Download - New Economy, New Democracy, New Ecology?
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
1
New New EconomyEconomy,,New Democracy,New Democracy,New Ecology?New Ecology?
Jesse MarshAtelier Studio Associato
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
2
Globe of VillagesGlobe of Villages
NATIVE AMERICAN INDIAN NATIONS, 1800 ca. ECO-FOOTPRINT RATIO 1:1
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
3
Global Village?Global Village?
DOWNTOWN MANHATTAN, 2000ECO-FOOTPRINT RATIO 1:100.000
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
4
What’s wrong with “Old”?What’s wrong with “Old”?Structure Should be Actual trend
Economy Market systems regulatefair distribution of wealthand rational usage ofresources
Global financial flowsincrease inequality;externalisation of costsleads to environmentaland social imbalances
Democracy Representativeparticipation in decision-making optimisescollective decisions
Mediatisation of politicsand influence of lobbiesdistort decisions; crisis ofrepresentation of nationaland global institutions
Ecology Harmonic interplaybetween natural systemsand human norms,practice and tools
Disjointing of human andnatural systems;impoverishment of bio-and cultural diversity
THE MISSING LINKS BETWEEN THE VILLAGE AND THE GLOBE
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
5
Can the “New” improve?Can the “New” improve?• Potential contribution of the Information Society
to Sustainable DevelopmentDematerialisation: Same result with less material consumption
Immaterialisation: Virtuality satisfying human needs
Inclusion: Greater opportunities for all without distinction
Democratisation: Enhanced participation in political processes
Reflexivity: Adaptability to changes in the environment
Freedom of choice: Lifestyles based on quality of life
Rationalisation: Increased eco-efficiency of human activity
Source: ACTS/GAD Chain Guideline A1 (Jesse Marsh)
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
6
ScenariosScenarios
COLLECTIVEMIND-SET
USE OFTECHNOLOGY
ATOMISTIC/ENTREPRENEURIAL
NETWORKMENTALITY
EMANCIPATORY
CONTROL/REPRESSIVE
Source: ACTS/ASIS Project (Institute for Prospective Technological Studies, Seville)
BORING DISEASE
ECO-CYBER
CYBERPOLIS
LIBERATION
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
7
Shifts in thinkingShifts in thinking• Need for a shared new understanding of the
nature and role of key concepts
TECHNOLOGY
SUSTAINABILITY
LIFESTYLES
NETWORKS
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
8
TechnologyTechnology
Definitions from The American Heritage Dictionary, Microsoft Bookshelf
1. a. The application of science, especially to industrial or commercial objectives.b. The scientific method and material used to achieve a commercial or industrial objective.
2. Anthropology. The body of knowledge available to a civilization that is of use in fashioning implements, practicing manual arts and skills, and extracting or collecting materials.
A humourous invention for a fork-pen that allows employees to work during lunch.
A material object produced for an industrial objective (shipping wine), transformed by social practice.
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
9
SustainabilitySustainability
EQUITY
ECOLOGY
FUTURITY
PARTICIPATION
ENVIRONMENTAL
SOCIAL
ECONOMICAL
DIVIDED ACCORDINGTO SPHERES OFCONCERN
HOLISTIC INTEGRATIONOF HUMAN ASPIRATIONS
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
10
LifestylesLifestylesEXTERNALLY IMPOSEDIMAGES, RHYTHMS ANDSTRUCTURES
GOVERNED BY INDIVIDUALCHOICES BASED ON QUALITY AND RATIONALITY
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
11
NetworksNetworks
TECHNICISEDHIERARCHY
INTERLINKING OFCOMMUNITIES OFPLACE, INTERESTAND/OR VALUE
FLAT INTERCONNECTIONCOMMUNICATION
FINANCIALFLOWS
MARKETESCHANGE
NETWORKEDCOMMUNITIES
INTEROPERABILITY LINKS
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
12
New ParadigmsNew Paradigms• Creativity for a New Economy
Rediscovering that value is derived from social innovation and exchange
• Fractality for a New DemocracyRediscovering the appropriate scales for institutions to act and interact
• Culturality for a New EcologyRediscovering communalities, valorising differences, and learning how to communicate
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
13
Creativity:Creativity:New EconomiesNew Economies
LOCALCLIENTS
LOCALAGENTS
ServiceDelivery
PARTNERS IMMATERIALASSETS
OPERATIONALFUND
NETWORKCHARTER
EQUITYFUNDINVESTORS
PWC
EXTERNALSERVICES
NetworkedEnterprise
NetworkServices
KEY
VALUE ADDINGFLOWS
FINANCIALFLOWS
• Economic systems which better enable people to invest energy and creativity
• What is the current cost of negotiation and management?
• Bringing value closer to value creation
• Do we really need companies?
• Systems based on dynamic value networks
PROPOSAL FOR A THIRD-PARTY NETWORK MANAGEMENT SERVICE (ISIAS PROJECT)
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
14
ACTION
PLANS
MONEY
ORGANISATION
ORGANISATION
MONEY
PLANS
ACTION
Fractality:Fractality:New DemocraciesNew Democracies
PROPOSALS FOR DYNAMISATION OF INSTITUTIONAL STRUCTURES (TESSE AND DEPLOY PROJECTS)
… CORPORATE AND PUBLICSTRUCTURES AND...
TOWARDS A NEW EQUILIBRIUM BETWEEN…
… VIRTUAL ORGANISATIONSOF SELF-REGULATING NETWORKS
ENVIRONMENT
DECISIONS EVENTS
IMAGEFORMULATE SHAPE
VERIFYREAD
BUY
ENVIRONMENT
DECISIONS ACTION
VERIFYREAD
SPHERE OF POLICY
INTERVENTION
WITH A DEMATERIALISATION OF POLICY-MAKING
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
15
Culturality:Culturality:New EcologiesNew Ecologies
PROPOSAL FOR A EUROPE OF INTER-CULTURALLY NETWORKED COMMUNITIES (ASIS PROJECT)
CENTRUM
PERIPHERIA
MEDITERRANEA
New Economy,New Democracy,New Ecology?
OtaEco ‘00
Man, Environment and Technology
Information Society and Sustainable Development
Helsinki
18 October 2000
16
Enabling TrendsEnabling Trends• INFORMATION COMMUNICATION
• PRODUCT PROCESS
• SECTORIAL INTEGRATED
• HOMOGENEITY MOLTEPLICITY
• LINEAR CYCLICAL
• COORDINATION ANIMATION
• EVOLUTION RUPTURE