Digital + community: what works and how do I build a strategy around this?

re

by National Media Museum

@paulabraypaulabray.com

500,000 objectsScience, Design & Technology

@phmuseum

by Australian War Memorial

insert image of Kiwi

t

by Smithsonian's National ZooCC BY-NC-ND 2.0

Digital Social & Emerging technologies

a bit on the team

PhotographersAV producer/editorScanner operatorPhoto LibrarianCopyright officer

cross

by angelsk

Produce once

Publish many

by krazydad / jbum

Museums, galleries & libraries are experiencing change

need to be relevant

continue to engage new audiences

in the fast pace of changing technologies

how do we make digital + community work?

what is the right platform/experience?

how do we provide deeper engagement?

citizen curators

tagging comments

location identification

‘then and now’

remix

innovation

Visitor Cycle

pre during post

web in gallery/handheld mobile/web

by Seb Chan fresh+new(er)

Curio and the O

?National Library NZ on The Commons

Some rights reserved by umpcportal.com

Technology is changing audience behaviour

audiences are social

start conversations

by Library of Congress

tell and share stories

by Cornell University Library No known copyright restrictions

photo by Viola.nl

deviced-up

networked

Curating content

sharingremixing

reusing

its not about the technology-arduino

CC BY-NC-ND 2.0 by danlane It’s not just about technology

by .stephweiss'CC BY-NC-ND 2.0

there is always a tech solution

It’s about what you do with

the technology

Little slide dress Emily Steel

MCA e-publication

behind-the-scenes

Powerhouse Museum projects

Be an ‘open’ Museum – open to rich engagement, to new conversations

by ilmungo

new ways to engage with audiencesthat may challenge, involve

‘experimentation’

by wader

dissolve ‘boundaries’ between exhibitions, programs, publications and web

by Rev. Xanatos Satanicos Bombasticos (ClintJCL)

Enable new interactions with visitors within our

‘spaces and online’

Increase the level of collection information accessible through

‘open access’

findableit is where I am and where I look5

meaningfulI can understand it

responsiveto my interests, moods, location

usable/shareableI can pass it on and share

availableonline/web onsite/galleries

and offsite/community

by Seb Chan fresh+new(er)

collection online 2006

115,517objects

134,385images

find stories within

fine details

Creative Commons license

our API

by Halans

250 people

13 projects used Powerhouse API

64 API keys downloaded

gov 2.0 mashups

Notable Mashing Achievement Book Flippers (Edward Untu, Zhang Yu) http://tinyurl.com/flipexplorer

Flip Explorer

Flickr screen grab

Flickr screen grab

we geo-map our images

incredible innovation using our contentPaul Hagon

MOB-augmented reality on iphone/android

install Layar+ BuildAR

real time then and now

we developed partnershipsABC screen grab

examples or reuse

‘then and now’ photography

we saw location identification

?Flickr screen grab

Flickr screen grab

Flickr screen grab

Flickr screen grab

Domain screen grab

Common Ground 2009global flickr meet-up

Community curated slideshow

projected onto each institution

a chance to get to KNOW and say

to the community

vernhart

dedicated Flickr fans turned up

Community presentations

the access

it’s the connections

the conversations

citizen research

innovation

influenced onsite experiences

co-curate

our content was re-used & shared with usphoto by shealo

numerous accounts of citizen research

Image courtesy Randwick City Library Services

Photography by Sutto

Flickr screen grab

Flickr screen grab

we know our audience wants to participate

Winner MAPDA multimedia award

built-in scanner

the darkroom experience

series of projections

audiences were sharing their stories

12 Flickr photographers came to opening

Australian

by Scotticus_ CC BY-NC 2.0 want to share

Year long series of events

celebrate the shared cultural heritage of Australia

Building a shared Australian memory experience

benevolent society beach shot

Artsy

revise

The U.S. National Archives

To summarise

Understand community

What is the experience?

Technology is only the tool

Make content accessible/useable

Be participatory and responsive

Experiment - fail - learn

by proteinbiochemist CC BY-NC 2.0

Bring a plate

re

by National Media Museum

Thank youALGIM

@paulabray