SUMMER 2014VOL. 1

Winnipeg often gets a bad rap: “It’s so cold, flat and boring. Plus, the mosquitoes are unbearable.” We’ve all heard these lines countless times. Our city has long been overlooked. We can have our slice of that atten-tion pie too, can’t we? We’ve most definitely earned it... first the MTS Centre, then came more noteworthy performing artists, followed by the return of our beloved Jets and the opening of the spectacular Investors Group Field. That no doubt helped put us back on the map. Now that we’re under the microscope a little more, why not show off what we have? Winnipeg boasts a thriving local art, music and entertainment scene, an abundance of great restaurants and residents who are making a difference all across the world. FORWRD Men’s Magazine is all about shedding a light on our malepopulation. Enjoy the rest of your summer and stay tuned for our next issue, slated for a fall release.

EDITORLetter from the

- Patrick Nault

©Copyright 2014. All rights reserved.

The Contents of this publication may not be reproduced by any means, in

whole or in part, without prior written consent of Pulse Media Group.

The editors and contributors who write for Pulse Media Group attempt to pro-vide accurate information and content. However, the editors, contributors and Pulse Media Group assumes no re-

sponsibilty for any actions or decisions taken by any readers based on the

information provided herein.

TABLE OF CONTENTS

Unit 400, 180-235 Vermillion RdWinnipeg, MB

R2J 3M7

204.258.5550www.pulsemediagroup.ca

Director of Sales & EditorPatrick Nault

Sales LeadMarty Nault

Account ExecutiveKevin Johnson

Art DirectorLiam Marsch

Photographer Jennifer Galea Photography

Articles by

Keith GilloglyJesse Pelletier

Editorial ContributorsChris HellesoeRobb Ritchie

Matt Sarmatiuk

PADDLEBOARDING ON THE PRAIRIES.................5

FITNESS ON THE GO.........................................11

DRESS-DOWN FRIDAYS.....................................15

POSI.................................................................16

THE MAN IN THE ARENA.................................19

FROM FAN TO FAN...........................................25

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515

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HEALTH

PADDLEBOARDING ON THE PRAIRIES

Stand up paddleboarding in Manitoba can be as mild or wild as you want it to be. Often thought of a coastal sport,

stand up paddleboarding or ‘SUP’ is going through a massive inland evolution. Mani-toba was first introduced to the sport as a recreational lake activity. Until recently, large paddle surfboards were the only boards available locally. Now boards developed for yoga, racing, long distance paddling and downwind tours are becoming increasingly available. This is quickly creating new and exciting ways for Manitobans to experience the sport. Even though the paddle surfboards we were first introduced to are stable and easy for the whole family to use, they offer little performance for people wanting to take it to the next level.

Within the last ten years stand up paddling has made a huge resurgence. Not as the util-itarian survival skill that it used to be, but rec-reationally, for fun and fitness. Standing while paddling is an ancient skill used for centuries around the world as a means for transport and fishing. Popularized by the surf industry in the mid 2000’s, paddleboarding grew as an amalgamation of the ocean canoe and surf communities. Since then paddleboards

have drifted inland and taken on a new life. Adapting most of its paddle techniques from ocean canoe, paddle surfing is only one of the many disciplines that paddleboarding now has to offer.

SUP for fitness combined with recreation is a big reason people are taking up the sport. In-creasing core strength may be the number one motivation, but there are several other ben-efits too. It’s a great full-body, cross training workout that improves flexibility, cardio fitness and balance with very little impact. Whether you’re cruising around on Lake of the Woods or surfing a standing wave at Sturgeon Falls, you will engage virtually every muscle group in your body to maintain balance. Long dis-tance and adventure touring is an excellent way to improve cardiovascular fitness. So too is SUP racing, with the added benefit of improving muscle strength and twitch muscle response time. With good paddle technique, leg and upper body strength can also be achieved. The recent popularity of SUP Yoga introduces another element of difficulty and fitness to the practices of both Yoga and pad-dleboarding. Accredited Yoga instructors with paddleboard and water rescue training can now be found in the Winnipeg area.

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says Hopper of The Hardcore Surf & Pad-dleboard Company, “There is a real paddle-board community building here”. Open to all ages and abilities, events like The Coney Island Challenge on Lake of the Woods and The Manitoba Sup Cup at Grand Beach are becoming increasingly popular. “Amateur fun races combined with elite class races for ex-perienced paddlers brings people together”.

Downwind riding is one of the newest and most exciting additions to SUP. Achieving the endless glide can be one of the most exhila-rating experiences paddleboarding can offer. With narrow 14’ to 17’ long boards, riders catch open ocean and lake swells. Paddling just enough to link swells together and main-tain their speed, a rider can glide for miles without expending a lot of energy. With Man-itoba’s big lakes and consistent NW winds, downwind trips like Victoria Beach to Patricia Beach are an awesome way to spend your afternoon.

“Paddleboard sprint and endurance racing is taking Manitoba by storm”

White-water SUP may be the most challeng-ing paddleboard discipline of all. Recom-mended for only the most experienced and adventurous white-water paddlers, there are several sets of rapids to surf and shoot all within an hour and a half of Winnipeg. The canoe and kayak community has been the greatest asset to developing this adrenaline based side of paddleboarding. Strong pad-dling skills and the ability to read dynamic water is a must.

Whether you’re into a relaxed paddle in front of the cabin, checking out what’s on the other side of the lake or getting a rush of adrena-line, paddleboarding has it covered.

The Hardcore Surf & Paddleboard Co. is offering free demos and clinics monthly in Grand Beach, Manitoba. For more information visit www.hardcorepaddleboards.com

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Paddling for Fun, fitness and Health Serving Manitoba since 2009

Visit us at The Surf Garage on 248 Princess St. Winnipeg!

204.802.9395 or 204.223.8943www.hardcorepaddleboards.com

Rentals – Sales – Lessons – Repairs – Knowledge

FORWRDMENʼS MAGAZINE

Fitness -On The Go-Regular exercise at the gym will do wonders

for health—you know that, and you also know that you’re busy, meaning making it to the gym can be a trying task. Whether you’re

traveling on business and your gym’s still back home, or you’re working late at the office, too often the gym becomes an elusive destination.

But a forgone gym trip doesn’t mean you have to forget about working out; you need only 10 or 15 minutes and some floor space to get some good exercise.

The types of exercises available with only your body are more numerous than initially thought. Yet even with common burpees, squats, push-ups, sit-ups, and others, you can achieve a fast, effective workout. After you choose a few, try following the Tabata Protocol, a technique that incorporates 20 seconds of continuous reps of an exercise followed by 10 seconds of rest. It can be done with “pretty much anything,” says Colin Darling, owner of the CrossFit Steinbach gym in Steinbach, Manitoba.

And you can forget wasting time trying to locate the hotel gym. “All you need is a deck of cards to work out,” says Patrick Furkalo, the producer and featured instructor in the Formula 3 Fitness DVD and owner of a gym in Dauphin, Manitoba. Take a stan-dard deck of cards and assign one exercise to each suit. For example, use common exercises such as push-ups, jumping jacks, sit-ups, and burpees, to get a varied, fast-paced workout. After exercises have been assigned, flip up a card and do the number of reps shown on the card. “You never know what’s coming up, so it keeps it exciting,” Furkalo says.

As for the cards that don’t have numbers, get creative! For an ace, do double the reps of the last card. And for the joker, go out and run the hotel stairs. With a deck of cards to aid your workout, and by varying the assigned exercises, you’ll also keep from falling into routine.

“Your body gets used to a certain movement”“A lot of people get into the same routine, ‘I’ve got to do three sets of 10 …’” Furkalo says. “Your body gets used to a certain movement, whether you’re on a treadmill, elliptical, or jogging in place, your mus-cles get used to that movement. What you want to do is shock them a little bit. … you want to change things up.”

With an exercise session that will be brief, stretch-ing and warming up still shouldn’t be disregarded. After hours spent sitting on an airplane, in the back of a taxi, or at a meeting that ran late, the body needs to be prepped. All of that sitting can cause the lower back, hips, and other areas to tighten up, so loosen things up first. For the back and hips, Darling suggests some quick yoga. The Pigeon Pose and Cat-Cow Pose provide a good stretch for the back and hips. Furkalo, who is also a certified instructor of tennis, cardio kickboxing, and other fields, recommends that you practice active stretch-ing to help warm up while loosening up. As opposed to stationary stretching, active stretching involves moving while stretching.

WRITTEN BY KEITH GILLOGLY

HEALTH

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If you have 15 minutes to exercise, Darling suggests taking three or four minutes to warm up. With a high-intensity workout—no matter how brief—joints and muscles need preparation. “I wouldn’t recom-mend going into it cold, especially with something more intense. You’ve got to get the joints warmed up,” he says. Warm ups can be as simple as tak-ing a few laps down the hall or climbing a flight of stairs, as long as it gets the heart rate up. No matter which exercises you choose, you can always ease into it. Push-ups, for example, can be done from the knees when starting out.

Don’t forget that there’s plenty to do while seated besides checking your email. To work abdominal muscles, suck the belly button back toward the spine and hold it there. This simple exercise can be done while walking, too, and, when practiced continually, “eventually you won’t even know you’re doing it,” Furkalo says. Muscles in the arms and legs can also be repeatedly tensed and relaxed to prevent pro-longed lack of stimulation.

Stretching while seated also shouldn’t be over-looked. While sitting up straight, place one arm be-hind your back, similar to a handcuffed position. To stretch the shoulder, push that arm’s shoulder back. For another upper-body stretch, point your elbow upward and bring your bicep toward your ear. With the opposite hand, push the raised elbow back to stretch triceps.

While effective, on-the-go workouts at the office or hotel room shouldn’t replace regular and more pro-longed exercise sessions; they’re supplemental. Prac-ticing cardiovascular endurance requires more than 10- or 15-minutes bouts, Furkalo says. And if you’re used to going to the gym, you obviously won’t have the same choices without gym equipment. Without barbells, squat racks, and other equipment, strength training can be particularly limited, Darling says.

Similarly, if you exercise often in such short durations only, Darling, who has experience in martial arts,

climbing, running, and biking, in addition to CrossFit, advises against falling into the same routines and exercises. “If you keep doing the same limited set of exercises over and over and over again, without vary-ing something in that, your body’s going to adapt and you’re not going to be able to make any gains beyond that initial adaptation,” he says.

If you have only 10 minutes and there isn’t time to shower, showing up to a meeting still sweating means you won’t give off the best first impression—or scent. To avoid sweating as much, focus more on strength-building exercises than on cardio, Furkalo advises. If you’re in a hotel room, incorporate your surroundings into exercises; the edge of the bathtub is great for tricep dips, and you can even use your suitcase like a medicine ball or weight.

Something as simple as doing reps of lifting the suit-case over your head can work shoulders and upper body. Furkalo also suggests performing a squat while standing bedside, then lift the suitcase onto your bed before doing another squat and then lift-ing the suitcase over your head and placing it back on the ground. If squats are your exercise of choice, try them directly facing the wall, as that will force you to keep the chest up and drive the knees out, Darling says. Or, to further work hamstrings, glutes, and core muscles, Furkalo recommends putting your back against the wall and holding the squat posi-tion.

In the end, short workouts will always beat deciding not to work out. After a long day and when you’re hopping from airport to airport, mustering the motivation to exercise isn’t always easy. Even if it’s a business trip, the meals out and holiday mentality of traveling can cause regular dieting and exercise to go south. Yet for a feel-good boost of energy, opt for the quick workout before taking on the big meeting or business deal. It’s only 10 or 15 minutes, and it’s time spent that you won’t regret.

-Keith Gillogly Buffalo, N.Y

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DRESS-DOWN FRIDAYS

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Let your inner child run wild at Eliminator-RC. You will feel like a kid in a candy store when you walk through the doors of one of the largest radio controlled hobby stores in North America. “Wow” will be the first word out of your mouth when you see the impressive selection of radio controlled cars, trucks, planes, quadcopters, helicopters, boats, tanks, rockets, models, slot cars, and so many other great things. This is a store you will not mind spending a lot of time in!

Eliminator-RC is truly a unique store, in that it literally has something for everyone, regardless of age, gender, or physical ability. This hobby provides people with a scaled down version of the real thing, at a fraction of the cost. So, if you have ever dreamed of driving a tank that makes noise, recoils, and actually shoots, Elim-inator-RC has got you covered! Have you have ever had the urge to be wreckless, jump every hill, and drive insanely fast but stop yourself in

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Eliminator RC Hobby Supply fear of getting hurt, wrecking your real vehicle, or losing your license? With an RC car or truck, have no fear! All parts are replaceable, and many are upgradable as well.

There are so many great things about this hob-by, and the nice part is you can enjoy it in your own backyard. It will be a great way to bond with your children, enjoy some time with your friends, or on your own to release the stresses of the day. Whether you want to build detailed scale models, splash in the water with your boat, cut some corners with your car, or do some aerobatics with your plane, helicopter, or quadcopter, Eliminator-RC has it all. It is truly your one stop hobby shop. So, what are you waiting for? Go check out Eliminator-RC today.

STYLE

Ah, Friday’s here. You’ve reached the home stretch before that ever-elusive weekend. You’ve successfully completed another hectic week. What other way to celebrate than to dress down on Friday? This concept took momentum in the early 1990’s in Silicon Valley and has since globalized and become commonplace in most office and corporate environments. Friday is your day to express yourself with your individual style all while keep-ing it work appropriate.

Here are few tips to get you on your way.

1: When dressing casual is it important to maintain your professionalism and ultimately, your dignity: choose slim,not skinny. Think fitted not tight. If jeans aren’t your thing try a slim chino pant. It is versatile and classic.

2: Be individual, try something different. Something as simple as a unique belt or even a casual watch, with canvas or coloured straps can go a long way. Your colleagues will appreciate your attention to detail.

3: It is important to establish the groundrules. Ask what is expected and what isappropriate on Friday. Keeping these rules in mind, you can look good andenjoy your last day before freedom.

DRESS-DOWN FRIDAYS

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POSITwo local Winnipeg business graduates and entrepreneurs have decided to utilize tech-nology to make a positive difference in the world. Braden Pyper and Jason Berard (22 & 23) created their technology company (Posi Platform Inc.), while in university. On April 5th, they launched Posi, a purely positive social networking application for iPhones, where users share uplifting pictures and links in hopes of inspiring others and contributing happiness.

In just over 3 months, Winnipeg-born Posi has accumulated over 4,600 downloads spanning across 44 countries. The co-found-ers believe the world is in need of more stories of hope, love and gratitude. “Since we are always on our phones anyway, there should be at least one place we can go where we know purely meaningful, positive, and inspirational news is coming.” Says Berard. Posi, a “battery charger for the soul”, has received the attention from 8x Mr. Olympia Ronnie Coleman as well as pro-footballer Gregory van der Weil who are both members of the Posi Network. The app is just one piece of the puzzle for the co-founders, encompassing a positive movement they wish to spread. Jason and Braden began inspirational speaking to stu-dents aged 5–18 and have received an in-credible response from several high schools. They were fortunate enough to be invited to speak on behalf of the Canadian Mental Health Association alongside Clara Hughes and Bell Media Let’s Talk. Posi Platform has now begun selling “Inspire” bracelets and

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-Jason Berard

POSIBUSINESS

Posi tank tops with a portion of the proceeds going to a new charity each month.

Recently returning from Venture Capital meetings in both Toronto and San Francisco, the guys are currently seeking seed round fi-nancing to further develop Posi as a tool for connection between individuals, charities, and corporations based on the positive im-pacts they are making in the world to raise money and awareness for causes to reach financial goals. “It’s tough entering an indus-try you don’t really know anything about, but we have learned so much, have a great team, and we are very excited in the direc-tion we are taking Posi.” Pyper explains.

The Winnipeggers have taken the famous Ghandi quote: “Be the change you wish to see in the world” and applied it to the social networking industry. They hope to further develop Posi to be a player that makes a dent in the mobile application industry and create a sustainable and lucrative business out of it. For now, they’ll keep living by example and hope to inspire people to be more positive and optimistic. Stay Posi.

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-Braden Pyper

facebook.com/finandboneoutdoors instagram.com/finandbone

601 Erin Street Winnipeg, MB, CanadaPh: (204) 775-2727 www.fleawhiskeys.com

14 flat screen TV's - 150" projection screen - 17 pool tables | VLT’s Large Center Bar - Outdoor Patio - Great Music - Free Parking

Let us host your party!

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rbc

BUSINESS

THE MAN IN THE ARENA

The Man in the Arena

He climbs mountains and scales down tall buildings. He is a record holder on the football field and a passionate student of life. Whether in the office, on top of a mountain for charity,

or on a football field, he brings the same philosophy to everything he does. He’s not Superman - in fact, by his own admission he is a regular guy that doesn’t believe in standing on the sidelines.

Brendan Rogers is an advocate for community, diversity, and athletics. Mild mannered Invest-ment Advisor by day, by night and weekend he strives to make a difference in communities near and far. Brendan Rogers’ journey is one that takes us from the academic to the athletic, from the streets to the roofs of the world.

Born and raised in Vancouver, Brendan graduated from Eastern Washington University having achieved the title of Academic All American.Drafted in 1991 by the Winnipeg Blue Bombers, Brendan began a career that wouldtake him to four Grey Cups and earn him a sharedCFL record for most special teams tackles in a game that still stands today.Brendan is still considered one of the CFL’s greatest specialteams players of all time.

When asked which of these achievements – the CFL record or the Grey Cup – stands out most for him, Rogers responds with, “Neither to be honest - it was having been voted by my peers across the league to the All Star Team in 1994. It wasn’t the achievement itself but the recognition from my peers that had such meaning for me.”

Rogers shares that not all classrooms can be found in a school. “Growing up, academics were very important to me. But I also learned at a young age that key life lessons can be learned on the field, in the office, as well as in every day life. It’s about opening up to the world around you.”

But Rogers also advised that some of the very best lessons aren’t learned by standing on the sidelines.

“You have to get in the game that is in front of you.”

Rogers carries that mindset forward as a personal mantra and applies it to everything he does – a mantra that he brings into the corporate world.

Following a nine year career in the Canadian Football league playing for Winnipeg, Toronto, and Saskatchewan, Brendan joined RBC Dominion Securities in Winnipeg in 2000 as an Investment Advisor.

“To be successful in life whether it is in the arena of sport, in a classroom, or in the work-place, I feel it’s important that you seize the opportunity to make a difference and get involved in a meaningful way no matter your surroundings.”

When asked what success means to him, Brendan shared that it doesn’t come down to titles or grey cup rings or trophies on a shelf. “Success to me is more of a feeling than some-thing tangible – more of a ‘how’ than a ‘result’. It’s a true sense that what you are doing matters and makes a difference for others.”

Brendan approaches his role in financial services and wealth management the same way that he approaches everything else. “Making a difference for others begins with understanding the individual needs of each client and recognizing that every situation is unique. Making a commitment to protecting, preserving, and building the wealth of inves-tors has to start with a real desire and want to make a difference for others.”

Brendan sees his role as Investment Advisor as more of a facilitator.

“Everyone has dreams and goals – some short term and some long term. Some peo-ple think about investments as a monetary transaction. I see it as much more than that. I see investments as channels through which people can pursue and achieve their personal dreams – perhaps it’s the financial freedom to spend more time with friends and family or it’s the dream vacation of a lifetime or event to have the resources to give back to the community. My role is to provide financial advice to help clients make the best decisions for them and their goals.”

The Man in the Arena

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Style- 22 -

He approaches his work similar to how he approaches everything else. Manager of Public Affairs for RBC Robb Ritchie comment-ed, “Brendan has a simple and yet telling response that he uses often when we partner on workplace projects or community causes - ‘When I’m in...I’m in.”

When it comes to philanthropy and community work, Brendan is in.

While Brendan proudly has made Winnipeg his home for the past 14 years, Brendan has long made community work supporting both local and national causes his passion. Hes ventured to the base camp of Mount Everest in support of Summits of Hope, a not for profit group that has raised millions for the wellness of children and climbed Mount Kilimanjaro.

“From over 19,000 feet in the air, your per-spective of the world changes - and not just because you are standing on top of a moun-tain in Africa,” chuckles Rogers. “You become aware of just how far you can push yourself for the betterment of others.” Joining a team of climbers, Rogers adds, “You also get a true sense of the importance of team work because each of us takes responsibility to help one an-other push on and achieve a shared goal. To me that is what community is all about.”

When asked about the physical challenges of these adventures, Brendan shared, “When you lead with the heart, the mind and body just seem to follow!”

But what goes up must also come down. Rogers rappelled down 220 Portage Avenue in support of Easter Seals last year and is preparing to repeat the mission again this year.When questioned about his fascination with heights, Brendan replies, “I am not sure I love heights but I certainly love the causes they support!”

Ritchie further adds, “Brendan sees the differ-ence he can make in the community and then seizes those opportunities no matter where it

takes him in the world. What I respect most about Brendan is that he shows up and gets involved.”-From Football Camps for youth-at-risk to diversity based fundraising events to causes that support anti-bullying, Brendan is proud to support initiatives that make a difference.

When asked about the obstacles of getting into the game, Brendan identifies time as being a challenge. “Finding time is tough but not finding the time is not an acceptable alter-native. What I have learned is that you need to create the time for making a difference and build everything else around it – it’s easy to get lost in the day to day of life. It’s also im-portant to be fully present wherever you are. When you aren’t in the moment and instead distracted by other things, you already have one foot on the sidelines.”

And so what’s next for Brendan? “There’s a great excerpt called ‘Man in the Arena’ from a speech by Theodore Roosevelt from over one hundred years ago. In the excerpt, Roo-sevelt declares that it’s not the critic or the one who judges others that matters but the man in the arena – “The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.”

“My hope is that whatever is ahead for me I will always strive to be the one in the arena versus the one on the sidelines.”

Brendan Rogers is an Investment Advisor with RBC Dominion Securities Inc.

(Member–Canadian Investor Protection Fund).

Style

There’s WealTh in an approach Where inTegriTy is a prioriTy

RBC Dominion Securities Inc.

RBC Dominion Securities Inc.* and Royal Bank of Canada are separate corporate entities which are affiliated. *Member-Canadian Investor Protection Fund. RBC Dominion Securities Inc. is a member company of RBC Wealth Management, a business segment of Royal Bank of Canada. ®Registered trademarks of Royal Bank of Canada. Used under licence. © 2014 RBC Dominion Securities Inc. All rights reserved.

Our approach has always been, and always will be,

dedicated to putting the needs of our clients first.

To learn more, please contact us today.

Brendan rogers, fma, Ba (hons.) Investment Advisor 204-982-6898 brendan.rogers@rbc.com

RBC Dominion Securities 3100 - 201 Portage Avenue Winnipeg, MB R3B 3K6 www.rbcds.com/brendan.rogers

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Every sports team has their fair share of fans. Some are die-hards, some are casual and the rest fall somewhere in between. Winnipeg’s no different. From the fully painted Blue and Gold hardcores to the guy who only starts cheering when the Jets makes the playoffs, here’s

a list of the types of fans in Winnipeg.

The OutsiderDoesn’t actually know much about the team, or sport for that matter, but says they are a fan to fit in with the guys (or gals) at work. Nothing wrong with them - just not really into sports, is all.

The BandwagonnerWatches a handful of games throughout the season and doesn’t have much more of an opinion other than what the local papers are saying. Gets on board when the team is doing really well but writes them off as soon as they enter a slump. Will claim that that he/she predicted the team would win the Championship when they hoist the cup.

The StatisticianUsually hunkered down in front of a computer screen gathering and analyz-ing data on advanced stats. They claim to know more about the sport than the GM and coach. Can be found online in forums, chats, and discussion groups sharing said stats and what should be done with the team.

The PartierFor these special folk, the result of the game is secondary. They go to games or watch them on TV for the social aspect. They probably crush one too many brews and get a tad rowdy. See: Section ‘S’ at the old Canad Inns Stadium, re: Beer Snake. Or check out the upper deck at any Jets game.

The Die-HardWatches almost, if not, every game. Might own or share season tickets. Is critical of the team when they’re playing poorly, but sticks with them through and through. He or she knows every player’s pros and cons, even those in the farm system. They believe in the team’s plans, its managers, and its players.

The Fan-By-AssociationMost likely the boyfriend/girlfriend or wife/husband of a Die-Hard. They might like certain players by the way they look, act, or the number on their back. May not fully understand the sport but love spending time with their significant other. They cheer and boo when everyone else does.

The DelusionistA very rare breed. Is always 100% supportive of the team no matter what. Down 4-0 with five minutes left, they believe there’s still a chance. 0.002% chances of making the playoffs? “I like those odds,” they’ll tell you. Also, any Toronto Maple Leafs fan.

Most of these labels apply to many cities. But we can all agree that Winni-peg is one hell of a place to take in a sporting event. Just ask the folks who created the “Crosby’s better” or “Silver Medal” chants at Jets’ games. Or just listen to that crowd in the 4th quarter of a close Bombers’ game when the visiting team has the ball. Deafening. It’s why the Goldeyes have had the highest attendance in the league three years running. It’s why Jets sea-son tickets sold out in two minutes. It’s why thousands of ‘Peggers make the trip to Regina for the Labour Day Classic (when the Blue and Gold usually get their collective asses handed to them.) Yep, Winnipeg’s got some of the best sports fans in the world and with that comes a few who may only cheer occasionally, or ‘cause the numbers tell them to. Either way, it creates epic atmospheres for all in attendance and gives us something interesting to talk about around the water cooler. See you at the rink... ballpark... stadium...

Jesse Pelletier works for TSN 1290 in Winnipeg. He’s a Creative Communications grad and loves meeting new people. Follow him on Twitter @jpell007

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FROM FAN TO FAN by: Jesse Pelletier

ENTERTAINMENT

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I started selling cars at Birchwood Jaguar Land Rover and after 5 years, became a sales manager. I am very appreciative of having been with the Birchwood Automotive Group for over 9 years now, and in my current role as General Manager. Based on the uniqueness of our products, I have learned the importance of going above and beyond for our customers. I believe our person-al touch and consistent familiar faces lay the foundation for which continuous improvements in all areas of our service occur. We like to have our customers get to know us by name, and we like to get to know them in the same way.

As the exclusive Jaguar Land Rover dealership for Manitoba, repeat and referral business is of tremendous importance to us. This is why we have implemented services such as valet pickup and delivery to our customer’s home or office for service work. We also provide an innovative text messaging computer program which allows for unparalleled communication between customers and our staff.

Our new certified pre-owned vehicles are also a popular choice among customers. Certification extends the manufacturer’s warranty by two years and provides lowered finance rates. This gives tremendous piece-of-mind to our customers. Look at it as if you’re driving a pre-owned vehicle with many of the same benefits you would receive if purchasing a new vehicle.Most of our customers choose Jaguar and Land Rover products because of their uniqueness, driving enjoyment, and breadth of capability. The passion for the product is just as evident in our staff. At 9 years with the brands, I am one of the shorter tenured members on staff. Several of our techs, admin, service, and parts staff have been with the brands for decades each. This is a true testament to the fact that Birchwood Jaguar and Land Rover employees live and breathe their brands.

Being part of the Birchwood Group is integral to our continued success. Birchwood is renowned for its involvement and commitment to the community of Manitoba. Supporting local causes such as the United Way instills a certain degree of local pride in all Birchwood employees.

Birchwood Jaguar Land Roverby: Matt Sarmatiuk

1377 NIAKWA ROAD EASTAT LAGIMODIERE & FERMOR

204-254-3974www.harleydavidsonwinnipeg.ca

NOT BORN TO FOLLOW

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Hakka Chili Wings Butter Chicken Hakka Garlic Prawns

247 Edmonton St. in the Hydro Building - Opening this Summer!

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RANGE ROVER SPORTTHE MOST DYNAMIC, AGILE AND RESPONSIVE LAND ROVER YET

STANDARD FEATURES INCLUDE:TESTED TO ANOTHER LEVEL

ABOVE AND BEYOND

• STUDIO QUALITY SOUND• SPACIOUS AND ADAPTABLE

REAR COMPARTMENT

From the Nürburgring in Germany to the rocky landscape of Moab, Utah, the Range Rover Sport takes on some of the toughest terrains and inhospitable climates around the world.

LR-V8 SUPERCHARGEDThe 5.0-litre LR-V8 supercharged engine accelerates from 0-100 km/h (0-60 mph) in 5.3 (5.0) seconds.

• EXCEPTIONAL AND CONTEMPORARY MATERIALS

• INTUITIVE CONVENIENCE

JaguarLandRoverWinnipeg.caJaguar Land Rover Volvo Winnipeg

Pointe-West Auto Park 10-3965 Portage Ave