global capital roundtable vcs & the us market summary slides
DESCRIPTION
This is a summary of slides I presented at a roundtable in Milano in January 2011 to discuss the US market.TRANSCRIPT
How to Take Advantage of the US Market
And Why You Should Care
A Summary of the Presentation
Milan, Italy
January 25, 2011
JAMES C. ROBERTS III
Co-hosted by dpixel & Global Capital Law Group PC
GLOBALCAPITAL
GLOBALCAPITAL
TopicsI. Introduction
II. Getting There
– States of Incorporation
– Agreement ―Pointers‖
III. The Venture Market
– Trends
– What’s Getting Funded
– Lean Startups & MVP
IV. If You Are Not Going . . .
– Resources
– Mindshare
GLOBALCAPITAL
Introduction:
Proposed Topics for Future Sessions.
• LOIs, Term Sheets & Preliminary Discussions
• Pitch Decks
• Now that you have the money: Product development plans.
• The Startup Package: The 1st 300 days (financial, legal, HR, insurance, marketing,
sales & product/service development plans)
• ―Lean Startup‖ Movement and best practices (―MVP‖ development)
• Licenses and other agreements
• Employment agreements
• Building your management team
• Italian resources: IBAN, AIFI, Provincial & Federal monies
• Getting known in the relevant markets
GLOBALCAPITAL
Introduction.
• Reasons to be in and not to be in the US.
• The Mindshare Rule: People can do business
with you only if they know you exist.
• Create actionable plans: 180-day Plan & 300-
day Plan
GLOBALCAPITAL
Part II. Getting There.
Reporter: “Mr. Lennon, how did you find America?”
John Lennon: “Got to Iceland and sort of turned left.”
GLOBALCAPITAL
Part II. Getting There—Discussion
Points.• How Setting up the legal entity differs from Italy.
• Choice of State: Why & why not Delaware?
• Types & Purposes of various legal entities.
• C Corps. V. LLCs.
• The incorporation process.
• Responsibilities of Directors.
• Agreement pointers
• Types of Agreements
GLOBALCAPITAL
Types of Legal Entities.
GLOBALCAPITAL
Part III. The US Venture Market—
Discussion Points.
• Size is shrinking.
• Specialized funds v. ―Super‖ Angels.
• The ―Lean Startup Movement‖ & the MVP:
―Minimally Viable Product.‖
• 6 months & $250K.
• What VCs Seek.
GLOBALCAPITAL
Part IV. The US Market (without
leaving home)—Discussion Points
• Remember the rule: People cannot do business with you if they do not know that you exist.
• What’s the story you need to tell and why? (What are you trying to accomplish?)
• To whom do you need to tell it?
• What do those people like to hear & want to hear?
• Italian startups as 1st Class.
GLOBALCAPITAL
Thank You.
James C. Roberts III, Esq.
GLOBAL CAPITAL LAW GROUP PC
GLOBAL CAPITAL STRATEGIC GROUP
www.globalcaplaw.com
www.globalcapstrat.com
Copyright 2011, Global Capital Law Group PC. All rights reserved.