaralaAdvertiser: WWF Finland

OUTDOOR51. Agency: Original, SLOVENIATitle: HelmetCreative Director, AD: OriginalPhotographer, Illustrator: Shutterstock,OriginalAdvertiser: Perro, Uniportas

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52. Agency: Leo Burnett Moscow, RUSSIATitle: Luminous whitesCreative Director: Mikhail KudashkinCopywriter: Polina Bogatyreva-Maguire,Viktor LanderArt Director: Alexandra ScherbovichAdvertiser: Tide, Procter & Gamble

53. Agency: Kaspen, CZECH REPUBLICTitle: Rome; TokyoCreative Director: Lester TullettCopywriter: Petr CechAdvertiser: Eta

54. Agency: Saatchi & Saatchi, ROMANIAEntry title: 1961 Man; 1961 Woman; Boy1961Creative Director: Nick HineCopywriter: Jorg Riommi, Arturo VittoriosoArt Director: Daniela Nedelschi, JorgRiommi, Arturo VittoriosoAdvertiser: Head & Shoulders , Procter &Gamble

55. Agency: Leo Burnett MENA, LEBANONTitle: Koleston Color ChangesCreative Director: Bechara MouzannarCopywriter: Yasmina BazArt Director: Celine KhouryDesigner: Caroline FarraAdvertiser: Procter & Gamble

56. Agency: Young & Rubicam Praha,CZECH REPUBLICTitle: Marx; Stalin; LeninCreative Director: Daniel RužičkaCopywriter, AD: DonPhotographer, Illustrator: JaimeMandelbaumAdvertiser: Museum of communis

57. Agency: Ogilvy & Mather Budapest,HUNGARYTitle: Batman and Robin; Samuel and John;Starsky and HutchCreative Director: Gabor SpielmannArt Director: Bruno AlmeidaAdvertiser: Mattel

58. Agency: Lowe GGK AUSTRIATitle: Uhrmacher HüthlerCreative Director: Alexander Zelmanovics,Dieter PivrnecCopywriter: Werner BühringerArt Director: Hannes BökerAdvertiser: Uhrmacher

59. Agency: Mayer McCann, SLOVENIATitle: FlowerCreative Director: Vera StankovićCopywriter: Andrej BašaArt Director: Tina BrezovnikAdvertiser: Vale Novak Bookstore

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60. Agency: Young & Rubicam POLANDEntry title: Warsaw with GPSCreative Director: Michał ImbierowiczArt Director: Piotr Fuk, Jurek Woszczyński,Maciej TwardowskiDesigner: Sławomir RostockiPhotographer, Illustrator: SławomirRostocki, Antek SobeckiProduct or service: iPlus

61. Agency: 101 Worldwide, ROMANIATitle: Power to the people 1; 2Creative Director: Mihai EneArt Director: Dragos GheorghiuAdvertiser: Buget Consulting

62. Agency: Publicis, ROMANIATitle: BalaclavaCreative Director: Razvan CapanescuCopywriter: Cezar PanaitAdvertiser: Bitdefender

63. Agency: Istropolitana D`Arcy, SLOVAKREPUBLICTitle: Kariera.skCreative Director: Peter DarovecCopywriter: Brano Bezak, Vlado JancekArt Director: Vlado DurajkaAdvertiser: Zoznam, s.r.o.

64. Agency: Leo Burnett Advertising,CZECH REPUBLICTitle: Art Director and Designer NeededCreative Director: Martin PaseckyCopywriter: Lukas DlabajaArt Director: Ondrej KarasekAdvertiser: Leo Burnett Advertising

65. Agency: JWT Warsaw, POLANDTitle: Buck; Deer; HeronCreative Director: Darek ZatorskiCopywriter: Darek SzablakArt Director: Łukasz UfnalewskiAdvertiser: Our Earth Foundation, publicawareness

66. Agency: DDB Warszawa, POLANDTitle: Woman in Chechnya; Woman inHonduras; Woman in CongoCopywriter: Maciej Waligora, Filip BerendtArt Director: Filip Berendt, Maciej WaligoraAdvertiser: Amnesty International, Letter-Writing Marathon

RADIO ADSAgency: Contra Integrated CreativeServices, FINLANDTitle: Very littleCreative Director: Peter KeränenAdvertiser: EF-Languange School

Agency: Propaganda Consult, ROMANIATitle: ZorroCreative Director: Andrei TripsaCopywriter: Adrian Albu, Costin Calugaru,Marius AlexeAdvertiser: IQads

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Agency: Saatchi & Saatchi, AUSTRIATitle: The Downfall of St. Paul; The Return ofthe Prodigal SonCreative Director: Marcus HartmannCopywriter: Markus RieserAdvertiser: Kunsthistorisches MuseumVienna

Agency: Grey Istanbul, TURKEYTitle: Google Search TipsCreative Director: Tugbay BilbayAdvertiser: Google

THE DARK NIKEThe highest craft excellence

67. Agency: Walker Werbeagentur,SWITZERLANDTitle: Fleurop Annual reportCreative Director: Pius WalkerArt Director: Mieke HaaseDesigner: Jan Christoph PrilopPhotographer, Illustrator: Martin MuellerAdvertiser: Fleurop Interflora

THE BEST PRODUCTION HOUSESRang Production house Points Country

1. Kaspen 13 Czech Republic2. Tandem Film 10 Romania3. McCann Movies, Tel Aviv 9 Israel4. Hitchhiker Films 8 Slovak Republic5. Demner, Merlicek & Bergmann 8 Austria6. Super16 7 Slovenia7. Park Production, Moscow 7 Russia8. HiFi Production 7 Romania9. Mimofilm, Prague 5 Czech Republic

10. GPS Production 4 Czech RepublicFilmhaus Wien 4 Austria

THE WINGED NIKEFor the best client in production and services categoriesClient AgencyDodoni Ice Cream The Syndicate, GreeceStrauss Leo Burnett & Target SA, RomaniaMaxxium Czech Kaspen, Czech RepublicProcter & Gamble Grey Bucharest and Saatchi & Saatchi, RomaniaMoemax Demner, Merlicek & Bergmann, AustriaMacSystem Wiktor Leo Burnett, Slovak RepublicJelfa SA Change Integrated, PolandStrada shoes New Moment new Ideas Company Y&R, SerbiaMaglite, 3 DIM Original, SloveniaVolvo McCann Erickson IsraelInterMotorcycle Cohn & Jansen – Ashley & Holmes, RomaniaLonely Planet Travel Guides McCann Erickson, RussiaMattel Ogilvy & Mather Budapest, HungaryUhrwerk Lowe GGK Werbeagentur GESMBH, AustriaEesti Energia Group Age Reklaam OÜ, EstoniaScandinavia Online Mediafront, NorwayDirect Insurance Mark / BBDO Prague, Czech RepublicSalvador-D, PR-agency JWT RussiaEjobs Leo Burnett & Target SA, RomaniaTempo Inc. McCann Erickson Israel

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GRAND PRIXDESIGN & ART DIRECTION1. Agency: Ogilvy Albania & Kosova,KOSOVOTitle: Newborn – Monument MarkingKosovo’s Declaration of IndependenceCreative Director: Fisnik Ismaili, JetonMorinaArt Director: Jeton MorinaDesigner: Etrit Zeneli, Valon Sopaj, ValonXhaferiAdvertiser: Government of the Republic ofKosovo

INTERACTIVE2. Agency: Change Integrated, POLANDTitle: SpecTab – on-line campaignURL: www.goforchange.pl/spectabCreative Director: R. Gorski, J. Korolczuk, R.SrokaCopywriter: Franciszek ToeplitzArt Director: Adam Smereczynski, AdamSzczepockiAdvertiser: Jelfa SA, SpecTab

MEDIA CAMPAIGNS3. Agency: Change Integrated, POLANDTitle: Onovalov’s StatueCreative Director: J.Korolczuk, R.Sroka, RafalGorskiCopywriter: Franek ToeplitzArt Director: Adam SzczepockiStrategic planner: Adam SmilowskiAdvertiser: Jelfa SA, SpecTab

GOLDEN DRUMSDESIGN & ART DIRECTION4. Agency: Walker Werbeagentur,SWITZERLANDTitle: Fleurop Annual reportCreative Director: Pius WalkerArt Director: Mieke HaaseDesigner: Jan Christoph PrilopPhotographer, Illustrator: Martin MuellerAdvertiser: Fleurop Interflora

5. Agency: TBWA\ GERMANYTitle: Impossible GoalkeeperCreative Director: Stefan Schmidt, MarkusEwertzCopywriter: Emiliano TrierveilerAdvertiser: Adidas AG

INTERACTIVE6. Agency: Scholz & Friends Interactive,GERMANYTitle: Cello ChallengeURL: http://philharmoniker.web-feedback.de/index.aspCreative Director: Mario GamperCopywriter: Kathrin SchmitzArt Director: Patricia StolzDesigner: Fabian Aumiller, Annika StierlAdvertiser: Berliner Philharmonie GmbH

GOLDEN DRUM OPEN AWARDS 2008

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7. Agency: MediaFront, NORWAYTitle: SOL CommentsURL: www.solcomments.comCopywriter: Pal H. DoblougArt Director: Christian AuneAdvertiser: Scandinavia Online

MEDIA CAMPAIGNS8. Agency: BBDO Stuttgart, GERMANYTitle: 2-way-radio campaignCreative Director: Armin Jochum, StefanNagel, Friedrich TrommCopywriter: Friedrich TrommArt Director: Stefan Nagel, Sven Kaifel,Steffen StäuberAdvertiser: Mercedes-Benz Trucks

9. Agency: McCann Erickson ISRAELTitle: Keglevich – ObituaryCreative Director: Ido Ben DorCopywriter: Elad GabisonArt Director: Mel Caspi, Moshe SykevichAdvertiser: Tempo Inc.

10. Agency: Scholz & Friends, GERMANYTitle: The Giant Puzzle CampaignCreative Director: Oliver Handlos, MatthiasSpaetgensArt Director: Jens-Petter Waernes, ErikDagnellAdvertiser: Ravensburger SpieleverlagGmbH

11. Agency: BBDO Stuttgart, GERMANYTitle: Taxi TestdriveCreative Director: Armin Jochum, FriedrichTromm, Stefan NagelCopywriter: Georg Baur, Torben OttenArt Director: Sven GareisAdvertiser: Mercedes-Benz

12. Agency: Demner, Merlicek &Bergmann, AUSTRIATitle: Wheel ChairMedia Agency: Media1Creative Director: Sebastian Kainz, MarcWientzekCopywriter: Alistair Thompson, FrancescoBestagnoArt Director: Marion SchlipfingerAdvertiser: ORF Humanitarian Broadcasting

13. Agency: Leo Burnett Moscow, RUSSIATitle: Home-reading bookCreative Director: Mikhail KudashkinCopywriter: Viktor LanderAdvertiser: OGI, Social & charity

FILM & TV PROMO14. Agency: BETC Euro RSCG, FRANCETitle: Adopt SCI FICreative Director: Stéphane XiberrasCopywriter: Arnaud AssoulineArt Director: Benjamin Le BretonAdvertiser: NBC Universal Global Networks,SCI FI Channel

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15. Agency: Publicis Conseil, FRANCETitle: PlanetCreative Director: Olivier AltmannCopywriter: Olivier DermauxArt Director: Mathieu VinciguerraAdvertiser: Orange

OPENAD GOLDEN DRUM IDEASBIG IDEA AWARD16. Agency: SERY* CreativeCommunications, AUSTRIATitle: Permanent MarkerCreative Director: Holger BraunCopywriter: Luise SchönheinzArt Director: Colin McPartlin

OPENAD TV IDEA AWARD17. Agency: Zeta Tasarim ve dis TicaretLtd., TURKEYTitle: Brand X Widescreen ProjectionSystemsCreative Director: Ozan KocamazCopywriter: Kerem BasarPhotographer, Illustrator: Basaran KarabulutProd. Company: Erdela Film, Ankara

OPENAD PRINT IDEA AWARD18. Agency: Anazareth, PORTUGALTitle: AshesCreative Director: André CoelhoArt Director: Adriano CarvalhoPhotographer, Illustrator: Claudio Capone

SILVER DRUMSDESIGN & ART DIRECTION19. Agency: Kolle Rebbe, GERMANYTitle: Death’s MessengersCreative Director: Katrin OedingCopywriter: Katharina TrumbachAD, Designer: Reginald WagnerPhotographer, Illustrator: Reginald Wagner

20. Agency: Graphic Design Studio byYurko Gutsulyak, UKRAINETitle: Energy Calendar, calendar made ofmatchesCreative Director, AD: Yurko GutsulyakAdvertiser: VS Energy International Ukraine

21. Agency: TBWA/Wien, AUSTRIATitle: StampCreative Director: Gerda Reichl-SchebestaCopywriter: Helmut WinklerArt Director: Jan ChristAdvertiser: Alsergrunder Sammlerbörse

22. Agency: MARK / BBDO PRAGUE,CZECH REPUBLICTitle: Easter EggCreative Director: Leon SverdlinCopywriter: Pavel Sobek, Libor OubrechtAdvertiser: Wrigley s.r.o.

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23. Agency: Jung von Matt / Donau,AUSTRIATitle: Gut Oggau, alcoholic drinkCreative Director: Andreas Putz, VolkmarWeissCopywriter: Thomas Niederdorfer, DietmarVoll, Petra AndersonArt Director: Volkmar WeissPhotographer, Illustrator: Anje JaegerAdvertiser: Eduard Tscheppe

24. Agency: TBWA/Wien, AUSTRIATitle: StationeryCreative Director: Gerd Turetschek, RobertWohlgemuthArt Director: Jan Christ, Maik WollrabAdvertiser: CPT Couvert

25. Agency: Publicis, POLANDTitle: Ears upCreative Director: Iwona Kluszczynska,Wojtek DagielCopywriter: Dagmara WitekAD, Design: Katarzyna WolskaAdvertiser: Kakadu, corporate advertising

INTERACTIVE26. Agency: MediaFront, NORWAYTitle: See my dressURL: www.seemydress.comAgency, City: Kitchen OsloCopywriter: Bendik RomstadArt Director: Anne Gravingen, Mathias FriisDesigner: Sverre Stabel (Interactivedesigner/developer)Advertiser: Fretex, Social & charity

27. Agency: Euro RSCG Amsterdam,NETHERLANDSTitle: Une déclaration nommée désirURL: www.prize-entry.com/cartenoire/websites/Creative Director: Bram de RooijCopywriter: Darren ReynoldsonArt Director: Feike Kloostra, Marco AntonioMoralesProduct: Carte Noire, non-alcoholic drink

28. Agency: Kirowski Zrt., HUNGARYTitle: Christmas in KirowskiURL: www.kirowski.hu/goldendrum_2008/kirowski/index.htmlCreative Director: Balázs Tompa, TamásKádárCopywriter: Tamás Simonyi, Nóra HargitaiArt Director: Gergely NyikosAdvertiser: Kirowski

29. Agency: Neue Digitale GmbH,GERMANYTitle: Diesel Style LoungeURL: http://www.neue-digitale.de/projects/diesel_stylelounge/Creative Director: Sven Küster, StefanieKnorenCopywriter: Robert WoloschanowskiArt Director: Alfredo Picardi, Oliver HinrichsAdvertiser: Diesel

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30. Agency: TBWA\ GERMANYTitle: Machine GunURL: www.tbwa.de/awardsCreative Director: Matthias RauschenCopywriter: Anna Lena GardeArt Director: Michael RäuschlProduct or service: Planet TerrorAdvertiser: Senator Film

31. Agency: Interone Worldwide GmbH,GERMANYTitle: MINI Clubman. The other test-drive.URL: www.4thejury.com/sites/interone/projects/mini/clubman_cinema/index_en.htmlCreative Director: Silke GottschalckCopywriter: Uwe GrossecossmannArt Director: Michael PlojDesigner: Stefan Schulz, Christoph SiebeltProduct or service: BMW AG

MEDIA CAMPAIGNS32. Agency: Euro RSCG Düsseldorf,GERMANYTitle: Slim Screen; Clean coinCreative Director: Felix Glauner, TorstenPollmann, Florian Meimberg, HaraldLinsenmeierArt Director: Joerg SachtlebenProduct or service: Weight Watchers

33. Agency: MILK, LITHUANIATitle: Torn NippleType of Product: Health & beautyProduct or service: GarmastanAdvertiser: Armila

34. Agency: TBWA\ GERMANYTitle: Impossible HuddleMedia Agency: Carat HamburgCreative Director: Stefan Schmidt, MarkusEwertzCopywriter: Markus EwertzAdvertiser: Adidas AG

35. Agency: Publicis, USATitle: Amstel Station DominationCreative Director: Rob Feakins, CCO / EricCosper & Simeon Roane, ECDCopywriter: Eugene FullerAdvertiser: Heineken USA

36. Agency: Euro RSCG Düsseldorf,GERMANYCreative Director: Felix Glauner, HelmutSchulteArt Director: Esther KrahwinkelProduct or service: Cillit BANG

37. Agency: Leo Burnett Frankfurt,GERMANYTitle: The UNICEF Landmine StickersCreative Director: Andreas Heinzel, PeterStegerCopywriter: Florian Kroeber, JeannetteBohnéAdvertiser: UNICEF Germany, Frankfurt

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GOLDEN WATCH38. Agency: Leo Burnett Beograd, SERBIATitle: CrackerismCreative Director: Dejan BojovicCopywriter: Anja Radulovic, MarkoRomcevicArt Director: Dušan AdamovicAdvertiser: TAK kreker, Jaffa

39. Agency: hasan & partners, FINLANDTitle: Ugly Betty ClothingCreative Director: Timi PetersenCopywriter: Saku EveriArt Director: Mikael NemeschanskyAdvertiser: Channel Four Finland, SWTelevision

40. Agency: Walker Werbeagentur,SWITZERLANDEntry title: Not here, but now.Creative Director: Pius WalkerCopywriter: Martin Arnold, Iris AlderArt Director: Brian Morris, Nik Hodel,Roswitha BruelisauerAdvertiser: Amnesty International

41. Agency: MAB Berlin, GERMANYTitle: Condensed 1ntensityCreative Director: Nils Haseborg, SvenSorgatz, Stefan Schmidt, Tomas TuliniusCopywriter: Ilja Schmuschkowitsch, StefanSchmidt, Nils HaseborgAdvertiser: BMW AG

42. Agency: TBWA\ GERMANYTitle: In an Absolut World – ProverbsCreative Director: Stefan Schmidt, PhilipBorchardt, Dirk HenkelmannCopywriter: Frederick Kober, DjamilaRabensteinArt Director: Djamila Rabenstein, FrederickKoberAdvertiser: MaxXium Germany

43. Agency: Publicis Mojo, AUSTRALIATitle: The Great Speights Beer DeliveryCreative Director: Nick WorthingtonCopywriter: Nick Worthington, GuyDenniston, Karl FleetAdvertiser: Lion Nathan, New Zealand

44. Agency: Change Integrated, POLANDTitle: Onovalov’s StatueCreative Director: J. Korolczuk, R. Sroka, R.GorskiCopywriter: Franek ToeplitzAdvertiser: Jelfa SA, SpecTab

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Golden Drum Report 2008

Published by Festfest d.o.o.

Executive design: Dušan Simšič

Festival Office: SOZ – Golden Drum,

Parmova 53, 1000 Ljubljana, Slovenia

www.goldendrum.com;

[email protected]

Design & graphic identity of Golden Drum

2008: Mayer McCann, Slovenia


PORTOROŽ PIRAN ADVERTISINGIDEAS AWARDS

First prize45. Title: Boat; Wave; SharkAuthor: Sladjana DanojevićAgency: New Moment Belgrade, SERBIA

Second prize46. Title: Gaudeamus igiturAuthors: Igor Mladinović, Krešimir GrancarićAgency: McCann Erickson Zagreb, CROATIA

47. Title: Sunshine UniversityAuthor: Beck SaskiaAgency: Lowe GGK, AUSTRIA

Third prize48. Title: Piran WindowAuthors: David Kaneen, TheodossisPapanikolauAgency: BBDO Athens, GREECE

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I FEEL SLOVENIAADVERTISING IDEA AWARD

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First prize49. Title: Follow your heartAuthor: Alexandru Matius HarigaAgency: Ogilvyone Advertising Bucharest,ROMANIA

A big new BOOK on a short but rich history of new creativity, winners, heroes andwitnesses!

15 YEARS of the NEW EUROPEAN ADVERTISINGThe first anthology of creative break throughsand a WHO IS WHO? Dossier of all Golden Drumwinners and finalists

PERSONAL TRIBUTES TO THE GOLDEN DRUMMichael Conrad, Jiri Mikeš, Adrian Botan, Ivan Chimburov, RudiKobza, Dragan Sakan, Juraj Vaculik, Marko Vičič, Jarek Ziebinski

A SHORT HISTORY OF ADVERTISING IN THE NEW EUROPEWhy is Portorož in Portorož? Austria, Croatia, Czech Republic, Hungary, Israel, Poland, Russia,Serbia

GOLDEN DRUM 1994–2008– What defined the world in any above years?– What defined the Golden Drum?– All awards with credits and photos– All finalists

The INTERCONTINENTAL ADVERTISING CUP

The BOOK 15 years of the New European Advertising – 15 yearsof Golden Drum: more than 400 pages, 220 x 300 mm, includingGolden Drum TV winners DVD

Pre-release price: 65 EUR + 8,5 % VAT + shipping

ORDER NOW at [email protected]

www.goldendrum.com

The Intercontinental Advertising Cup jury members, Bled, November 2008


ICAC, the Intercontinental AdvertisingCUP was established in 2007 byorganizers of the world’s three biggestregional advertising festivals: AsiaPacific’s ADFEST, Ibero-American FIAPand New European Golden Drum.From the first year onwards the ADC*E,Art Director’s Club of Europe, is also amember.Basic principle of this new advertisingcompetition is that all shortlistedentries from participating regional

festivals are entered without additionalpayment into the Intercontinentaladvertising selection judged by thehighest level international jurors.

The mission of The CUP is theaffirmation of locally inspiredcreativity. The purpose of The CUP isnot competition with any otheradvertising show, but a very newinternational concept that makes itpossible for local creativity to bejudged on a global scale by its localmerit.It is a natural extension of localfestivals with regional judges, whorecognize the quality of local creativityand bring a fresh perspective to globaljudging.

The judging process structure wasdeveloped by Michael Conrad. Allentries are grouped in 19 Best ofproduct and service categories and atfirst judged regardless of their initialmedia appearance. In the secondgroup Best of Media the jury selectsthe best work regardless of its productor service category. And in the thirdgroup Best of Admaking the craft skillsare awarded.In every category 5 nominees areselected in each of 38 categories. Atthe end there are 38 winners of TheCup and 1 winner of The Grand Cup.The trophy is The CUP made ofstainless steel with engraved names of

THE INTERCONTINENTAL ADVERTISING CUP, A VERY SPECIAL ADVERTISING AWARD

THE CUP 2008 JURYPiyush Pandey, ExecutiveChairman & National CreativeDirector, Ogilvy & MatherMumbai, INDIA – President of

the jury

Michael Conrad, President ofBerlin School of CreativeLeadership, Zürich,SWITZERLAND

Serge Fenenko, ManagingDirector, Novocortex, THENETHERLANDS

Ami Hasan, Founder, ChiefCreative Officer and Chairman,hasan&partners, Helsinki,FINLAND

Fernando Herrero, Vicepresidentof Tiempo BBDO, SPAIN

Andrey Iliassov, Group CreativeDirector, BBDO Moscow, RUSSIA

Akira Kagami, Executive Officer &Deputy Manging DirectorAccount Group ManagementHeadquarters, Dentsu Inc., JAPAN

Mario Mandacaru, CreativeDirector, Brandia Central, Lisbon,PORTUGAL

Franco Moretti, Group ChiefCreative Director, Leo Burnett,Milano, ITALY, President ofADC*E

Milka Pogliani, ChairmanEuropean Creative Council EMEA,Chairman and Executive CreativeDirector, McCann Erickson,Milano, ITALY

Guan Hin Tay, Regional ExecutiveCreative Director Southeast Asia,JWT Asia, SINGAPORE

jury members and also with the nameof the winning agency and the othernominees. Visual identity of The Cupwas designed by Matevž Medja and thetrophy by Miha Klinar, Gigodesign,Ljubljana.

The CUP 2008 jury worked fromNovember 4–7 in Bled, Slovenia andhad a hard job of going through 1.376entries from qualifying competitions:ADFEST – 449, FIAP – 497, ADC*E – 85, GOLDEN DRUM – 345.The jury gave 173 nominations in 38categories.

9 CUPS FOR GOLDEN DRUMGolden Drum finalists got 47nominations and won 9 Cups, four ofthem together with ADC*E.

Interone Worldwide Germany (1)in best of cars and in best of one2one – “MINI Clubman.The other test-drive” – BMW AG

Scholz & Friends Interactive Berlin

Germany (2)in best of entertainment, recreationand leisure – “Cello Challenge” –BERLINER PHILHARMONIKER

Neue Digitale GmbH Berlin

Germany (3)in best of design; “Diesel Style LoungeNew collection (interactive)” – DIESEL

FREE CUP!The first 10 buyers of The Cup 2008DVD get it for free!Rush to [email protected] now!The regular price of THE CUP DVDwinners is 195 € + VAT + shipping


Another 5 Cups went to:

McCann Erickson Israel (4)in best of press – “Goldstar Beer flowchart” – TEMPO INC.

Change Integrated Poland (5)in best of health and personal care –“Onovalov’s Statue” – JELFA SA

Walker Zürich Switzerland (6)in best of publications – “FleuropAnnual Report” – FLEUROPINTERFLORA

Euro RSCG Prague Czech Republic

In best of household products andmaintenance andin best of radio – “Sad Christmas” –

RECKITT BENCKISER

The highest number of nomineeswas from ADFEST finalists – theygot 65 prestigious titles CUPnominee and yielded 11 CUPawards. ADC*E has 40 nomineesand won 15 Cups, four of themtogether with Golden Drum. It isimportant to add that some worksfrom these two festivals come asfinalists from both festivals butwere nominated only once and got,of course, one Cup. FIAP got 29nominations for their finalists andwon 6 Cups. The Grand Cup went to JWT Spainfor the campaign “La Clave Reserva– The Key to Reserva”.

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“Advertising Eros”, “Is there Life afterDeath?”, “Back to the Future” and“Living in a Media Arts World” werekey debating issues at the GoldenDrum 2008 Creative Academy. Panelswere hosted by programme partnersMcCann, Publicis, Grey and TBWA. Milka Pogliani – (1), Chairman ofEuropean Creative Council EMEA,Executive Creative Director, McCannWorldgroup, Italy, Prasoon Joshi – (2),Executive Chairman and RegionalCreative Director South and South EastAsia, McCann Erickson India andAdrian Botan were panellists ofMcCann Worldgroup on the topic“Advertising Eros”.

“Is there life after death?” was the title of the panel hosted by PublicisGroup (3). The speakers were RichardPinder, Chief Operating Officer ofPublicis Worldwide, Bob Moore, ChiefCreative Officer, Publicis, Paul-KempRobertson, Co-founder & EditorialDirector, Contagious Communications,Carter Murray, Chief Marketing Officer,Publicis Worldwide and Paul Marsden,market researcher and ManagingDirector of digital insight agencyclickadvisor.com.

The panellists of TBWA discussed“Living in a Media Arts World”, not onlythe “what”, but also the „how“ brandscommunicate and how this impacts theway we work.The speakers were John Hunt,Worldwide Creative Director TBWA\Worldwide (4), Stefan Schmidt, ChiefCreative Officer TBWA\ Group,

DEVILISH CHALLENGE IN PORTOROŽ

Germany, Kurt Georg Dieckert, ChiefCreative Officer TBWA\ Germany, JanMacken, Executive Creative DirectorTBWA\ Brussels and moderator MarkTungate, journalist and writer. (5)

“Back to the Future” panel was led byGrey Group and the speakers were:Pietro Leone (6), CEO, Grey GlobalGroup Central & Eastern Europe, Italy

& Turkey, John A. Lynn, President &CEO, Grey Group Spain, FrancescoEmiliani, Executive Creative Director,Grey Milan, Per Pedersen, CreativeDirector, Uncle Grey, Claudiu Dobrita,Creative Director, Grey Bucharest. (7)

Bob Moore, Per Pedersen, ChristopheChauvy, Serge Fenenko, Steve Davies,Kurt Georg Dieckert and Julian

Boulding chaired the 2008 juries and joined Michael Conrad at thePresidents’ Stage where each waschallenged to explain their “credo”. (8)

There was an intriguing web debateamong bloggers preceding Sunday’sfree-of-charge Prologue.

New media, new approaches and new

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ways of thinking were key features ofthe 15th Golden Drum’s MediaMeeting. Melanie Varley, (CEO, EMEAMediaedge:CIA) spoke about “HowDigital changes everything”; Ian Clarke(CEO, OMG CEE): “Challenges andsuccesses of encouraging innovation inmedia”; Damian Blackden (President,Digital, Omnicom Media Group EMEA)hosted the roundtable discussion on“How digital is changing the roles andrules of media” with Damian Burns,Head of Agency Relationships EMEA,Google; Jakob Nielsen, RegionalDirector for Western Europe,Microsoft; Blake Chandlee, CommercialDirector, Facebook. Vodafone hostedanother event featuring Jeremy Makin,Mobile Advertising, InternationalDevelopment Manager; Tomás Mátl,Media Solutions, Vodafone CzechRepublic; Tamás Bányai, Head ofBusiness Development, Vodafone. (9)

Dr. John Ellis “from the other side”amazed everyone with his story abouthow the secret of creation is beingunravelled in the Large HadronCollider at the CERN near Geneva. (10)

Donald Gunn presented the annualworldwide creative score for theadvertising industry . Pre-premiere ofThe Gunn Report, the most importantguide to international advertisingcreativity, has traditionally been anadded value for the Drummers atPortorož for a decade. (11)

An exhibition of all Press and Outdoorentries at the Tartini square in Piranwas enthusiastically received by thelocals, too. (12)

And as claimed in the Golden Drum’squadruple selling proposition – sharpcompetition, good school, devilishchallenge, crazy party – the crazyparties are an important part of theFestival. (13)

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