fanfair presentation

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Founders: Jameson Price Preston Bates Blake Ginger

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Page 1: FanFair Presentation

Founders: Jameson Price Preston Bates Blake Ginger

Page 2: FanFair Presentation

“You Gotta Support the Team”

Page 3: FanFair Presentation

About us . . .

●Subscription-Based

Service

●Home Delivery

●Value-Intensive

●Fan Gear Exchange

●Gift-like Experience

●Interest-Optimized

Page 4: FanFair Presentation

How do Fans subscribe to FanFair?Fans will have the option of 4 different package levels:

-General Admission ($29.95/mo.)

-Field Pass ($40.95/mo.)

-Owner’s Box ($65.95/mo)

-Flex Package

Once subscribed, fans are granted access to our discount-heavy Fan Gear Exchange available only to FanFair Subscribers

Page 5: FanFair Presentation

Mission

It is the mission of Fan Fair to provide quality fan gear at competitive prices in different package deals to our customers year round.

Page 6: FanFair Presentation

Vision

Our vision is to allow fans to express themselves through the highest quality customized fan gear available on the North American market.

Page 7: FanFair Presentation

Industry Analysis

● Strengths

● Weaknesses

● Opportunities● Threats

Page 8: FanFair Presentation
Page 9: FanFair Presentation

Strengths

●High Revenue Industry . . . NFL 9 Billion Revenue/Year

Rise of Fantasy Sports participation and spending

Page 10: FanFair Presentation

Strengths Cont.

●Emotional Client Experience . . . “Gifting” Yourself

●Dynamic Marketing: Ultra-Targeted ●Customer Satisfaction ●Online Client Portal - Data Insights●Clear Customer Profile

Page 11: FanFair Presentation

Fanatic- (fəˈnætɪk)

n

1. a person whose enthusiasm or zeal for something is extreme or beyond normal limits

2. a person devoted to a particular hobby or pastime; fan: a jazz fanatic.

Page 12: FanFair Presentation

Weaknesses● Seasonality● Lack of Production Capabilities● Variable Production Costs● Shipping and Handling Costs● Reliance on 3rd party Suppliers

Page 13: FanFair Presentation

Opportunities

Page 14: FanFair Presentation

Threats

Page 15: FanFair Presentation

Marketing MetricsYEAR 1

Units Sold: 79,070COST PER UNIT: $14.00PROFIT MARGIN PER UNIT: $31

Pre Tax Profit: $1,319,647

QUARTERLY REVENUEseasonalityQ1: -$59,958

Q2: $1,164,102Q3: $480,123Q4: -$264,620

RETURN ON INVESTMENT: $209,647.00

Page 16: FanFair Presentation

Financial data