FUTURE OF

MAGAZINES

Lee Johnson

HOW THEY HAVE CHANGED

In recent years, magazines have had much competition from the online

media. Things such as Twitter and blogs have provided the same

information as magazines, they are easy to access and also are free for the

public to view.

IMPACT OF CHANGE IN HABITS

Since computers have become part of everyday life, magazines have

followed the crowd and created their own websites such as ‘NME’ has the

website ‘NME.com’

Magazines have now created their own Twitter pages so that the online

generation can also view the content they have to offer.

MAGAZINE SALES

In the last 10 years, the UK’s top

magazines have seen a rapid drop in

sales. Specifically a drastic decrease

from 2005 onwards. It is believed

this stump in magazine sales has

been caused by many more

households having computers in

2010 than 2000.

AUDIENCES PERCEPTION

OF MAGAZINES.

People have mixed views concerning magazines, some love them and find

they are great ways of information and entertainment, others think they are

overpriced and overrated.

The consumers of magazines know that sometimes sorties are twisted to

be more interesting and exciting, and not every detail in magazines are 100%

accurate, however these people still decide to continue buying magazines as

they can provide useful information about certain specialized areas.

FUTURE OF MAGAZINE

INDUSTRY

In my opinion, the future of the magazine industry is quite negative. I

believe that magazines will, over time, be gradually but never fully fazed out by

online media such as social network sites and blogs. However, I think

magazines will still continue being produced as printed media. But as time goes

on, and new technology is developed, magazines should see a decrease is sales

of actual products.