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Final Steps to Successfor Embrace a Stream
November 4-10, 2019
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Agenda
● Embrace a Stream Updates & Reminders
● Your Checklist for Success
● After Embrace a Stream
● Your Chapter Resources
● Next Steps
● Q&A
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Giving Day Updates & Reminders
● Donations open at 12:00 AM ET on November 4 and close
at 3:00 AM ET on November 11
● Minimum donation $10
● Add your chapter info and bank account, and attest to
state fundraising compliance
● Prizes
● Getting Ready Webinar recording on website
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Your Success Checklist
☑ Ready for Donations?
☑ The Perfect Profile
☑ Engage Ambassadors
☑ Prepare Communications
☑ Is your Embrace a Stream Team Ready?
☑ What happens after Embrace a Stream?
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Are you donation ready?
● Check your verification status on your admin dashboard
Status: LAPSED
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Are you donation ready?
● Check your verification status on your admin dashboard
● To receive your donations via direct deposit, you must:○ Add bank account information
○ Attest to state fundraising compliance
● If you have questions, send us an email at
[email protected] or look for the little blue
chat bubble!
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Is your profile completed?
● Have you:
○ Added your logo and a cover photo?
○ Shared an authentic story?
■ Set goals?
■ Included clear calls to action?
■ Featured visual content?
● Highlighted donation levels?
● Created a ‘thank you’ message?
● Included fundraisers?
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Are your ambassadors prepared?
● Identify your Embrace a Stream Ambassadors
○ Social Ambassadors
○ P2P Fundraisers
● Arm them with key messaging and shareable content
○ Sample posts and graphics in your Embrace a Stream Chapter Toolkit!
● Communicate your goals and campaign game plan
○ Break down tasks into manageable responsibilities
○ Board Members
○ Internal Support
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Setting up Peer-to-Peer Fundraisers
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Setting up Peer-to-Peer Fundraisers
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Setting up Peer-to-Peer Fundraisers
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Setting up Peer-to-Peer Fundraisers
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P2P Toolkit
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Communications Plan
● Plan your online communications ahead of Embrace a
Stream○ Announcement/Save The Date
○ Campaign Countdown
● Utilize multiple online channels for the best engagement
○ Social Media
○ Email Communications
● Customize the templates, guides, and graphics in your
Embrace a Stream Chapter Toolkit for the perfect plan!
○ Day-Of Updates
○ Supporter Gratitude
○ Organization Website
○ Ambassador Sharing
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Are your calls to action clear?
● Include a link to your Embrace a Stream profile in all of
your communications for easy donor access
● Make it clear how your potential donors can help you
make a difference on Embrace a Stream
● Cater your calls to action to different goals and audiences
○ Fundraise! Donate! Volunteer! Join! Subscribe!
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Is your Embrace a Stream Team ready?
● Gather your team before Embrace a Stream or send a
campaign specific email with helpful tools and updates
○ What are your goals? How can they help you achieve them?
○ Where can they find crucial campaign resources?
○ What are the roles that your Embrace a Stream team will play?
● Play to your team’s strengths and capacity
● Make it fun for everyone involved (And say thanks!)
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How will you thank your supporters after Embrace a Stream?
● Pre-schedule general messaging to all supporters
○ Social media posts and overall success update
○ Giving Day thank you email to your organization’s email list
● Follow up with donors for more personal stewardship
○ Access their contact information in your GiveGab Dashboard
● Highlight impact of donor funded projects
○ This doesn’t have to happen right away!
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How will you get your donations?
● Donations will be transferred to your bank account within 5 business days of receiving your donations
It is important to make sure you are able to receive donations before Embrace a Stream so donations make it to your account
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How will you get your donor data?
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How will you get your donor data?
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How will you get your donor data?
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Tips, Tools, and Resources
● The chapter Toolkit has
everything you need to
plan, prepare, and promote
Embrace a Stream and
reach your goals!○ Customizable Templates
○ Communication Timelines
○ Embrace a Stream Graphics
○ Helpful resources for your
board members, volunteers,
and fundraisers
● Even more training videos
for Peer to Peer Fundraising
and Embrace a Stream
strategy
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● People Give to People
○ Ask Everyone You Know Personally (Not Just Anglers and TU Members)
■ You’ve supported your niece’s Girl Scout troop every year, ask her
parents to support a cause you care about
■ You gave to your colleague’s Relay for Life fundraising event, ask
them to donate for clean water and healthy streams
● Direct, One-to-One Outreach is Key
○ Text
○ Facebook Messenger
○ Personal Emails
● Offer an Incentive to Donate (or Donate a Larger Amount)
○ Give $50 and get a chapter hat
○ Give $100 and get a chapter hat and be entered to win a local guide trip
○ Give $250 and get a chapter hat, a chapter fishing shirt and be entered
to win a local guide trip
○ Etc…
● Set a Goal for EVERY Board Member to be Active ($ goal or # of asks goal)
Success Stories from Last Year
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Your Next Steps
● Complete your profile for Embrace a Stream by October 26
● Follow Embrace a Stream on Social Media!
○ Use #embraceastream
● Add your bank account and attest to the state fundraising
requirement within your dashboard.
● Watch your inbox for important emails
● Watch on demand training videos
● Check out the Chapter Toolkit
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We’re Here For You!
● Visit Our Help Center
https://support.givegab.com/
● Send us an email at
● Chat with GiveGab’s Customer
Success Team whenever you have
questions or need a hand
○ Look for the little blue chat bubble!
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Questions?
November 4-10, 2019