2

Editor-in-Chief : Avinash Purandare

Managing Editor : Pallavi Kharade

Editorial Committee : Dr. Rajan Kamat, Anil Malik, Sadanand Pose, Rahul Rabade

and Anubhav Bhale

Corporate Office : ‘Yamuna’, S. No. 98 (3-7), Baner, Pune – 411 045, India

Contact : Tel. + 91 20 2721 4444 Fax : + 91 20 2721 1117

Email : pallavi.kharade@kbl.co.in

Visit us at : www.kbl.co.in

Design and Editorial Support : MAESTRO, Law College Road, Pune – 411 004, India

Email : maestro1@vsnl.com

3

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Flow From The Desk of

The Editor-in-Chief

When working in the global commercial environment, knowledge

of the impact of cultural differences is one of the keys to

international business success. Improving levels of cultural

awareness can help companies build international competencies

and enable individuals to become more globally sensitive – a passport

to international business success.

In the international scene, knowing and identifying cultural differences

can make a big difference between successful business negotiations

and mortifying rejections. International business communication is all

about understanding the important thing that lies behind peoples’

words in the global arena. For instance, knowing what people mean

when they say ‘yes’ is very important..... it may mean ‘yes, I understand’

but not ‘yes, I agree’.

Communicating across cultures is all about putting aside personal

feelings and listening sincerely to the person talking. Develop your

listening skills and learn how to hold your tongue. Knowing your own

culture along with the other cultures will give you a better chance of

bridging cultural differences.

Drawing up a business plan, assessing demand and supply, applying for

loans and grants, getting permits and licenses and deciding on the

location of the business are important issues. Very often though, the

focus remains restricted to only these issues; cultural aspects remain

entirely overlooked. But a good business plan is useless, unless people

believe in the success of the plan and are willing to do business with

you. This is when cultural differences gain prominence. A leader who

is unaware of the differences in intercultural communication will find

it exceedingly difficult to communicate with potential suppliers and

buyers and foster relations that are necessary for any business.

Appreciating the cultural differences and making a conscious effort to

adapt to the ways of a country or region, is necessary for any flourishing

business. Even seemingly unimportant practices in some countries,

might assume a great deal of significance in others.

Etiquette, manners and cross cultural communication have become

critical elements required for all international and global business

executives, managers and employees. As international, multi domestic

and global business continues to expand and bring people closer, the

most important element of successful business outcomes may be the

appreciation and respect for regional, country and cultural diversities.

Avinash Purandare

One World, Many Cultures

4

A chameleon dons colors that are

closest to the color of what it is on or

against. If it is on a branch with

leaves, the chameleon will turn green

and rock back and forth like it is a

leaf blowing in the wind ! Changing

color is an expression of the physical

and physiological condition of the

lizard, not as is commonly believed

to match their surroundings. The

color also plays a part in

communication. And to think we saw

this ability as some kind of a fickle

nature, when we should actually be

appreciative of the nimble

adaptation !!

Marketing across cultures worldwide

is a thriving business as the world

moves closer to a global economy.

Tapping this huge, lucrative market

calls for sensitivity to the

surrounding environment and the

quick responsiveness to its needs,

verily like the chameleon. And so the

chameleon graces our cover – as a

mascot of quick, customized

responsiveness. After all, don’t we

say “When in Rome, do as the

Romans do ?”

Cover Concept

W h a t’ s i n s i d e

COVER STORY.......................................................................... 5-14

GLISTENING PEARLS............................................................ 15-17

BRIDGING OCEANS............................................................... 18-21

KBL RIDING ON A HIGH TIDE............................................... 22-24

RIPPLES.................................................................................. 25-26

SPRING OF SUCCESS........................................................... 27-31

STREAM OF ORDERS............................................................ 32-33

CURRENTS............................................................................. 34-42

DEW DROPS................................................................................ 43

CONFLUENCE OF THOUGHT............................................... 44-46

SHOW’ER..................................................................................... 47

REVULETS.............................................................................. 48-49

CREATING WAVES...................................................................... 50

KIRLOSKARVADI SPLASH...................................................... 51-52

DISTRIBUTION SECTOR SPLASH...............................................53

DEWAS SPLASH..................................................................... 54-55

SHIRWAL SPLASH.......................................................................56

BOOK BROOK............................................................................. 57

RAINBOW..................................................................................... 58

BACK WATERS.............................................................................59

MEMBER

Pool

5

“Glocalization – The Latest Mantra For Business Success”– J R Sapre

‘Glocal’ is a term used in business strategy, where multinational corporations are encouraged to build

local roots. This is sometimes expressed by converging the words ‘global’ and ‘local’ into the single word ‘glocal’.

The world of business today is facing new challenges. The advent of the internet has brought about a new age of globalization.

Easier access to international markets is creating limitless opportunities on a worldwide basis. Simultaneously though,

businesses are discovering, that however much we impose a global corporate culture, to gain a true competitive edge we still

need to be able to implement effective solutions at a local level.

Glocalization is the strategy of being global but at the same time, being responsive to local needs and conditions. The key

element is to move away from the notion of consistency, that everything should be exactly the same across world markets, to a

notion of coherence. Coherence recognizes that market situations on foreign ground are often very different than that in the

local market. It means making a global product fit the local market. To do that effectively, we have local personnel aboard

Team KBL, who understand what makes that particular regional market tick.

Indeed, someone sitting in Maharashtra isn’t necessarily going to have expertise on the market demand and needs in say,

Jharkhand ! Extrapolating the concept, an expert in India isn’t necessarily an expert in market dynamics in say, South Africa.

The local knowledge component is essential; and this is where regional offices play an important role in becoming closer to

customers, gauging their needs and fulfilling them. A classic example of coherence at work is the now iconic ‘iron plough’

manufactured by KBL. It was made to replace the then widely used wooden plough, taking into consideration the black soil

of the Deccan Plateau ! The replaced wooden plough though, was

perfectly suited to till the sandy soil like in Rajasthan.

In an increasingly globalized corporate world, it is those

businesses that can incorporate the local into the

global that are more successful. We can grow

closer to our customer satisfying their needs

by customizing our offer to an ideal fit. One

size does not fit all anymore and so by

studying the local or regional market, we

can communicate with our customers

across regions on a much more

meaningful level.

Giants like IBM, AT&T, Philips and

Siemens including KBL, have realized

that they cannot achieve a dominant

position without forming strategic

alliances with local or domestic players.

Local partners act as guides to these

transnationals through the maze that

regional markets are. Large emerging markets

have their own dynamics. A uniform global

approach may be inappropriate for succeeding

in these markets; therefore large markets merit local

responsiveness.

Think Globally; Act Locally !

Snow Cap

6

KBL Strikes RootKBL Strikes RootKBL Strikes RootKBL Strikes RootKBL Strikes Root

15th December, 2009 saw Kirloskar Brothers Limited organize its first ‘Regional Channel Partners Meet’ which was

hosted in Bangkok. Gracing the event were Sanjay Kirloskar, J R Sapre, Avinash Purandare, Sumir Pandya and our

channel partners in the Far East. On cards was a brief presentation on Kirloskar Brothers (Thailand) Limited and its

mission, followed by a banquet with mix of Thai and Indian cuisine.

KBL In Thailand

In Brief

Kirloskar Brothers (Thailand) Limited was registered in

Thailand in 2008 as a 100% foreign owned subsidiary of

KBL. Subsequently in 2009 it was registered with the Board

of Investment Thailand, as a trading and investment

services enterprize. Year 2010 saw Kirloskar Brothers

(Thailand) Limited set up a distribution and service center

in Chachaengsao, Bangkok. The aim, to emerge as a

preferred brand of pumps in the Far Eastern markets. The

trading center is just the beginning of a long journey in

Kirloskar Brothers (Thailand) Limited’s trajectory in this

region. The next three years we have our unwavering sight

trained on establishing a procurement platform and then

venturing into assembly and manufacturing. For the

present, the purchase of pumps will be from KBL.

Accessories will be sourced from local vendors to assemble

KBL’s operations center in Thailand began with a holy ritual ceremony, to seek divine blessings for this venture in a

foreign country. The ceremony was performed by five monks as per local rituals practised.

Snow Cap

Sanjay Kirloskar in discussion with Kolehan, Salcon Centrimax,

Malaysia and Jeff Lee, H-MES Corporation, South Korea

Glimpses of the prayer ceremony

77

Snow Cap

pump sets for sales to

distributors in Thailand.

We have a network of over

fifteen regional distributors

and five country offices in the

Far East, which will play a

significant role in achieving

our targeted revenue. Our

presence here will also help

build customer confidence. It

is this aspect that drives KBL’s

global outlook to set up a

regional distribution and

service arrangement in

Thailand to tap the emerging

Far Eastern market which is

sensitive, demanding and

fiercely competitive. KBL’s

strength to tackle the scenario

lies in having good reference

installations which will stand

testimony to our capabilities.

KBTL team with Sanjay Kirloskar, J R Sapre and Avinash Purandare

Ms Jirawan, Assistant Officer

(Administration and Secreterial) ,

KBTL, compering the business meet

Pump dismantling and inspection

in progress

Action at Kirloskar

Brothers (Thailand)

Service Center

8

Snow Cap

KBL’s Growing Presence in Europe

Incorporated on 9th May, 2008, Kirloskar Brothers Europe

(KBE) BV is currently nine members strong. Admeasuring an

area of five hundred square meters, the KBE office provides

each member of the team an independent, spacious

workstation. We expect the employee strength will rise to

twenty three in the near future. We also plan to set up five

satellite offices by 2015 with the present location functioning

as the head office. It is based in The Netherlands, twenty

minutes from Schiphol international airport and forty five

minutes from Rotterdam international airport. Kirloskar

Brothers Europe BV’s territory is largely Mainland Europe

(covering twenty seven countries), and three countries from

European Encounters

Current Distribution Network

The Netherlands Hungary

Spain Czech Republic

Portugal Belgium

Italy Greece

Turkey Kazakhstan

Romania Germany

Norway Finland

9

Snow Cap

Orders won

Since Kirloskar Borthers Europe BV was founded, orders worth 11 million Euros have been booked. Amongst those are :

• 6 nos. x BHR 42, 30 deg., 2 stage pumps for ENGIGAS, Portugal (project EDIA)

• 3 nos. x UPH 1050 / 110 V pumps for EFACEC, PEDRAGAO, Portugal (project EDIA)

• 3 nos each x UP 200 / 42, SCT 300 / 48 and SCT 300/48 x SCT 30) and SCT 350/44 pumps for Roodhart NL, The

Netherlands (project Krohne Euroloop)

the Confederation of Independent States.

Since inception, Kirloskar Brothers Europe BV has appointed

distributors and agents in fourteen European countries.

Seventeen other countries will be added to this distribution

network by 2012.

The Kirloskar Brothers Europe BV warehouse in Velsen-Noord

stocks pumps up to size DN 250 of DB and KPD types in

different materials. Today we have a stock of more than three

hundred pumps. We also offer pump assembly, maintenance

and repair services to our customers. To provide superb

customer service, quick and reliable delivery Team Kirloskar

Brothers Europe BV focuses mainly on :

� Setting up distribution network in Europe

� Extending marketing support to distributors

� Providing technical support – engineering and after sales

service

� Strengthening the ‘Kirloskar’ brand in Europe

� Stocking and assembly of pumps

Serving key sectors like power, water, waste water, irrigation

and distribution, Kirloskar Brothers Europe BV offers quality

products at a reasonable price. The product focus is on

horizontal split case pumps, vertical turbine pumps and end

suction pumps. Since its establishment Kirloskar Brothers

Europe BV has won orders worth 11 million Euros.

Participation in exhibitions, interacting with Engineering

Procurement and Construction (EPC) contractors and end

users, advertisements and editorial coverage in media are the

initiatives KBE relies on to reinforce Brand Kirloskar in

Europe.

Vinay Joshi (Sales Support)

Vismoy Gangoli (finance and administration), Peter de Haas

(quality and service), Jeroen Bonnet (sales), Pushkar Kulkarni

(engineering and design), Varinder Dhoot (management sales and

marketing), Frank Korf (management and sales), Robert de

Brouwer (internal sales and logistics)

Other team member not in picture : Nikhil Dhole (Project Sales)

10

Snow Cap

SPP and KBL – A Potent Mix

2003 saw Kirloskar Brothers Limited acquire the UK based company,

SPP Pumps Limited, with its registered office in Reading and its factory

in Coleford. It has dedicated divisions to serve different market sectors –

water, fire, oil and gas, standard products, service parts and transformer

oil. It has state-of-the-art research and development, manufacturing and

testing facilities.

Segments served by SPP

Oil and gas production, water and waste water treatment, water supply,

power generation, construction, mines, large industrial plants, fire

protection and mobile pumps for rental sectors.

KBL SPP synergy

SPP Design and Engineering Center, Pune, is working on modern

technologies. While KBL has gained from SPP’s design and technical

know-how for several pump series,a SPP has benefitted from KBL’s

manufacturing technology and market reach. Together, KBL and SPP have

taken on various joint development projects successfully. For instance,

development of fire pumps approved by Factory Mutual and listed by

Underwriters Laboratories, development of lowest life-cycle cost pumps,

which are low maintenance, energy efficient and reliable; development of

pumps for desalination application and KBL’s extension of IT support to

SPP for seamless integration of SPP with KBL using SAP.

Thus working in close coordination with each other the two partners

have achieved an improvement in product quality, delivery and product

range.

Way forward

To enter US water

pump market jointly,

providing SPP quality

pumps at lower cost by

using the Indian

manufacturing base;

and enhance SPP’s

product basket by

developing critical

water handling pumps

with KBL’s engineering

expertise.

11

KBL Kenya Kalling !Kirloskar Kenya Limited (KKL) was established by Kirloskar group in 1977. With a presence of more than thirty

three years in Nairobi, Africa, Kirloskar Kenya Limited is the vanguard in the promotion and sales of Kirloskar

group products in the entire East African region comprising Kenya, Tanzania, Uganda, Rwanda and Burundi.

Kirloskar Kenya Limited has been witness to the growth and development of this region. We are working with

farmers and industries in different segments to understand their needs and requirements and fulfilling them with

excellent products. We have maintained a close and longterm relationship with all our customers. From the

supply of pump sets for simple agricultural applications to major industrial giants in sugar, paper and plastics,

Kirloskar Kenya Limited has Enriched Lives

through high quality and innovative products.

Today, thousands of incessantly operating

Kirloskar pumps stand testimony to this claim.

Recent Achievements In KKL’s Kitty

� Supply of fire fighting pumps worth USD

135,000 to Gulf Africa Petroleum Company

(GAPCO) for their biggest refinery in East

Africa. GAPCO is the African subsidiary of the

Reliance Group, India.

� Supply of pump sets worth USD 101,000 to

Sugar Corporation of Uganda Limited for their

upcoming sugar plant in Uganda.

� Supply of pump sets worth

USD 60,000 to

international committee of

the Red Cross for their

rehabilitation camp in

Somalia.

Some of our reputed clients

from various segments

include Bidco Oil Refinery,

Kapa Oil Refinery, West

Kenya Sugar Company

Limited, Chandaria

Industries, Waridi Farm

Limited and Prima Rosa

Limited, to name a few.

11

Snow Cap

The team that scripted the success of Kirloskar Kenya Limited

12

Snow Cap

KBL’s presence in Africa dates back to India’s pre-independence days when it began

to export sugarcane crushers in 1936. Since 1960s we have supplied more than

100,000 pump sets for irrigation to Egypt alone. Over the years, KBL expanded its

operation in other parts of Africa as well; and since 1992, it has started executing

turnkey pumping projects in North and Central Africa.

Egypt

KBL’s Egypt branch office is located in Cairo, just on the bank of the river Nile.

Operations began in June 2009, soon after we won the prestigious contract from

the Mechanical and Electrical Department (MED), Ministry of Water Resources

and Irrigation, Egypt. Worth USD 22 million (approximately INR 110 crores.) the

contract was for construction of new irrigation pumping stations at Benban and

Rozaikat on turnkey basis. With the establishment of its office in Cairo, KBL started

focusing on projects with local currency transaction.

KBL’s base in Cairo serves as a hub to serve markets in North and Central African

countries – Sudan, Ethiopia, Morocco, Ghana, Tunisia, Algeria, Nigeria, Libya,

Burkina Faso, Chad and Cameroon, to name a few. The office is manned by a team

of three engineers for sales and marketing, three engineers for erection and

commissioning and project management and two local staff handling the accounting

and commercial functions. With focus on the irrigation sector we have many

prestigious installations to our credit. At present we are focusing on other thrust

areas like water supply and drainage as well as industrial sector, especially in tenders

and turnkey projects.

KBL Wins Over Africa

From left to right Ahlam Fathi Amin, Suketu Mehta, Narayan Mirji, Faud Ahmed Helmy, Balaji Kishwe, Avinash Hulbatte,

Magdy Yousif, Sukhbir Singh

13

Snow Cap

Major achievements in last six months

Sudan : Our focus on project business in irrigation sector

has yielded good results. We have signed a prestigious contract

worth USD 1.8 million on 10th May, 2010 with Al-Rajhi

International Investment for agriculture for design of

complete system, supply of electromechanical equipment and

services for intake pumping station at Berber – Sudan.

Egypt : We are currently executing the Benban and Rozaikat

pumping station contract. The engineering work of the

project is complete, while construction of the pump house is

in progress. Most of the equipment has reached the site. We

are confident of commissioning the stations on schedule.

Morocco : We have recently successfully commissioned a

sea water pump – 24UPH3 DV in vertical execution with

1500 kW motor at Indo Moroc Phosphore SA (IMACID),

Morocco. This pump is a replacement of an Alstom make

pump. IMACID is convinced about KBL’s product and

services and is more than likely to opt for KBL for future

requirements as well.

Ghana : We have successfully commissioned and handed

over six pumping stations at Kpando Torkor, Akumdan B,

Subinja, Weija Intake and Weija C to Ghana Industrial and

Development (GIAD) under the contract from Ministry of

Finance and Agriculture (MOFA), Ghana.

Tunisia : We have established contact in Tunis and have

received a breakthrough order for distribution sector. We are

actively working with our agent for various tenders in the

field of industry, water supply, oil and gas and irrigation sectors

in Tunisia.

Benban pumping station, under civil construction

14

Snow Cap

Nurturing Our Roots In The Middle

EastOn 14th March, 2010, Team KBL (Middle East) organized a technical

seminar in Muscat, Oman, in association with our local partner – Hi-

Tech Services and Supplies LLC, part of trading SBU (Oman) of the Al

Hassan Group. The event was to celebrate the partnership of one hundred

and twenty years, still going strong. Yet another reason to celebrate is

completion of the Majis Common Cooling Waster System (CCWS)

project, which included Engineering, Procurement and Construction as

well as Operation and Maintenance. The third reason to cheer – KBL’s

plant at Kirloskarvadi scoring a century !

Held at The Crowne Plaza Hotel,

Muscat, the event saw a

presentation being made on

KBL’s range of products, catering

to a wide array of application

that offer reduction in energy

consumption and maintenance.

The seminar was attended by

engineers, consultants,

contractors and end users.

Gracing the occasion were

Hassan Ali Salman – Chairman,

Al Hassan Group, Eng. Talal Al

Assaad – CEO (Manufacturing

and Trading), Abbas Jamal –

General Manager, Trading SBU

(Oman) and a team from KBL

India led by Alok Kirloskar.

15

India, being a non-signatory of the Nuclear

Non-Proliferation Treaty, has been

subjected to a defacto nuclear embargo

from members of the Nuclear Suppliers

Group (NSG) cartel. This has prevented

India from obtaining commercial nuclear

fuel, nuclear power plant components and

services from the international market,

thereby forcing us to develop our own fuel,

components and services for nuclear power generation. The NSG embargo has had

both negative and positive consequences for India’s Nuclear Industry. On one hand,

the NSG regime has constrained India from freely importing nuclear fuel at the

volume and cost levels it would like to support the country’s goals of expanding its

nuclear power generation capacity to at least 20,000 MW by 2020. Also, by

precluding India from taking advantage of the economies of scale and safety

innovations of the global nuclear industry, the NSG regime has driven up the capital

and operating costs and damaged the achievable safety potential of Indian nuclear

power plants. On the other hand, the NSG embargo has forced the Indian

government and bureaucracy to support and actively fund the development of Indian

nuclear technologies and industrial capacities in all key areas required to create and

maintain a domestic nuclear industry.

The Indian nuclear power industry is expected to undergo a significant expansion

in the coming years, thanks in part to the passing of the Indo-US nuclear deal. This

agreement will allow India to carry out trade of nuclear fuel and technologies with

other countries and significantly enhance its power generation capacity.

Primary and Secondary Heat Transfer

Pumps for Fast Breeder Reactor 500

MWe for Bharatiya Nabhikiya Vidyut

Nigam Limited, Kalpakkam (BHAVINI)

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Glistening Pearls

R K Srivastava

16

Glistening Pearls

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With the ever increasing demand for

power, Nuclear energy will be one of

the main dependable sources.

Though this sector shall remain

dominated by public sector as the

Atomic Energy Act requires nuclear

power generation to be done by a

government company and at least 51%

shares need to be held by central

government, private sector can play a

significant role in manufacturing and

construction of nuclear equipments.

Keeping nuclear energy as dependable

source of energy in mind, DAE have

started exercising various options like

PHWR, FBR and PWR.

India’s nuclear program is being

developed in three stages-

Stage1 : Pressurized Heavy Water

Reactor (PHWR), using Natural

Uranium as fuel.

Stage 2 : Fast Breeder Reactor (FBR)

where Plutonium generation is many

fold.

Stage3 : Pressurized Water Reactor

(PWR) where Thorium will be used.

We, at KBL, considering the

importance of nuclear energy in nation

building, are having long association of

over few decades with Department of

Atomic Energy (DAE) it’s various

wings such as Bhabha Atomic Research

Centre (BARC), Indira Gandhi Centre

for Atomic Research (IGCAR),

Nuclear Power Corporation of India

(NPCIL), Bharatiya Nabhikiya Vidyut

Nigam Limited (BHAVINI) and Heavy

Water Board (HWB).

We had started our association with the

supply of conventional pumps like VT

pumps, process pumps and

subsequently entered into critical

applications such as canned motor

pumps for liquid ammonia, fuelling

machine heads involving high precision

and accuracies, import substitute like

rotating assemblies and stuffing box for

imported critical application pumps for

which imported spares/sub-assemblies

were not available.

In the last two decades, we have

supplied number of canned motor

pumps for very critical application of

moderating nuclear reaction. These

pumps are very critical, as they are

fitted in reactor core and have high

precision of manufacturing. Our

canned motor pumps are running

satisfactorily for many years as

moderator pumps at NPCIL’s Tarapur

2 x 500 MWe, Kaiga 3 and 4 and also

RAPP 5 and 6 - 2 x 220 MWe plants.

We have also replaced mechanical seal

pumps by canned motor pumps at

Narora for the moderator application.

We are the first to introduce concrete

volute pumps (CVP) at Nuclear Power

Plant at Tarapur. Majority of nuclear

plants in India have KBL’s Condenser

Cooling Water (CCW) Pumps as also

Condensate Extraction Pumps (CEP).

Thus, we are the partners with DAE

and its various wings for the supply of

major, critical equipments.

Experiencing our reliability and

capabilities in design and manufacture

of critical equipments, Bharatiya

Nabhikiya Vidyut Nigam Limited

(BHAVINI) associated with us for

some of the most critical and important

equipments like Primary and Secondary

Sodium Pumps (PSP and SSP), CCW-

concrete volute pumps, fire fighting

pumps. Our sister concern KOEL has

supplied the Generator sets.

We are associated with IGCAR for

more than two decades for the

hydraulic developments of Primary and

Secondary Sodium Pumps. This

development included various rigorous

tests including visual cavitations study,

paint erosion tests, metal erosion tests

etc.

Development of Sodium Pumps for

500 MWe Prototype Fast Breeder

Reactor.

We are proud to be associated with

Nuclear Power Corporation of India

Limited who has undertaken the setting

up the development of Prototype Fast

Breeder Reactor (PFBR) at Bhartiya

Nabhikiya Vidyut Nigam Limited with

the design back up from Indira Gandhi

Centre For Atomic Research (IGCAR),

Kalpakkam.

Prototype Fast Breeder Reactor (PFBR)

is the Nuclear Power’s Second stage,

the first stage being Pressurized Heavy

Water Reactor (PHWR). In PFBR, the

liquid sodium is being used in reactor

core for heat transportation.

The PFBR setup is having two types of

sodium pumps – In the primary circuit,

Primary Sodium Pump which will

transport the reactor core heat to

secondary system and installed in the

main reactor whereas in the Secondary

circuit, Secondary Sodium Pumps feed

the liquid Sodium back to reactor pool

after taking away the heat through

Heat Exchanger to light water, so as to

convert it in to steam. These Secondary

Sodium Pumps are installed outside the

reactor vessel. With this, India is

becoming the second country to enter

in second stage of nuclear cycle and

KBL is the only Indian company to

develop such type of critical application

pumps.

Primary Sodium Pump –

Primary Sodium Pump is the only

rotating element in the reactor. Hence

this pump is called as the heart of the

reactor.

Primary sodium circuit of a typical pool

type Fast Breeder Reactor (FBR)

consists of cold and hot sodium pools

separated by an inner vessel. Sodium

from the cold pool is circulated through

core and intermediate heat exchangers

(IHX) and then back to the cold pool

by two centrifugal primary sodium

pumps (PSP) operating in parallel. IHX

transfer the heat produced by core to a

secondary sodium circuit. Each primary

pump is located inside a stand pipe.

Schematic of primary sodium circuit is

shown in Fig.

The Primary sodium pump concept

selected is a vertical, single stage, top

17

Glistening Pearls

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suction, free surface pump with bottom

sodium lubricated hydrostatic bearing

and top thrust bearing. The pump

impeller takes suction from the cold

sodium pool (670 K) of the main vessel

and discharges into an axial diffuser.

High pressure sodium then passes to the

delivery pipe, which connects the pump

to the diagrid plenum (pump-pipe-

connector) of the reactor The sodium

then traverses the fuel sub assemblies

and hot sodium from reactor core

passes to the Intermediate Heat

Exchanger located inside the main

vessel and isolated from the pump.

Sodium from outlet of Intermediate

Heat Exchanger finally mixes with cold

sodium pool of main vessel, thus

completing a closed circuit.

The highlights of this Primary Sodium

Pump are –

• Pump Quantity: 3 nos.

• Model: PSP 900/150 Pump.

• Pump weight : 45 tons.

• Length of shaft around 12 M.

• Flow: 4130 liter / second.

• Total differential head: 75 meter.

• Pump speed: 590 RPM.

• Liquid: Liquid sodium.

• Working temperature of liquid

sodium: 400°C.

• Maximum temperature of liquid

sodium: 550°C.

• Pump input power: 3200 kW (in

liquid sodium).

• Motor rating: 3600 kW, 590 RPM.

• Pump shaft size: 630 mm dia. X 11.5

m length manufactured using SS 304

LN forged material.

• Components are manufactured as

per nuclear quality level Class-1.

• Estimated life of the pump is 40

years.

Secondary Sodium Pump –

The Secondary Sodium Pump is

centrifugal, bottom suction, type with

free sodium surface in the pump tank.

The space above sodium free surface is

filled with an inert cover gas, argon.

The cover gas pressure is 0.4 MPa (abs).

The pump is of vertical pull out

construction.

The rotating assembly is supported with

sodium by means of a pocketed type

hydrostatic bearing, fed from the pump

discharge, and in the cover gas space

by anti friction bearings.

The impeller is of single stage, single

suction type with axial diffuser. The

sodium pumped by the impeller is

collected in a spherical discharge bowl

and discharged into two pipes, located

180° apart. Leakage of liquid from the

high pressure spherical bowl to impeller

suction is reduced b ‘piston ring’ type

of sealing joint.

The highlights of this Primary Sodium

Pump are –

• Pump Quantity: 3 nos.

• Model: SSP 600/90 Pump.

• Pump weight: 25 tons.

• Flow: 3340 liter / second.

• Total differential head: 65 meter.

• Pump speed: 900 RPM.

• Liquid: Liquid sodium.

• Working temperature of liquid

sodium: 355°C.

• Maximum temperature of liquid

sodium: 546°C.

• Pump input power: 2664 kW (in

liquid sodium).

• Motor rating: 2700 kW, 900 RPM.

• Pump shaft size: 300 mm dia. X 5.6

m length manufactured using SS 304

LN forged material.

• Components are manufactured as

per Nuclear quality level Class-1.

• Estimated life of the pump is 40

years.

The functions of Secondary Sodium

Pump are –

1. Circulation of sodium through the

secondary sodium circuit to extract

heat from the Intermediate heat

exchanger and transfer it to the

steam water circuit through steam

generators.

2. Heating of secondary circuit sodium

during the initial phase before

reactor start up.

3. Removal of decay heat, extracted by

the primary coolant from the core

during reactor shut down.

These Primary Sodium Pumps and

Secondary Sodium Pumps are being

developed in association with Nuclear

Power Corporation of India (NPCIL),

Bharatiya Nabhikiya Vidyut Nigam

Limited (BHAVINI) and Indira

Gandhi Centre for Atomic Research

(IGCAR).

To manufacture these pumps, we have

established special facilities like new

test set-up, vertical heat treatment

furnace for long shaft of about twelve

meters length, dynamic balancing

machine for fifteen meter long rotor,

various critical machines for

manufacturing components, nuclear

clean hall for sub assembly and

assembly, and so on.

We are really proud to be the only pump

manufacturing company in India to

develop sodium pumps (Primary Heat

Transport Pumps) for PFBR.

18

KBL’s Acquisition In South Africa

KBL has acquired 90% shares in Braybar Pumps (Pty.) Limited, South Africa, to become

an end to end solution provider in the global pumping industry. The acquisition,

which cost KBL Rs. 110 million will help us set foot in the South African mining

industry. The acquisition was made through our wholly owned subsidiary company –

Kirloskar Brothers International B V, Netherlands.

Braybar Pumps is a well known company operating since 1980, actively involved in

manufacturing of rubber lined slurry pumps and high head multistage pumps (more

than 1200 meters head). The company also undertakes repairs (especially split case

pumps) and servicing of various types of pumps, specifically those used in mining

industry.

Braybar Pumps has well established repair and in-house machining facilities and will

provide KBL with an immediate supply and service base for its products in South

African markets. These facilities can also be utilized for assembling various pumps

required for the entire South African region. It can provide KBL white metal lined

bearings – a product they manufacture.

Sealing the deal. Des Shepherd – Managing Director, Braybar Pumps (Pty.) Limited,

Johannesburg and G P Kulkarni.

Bridging Oceans

19

Bridging Oceans

At a public lecture held on 21st April 2010, Amit Sangrulkar and Jackie Dias

spoke on the latest developments in the manufacture of pumps, valves and

related products, like anti-corrosive paints. The venue was The Institute of

Engineers, Sri Lanka. Presided over by Madhava Perera, Chairman, Mechanical

Division, the event was graced by Dharmasiri de Alwis, President of the Institute.

Attending the session were engineers, consultants and representatives from

public and private sectors.

In their talks, Amit Sangrulkar and Jackie Dias, highlighted research and

innovations at the Kirloskarvadi plant which have enabled our products to be

on par with global quality norms. In fact, KBL’s products have made their

mark in Sri Lanka, competing with European, American, Japanese and Chinese

products. Some of our delighted customers in this market are Ceylon Petroleum

Corporation, Ceylon Electricity Board, National Water Board, Ceylon Railways

and others. Chula de Silva, former President of the Institute and Chairman of

the State Trading Corporation, nostalgically shared his experience about his

visit to the Kirloskarvadi plant.

The recent revival of KBL’s activities in Sri Lanka can be traced to the visit by

Alok Kirloskar and Aseem Srivastav in October, 2007. During their visit they

had met leading businessmen and top officials of public and private sectors,

including Chamal Rajapaksa, the then Minister of Aviation, Ports and Irrigation.

KBL

Reenters

Sri Lankan

Market

20

Bridging Oceans

14th to 16th March, 2010, saw over five hundred delegates drawn from thirty four African nations participate in

the sixth conclave on ‘India - Africa Project Partnership’. The theme was ‘Developing Synergies : Creating a

Vision’. Held in New Delhi, the event was attended by a high powered delegation comprising senior ministers,

business heads, bankers, policy makers and development specialists.

The annual event has matured into a platform that has enhanced the presence of Brand India in the African

continent. KBL is with CII for the last five years to boost project exports from India to African countries. We

have worked with many African nations to usher in green revolution and helping them attain food sufficiency.

Through its ‘AAA’ philosophy KBL offers Appropriate, Adaptable and Affordable pumping solutions to key sectors

of economy – water, power and irrigation.

Addressing the conclave were HE S E M Gilbert Fossoun Houngbo, Prime Minister, Republic of Togo,

Shri S M Krishna, Minister of External Affairs (Government of India), Shri Anand Sharma, Minister of Commerce

and Industry (Government of India) and Shri Shashi Tharoor, Minister of State for External Affairs, who delivered

the keynote address.

Sanjay Kirloskar, Chairman of CII Africa Committee, Prabhakar Dalal, Executive Director EXIM Bank and

Chandrajit Banerjee, Director General, CII also addressed the august gathering. HE John Dramani Mahama,

Vice-President, Republic of Ghana was the guest of honor for this conclave.

The book, ‘Indian Success Stories’ was released by the dignitaries on stage.

From L to R : HE Jonathan Wutawunashe – Dean of Diplomatic Corp, Sanjay Kirloskar – Chairman CII Africa

Committee, Shri S M Krishna – Minister of External Affairs, GOI, HE John Dramani Mahama – Vice President,

Republic of Ghana, Shri Anand Sharma – Minister for Commerce and Trade, GOI and Chandrajit Banerjee –

Director General, Confederation of Indian Industry (CII)

CII - Exim Bank ConclaveCII - Exim Bank ConclaveCII - Exim Bank ConclaveCII - Exim Bank ConclaveCII - Exim Bank Conclave

21

Bridging Oceans

CII - LAC ConclaveCII - LAC ConclaveCII - LAC ConclaveCII - LAC ConclaveCII - LAC ConclaveThe conclave was held on 29th and 30th April, 2010, at Hotel

Taj Palace, New Delhi. Avinash Purandare, Puneet Tayal and

Prakash Marali represented KBL at the event. The Conclave

gave insight into upcoming industries and projects in the

region.

FICCI - LAC BusinessFICCI - LAC BusinessFICCI - LAC BusinessFICCI - LAC BusinessFICCI - LAC Business

SummitSummitSummitSummitSummitKBL participated in the Federation of Indian Chambers of

Commerce and Industry (FICCI) India – Latin American and

Caribbean (LAC) business summit held on 30th March, 2010

in New Delhi as principal sponsors. Representing KBL at the

summit were Avinash Purandare, Puneet Tayal and Prakash

Marali. The summit highlighted growing synergy between Latin

American countries and India. We had the opportunity to

interact and build rapport with delegates and embassies of

these countries.

Dr. Sergio Lias – Suarez Honourable Consul General of India and

Praful Talera, Executive Director of Dynamic Logistics Pune along

with KBL delegates

Entire LAC on one panel figuring KBL growth prospects

22

Gajanan Sahasrabudhe and Yogesh Mistri receiving the trophy and certificate

Commited To Energy Efficiency

The Society of Energy Engineers and Managers (SEEM) and the Bureau of Energy Efficiency (BEE),

together organized a one day national workshop on Accreditation of Energy Auditors and Their Role in

Implementation of Plans under National Mission on Enhanced Energy Efficiency (NMEEE). Organized

in New Delhi on 3rd May, 2010, the workshop coincided with the launch of the National Action Plan on

Climate Change (NAPCC). Representing KBL at the event were Mr. Mukundan, Gajanan Sahasrabudhe

and Yogesh Mistri.

Gajanan Sahasrabudhe made a presentation on ‘Pumping Energy Audit’, while Yogesh Mistri dwelled

on ‘Energy Efficient Pumps’.

The Power of SafetyKBL’s power sector is conferred with a Certificate of Appreciation and a Trophy by National

Thermal Power Corporation (NTPC) (Sipat) for adopting best safety practices during execution of

Stage II CW system package for 2 x 500 MW units.

Vilas Ghadge received the award from Jaideb Nanda,

General Manager NTPC, Sipat project on 4th March,

2010, during the function organized for observing the

39th National Safety Day.

KBL Riding On A High Tide

23

KBL Riding On A High Tide

Members of Kolkata office too attended a training program

on the use and operation of fire extinguishers. The program

was conducted by Javed Akhtar, Safety Officer. A session

on ‘Disaster Management’ was conducted in the evening.

KBLians at ‘Yamuna’ assembled in the porch and together took

the safety oath on 4th March, 2010, as a token of their

commitment towards maintenance of health, safety and

environment; towards prevention of accidents and injury; and

towards conservation of environment in the interest of self,

family, company and the nation at large.

The oath was administered by Sanjay Kokate. A training program

on the ‘Use and operation of fire extinguishers’ was organized

on 5th March, 2010. Members of the ‘Emergency Response

Team’ and security personnel attended the live demonstration.

Safety Day at KBL –

Kolkata

The day was observed at Dewas plant to significantly

contribute in reduction in accidents and create safety

awareness among employees. Various activities

conducted included a training program, oath taking

ceremony, mock drills and exhibition. Winners of the

contests organized during the week were awarded.

Safety Day at KBL

– Dewas

On Site Safety• At KTPP Koderma Project Site

Mr. Jena spoke to members of KBL’s power sector on site –

Koderma Thermal Power Project, Jharkhand, on 4th March,

2010. Representatives of Damodar Valley Corporation graced

the occasion.

• At Koluva (Bhopal) Project Site

11th March, 2010, saw Mr. Bhati address members of KBL’s

water sector on site on safety measures. Also present were

representatives from Tata Consultants.

Credit is due to Asif Pal for taking the initiative to boost safety

awareness amongst the site personnel.

Safety Savvy ‘Yamuna’

24

KBL Riding On A High Tide

BEE – KBL Join Forces For

Energy EfficiencyThe Bureau of Energy Efficiency, organized an event under the aegis of the

‘National Program of Municipal Demand Side Management’ (MuDSM)

where Kirloskar Brothers Limited made a presentation on ‘Pumping Energy

Audit’.

The mission of MuDSM program is to improve the overall efficiency of

urban local bodies, thus leading to sustainable energy and cost reduction

in the four energy consuming services; water treatment and supply, sewage

treatment and disposal, street lighting and municipal buildings.

Kirloskar Brothers Limited has joined this nationwide initiative by

participating in this program, with Gajanan Sahasrabudhe making

presentations at Mumbai, Chandigarh, Guwahati and Jaipur. Making the

presentation at the session in Kolkata, was Suman Chakraborty.

This initiative has helped in creating awareness about the energy efficient

pumps at Kirloskar Brothers Limited and the solutions it offers through

energy audits to save power.

An Auspicious

Start

The ground breaking ceremony (Bhoomi Poojan) for our upcoming plant at

Coimbatore, was performed on 23rd April, 2010. Present on the occasion were

Aseem Srivastav, C H Dobariya and members of his team, Mangesh Pantoji, C B

Shukla, A Antoine Baskar, M Harikrishnan, V Senthil Kumar and others.

25

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A team of about forty

members of Pune

Construction Engineering

Research Foundation

(PCERF) visited Yamuna on

19th March, 2010, to learn

about the green features of

this LEED certified Platinum

rated eco-friendly building.

The delegates were drawn

from Confederation of Real Estate Developers

Associations of India (CREDAI) – Pune, BAI, ICI,

ASEA, Vascon, Kumar Builders, Goel Ganga Group,

Universal, Orange County Foundation, Omega

Promoters, Devi Construction amongst others. The visit

was part of the year long program to spread awareness

about renewable energy and energy efficient buildings

where green energy concept was implemented.

The tour of Yamuna was complemented by a

presentation on KBL’s eco friendly, energy efficient

products by Vikas Agarwal and Ajay Shirodkar, while Lt.

Col. BVN Rao, made a presentation on how KBL obtained

its Platinum LEED certification.

Spreading TheSpreading TheSpreading TheSpreading TheSpreading The

‘Green’ Message‘Green’ Message‘Green’ Message‘Green’ Message‘Green’ Message

Ripples

Balkrishna Shukla, Member of Parliament and Mayor of

Vadodara, visited Yamuna office on 7th April, 2010.

VIP Visit

26

Ripples

VIP Visit

H.E. Dr. Sergio Lias - Suarez, Honorable Consul General of India at Cordoba, Argentina visited

‘Yamuna’ KBL’s global headquarters, on 7th May, 2010. Possibilities of cooperation and business

opportunities in Argentina were explored during his visit. Dr. Sergio appreciated the

Kirloskar culture and business ethos. Playing host to him, were Sumir Pandya, Prakash

Marali and Avinash Purandare, who have planned a visit to Argentina.

Interestingly, though Dr. Sergio Lias – Suarez is an allopath by

training, he is a keen practitioner of ‘Ayurveda’

and ‘Yoga’.

‘Spouses Special’ Visit YamunaTo spread awareness of environment conservation at KBL on

to the home front, a visit of Kirloskarvadi township ladies to

Yamuna was organized, as suggested by J R Sapre.

The visiting better halves arrived in batches on 18th April, 2010.

Apart from the tour of Yamuna was a shopping spree in Pune

– that too, sans nagging husbands and lagging children... Bliss !

On arrival they went around the entire complex. The Heritage

room set a nostalgic tone to the mood. The film ‘Water is Life’

was screened for them at the auditorium. Post lunch, the

shopping spree was like ‘dessert’. ‘The Spouses Special’ tour

thus concluded on a positive note.

They were thoroughly impressed.... Nay, proud of being a part

of the KBL’s extended family. Credit is due to Asha Sapre and Padmaja Nimbalkar for the special care they took hosting

the ladies.

The ladies are unanimous in their opinion that after seeing the ‘Green Building’ they really are very impressed with the

grandeur of Yamuna and how ‘Yamuna’ites’ save on electricity and water.

Such visits, will give employee’s spouses a feeling of belonging and attachment towards KBL as also proud for being a part

of ‘KBL Parivar’.

27

Spring Of Success

“The pumps, designed by BHAVINI (Bharatiya Nabhikiya Vidyut

Nigam Limited), a sister company of NPCIL (Nuclear Power

Corporation of India Limited), have the distinction of being

manufactured for the first time in India. Conforming to stringent

parameters of performance to meet the demand for highest degree

of accuracy, the pumps are to be fitted in the 500 MWe power plants

at Kalpakkam near Chennai. The order involves three primary and

three secondary pumps with spares.

“Working with expert officials from BHAVINI

and NPCIL was a fantastic learning

experience. Not only were they technically

competent they were always responsive. Their

work ethic helped us tackle the deluge of

teething troubles that are bound to crop up in

a complex assignment. All issues were

smoothly resolved on technical level with

BHAVINI scientists”.

S R Kulkarni informed us further, that it was

the mandatory requirement of the customer

that the quality engineer should have at least

level 2 certification of Non Destructive Testing, such as DP, UT and Radiography;

it involved Helium Leak Testing too which can detect a very fine leakage of even a

drop after years. Handling of jobs, house keeping and storage, he said was the

greatest challenge and credits NPCIL officials for continuous monitoring.

“This order is also unique in that, it includes many firsts” He continues. “Like

application of laser alignment of bearings, laser calibration of machines, multi

gauging, use of video scope, ultrasonic thickness checking and other advanced

techniques – a great learning opportunity for KBLians.

“Guidance and support from S G Joshi (former Vice President KBL) and Shivram

Bhoje – Ex Director (BHAVINI) proved to be a blessing on this long journey”

concludes S R Kulkarni.

Currently, the pumps are in final assembly and testing stage and will shortly be

despatched to site after stringent performance tests and critical endurance testing.

Sodium Pumps : A great challenge !Talking to Cascade, S R Kulkarni expressed that working on the sodium pumps was as challenging as the satisfaction it gave on its success.

Every bead of sweat on the team’s brow was worth the elation on accomplishment. We bring you a brief report based on his feedback...

Team

Kirloskarvadi

plant with

Padmashree

Shivram

Bhoje.

Huge shaft handling fixture ready to lift the shaft and unload in HT furnace

28

The Need

The projects purchase department

receives more than 2000 requisitions

annually for material procurement at

various sites. These requisitions, with

tender specifications were received on

paper and approved by the concerned

authority. The process had some

drawbacks :

� Being a manual process, it took up a

lot of time and was not efficient

enough.

� The system incurred costs of photo

copying and printing stationary on

a recurring basis.

� It called for a manual and external

method of monitoring the status of

procurement.

An alternative to this paper based

requisition system was called for... And

Rohit Batellu rose to the occasion.

The Solution

Rohit designed a ‘Web Based Purchase

Portal System’ which eliminated paper,

improved requisition purchase

Purchase Portal Goes LIVE

management and enabled monitoring of procurement status

on-line. The new system won the delight of internal customers.

The Path

� System and process analysis was undertaken by studying

the internal processes and checks to determine operational

procedures and identify best practices which could be

strengthened in the automated system.

� He then designed a draft HTML website of the web based

on-line system.

� Presented the system to the purchase team for their

suggestions and opinions.

� Having passed this acid test, he approached Corporate

Information Center for development of the purchase portal.

� The proposal was approved by Chaitanya Wagle.

The web based intranet application was developed in

Microsoft’s .Net and data base in SQL Server by Anushka

Shembekar, Priyanka Patil and Ashwini Kulkarni.

The Portal was inaugurated by U V Ulavi on 22nd March,

2010 and went live on 26th April, 2010.

Spring Of Success

Perfecting procurement – (from L to R) U V Ulavi, Anushka

Shembekar, Priyanka Patil and Rohit Batellu

29

Spring Of Success

The following research papers were presented by KBL at prestigious fora. Cascade presents a gist :

○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○ ○

International Seminar On Energy and Environment

In Iron and Steel Industry

Held from 12th to 14th January, 2010, this international event organized at Ranchi

saw Team KBL present a paper on ‘Energy conservation in steel plants through introduction

of Low Life-cycle Cost (LLC) pumps’. Members of the team were Ravi Birajdar, R K

Dey, Amit Walavekar and Ajit Choudhury. The conference was organized by Indian

Institute of Metals in association with Steel Authority of India Limited.

The paper focused on the possibility of energy saving in the pumping system during

each stage, like design selection, verification and process optimization. It is important

to focus the energy cost of the pump which is nearly 90 % of the life-cycle cost. For

majority of heavy usage pumps, the lifetime energy and maintenance cost dominates

life cycle costs. The components of life-cycle cost give us a greater understanding of

the need to dramatically reduce maintenance cost as well as reduce energy cost by

designing increasingly efficient pumps. To meet these demands, continued research

and developments are being undertaken by applying the latest tools, techniques

and innovative design concepts as well as newly developed materials. Product

development technologies like numerical analysis techniques, rapid prototyping

and experimental tests help arrive at optimum design in least possible time with a

high degree of reliability. This further enables optimization of the pumping system

efficiency along with improving pump and system reliability. Energy saving

opportunities are available both in pumps and pumping systems.

Integrity, Reliability and Failure – Challenges and

Opportunities

Held from at Porto, Portugal, the third international conference – ‘Integrity,

Reliability and Failure’, saw Team KBL, comprising Ravi Birajdar, Rajashri Patil

and Kedar Khanzode present a research paper. The paper was titled ‘Vibration and

noise in centrifugal pumps – sources and diagnosis methods’. The conference was organized

by faculty of engineering, University of Porto and University of Toronto, Canada.

The theme of the conference was vibration and structural acoustics analysis.

To ensure proper functioning and safety of the pump and associated plant

components it is very essential to know the sources and remedies. Specific techniques

can be used to identify and rectify pump problems, such as imbalance, misalignment,

turbulence, cavitation. By knowing the vibration causes and using proper diagnosis

tools, one can easily save a lot on manpower, plant downtime and spare parts. With

the appropriate implementation of vibration and noise diagnosis techniques, pumps

can operate with higher reliability and efficiency.

Both the papers were well received by the delegates of the respective events.

30

Spring Of Success

Gaurav Ray was awarded ‘Corporate Global Marketing and Strategy (CGMS) Employee

of the Year Award 2009–’10. The uncompromised efforts and unstinted dedication he

puts in with immense creativity, ensure excellence in the initiatives he develops and

deploys.

Gaurav is a quiet, almost unassuming member of CGMS, whose contributions talk loud

and clear. The cash award and certificate he received is not only to felicitate him, but

also to encourage his colleagues emulate him and give an encore.

Best In Class Award FunctionThe ‘Best in Class’ awards function, to recognize teams and team leaders (Q12 Score card holders), who achieved grand mean

75th percentile and above, was held on 19th May 2010.

The Best Three Winners amongst Gallup team leaders who were awarded a trophy and certificate are :

When Actions Speak Louder Than Words...

Amar Patil

Anil Kumar Gupta

Anil Malik

Arun Shripad Pujari

Aseem Srivastav

Avinash Wamanrao Purandare

Basant Kumar Grover

Chaitanya Ramchandra Wagle

Eknath Vishwanath Bachute

Jayant Raghunath Sapre

Madan Dinkar Patwardhan

Those who achieved grand mean 75th percentile and above were awarded certificates

Mayuresh Anil KulkarniRangnath Sukhdeo Kadam Sanjay Balkrishna Karmarkar

Mukund Madhavrao Naik

Nirmal Chandra Tiwari

Pai Ramakant

Pushan Pahari

Rajendra Bhagwanrao Patil

Ramchandra Mahind

Ravindra Murthy

Shirish Suryakant More

Suman Chakraborty

Sunil Kumar Mehta

Swarup Sudhakar Kalekar

Umesh Ramaswamy Shastry

31

Spring Of Success

Best three Winners of “Best in class team” who achieved grand mean 75th percentile and above

amongst Gallup team were appreciated by awarding trophy and certificate.

Finance and Accounts

Submersible

Personnel / IR and Administration

Other “Best in Class Team” who achieved grand mean 75th percentile and above amongst Gallup

team were appreciated by awarding certificate.

Industrial Engineering

Manufacturing Engg (Tool Engineering)

Manufacturing Sub - Contract

Motor

Operations Unit Dewas and Shirwal

Product Marketing

Purchase

Quality Assurance

Research and Development

SAP Centre

Accounts, Dewas and Shirwal

Accounts, Kirloskarvadi

CED Plant

Central Pattern Manufacturing

Corporate Global Sourcing

Corporate Information Centre

Corporate International Institutional Buss

Foundry Production

Heavy Section

HRM & C

Test By Fire !Team KBL took full opportunity to introduce the company and brief officials of Maharashtra Fire and Emergency

Services (MFES) about correct technical specifications for centrifugal pumps in fire fighting applications. This

was during a meeting with M V Deshmukh, Director, MFES and Fire Advisor (Government of Maharashtra) and

his associates.

The discussions revolved mainly around ‘Multi Outlet Multi Stage Pumps’ their selection and operation, as well

as the benefits of using these pumps over other pumps in high rise buildings. Team KBL also expressed its keen

interest to become a core member of the MFES team and share its knowledge about fire pumps with all young

engineers and operators at their upcoming Fire Training Institute in Kalina, Mumbai. It is with this in mind that

we are supplying our best combination of Fire Pumps – FMUL

engine set, motor fire set at 2900 rpm and vertical in line jockey

pump to the institute. This strategic move will help improve

awareness about our FMUL and standard fire fighting sets.

From L to R : Atul Desai, A B Chougule, Vikas Agarwal ,

Mr. Warick, M V Deshmukh, B R Pachakawade,

Mr. Potphode, Shirish Joshi, P M Kulkarni, Mr. Verlekar

and Rajesh Deshmukh

32

Highlights Of The Project

• This is the first order KBL has bagged for laying a

750 mm diameter, MS pipeline over 40 Kms. of cross

country terrain. Significantly, this project

specifications will serve as pre-qualification for

participating in similar tenders in the future.

• The project involves civil work excavation of about

one Lakh m3 at one site.

• This is the biggest order won by our Industrial Projects

division since inception.

• The project will serve ideally as a reference installation

– the first of its kind in Maharashatra. The site is just

130 Kilometers away from our corporate office.

• With this order to its credit KBL has gained entry

not just in the Welspun Group, but also other groups

with many such projects in the offering.

• The division will focus on industries like steel, cement,

chemical and textile in the coming days.

• The order also included providing and supplying sluice

and scour valves as well as kinetic double orifice type

air valves

KBL Welcomed in Welspun GroupKBL’s newly consolidated Industrial Projects division has won an order worth Rs. 220 Million – yet another milestone

achievement since it became active in the field. This order was entrusted to KBL by Welspun Maxsteel, Roha, in

preference over competing bids on both technical and commercial grounds.

Credit is due to Mahaveer P. Jain and Subhash H.

Kavathekar, who played a significant role in winning the

trust and consequently the order from Welspun Group.

Valuable guidance from Alok Kirloskar at various stages

of marketing, especially in establishing the credentials

of Kirloskar Constructions Limited, tilted the order in

our favor. Gurunath Palekar’s suggestion to set up a

special purpose vehicle for coordinating the project is

also proving to be helpful.

Stream Of Orders

33

Stream Of Orders

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Milestone Achievement

For Mumbai Office

The Oil and Gas sector of KBL – Mumbai office received a Letter of Intent in

January, 2010, from Oil and Natural Gas Corporation Limited, Mumbai, for

replacement of firewater pumps on multiple offshore platforms on turnkey basis.

The scope of work includes SITC of seven engine driven firewater pump sets, Cu-

Ni piping, valves and associated cabling. The pumps are to be supplied in complete

super duplex materials. The order, bagged against tough international competition,

is valued at Rs 72.4 crores and is the single largest order ever bagged by our Mumbai

Office, as also by this sector.

The qualification requirements were met with support and experience of SPP

Pumps Limited, UK. The order marks the re-entry of KBL in ONGC after a gap of

around 18 years.

Mangirish Nadkarni of Oil and Gas Sector, KBL Mumbai, was presented an

appreciation letter and cash award in recognition of the efforts taken by him. He

received the award from R K Srivastava.

Nationwide Centenary Celebrations

“““““

”””””

In his welcome address,

R K Srivastava,

introduced the Chief

Guest as a member of

the Prime Minister’s

Council of Trade and

Industry, apart from

being on the Board of

Management Institutes

and Trusts, like the

Rajiv Gandhi

Foundation

Lighting of the auspicious lamp

The East zone centenary celebrations

of Kirloskarvadi at Kolkata on 15th

June, 2010, featured a packed

schedule. The first half of the day was

devoted to Sanjay Kirloskar’s

interaction and lunch with channel

partners; the latter half was reserved

for a ‘Partners in Success Meet’

comprising of customers, channel

partners, Government officials and

KBL employees. Organized at the

Hyatt Regency, Kolkata, the venue had

a designated area for special exhibits

displaying some KBL products and

panels highlighting international

projects. The event got an

overwhelming response, with over 500

registrations.

The celebrations were inaugurated by

the Guest of Honor, Dr. R P Goenka,

Founder and Chairman Emeritus of

RPG group, a multi-sector Indian

industrial conglomerate.

The team that orchestrated the centenary celebrations

34

Currents

35

Currents

“““““

”””””“““““

Speaking on the occasion, Sanjay Kirloskar mentioned how the Goenkas

history goes back to 1820, much before the Kirloskars. “Every great

organization is the lengthened shadow of one man; and Laxmanrao Kirloskar

continues to inspire us across time,” He stated. He went on to cite how

Laxmanrao, with a small band of people who believed in his dream as

passionately as himself, pitted their efforts to build an industrial township

on the once barren land infested with cacti and cobras.

“It is to celebrate the centenary of this factory township that we have gathered

for here today.” He recalled how the Kirloskar spirit of enterprize has played

a significant role in fulfilling the needs of agriculture and industry – both, in

India and abroad..... and continues to do so.

“Ten years ago, on our 90th Foundation day, I had said that by 2010, we

should try to achieve at least 1% of the global market share from 0.3% at

that time. I am happy to inform you that our current global market share is

double at 2%. We wanted to become one of the top fifteen companies in the

pump business by 2008. We achieved it in 2007. From four factories in India

we now have another five around the world. This gave us the confidence to

be one of the top five in our industry by 2015.”

He went on to share with the audience, KBL’s recent acquisition – South Africa based Braybar Pump Limited. The

company is involved in the manufacture of rubber lined slurry pumps and multistage pumps used for dewatering in

copper, coal and gold mines.

Talking about KBL’s presence in the East zone, Sanjay Kirloskar recollected that KBL pumps were first sold by Western

India Industries, a company owned by the Gadgil family; while the Gupta family of Guwahati represented us in the

North Eastern states. “I would like to thank them and all our employees in the East zone both past and present, who

worked hard to ensure that we met the expectations of our customers, and made Kirloskar Brothers Limited the

biggest pump company in India.”

He touched upon the various initiatives KBL would be undertaking to commemorate the centenary year, concluding

that as taught in the ‘Vedas’ KBL had begun the celebrations in the East.

Proposing concluding remarks and vote of thanks, Alok Kirloskar said,

“The average life of a multinational company is forty years and the average

life of a Fortune 500 company is approximately fifteen years. As companies

grow older their growth is slowed down or they hit a brick wall every half

a decade due to various factors – from financial mismanagement to lack

of motivation of its people to political issues.

“These brick walls are not impediments, therefore people who don’t want

to or lack the motivation to cross them badly enough get into the rut. The

walls in all respects are opportunities for highly motivated firms to try and

cross them and create a differentiation in the marketplace. KBL, like most

of the companies is subject to these brick walls. But it is our endeavour to

continue to learn and at the same time remain passionate about what we

do, which will help us overcome our future challenges.”

On the way to stand amongst the top five companies in the world, he

opined, that KBL had to grow in the domestic as well as international

market. The acquisition strategy that KBL has adopted, is with this

objective in mind. “KBL acquired SPP Pumps, Braybar Pumps, Aban

Constructions, Gondwana Engineers, The Kolhapur Steel Limited is to

name a few as a part of its strategy to beat the world’s best in both product

portfolio and market penetration”, indicated Alok Kirloskar.

36

Currents

”””””

He talked about increasing customer focus as well as people focus through better

knowledge management tools to understand and address the needs of customers and

the people who work in KBL. The company’s special focus said Alok, would be on its

dealers who play a significant role in meeting customer expectations of prompt response

and correct product selection.

He thanked R P Goenka for accepting KBL’s invitation and honoring everyone with his

presence and all the guests for gracing the momentous occasion. He also appreciated

KBLians from Pune and Kolkata, who left no stone un-turned to make the program a

huge success.

Punctuating the speeches of the dignitaries was felicitations of dealers, customers and

employees. The edited English version of the film – ‘Aadhi Beej Ekale’ was much

appreciated by the audience.

Glimpses of the Function

37

Currents

”””””

“““““In his brief address, Guest of honour R P Goenka said :

“In my younger days as President of FICCI, I have come across many

respected people, but the most respected was Mr. S L Kirloskar. Kirloskar

name is a household name. In India everyone knows the name. They

not only know the name, they respect the name and that is what is

important.

“In 1969, I recollect visibly when many leading business houses moved

out of Kolkata. Some went to Mumbai, some went to Delhi. I went to

my grandfather and I told that family A, B, C has moved out. Do you

think we should also move out? He thought for a minute and said, “Yes

you can move out. I am going to stay here.” That was one of the reasons

they stayed here.

“For me I was born here, educated, married and did my business. That

was when Kirloskars opened a showroom in Kolkata.”

“Gentlemen, I have not come here to make a speech, because Sanjay is

very affectionate to me, kind to me. All of you are lucky to be associated

with a name like Kirloskar. I feel lucky that Sanjay likes me so much,

gives me affection.”

Celebrating

100 years of heritage

Spontaneous speak. Guests penning their comments on the spur of the moment.

38

Currents

Kirloskarvadi Centenary

Special Issue of Cascade

Released

A special issue of Cascade – KBL’s in-house magazine, devoted to ‘100

years of Heritage’ of its Kirloskarvadi plant, was released on 26th April,

2010, at ‘Yamuna’ auditorium, Pune. The 100 page issue was released by

Sanjay Kirloskar, J R Sapre and R K Srivastava. Gracing the occasion were

Avinash Purandare, Pallavi Kharade and Dr. Rajan Kamat.

Speaking on the occasion, J R Sapre said “This issue of Cascade gives an

insight into the growth of not just the company, but a whole new evolution

that it led to.”

Indeed, a collector’s issue !

39

Currents

Cascade Receives A Crop of Compliments !

40

Our centenary special issue of ‘Cascade’ has won a lot of applause and appreciation. For Cascade, receiving compliments is not

a novelty. However, each time we are appreciated for our work it leaves us aglow with joy and pride... and yes – a resolve to out

do ourselves in the coming issue. We take pleasure in sharing extracts from some appreciative responses received :

Says Bharat Wakhlu, Resident

Director, The Tata Group, New Delhi. “As a

member of The Tata Group, which has also been around

1860, we deeply appreciate the strong community bonds

that need to be created for long term success in enterprise.

“I enjoyed going through the Cascade issue of your in-

house publication and thank you very much for

having shared with us on this happy

occasion.”

Complementing KBL on

its latest edition of ‘Cascade’

S G Deolalikar – retired Chairman,

Deolalikar Consultants (P) Limited,

shares nostalgic moments of his

association with KBL,

“Kirloskars have been a part and parcel of

my professional career having involved in

projects all over India, Middle East, Iran,

Iraq and Russia.

“In most cases Kirloskar pumps were

specified and used in 80 to 90% of the

projects to the extent of being accused of

being partial to your product. The use was

purely due to the reliability of Kirloskar pumps

and motors, excellent technical support and

after sales service.

“I have always been proud of my association with

Kirloskar as an organization. I never treated

Kirloskar product as a mere manufacturer’s

product to be used on a site. It was a source of

education and self training. I had at one time a

very large collection of Kirloskar catalogues,

leaflets and graphs. The information and data so

obtained over the years has been the backbone of

whatever expert knowledge I claim to possess.”

Says Amit

Mitra, Secretay General,

FICCI,

“I am in receipt of your house magazine, Cascade, and

wish to congratulate you for bringing out such an informative

and educative publication.”

Currents

41

Currents

World Environment day – 5th June5th June is celebrated as ‘Environment Day’ the world over. It was initiated by United Nations assembly in 1972, to

mark the opening of the Stockholm Conference on the human environment. The purpose was to raise awareness on

environment and mobilizing action for environment protection.

• Celebrations at Yamuna

A sapling was gifted to each employee at the main gate of Yamuna.

42

Currents

The day was celebrated in Kirloskarvadi,

beginning with an awareness rally by colony

members. On cards, a session on yoga,

pranayam and exercise conducted by Padurang

Guruji, well known yogacharya. After the rally

people gathered at the swimming pool and

prepared 1000 seedlings in bags to be

distributed throughout the year on various

occasions.

Saplings were planted at various locations inside the factory premises. The drive was initiated by HRM

and C department. Tree saplings were planted by employees on this occasion.

Films on environment issues were screened to create awareness. Saplings of rain trees and decorative

plants were donated to Punadi Grampanchayat. An educational program on agricultural development

– ‘Krushi Dindi’ was organized.

Tree plantation by union representatives and colony residents

• Celebrations at Kirloskarvadi

Colony residents preparing seedlings

43

Currents

Miroslav Sigmund was born on 10th March, 1907

in Lutin, Moravia (now Czech Republic). His

grandfather established a company as Sigmund

Pumps in 1870. He joined the family firm in 1932,

after serving as lieutenant in the engineering

support services to the

Czechoslovak Air Force fighter

squadron. The same year he

married Huberta Anna

Zlatohlavkova, a medical

student. She supported and

enabled him throughout his

career. ‘Mirka’ to family and friends, he was a

professional engineer, industrialist, educator and

inventor, with over 50 patents attributed to him.

These included – the first submersible electric

motors water well pumps, heat exchangers, air filters

and slim-line pressed steel radiators. To him goes

the credit for developing ‘Thermopak’ domestic

central heating circulating pump, which enabled the

designing of small-bore central heating systems for domestic

consumers. Later he made significant advances in opto-

engineering, developing technology for economic mass

production of plastic aspheric lenses.

He supplied fire pumps to Britain’s fire brigades and

produced air filtration equipment and armaments during

World War II. At the end of the war the business in

Czechoslovakia was nationalized and continued to trade

under the name ‘Sigma’. While the general trend in the post

war period, was for pumps of increasing complexity, one of

the company’s greatest successes was in the opposite direction

– the development and manufacture of a surprisingly small

water circulation pump for central heating systems. This

development revolutionized central heating and made it

affordable for domestic consumers.

When Mirka and Huberta, first reached London in 1937,

they knew no English to speak of. He was advised to try the

North East where the experiment of the Team Valley

Industrial Estate had recently begun. There in 1938, he made

his start, making small and large fire pumps of a quality for

which the company was famous for.

At the Team Valley Trading Estate, Miroslav Sigmund

founded ‘The Sigmund Pumps Apprentice School’ where

he recruited about 350 engineering apprentices. The school

The Man Who

Sculpted SPP

was set up in recognition of the need to increase work

force with a pool of skilled craftsmen, technicians and

professional engineers. It gave young men who left

school as fourteen year olds, the opportunity of

acquiring a skilled trade. This apprentice scheme was

later combined with a sandwich

course. It was a radical

breakthrough in the training of

engineers at that time and predated

the present day ‘modern’

apprenticeship training scheme by

a wide margin of time.

During the 1950’s Sigmund Pumps managed to break

into petrochemical industry. By 1958, the 900 people

strong company was bought over by Bookers

Engineering and Industrial Holdings

Limited. In 1961 Bookers took over the Pulsometer

Engineering Company Limited and Miroslav Sigmund

became Managing Director of the joint venture – Sigmund

Pulsometer Pumps Limited.

In recognition of his services to the international pump

industry, the Technical University of Brno (from which he

graduated as an engineer) awarded Sigmund an honorary

doctorate in 2002.

KBL and SPP – partners in progressIn 1973 SPP signed an agreement with KBL for supply

of castings and components for SPP designed pumps.

Over the years KBL has supplied SPP with

components for hundreds of thousands of such

pumps, in addition to supplying a large number of

the same pumps around the world.

In 1980s, KBL and SPP worked on the joint

development of a new range of split casing pumps for

world markets. The pumps were jointly designed and

manufacturing facilities were augmented at the

Kirloskarvadi plant. These pumps are currently

exported all over the world, with the biggest export

markets being the United States, South Asia and

Europe. With the experience gained from its

relationship with SPP, KBL also distributes its own

products to over 65 countries around the world,

including nine pump companies in Europe.

43

Dew Drops

4444

Confluence Of Thought

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People are an organization’s most

valuable asset, say management

gurus. What does your experience

say?

The ‘right people’ are the assets of any

company – not just ‘people’.

Organizational performance is directly

dependent on the performance of its

people.

At KBL we strongly believe, people

build the organizations and not assets.

Outstanding organizations comprise of

outstanding people. I have certainly

found, that people do what is expected

of them. If you expect them to do well,

they will. The other side of the coin is

also true of course. The leader who

likes people and believes that those

they lead have the best of intentions

will get the best from them.

The last hunderd years have seen

people nurturing Kirloskar Brothers

Limited with care. This has

contributed significantly in achieving

sustained growth to reach the new

milestone of Rs. 2000 crores turnover.

One more good example is the

turnaround of The Kolhapur Steel

Limited from a sick unit to profit

making organization. The

commitment, dedication, devotion and

determination of people, who had

willingness to change and adapt to the

new ways of doing things effectively,

made it happen.

How does the organization benefit

Tete a Tete With D B Nimbalkar,

Vice President - CHRM & C

Some of our valued readers suggested that a regular feature be introduced in Cascade

carrying a free wheeling interview with KBL’s people at the helm. Here they will shed light

on issues readers have in mind, preempting questions KBLians may have and address those

as well. Team Cascade agrees and ‘Confluence of Thought’ is a new section we take pleasure

in introducing as a response, from this edition onwards. Ladies and gentlemen, for our

column premier we present D B Nimbalkar, who shares his views with us. Read on for his

insights on how, when and where of his sphere of influence vis-à-vis KBL; and how it

dovetails with the goals of the organization at large….

when its members get involved in

fulfilling social responsibility ?

Corporate Social Responsibility is not

considered as ‘charity’ by KBL, but a

social obligation towards the society.

We consider that all our initiatives

I have certainly found, that

people do what is expected

of them. If you expect them

to do well, they will. The

other side of the coin is also

true of course. The leader

who likes people and

believes that those they lead

have the best of intention

will get the best from them.

45

Confluence Of Thought

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should fulfill the expectation of society

as a stakeholder. We are looking at CSR

and sustainability as issues which

should be linked to our overall business

strategies and our corporate

responsibility to contribute to the

society.

The organization does get benefit when

members get involved in CSR

activities, as they develop a culture and

feeling of being a responsible citizen of

the society. The initiatives at KBL like

environment group and focused work

in rural areas specifically in the areas

of disaster management, health and

education have encouraged employees

to participate in these activities proud.

What role does HRM play in

formation of organizational culture?

Organizational culture at the

workplace is based on the interaction

of the employees. People shape the

culture.

HR plays a very important role in

moulding employees and creating the

culture to support mission, vision, and

values of the organization through

proper HR strategies.

HR drives issues of employee selection,

top management’s action and

employee socialization to name a few.

It imbibes the organization values in

the employees through continuous

training and providing opportunities to

grow. It transforms the organization

through process of people

empowerment and involvement.

What are the initiatives implemented

in KBL to boost loyalty and lower

employee attrition?

In today’s competitive world loyalty

does not have the same definition it

had say 15-20 years ago. Today we are

focusing on ensuring ‘Employee

Engagement’ – where an employee

finds his job meaningful, he finds that

he is valued and his opinion counts.

He is recognized for the good work

done. These aspects are directly in the

control of the superior he or she is

reporting to. If these aspects are

addressed properly, employees would

continue to work for the organization.

HR is putting a consistent effort to

improve the scores of each work group

on these aspects – which are covered

in Q12 concept of employee

engagement of the Gallup Survey.

It is natural that an employee

particularly in staff cadre will feel

stagnated and will expect more

learning opportunities which will help

him to grow professionally. We

therefore are emphasizing on job

rotation, encouraging employees to

take benefit of ‘Career Development’

scheme and sponsoring employees to

reputed foreign Universities for global

leadership training. To meet our vision

of global leadership amongst pump

companies, employees are also

developed and deputed to our overseas

regional offices and subsidiary

companies. This ensures that

employees get opportunities to grow

within the company and are able to

shoulder higher level of responsibilities.

Moreover good welfare measures and

compensation coupled with good work

ambience checks employee attrition.

Nobody likes to fail. Given this

assumption how do you ensure

employees script success stories?

‘Nobody likes to fail’ is to be

understood properly. We are an

innovative company and we are not

allergic to failures. We encourage

innovation and creativity. We are

allergic to ‘INACTION’ or ‘Lack of

Action’. When we try new things – it

is likely that we fail, therefore we must

allow a certain level of failure and

encourage experimentation. We have

number of success stories to our credit

and employees share them in

knowledge sharing sessions, where

people learn.

The other failure is of the kind which

results due to failure to follow

processes. Such issues need to be

addressed through training and re-

training, coaching and mentoring.

We are an innovative

company and we are not

allergic to failures. We

encourage innovation and

creativity. We are allergic to

‘INACTION’ or ‘Lack of

Action’. When we try new

things – it is likely that we

fail, therefore we must allow

a certain level of failure and

encourage experimentation.

46

Confluence Of Thought

Do you have performance

enhancement programs to help

KBLians reach their true potential?

KBL understands the need of

upgrading potential employees on

continual basis. We identify potential

employees and fast trackers through

our assessment centre. Analyze their

strengths and weaknesses and develop

individual development plan and

implement it. These potential leaders

further take leadership roles in the

organization. We also have robust

Performance Management System in

place, a tool for individual

development and performance

measurement. We set higher targets of

training hours every year and focus on

developing employees in technical and

behavioral competencies.

We are also training our employees at

reputed institutes within India and at

a global level. For example senior level

leaders are trained in management

institutes like Carnegie Mellon and

Stanford, USA.

What activities would you

recommend people to undertake in

their free time and grow as

individuals ?

I strongly recommend an employee

should spend quality time with his

family – this will ensure a proper work

– life balance. Employees can develop

and nurture their hobbies. A hobby can

refresh you better than just physical

rest. Also as mentioned earlier – I

would recommend employees to

involve in community initiatives which

will give them opportunity to

contribute to society. For my young

friends I sincerely appeal that they

should inculcate habit of reading good

literature which will enhance their

overall personality. Needless to

mention young people are required to

be always cheerful and the key to

cheerfulness is good health. Company

has provided with all facilities to make

your health, your wealth.

What one does in one’s leisure hours

is the true mark of an individual.

What do you do in your leisure time?

Getting associated with professional

bodies and management institutes of

personal management like Pune

Chapter, HR & IR matters.

I am the Chairman of NIPM – National

Institute of Personal Management, and

Member, NHRD.

I strongly recommend an

employee should spend quality

time with his family – this will

ensure a proper work –life

balance. Employees can develop

and nurture their hobbies. A

hobby can refresh you better

than just physical rest. Also as

mentioned earlier – I would

recommend employees to

involve in community initiatives

which will give them opportunity

to contribute to society.

I like to spend time with students from

Indsearch, Symbiosis, DY Patil and

similar institutes. I am a visiting faculty

in Indsearch.

The remaining time I spend with my

family and watching television and

reading. I make it a point to walk for

an hour whenever time permits.

Networking with friends is another

activity I look forward to on weekends.

All work and no play make Jack and

Jill a dull boy and girl. Comment.

Team building, picnics, rewards and

recognitions, long service awards,

employee welfare activities,

community health, Corporate Social

Responsibility involves people apart

from their work platform to come

together for a common cause,

badminton and cricket tournaments,

blood donation camps.

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Organizations today have

realized that cash is easily

replicable by others in the

market; and to remain

competitive they need to

introduce a differentiator

which caters to the needs of

diverse cultures. At KBL

therefore, we have instituted

several motivating rewards

and recognition initiatives.

47

‘Show’er

KBL’s stall, admeasuring 78 Sq Meters at the ‘Pumps, Valves

and Compressors Expo’, Mumbai, was voted as the Best

Pavilion by visitors. The event was held from 6th to 9th May,

2010, at Bombay Exhibition Centre.

On display were KDS monobloc 10.30 HP, KDT 10.78 HP,

SP coupled – SP 3L + coupled set, Indus 3 motors – 5C4

and 40 C4, EEC – 830, SCT, Butterfly valves, Sluice valves,

Check valves, DB, CHPM, Eterna Cw and VT model.

Product highlights and corporate information were lucidly

given on well designed panels. Manning the stall were

KBLians from various marketing sectors such as industry,

distribution, building and construction. The stall drew over

a thousand visitors.

Exhibiting

Excellence

KBL receives the ‘Best Pavilion Award’

at PVC – 2010

Glimpses of the KBL stall

48

The 42nd annual prize distribution function of the ‘Clean

and Beautiful School Competition’ conducted by

Kirloskar Foundation was held on 13th February, 2010,

at the Institute of Engineers, Pune.

The event began by invoking divine blessings (Ishastavan)

by students of NMV Girls School, followed by the welcome

address and introduction of guests by Vijay Naik, Secretary of the Foundation. Winning schools were presented

awards by Umakant Dangat, Additional Municipal Commissioner, Pune Municipal Corporation, who graced the

function as Chief Guest. He appreciated the consistent efforts taken by the Kirloskar Foundation and extended

whole–hearted support of the PMC to it. He highlighted the initiatives being implemented by the Government like

the ‘Gram Swachhata Abhiyan’ (drive for clean villages).

Rahul Kirloskar, President of the Foundation felicitated the panel of judges. In his address, he congratulated all the

winners and appreciated the support from the PMC and all stake-holders for their support for this noble cause. He was

pleased to note the voluntary work of members of the Kirloskar Group of Companies.

On behalf of the participating schools, Balasaheb Mulik, Principal, New English School, Purandar, shared his thoughts

with the audience. Also on cards was a presentation on the Kirloskar Water Sanitation and Hygiene (WASH) initiative.

Kirloskar

Foundation –

a Report

Forging Blood Relations

Sameer Girme has proven himself a role model in social service

by donating blood for over twenty five times in the last seven

years. He donates blood at periodic intervals. He has also

motivated friends and colleagues to follow suit. He invariably

gets calls from hospitals like Ruby Hall, Jehangir and many

others in emergency situations.

Sameer is also an active member of the environment group

and participates in all its activities.

Rahul Kirloskar addressing the audience at the prize

distribution function for the ‘Clean and Beautiful School

Competition’

Rivulets

49

Rivulets

KBL organized a free medical checkup camp for senior citizens at Burli on 16th April, 2010. Burli was

specifically selected since most retired workers stay there and due to lack of transport facility, they

are deprived of even the basic medical facilities.

We arranged to take a specialist panel of doctors to Burli, where

they examined patients. The visiting medical panel comprised –

Dr. Rajan Kamat, Dr. Vijayamala Chougule, Dr. Ranjana Kamat

[Pathologist], Dr. Manoj Ingalkar [Orthopedic], Dr. Mahendra

Gavali [Physician], Dr. Krushanjali Gavali [Gynecologist], Dr.

Sudhir Joshi [Ophthalmologist], from Palus Taluka.

The camp was attended by 71 senior citizens who were examined,

counselled and provided free medicines. Doctors also suggested

proper reference for further treatment and follow-up in case of

serious ailments.

The camp proved to be a success in many other ways as well. For

instance, the information and education imparted there helped a large section of the society to seek

proper treatment from qualified medical professionals rather than going to quacks or falling victim to

superstition. Mass awareness and proper medical and health education has become part of all the

medical camps organized by the society.

The villagers were extremely thankful to the company and the panel of doctors for rendering such

services.

We Care to Care For Senior Citizens

The Association of Industries and the Collector, at Dewas,

approached KBL to contribute aid for victims of a fire in a

slum in April, 2010. Our Dewas plant contributed a sum of

Rs. one lakh towards the cause.

Extending a Helping Hand

On 5th April, 2010, a fire broke out on Balawadi road, at

Kundal due to unattended hearths. Two families lost all their

belongings. KBL’s R S Desai visited the place and

recommended for urgent help to them.

Anant Chincholkar and Dr. Rajan Kamat visited the site and

talked with the families, expressing their concern and donated

the useful items like utensils, floor mats, bed linen, etc. to

provide the relief which they needed immediately.

Aid For The Fire

Affected

50

Anup, son of R Ravi Chandra,

KBL Bangalore scored 97.28 %

in SSLC exams, Karnataka

Board.

Applauding Academic Excellence

Creating Waves

Pratyanshu, son of

Raghavendra Rajput, scored 9

CGPA in class 10th CBSE

Board exams.

Saurabh, son of Sunil Muley

scored 10/10 CGPA in class

10th CBSE Board exams.

Kunal, son of Aparna Bidkar

scored 88% in SSC exams.

Mrunmayee, daughter of

Sujata Karandikar scored 92.60

in SSC exams.

5151

Kirloskarvadi Splash

‘Limited Over’ Cricket matches were organized for colony

residents in May, 2010, by the Social Club, Kirloskarvadi.

Ten teams participated in the tournament, building in

excitement to a feverish pitch till the finals. The spirit of

anticipation hung over the pavilion full of spectators even

as the players fought it out on the ground. The running

commentary added a dash of spice to the event. Players

were awarded for their good performances at the end of each match.

Finally ‘Bachelor’s Eleven’ captained by Sujeet Patil emerged winner routing ‘Mayappa

Eleven’ led by Abhay Biraj.

Prizes were given away by Narendra Wagh on 25th May 2010, the concluding day of

the tournament.

Flurry Between

Wickets

A three days summer camp for employee’s children was organized from 17th to 19th May, 2010, at the Social Club.

Fifty children between ten to fourteen years of age participated in this camp.

The event was planned and conducted by internal faculties as follows – Anjali Chincholkar [leadership and

communication skills], Bhavana Shirlakar [Psychology], Smita Gore [craft work], Dr. Vijayamala Chougule [health

and yoga]. All activities planned aimed at enhancing leadership skills. The foundation of a good personality is laid in

childhood. Self concepts, self-confidence, motivation, moral values, relationships, aspiration, leadership, anxiety

level, stress response and coping strategies are all taken through the medium of game. Bhavana Shirlakar’s talk on

child psychology was specially organized for the parents of participants.

Enhancing Leadership Skills in Youngsters

52

Kirloskarvadi Splash

Name of the Employee

Amit Ghorpade

Anil Deshpande

Anil Sharma

Annaso Jadhav

Atul Vibhute

Babaso K. Mali

Bhushan Ramdurgakar

Devidas Sarote

Dhairyashil Yadav

Dhiraj Varude

Dilip V. Patwardhan

Awards and ApplauseCongratulations to the winners of ‘Exemplary Awards’ – 2009 - 2010

Name of the Employee

Jaykumar Patil

K. Laxminarayan

Krishnat Patil

Kumar Shinde

Mahesh Gurav

Mahesh Patil

Mahesh Talandage

Mandar Ingle

Megha Patil

Milind Swami

Nitin Kulkarni

Name of the Employee

Omkar Kshirsagar

Pramod Sutar

Rahul Mohite

Rajendra Patil

Ramesh P. Malvade

Ravi Sarate

Sachin Jamdade

Sachin Rashinkar

Sagar Amalneyrkar

Sandeep Dange

Santosh B. Kulkarni

Name of the Employee

Santosh Patil

Sarfaraj Pathan

Sarjerao More

Satish Kulkarni

Shankar Basargi

Shashikant Kshirsagar

Sunil Agarkar

Sunil Sutar

Tanaji Patil

Vinay Paranjape

Yogesh Bakre

53

Distribution Sector Splash

Legend has it...

The origin of the Kumbh dates back to the time when the ‘Amrit Kalasha’

(the pot of nectar – an elixir of immortality) was recovered during

‘Samudramanthan’ (the churning of the primordial sea).

The Kalasha was sought by both, the Devtas (Gods) and the

Asuras (Demons). To prevent the Amrita Kalasha being

taken into possession by the Asuras, four Devtas, Brahaspati,

Surya, Chandra and Shani ran away with it to hide it.

Learning the conspiracy, the Asuras turned ferocious and

chased the four Devtas running with Amrita Kalasha. The

chase lasted 12 days and nights, during which the Devtas

set down the Amrita Kalasha to take respite at Haridwar,

Prayag, Ujjain and Nasik.

Present reality...

To commemorate this mythical episode the Kumbha Mela is held every 12 years and is frequented by thousands of pilgrims

who throng to the event.

KBL became a known face at the Kumbh Mela between February and April, at Haridwar. Drawing attention were four

giant arches at each of the four entrances of Haridwar. Advertising material carrying the KBL brand, positioned

strategically at vantage locations was much appreciated by pilgrims.

Brand KBL – A Familiar

Presence At The Kumbh

• KBL’s agri distributor from Ludhiana, Dinesh Goel of

Vishal Traders – visited Yamuna on 25th March, 2010,

at the behest of our distribution sector. He was

accompanied with his family. The objective was to

appraise his performance for 2009–’10, in the agri

submersible pumps category (KS 6/7/8)

• Vishal Traders sold 501 pumps through its extensive

network in a year – a commendable feat indeed ! Sanjay

Kirloskar presented the couple a Gold Coin and a Letter

of Appreciation in recognition of this performance.

Ravindra Murthy presented the famous ‘Paithani’ saree to Dinesh’s wife. J R Sapre

too praised Dinesh Goel for the active efforts in distribution and marketing activities.

Today, a much motivated Dinesh is all set to achieve a target of 1000 pumps in the

next fiscal.

Dealer Delights

54

Dewas Splash

Effective Living and Leadership Training ProgramKBL has been regularly deputing its employees for ‘Effective Living and Leadership’ and ‘The Heart of Effective Living’ training

programs conducted by Moral Re-armament Center, Panchgani. March, April and May 2010, saw 36 employees deputed to

attend the program, which mainly focuses on bringing about positive attitudinal change and sharpening behavioral skills of

participants.

KBL Dewas joined hands with Gomabai Netralay, Neemuch,

for eye care of employees. Cascade applauds those who

pledged to donate their eyes during the camp. About 320

employees took the benefit of the camp.

Eye Camp Organized

Sixteen KBLians were presented cash awards and

appreciation letters on 6th April, 2010, by J R Sapre. These

were in recognition to their lion’s share in achieving the

Annual Operating Plan for fiscal 2009-’10. This initiative

also motivated others to emulate their performance in the

coming times.

Cash Awards To Employees

55

Dewas Splash

April, 2010, saw nine service level agreements signed

between different functional team leaders with members

of their team and Aseem Srivastav. The objective – to enable

the quality of service to be benchmarked with the

committed level, leading to smoother and better

functioning of the departments.

Service Level

Agreements

1 pic on mail

A group of workmen was taken for an industrial

tour in May, 2010, to understand best practices

followed in the companies they visit. The group

also visited Kirloskar Oil Engines Limited’s

plant at Kagal, Kolhapur Steel at Kolhapur, KBL

at Kirloskarvadi and the Headquarters at

Yamuna.

Study Tour

Trophies and certificates were presented as a token of

recognition for the dedicated and discplined work, put in by

10 associates in Shirwal and Dewas Operations by Aseem

Srivastav in April, 2010.

Anil P Mahangare

Ashish P Bansode

B V Magar

Badrilal Baluji

Hemraj Siddhanath

Parmanand Patel

Shabbir Khan

Shaligram Hatesingh

Vinod Sharma

Man of The Month

A Tree to Remember...In a unique activity to remember our colleagues and their

contribution in the plant’s achievements, a sapling is planted

by separating employees on their superannuation on a specially

developed plot – the ‘Smriti Van’ (Garden of Memories).

This initiative encourages emotional bonding and loyalty

among employees and strengthens employer branding in the

society.

56

Shirwal Splash

Encouraging WorkmenFor the last 13 years, The Gunwant Kamgar Trust of Satara, is

felicitating workmen in recognition of the initiatives they took in the

fields of production improvement, social work and sports. The

ceremony is slated on 1st May every year, it being Maharashtra Day

and Labor Day. Two of our workmen have won this award in 2009.

Representatives of this registered trust had approached KBL for

sponsorship of next year’s program. Honoring the request, Anubhav

Bhale made an official announcement on 1st May, 2010, about

sponsoring the program in 2011. Sponsors are extended the

opportunity to display its products at the venue during the prize distribution function.

A musical evening was organized on 4th May, 2010, at

Yashwantrao Chavan Auditorium, Pune, for all KBLians.

Music, Masti and Magic !At Pune

AIDS Awareness SessionAs a step to boost general health awareness among employees, an informative session on

AIDS was conducted on 10th March, 2010. Forty employees including staff, workmen and

floating personnel attended.

Performing artists :

Raghunandan Panshikar – Vocal

Shounak Abhisheki – Vocal

Manjusha Patil – Vocal

Pandit Vijay Ghate – Tabla

Nitin Shankar – Drums

Rakesh Chaurasia – Flute

Santosh Mulekar – Key Board

Rahul Solapurkar – Compere

57

Who Is Reading What At KBL

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Book Brook

David Schwartz uses the above quote to close his classic work,

The Magic of Thinking Big.

The book focuses on different thought patterns that repeatedly

lead to success. It explains how your mind works and how you

can harness it to achieve success.

Dr. Schwartz has a PhD and is Professor of Psychology in

Georgia State University. His advice is rooted in psychology

and personal experience. Here’s a brief summary of a few

chapters and valuable aspects.

Believe You Can Succeed and You Will

The book begins with an explanation of its central principle,

the importance of positive beliefs. To accomplish anything

you need to believe that it’s possible. The moment you truly

believe that you will succeed, your mind starts to think of

ways to get there.

Cure Yourself of ‘Excusitis’

The next chapter deals with the common excuses people make

and how you can break the habit of making them yourself.

According to Schwartz, the top three types of excuses are age

(I’m too old or young), health (I don’t have the energy) and

lack of intelligence (I’m not smart enough). Sounds familiar ?

Think about the excuses you make – You will see why they

don’t hold any weight !

How to Think and Dream Creatively

Schwartz examines the different mind sets that lead to creative

thinking and how you can use them to solve problems. When

solving a problem, start with believing it can be done. Don’t

allow tradition or previous failure paralyze your mind. Think

progressively: how can we make it better?

Think Right Towards People

Although most of the book is inward focused, it also deals

with the way you think and act towards other people. It

“A wise man is the master of his own mind. A fool is a slave to his.”

Publilius Syrus

f r e q u e n t l y

influences the way

we view our day-to-

day interactions

with other people.

Schwartz advocates

being friendly and

taking the initiative

to form new

relationships. He

condemns gossip

and other forms of negative language and recommends

listening to other people, respecting their right to be different.

How to Think Like a Leader

In the final chapter, Schwartz discusses the characteristics that

make great leaders. He breaks it down to a few essential ways

of thinking:

• Trading minds with the people you deal with

• Applying kindness to every situation

• Constantly thinking progressively

• Using solitude to tap your inner creative giant

A useful feature is that each chapter ends with a brief summary

of important points. There are also interactive thinking

exercises that encourage you to apply the principles to your

own situation. Because of the way it can impact your

perspective on beliefs, goals and success, this is a book everyone

should read. If you’ve ever battled self doubt and hopelessness,

this book will help you understand those thoughts and provide

help in overcoming them.

The book has been translated in Marathi by Prashant Talnikar.

Sameer Girme

58

Rainbow

Members of Project Finance, recently went for an overnight

picnic to the ‘Eco-village’ at Patharshet. This amazing place

lies 17 kilometer from the backwaters of Panshet dam and

can be approached from Lavasa side as well. Tents have

been pitched for revellers who may want to stay overnight.

KBLians enjoyed a jungle trek too during the outing.

‘Project’ Picnic Pleasures !

A group of associates and employees from Materials

department, went to ‘Chokhi Dhani’ and enjoyed tongue

tickling cuisine, sharing enjoyable moments together. Such

bonding goes a long way towards holding teams together

– a force to contend with in an era, rife with cut-throat

competition.

Picnic Pleasures

59

Cascade keeps bringing you nuggets from the treasure trove

of memories – extracts from Kirloskar Khabar, an in-house

magazine of Kirloskar companies. This time we bring you

thoughts culled from a key address delivered by S L

Kirloskar, at the seminar on ‘Export of Machine Tools’

at IMTEX, Mumbai, on 23rd November, 1975.

Back Waters

“.....To sell our machine tools in the export market in

substantial quantities, it is necessary to have our machines

of designs, which our export customers require and of satisfactory

quality for the purposes for which we are supplying these machine tools. The

price also must be competitive. I think we are deficient in all these aspects.

One of the important hurdles in export is to deliver the product on time and

in proper conditions to the customer. We must study the art of good packing

for export. For the first problem, I think, our designers must make sure that

machine tools we are building are of an accepted design and of modern trend

in the foreign markets. To do this, our designers must frequently visit USA,

UK, Germany, Japan, France and Italy at the time of their machine tool

exhibitions. This will give them the idea of the trends in machine tools. After

returning, they can redesign our machine tools or may be we will have to

take manufacturing licences. My suggestion would be to buy outright designs

of these machine tools because we already have a knowhow of producing

machine tools from the designs that we may obtain. Thus our machine tool

designs should up-to-date, both for internal market as well as export market.”

“....The advantage of low wage levels and high skill required are both available

in plenty in India and therefore, in my opinion, our machine tools ought to

be very competitive in international markets. As regards the delivery of

machine tools safely to the customers, we must study the whole movement

from the factory to the foreign customer’s warehouse and find the weak spots

and effectively overcome them. There is no short cut to this. If we do this,

there is a great market waiting in the developed countries for our machine

tools. I hope all first grade manufacturers will make this effort. Haphazard

efforts will not do.”

Source : Select Speeches and Writings – S L Kirloskar