Transcript
Page 1: Explainer videos_explained_marketing_viral videos_demo campaigns

VIDEO IS THE NEW LANGUAGE OF COMMUNICATION AND LEARNING

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Explainer video is a perfect tool for 1. Business story

2. Product overview

3. Service or solution

4. DIY videos

5. Presentation of complex ideas

6. Testimonials

7. Answer to any what, why and how

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Explainer videos can be of different styles 1. Icon

2. Cut out

3. Character

4. Expressions

5. Whiteboard

6. Live action with motion graphics

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Why use video? 1. Websites with videos are 50 times more likely to appear on first page of

Google

2. Visitors who view videos are 64-85% more likely to purchase after watching a video

3. Shoppers who viewed video on stacks and stacks product pages are 144% more likely to “add to cart" than other shoppers

4. Impact research indicates 60 seconds video is worth 1.8 million words

5. Explainer video are not expensive thus sustainable

Source : Unbounce.com, Forrester Research,Internet Retailer, April 2010, March 2011, October 2011

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A good explainer video is made of 1. Catchy story line

2. Engaging script

3. Smooth animation

4. Quality sound design

5. And perfect length

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And what if you want video that are longer ? Or in a series ?

For a 2 minutes long video

ICON: $1200/ INR 72,000

CUT OUT: $1200/ INR 72,000

CHARACTER: $1450/ INR 87,000

EXPRESSIONS: $1600/ INR 96,000

WHITE BOARD: $1600/ INR 96,000

For 6 videos order (for 2 minutes long video)

ICON: $1000/ INR 60,000

CUT OUT: $1000/ INR 60,000

CHARACTER: $1250/ INR 75,000

EXPRESSIONS: $1400/ INR 84,000

WHITE BOARD: $1400/ INR 84,000

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Who are we? White Ideas Media is the go-to marketing partner for:

1. Start-ups who need experienced hands for market penetration

2. SMBs that are restricted to build full-fledged in-house team

3. Companies that need support for specific marketing initiatives

4. Agencies that need external support to fulfil customer requirements

5. Anyone who has marketing plan but need help with execution

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What we do? 1. Research and Strategy

2. Content Strategy and Development

Websites, Collateral, Blogs, White Papers, Case Studies, Newsletters

3. Digital Marketing

Social media, Advertisements, email Campaigns, SEO, Explainer Videos, Search Engine Marketing, Mobile Marketing, Analytics

4. Product Launches

Conceptualization, Brand Identity, Microsites, Communication, Digital media, Mobile apps

5. Industry Outreach

Events, PR, Awards, Directories

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Why us? 1. Formalize marketing function without adding overhead to business

2. Collective experience of over three decades in global markets

3. Creativity of an agency, professionalism of an IT corporate

4. Methodical approach to solution definition and execution

5. Competitive pricing and offshore advantage

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Customer landscape 1. Social Commerce Software Product

Collateral development, Blogs, Social media, B2C campaigns strategy, Tradeshow support, Digital marketing

2. Information and e-commerce Portal

Content development and Social media guideline setting

3. Learning Solutions Company

Collateral development and Digital guideline setting

4. Sports Management Company

Brand identity and collateral

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Write to us and get a quote today : E-mail : [email protected] Twitter : @WhiteIdeasMedia Phone : +91 9890171116 (India), +91 9923074441 (India),+1 617 981 6380 (US)


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