flexibility in flexible packaging - western plastics...
TRANSCRIPT
Flexibility in
Flexible Packaging
Entec PolymersNorth American Distribution Channel
• Established in 1985, Entec Polymers
has grown to become the largest
operating unit within the Ravago group– Annual sales revenue of $1 Billion (2015)
– 73 sales representatives
– 8 technical representatives
– 4 business development managers (automotive,
medical and packaging)
• Partnering with over 30 leading resin
suppliers that cover:– Engineering plastics
– Polyolefins
– Styrenics
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– Specialty resins
– Compounds
Key Suppliers
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Trends
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Consumer Progression
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Millennial Forces
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Source: 2013 Millennials: General Market, CEB Iconoculture Consumer Insights, Fast Facts (2013), US Census Bureau Population Survey
Spreading the Word
Life Cycles
Of consumers expect
manufacturers to increase
recycling of their
packages
And three out of four prefer to learn
about it on the package itself
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Source: Carton Council of North America, 2014 Packaging Trends – Peter Sena
86%
Growing ValueValue of packaging materials as % of total product
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0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0%
Cookies & Crackers
Tortilla Manufacturing
Breakfast Cereal
Non-Chocolate Confectionary
Snack Foods
2007 2012
Source: FPA State of the Industry 2016
7.0%
4.7%
4.7%
6.5%
5.1%
Compressing ValueValue of packaging materials as % of total product
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0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0%
Flour Milling
Chocolate & Confectionary
Creamery Butter
Fresh & Frozen Fish & Seafood
Animal (except poultry) Slaughtering
Frozen Specialty Food
Perishable Prepared Foods
2007 2012
Source: FPA State of the Industry 2016
-0.2%
-0.3%
0.1%
-0.1%
-0.9%
-0.2%
0.2%
Diversification of Food Products
2.6%
6.3%
3.2%
0.1%
Store Brands
Over 100 in Size
Next 75 in Size
Top 25 in Size
Food Manufacturers Revenue (4 Year CAGR)
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Source: Sonoco Fresh & Natural Report
Convenience Over Everything
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Almost 40 percent of the millennials surveyed by Mintel for
its 2015 report said cereal was an inconvenient breakfast
choice because they had to clean up after eating it.
Designing for the Future
Convenience
Shelf Appeal
Recycling
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Convenience: Seal and PeelWhat was an art has become a science
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Sealed Film
Cohesive
Separation
Adhesive
(Delamination)
Separation
Source: TAPPI PLACE 2012, Chopin/Dow Chemical
Convenience: Seal and PeelCohesive Separation (i.e. Contamination Blends)
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Major
TechnologyConsistency
Cost
over PE
Co-ex
Needed
Substrate
Range
Ability to
“tune”
Blends Polybutene-1 Some variation ++ No PE, PP, PS Yes
Formulated
Pellets
Plastomer
compounds
or
Polybutene-1
compounds
Little to no
variation+++ Yes
PE, PP,
PS, APET
Yes (but seal
strength range
is limited)
ConvenienceLiquid Packaging Changes
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LBP Thirstpack™
Dow Chemical PacXpert™
Convenience
New single-serve cigar
packages manage humidity
level, are pre-cut and each
contain a book of matches
Cigar Packaging
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PE Sealant Film
Al Foil
OPET or BOPP
Adhesive
Adhesive
Convenience
• Developments in LDPE and LLDPE are allowing for:
–Less use of carboard
–Larger packaged quantities
–Faster and more efficient shrink levels
Shrink Films
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LDPE
LLDPE + LDPE
LDPE
Shelf Appeal
Branding power is much higher with a
unique packaging format
–Better billboard effect than rigid bottles
–Something to tweet about
–New products aren’t locked into the same
filling equipment/logistics/supply chain
Pouches Stand Out
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Shelf Appeal
Can be done through many
configurations:
–Additives
–Full print with coating
–Matte roller used during cast
film extrusion
–Matte resin used in blown or
cast film extrusion
Matte or “Natural” Look
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ProAmpac No. 2 Pouch Dow RecycleReady
RecyclingNew Stand-up Pouch Stories
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PET
PE
Ink
Adhesive
PE
PE
Ink
Adhesive
Layer Technology
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Blend like a Pro
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Mono-layer films can incorporate so much these days:
PP Higher stiffness
COC Stiffness, heat resistance, non-migratory slip
SBC Elasticity, dart impact
EVA Seal to dissimilar materials, lower SIT
PB-1 Seal and peel
TPO Soft touch, matte finish, heat resistance
Compatibilizer Blend with nylon, EVOH, repro
New blown film equipment has incredible process
control
Peeling Back the Layers
3 and 5-layer lines offer more flexibility than many
extruders are taking advantage of:
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PE
PP + Compatibilizer
PE
More strength and heat resistance
PE + Tie Material
Nylon
PE + Tie Layer
More barrier and forming ability
PE
TPO
PE
Matte surface/soft touch while
maintaining toughness
LLDPE
HDPE
LLDPE
I-beam effect for enhanced
stiffness while maintaining seal
strength and recyclingHDPE
LLDPE
Closing Thoughts
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Fuel the Millennial Fire
0 5 10 15 20 25 30
Shoppers Today
Shopper 10 Years Ago
Shoppers 15 Years Ago
Average Time in Store (Minutes)
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• Decisions are made quickly, but still (mostly) in the
store (30% of millennials are ordering groceries online)
• Look and feel of a pouch are key elements in
purchasing decision, but the performance is a key
element in repeat buying
Iterations Can Increase ValueExamples
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Improved print and shrink
performance on bundle wrap
Faster filling, better drop resistance,
re-close features on HDSS
Pour spouts, pre-measured portions, improved
ergonomics on confectionary products
Adding drawstrings to trash bags
Products + Answers
Andy Vocaire
Marketing Manager
312-316-6177
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