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ENVIRONMENTAL AESTHETICS GREEN DESIGN STRATEGIES INSPIRED BY YURIKO SAITO Connie Svabo, Associate Professor, Performance Design, CBIT, RUC Member of Designing Human Technologies

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While green aesthetics regarding nature can help render seemingly unattractive objects aesthetically appreciable, due to their environmental values, green aesthetics regarding artifacts has an additional mission: to render initially attractive objects not so aesthetically positive if they are environmentally harmful. That is, green aesthetics must make it the case that, in Marcia Eatons words, what is ecologically bad begins to be seen as aesthetically bad. (Saito 2007, 85).

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GREEN DESIGN STRATEGIES INSPIRED BY YURIKO SAITO Yuriko Saito Professor of Philosophy at the Rhode Island School of Design Everyday aesthetics (2008)

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Learn to dislike (or at least appreciate less) that which is environmentally harmful Cultivate green aesthetics

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Design StrategyCoated GreenRaw & unbleachedGreen Core CharacteristicsConventional made green maintain current aesthetic taste develop eco- friendly design according to prevalent taste Cult of nature (anti-)aesthetic cult of the natural Green made popular develop green design vocabulary with recognizable / familiar cues & clues Green Stream? Examples SustainabilityEcological? Cultural + Ecological + Cultural - Ecological + Cultural +

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Learn to dislike (or at least appreciate less) that which is environmentally harmful Cultivate green aesthetics And do so in a manner which is culturally sustainable where green design is not too alien or unfamiliar

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Minimalism Durability and longevity Fittingness Appropriateness and site-specificity Past-present contrast, Perceivability of natural processes Health Caring and sensitive attitude

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Design StrategyCoated GreenRaw & unbleachedGreen Core CharacteristicsConventional made green maintain current aesthetic taste develop eco- friendly design according to prevalent taste Cult of nature (anti-)aesthetic cult of the natural Green Stream? Green made popular develop green design vocabulary with recognizable / familiar cues & clues Examples SustainabilityEcological? Cultural + Ecological + Cultural - Ecological + Cultural +