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Keropok Adik Maniis

Keropok Adik Maniis

1.1 INTRODUCTION TO THE INDUSTRY

Nowadays, the most popular visible snack of east coast of Malaysia is keropok lekor that is made from fish meat, ground to a paste, and mixed with sago. Basically, there are two types of keropok. The first one is a tube-shaped that resembles sausages called "Keropok Lekor" and the second one is the cracker-shaped called "Keropok Keping" (sliced keropok). They are made up of fish, flour and other ingredients such as sago Flour, Salt, Water, and Ice Pandan Leaves. For Keropok Lekor, it can eat in two ways. Deep fried or boiled. If don't really like the fishy smell, then better to take the deep fried as sometime the boiled one will have some fishy smell, especially when they are no longer hot. However, some like it boiled as it doesn't require oil to cook. The ‘Keropok Keping’ is also made up of larger tube-shaped keropok being sliced into very thin slices. Then they are dried under the sun to make it storage able. Then it needs to fry before consumption. It is nice to be eaten alone or dipping with the local chili sauce.

We finally get to see how keropok lekor is made. So I having the chance to see and taste them when freshly made is a treat. Making keropok lekor involves hand rolling the fish paste into the rolls and boiled in a huge pot of water. It is very much like making sausages. Keropok Lekor is the specialty from Terengganu, a state at the east coast and omnipresent in the streets and villages and very much a part of the live of the people there. Actually Terengganu is known for the best keropok lekor.

In terms of health keropok lekor (deep fried fish crackers) are safe for consumption but should be eaten while still hot, those who eat it should ensure it is well cooked. No directives had been made to retract supply of such products although keropok products were among reasons for the spread of cholera in the state confirmed by The Health Ministry.

Fish Cracker industry in Malaysia has the ability to increase, if a concerted effort is made to develop the traditional fish cracker industry. This traditional food item can make it to the export market just like other foreign products like pizzas and potato chips, which had humble beginnings. We made decision to make keropok lekor business and we chose ‘Keropok Adik Manis’ as our company name in honour of all shareholders which are girls.

Keropok Adik Maniis

1.2 OBJECTIVE OF THE ORGANIZATION

Every business opportunity begins with the existence of various customers’ needs and wants

for particular product or service. A need is something that is basic in life such as food, clothes and

shelter. Therefore, we take these advantages and venture a business based on food industries. Our

main activity is to manufacture keropok lekor that is made from fish paste, flour, and salts.

As all of us know, objectives plays very important roles in an organization as guideline and

reference to develop the company to be well organized and achieve the targets. The objectives of our

organization are as following:

To manufacture and market the company’s products in such a way as to create value that

be sustained over the long term for shareholders, employees, consumers, and business

partners.

To provide halal food product that have high quality in terms of cleanliness,

sanitation, and compliance with religious requirements.

To bring joy and add flavor to every occasion with our high quality and affordable

product.

To provide job opportunities for us and the locals.

Keropok Adik Maniis

OUR VISION

To be a globalised manufacturer in providing the best quality of food products around the world.

OUR MISSION

To be the most progressive, efficient, profitable, and respectable organization

Striving for excellence in total quality and customer satisfaction through continual

improvement in productivity, innovation and fulfilling social and environmental

responsibilities

Forming strategic alliances with agencies carrying quality product

To provide the highest quality and most nutritious products

To optimize the use of resources

To provide good services to our customers

To operate with due regard for welfare, health, and safety of employees, the local

community and the wider public

Keropok Adik Maniis

1.3 PURPOSE OF THE BUSINESS PLAN

The purpose of our business plan is:1) To study the market condition, trend and competition, and conclude if the business will have a

good prospect to prosper, or otherwise.

2) As a guideline for day to day management to run the business activities such as a marketing

plan, advertising and promotional plan, human resources plan and manufacturing business

plan.

3) To convince venture capitalists, inventors and bankers in order to raise capital and obtain

support the venture.

4) To ensure the business able to produce the product that business had planned.

5) To analyses the viability of the project before actual investment is committed.

6) To provides direction and guidance for all entrepreneurs.

7) To ensure that the attention to both the broad operational and financial objectives of the

details, such as budgeting and market planning.

Keropok Adik Maniis

1.4 BACKGROUND OF THE BUSINESS

Company’s name : Keropok Adik Maniis

Business address : Lot 658, Jalan Persiaran, Kawasan Perindustrian Shah Alam, 43 700 Shah Alam, Selangor.

Coresspondance address : Lot 658, Jalan Persiaran, Kawasan Perindustrian Shah Alam, 43 700 Shah Alam, Selangor.

Telephone number : 03-55420776

Fax number : 03-55420777

Web page : www.kl-AdikManis.com

E-mail : [email protected]

Form of the business : Partnership

Date of business commencement : 1th of January 2011

Date of registration : 16th of March 2010

Business registration number : EH0007865437889

Business capital : RM 506,197

Financier : Bank Islam (Malaysia) Berhad

Business account type : Current account

Bank account number : 0987-02022876-0

mailto:[email protected]

http://www.kl-AdikMannnnis.com/

Keropok Adik Maniis

BACKGROUND OF THE PARTNERS

Position : General Manager

Name : Faratul Ain Binti Kusni

I/C Number : 820713-10-5172

Permanent Address : No 56 Kampung Kolek 26200 Kuantan, Pahang

Phone Number : 014-5011983

Date of Birth : 13th of July 1982

Age : 28 years old

Race : Malay

Religion : Islam

Marital Status : Single

Academic Qualification : Diploma in Business Studies (UiTM, 2001)

Bachelor (Hons) in Art and Design (University of Lowa, 2004)

Master in Marketing (UM)

Skills : Computer Programming

Worked across all levels of the industry from grassroots through to

senior management.

Experience : Manage a full-service department of 20 staff members encompassing Shipping & Receiving, Production, Assembly, Pickers and Packers in Alkum transport and logistics.

Keropok Adik Maniis

Position : Marketing Manager

Name : Syamimi bt Samah

I/C Number : 840716-10-5172

Permanent Address : 5, Jalan Bukit 8/1K, 40 000 Shah Alam,

Selangor Darul Ehsan


Date of Birth : 16th of July 1984

Age : 26 years old

Race : Malay

Religion : Islam


Academic Qualification : Diploma in Business Studies (UiTM)

Bachelor in Business Management (UITM)

Master in Marketing (UM)

Skills : Effective Communication Skills and Good experience in marketing business opportunities

Experience : Marketing Executive in Fatihah Frozen Food and the Federal Agriculture Marketing Association (FAMA)

Keropok Adik Maniis

Position : Production Manager

Name : Norshakila Binti Rosli

I /c Number : 840816-14-6342

Permanent Address : No.15 Jalan Damai Kasih 7,

Damai, 56000 cheras,

Kuala Lumpur.

Date of Birth : 16th August 1984

Age : 26 Years old

Race : Malay

Religion : Islam

Marital status : Single

Academic Qualification : Diploma in science

B.A (hons) Business Management.

Skills : Communication and marketing skills

Can speak excellent in Malay and English

Experience : Receptionist Hal Ehwal Pelajar UiTM Sarawak

Sales Promoter at Lovely lace (Kuala Lumpur)

Keropok Adik Maniis

Position : Administration Manager

Name : Nur Hafizah Binti Mohd Bahrudin

I/C Number : 810829-02-5638

Permanent Address : Batu 16 Kampung Apil, Jalan Kuala Nerang,

06300 Kuala Nerang Kedah


Date of Birth : 29th August 1981

Age : 29 years

Race : Malay

Religion : Islam

Marital status : Single

Academic Qualification : Diploma in Business Studies (Uitm)

Skills : Fluent in English

Computer skills (word, excel, power point and publisher)

Experience : 3 years working experience as an assistant manger

Keropok Adik Maniis

Position : Financial Manager

Name : Hamizah Binti Ismail

I/C Number : 830614-03-5628

Permanent Address : PT 305 Taman Nurhakim Bukit Marak Badak Mati 16030 Bachok , Kelantan.


Date of Birth : 14th of June 1983

Age : 27 yearsRace : Malay

Religion : Islam


Academic Qualification : Diploma in Accountancy (UiTM)

Bachelor in Finance (UiTM)

Skills : Speak fluently in Malay and English

Handling computer

Experience : Assistant Supervisor

Keropok Adik Maniis

Position : Deputy Financial Manager

Name : Rohani Binti Ali Budin

I/C Number : 800104-05-5194

Permanent Address : 266, Kampung Bagan Pinang,

71000 Port Dickson,

Negeri Sembilan.


Date of Birth : 4 January 1980

Age : 30 years old

Race : Malay

Religion : Islam

Marital Status : Married

Academic Qualification : Diploma in Accountancy (UiTM)

Bachelor in Finance (UiTM)

Skills : Speak fluently in Malay and English

Handling computer

Experience : Assistant Supervisor

Keropok Adik Maniis

1.5 BUSINESS LOGO AND MOTTO

LOGO

MOTTO

EAT ON YOUR OWN STYLE

Keropok Adik Maniis

1.6 INTERPRETATION OF BUSINESS LOGO AND MOTO

INTERPRETATION OF LOGO

KAM-KEROPOK ADIK MANIIS.

BONE FISH-The major product from our company is made from fish.

RED-Show the stability of our business profitability and braveness to produce.

YELLOW-Show the happiness and enjoys when eat our product with own style.

ROUND SHAPE-Describes our unity and commitment to our company.

INTERPRETATION OF MOTTO

Express yourself when you eat our product and indulge the freshness.

Keropok Adik Maniis

Keropok Adik Maniis

2.1 INTRODUCTION OF MARKETING

The set of human activities directed at facilitating and consummating exchanges Is known as

‘Marketing’. The American Marketing Association also defines marketing as those activities that direct

the flow of goods and services from production to consumption. In essence, marketing covers all

those activities involves in providing consumer satisfaction and marking a profit for the manufacturer

who make use of available resources to the maximum. Marketing starts with the consumer, what they

wants to have and ends with the customers needs requires the development of integrated marketing.

This can be achieved with the planning of four ingredients of marketing also called the 4’s of

marketing:

Product planning

Pricing

Physical distribution

Promotion and advertising

In product services business, we also provide the best product services to give maximum satisfaction

to our customers. We always try to make adjustment to improve our product to match our customer

preference.

Furthermore, other attraction of our services is the price that we are offered is reasonable and follows

the market price in Kuala Lumpur. It also because, we are also provides almost different products that

have high quality of taste and delicious.

So, with our high knowledge and experiences as professional managers, it is not difficult job for us to

fulfill our customer’s needs. We put high efforts to provide best services to become known in Kuala

Lumpur.

Keropok Adik Maniis

2.2 OBJECTIVES OF MARKETING PLAN

Marketing department of Keropok Adik Maniis has state its own objectives. Generally, we are too

keen to gain maximum profits from the amount that we have invested. But, here are the specified

objectives on marketing department:

To achieve a 10% return on investment during 2012, with a pay back on new investment of no

longer than 3 years.

To ensure that our company will get a good responds from our customers by giving them our

best services.

To ensure that we could provide the best service for our clients.

To maintain a good reputation of our business.

To ensure the acceptability of our company’s service by customers.

To ensure the satisfaction of customers.

Keropok Adik Maniis

2.3 MARKETING ANALYSIS

For this purpose we must focus on certain important aspects that are involved in the business. We

have to consider on major and minor factors include facilities, people, environments and our current

capabilities. After finishing our research and surveys, according to our point of view and judgment, we

have decided to choose Shah Alam as our business location.

We choose this plan location because:

We see it has a big potential to grow up our business successfully within two or three years

more. We are located in the middle of the Shah Alam city besides near our target market. We

think that we should not let this golden opportunity just go away.

Furthermore, Shah Alam with over 90% Malay population will definitely interested to purchase

our products as they used to take ‘keropok lekor’ as snacks especially in the evening.

Besides that, Shah Alam is also considered as a big city and the people are commonly to have

high income and they are believed, have a great purchasing power. This, however, will give

advantage to us as it hopefully can create demands on our products.

Besides that, there are also many East Coast states students especially in UiTM Shah Alam

who help us in buying our products because ‘keropok lekor’ is very much popular in their

states.

Furthermore, we have been making a survey and it is believed that there are not very much

competitors in Shah Alam especially in the manufacturing of ‘keropok lekor’.

Keropok Adik Maniis

2.4 MARKET SIZE

The determination of market size is important in order to assist our business in preparing total right

potential customers. We have recognized our aims or goals in our businesses, therefore we

estimated that our business will grow brilliantly and improve every day. Keropok Adik Maniis is

located in the industrial area of Shah Alam and it is only 10 minutes from the land mark of Shah Alam

which is the Masjid Negeri. The place can be considered as a strategic place where there are a lot of

residential areas. We work very efficiently to deliver our goods and the services are depending on the

customers’ needs.

Below, we include the list of our customers and the estimation for our product distribution per year.

Customers Number of “keropok” distributed per month

(kg)

Schools canteen caterers 2,150

Vendors

(in housing areas and night market)

2,350

TOTAL 4,500

Population in Shah Alam = 240,827

1 house = 5 people per family

Number of house =

= 48,165 houses

1 family is estimated to buy at least RM 3 in a time

People will at least buy keropok lekor 2 times a month.

Keropok Adik Maniis

Therefore in a month;

RM 3*2= RM6

RM6* number of houses in Shah Alam = 6* 48,165

= RM 288,990 per month.

In a year;

RM 288,990 * 12 = RM 3,467,880

The sale forecast in a year for Keropok Adik Maniis Company ;

= 33% * 3,467,880

=RM 1,144,400.

The sale forecast in a month for Keropok Adik Maniis Company ;

=

=RM 95,367.

Keropok Adik Maniis

2.5 COMPETITORS

Competitors are other business operations that offer similar, same business categories, and other

alternatives service to the same target market. Marketers must design or create some new strategies

or planning that best matches the company resource to consumers and customers. To be a

successful company, marketers must arrange strategies that are different and efficient in order to

beat the other company in terms of winning the heart of the customers. That is why we always have

the brainstorming session with our staffs in order to get the most effective marketing strategies. This

business however, is quite common as keropok lekor is one of the Malaysian favourite snacks.

Tfherefore, we must work harder to be the best company in the history of ‘keropok lekor’ business.

Among our competitors are:

No Competitors Strengths Weakness

1. Rasa Sayang Food Sdn.

Bhd

Address: Lot 76, Jalan

Iboh, ss7/1, Subang Jaya,

Selangor Darul Ehsan.

Has been long

involved in this

business.

Has family

business on the

supply of the

fishes

The quality is

quite low

The packaging

is not attractive

2. Keropok Losong Sdn. Bhd

Address: 35, Lot

Perniagaan Seksyen 13,

Petaling Jaya, Selangor

Darul Ehsan.

Eye-catching

packages

A trusted brand

by customers

High quality

fishes are used

Limited-only be

seen in certain

popular

hypermarkets.

Keropok Adik Maniis

2.6 MARKET SHARE

a) Table of market share before entering the market

No Name of company Market share

(%)

Monthly sales

forecast, (RM)

Yearly sales

forecast,

(RM)


Bhd

55 158, 945 1,907,334

2. Keropok Losong Sdn. Bhd 45 130,046 1,560,596

TOTAL 100 288,991 3,467,880

Keropok Adik Maniis

b) Table of market share after entering the market

No Name of company Market share

(%)

Monthly sales

forecast (RM)

Yearly sales

forecast

(RM)


Bhd

40 115,596 1,387,152

2. Keropok Losong Sdn. Bhd 27 78,027 936,328

3. Keropok Adik Maniis 33 95,367 1,144,400

TOTAL 100 288,990 3,467,880

Keropok Adik Maniis

TARGET MARKET

Our target market is divided into two groups of people:

I. School Canteen Caterer

II. Vendors in housing areas and night markets

Our target market areas involved:

Schools around Shah Alam

Vendors around Klang Valley

GROUP OF CUSTOMER TARGET AREA INCOME RM/MONTH

School canteen caterer Schools around Shah

Alam

RM 47,002.00

Vendors Vendors around Klang

Valley

RM 48,365.00

TOTAL RM 95,367.00

Keropok Adik Maniis

II.7 SALES FORECAST

Sales forecast for 1st Year 2011

Sales forecast for 2nd and 3rd year

Month Sales forecast (RM)

Jan 79,137

Feb 84,938

Mac 89,372

Apr 91,212

Mei 94,674

Jun 97,201

Jul 100,183

Aug 100,233

Sept 97,214

Oct 102,006

Nov 103,469

Dec 104,765

Total 1,144,404

Year Sales forecast (RM) %

2012 1,373,285 20

2013 1,602,166 20

Keropok Adik Maniis

2.8 PROMOTION STRATEGIES

We need an aggressive promotion to introduce our products and services to all. We need to increase

sales and this is one of the steps to improve our sales. Furthermore, it is because we are a new

company and it is vital for us to expose. From this, it is the best way to let people know what is new

from us and the quality of our products. Below is some of the promotional tool that we used:

Business card

This is an important element to us. A business card can help customers to know more about our

company and set a particular time for an appointment. This business card will be given to the

customers and suppliers, the customers or suppliers can easily contact us at any time. On this card,

the information as follow is stated below:

Name of the company

Office telephone number

-Fax number

-Address Company

-Logo of company

The objective of business card is to make many people know about the existing of Keropok Adik

Maniis.

Business signboard

The business signboard for our company is situated in front of our plan location. These help

customers to easily identify our type of business and the business site. With an attractive signboard, it

might attract people to come and visit our company.

Yellow Pages

Keropok Adik Maniis

Our phone number and address will be stated here. Therefore, the interested customers can contact

us easily in case they want to buy our products.

Website

Internet is the most effective marketing medium where it is easily access. So, to take advantage of

the effectiveness of the internet, we have created our own website to promote our company to the

customers. In here, the customers can get a lot of information about our company and our products

and in the same time make the online order. Our website address is www.keropokadikmaniis.com.

2.9 FIXED ASSETS FOR MARKETING PURPOSE

Marketing Fixed Assets

No. DetailCost per unit

(RM) Quantity Total (RM)

1 Lorry 150,000 2 300,000

2 Signboard 1,500 1 1,500

Keropok Adik Maniis

2.10 SALARY

Salary for Operation Department for 2011

Salary for Operation Department for 2012

Salary for Operation Department 2013

Post No Salary(RM) EPF 12%(RM)

SOCSO 2.5%

(RM)

Monthly Monthly Yearly Monthly Yearly Monthly Yearly

Lorry Driver 2 1,500 3,000 36,000 360 4,320 75 900

Motor Driver 2 800 1,600 19,200 196 2,304 40 480

Total 4 2,300 4,600 55,200 556 6,624 115 1,380


SOCSO 2.5%

(RM)


Lorry Driver 2 1,600 3,200 38,400 384 4,608 80 960

Motor Driver 2 900 1,800 21,600 216 2,592 45 540

Total 4 2,500 5,000 60,000 600 7,200 125 1,500

Keropok Adik Maniis

2.11 MARKETING BUDGET

BUDGET FOR THE FIRST MONTH OF THE YEAR 2011

ITEM JAN (RM)

Equipment 6,000

Furniture 10,000

Renovation 5,000

Revenue Expenses

Business card 300

Advertising

Newspaper 720

Yellow pages 200

Web site 1,500

Signboard 1,500

Revenue Expenses (Others)

Miscellaneous Expenses 2,500


SOCSO 2.5%

(RM)


Lorry Driver 3 1,700 5,100 61,200 612 7,344 128 1,536

Machine Operator 3 1,000 3,000 36,000 360 4,320 75 900

Total 6 2,700 8,100 97,200 972 11,664 203 2,436

Keropok Adik Maniis

TOTAL 27,720

SUPPLIER’S LIST

Langkawi Sdn Bhd

Lot 349, Jalan Zamrud

Lorong 7,

43 000 Shah Alam, Selangor.

Tel: 03-55436759

Fax: 03-55436758

E-mail: [email protected]

Farmizani Flour Sdn Bhd

Lot 5,U/89,

Persiaran Kayangan,

56 000 Petaling Jaya, Selangor

Tel: 03-45637895.

Fax: 03-45637896.

Website: www.farmizaflour.com

Hor Giap Soon

678, Kawasan Perindustrian Bukit Jelutong,

49 008 Shah Alam, Selangor.

http://www.farmizaflour.com/

mailto:[email protected]

Keropok Adik Maniis

Tel: 03-76890767

Fax: 03-76890777

Website: www.HorGiapSoon.com

Keropok Adik Maniis

3.1 INTRODUCTION OF PRODUCTION PLAN

As all we know that the production is the most important to run the business, production profile is

prepared for planting and to control all the resources that being used for services. It is also very

important to ensure that all the materials used can fulfill the demands. It is important to minimize the

Keropok Adik Maniis

risks on the occurrence of over production compared to the customers’ needs or demand. Besides

controlling the stocks, we can also determine the right to the reorder the stocks.

Production plan gives big influence to the success of a business. So that, the business can operates

smooth and efficient without any inconvenience. We can determine the cost of services, plan

expenditure that incurred under operational activities, sketch the operational layout and plan the

working time also the salary for all posts from the operation plan. The operation plan gives more

benefits to the business activities. Furthermore, it can guide us in our business activities to bring

better outcomes in the future. If anything goes wrong, it will affect our sales and our business

reputation.

3.2 PRODUCTION STRATEGIES

Strategies are made to ensure that Keropok Adik Manis will get more profit and attract more

customers besides provides efficient workers. The strategies are as follow:

Ensure the relationship between employers and employees are good

Keropok Adik Maniis

Ensure workers know and understand their responsibilities or job tasks to make sure that jobs

will be done accurately.

Always ensure the quality of product and services are good.

Provide satisfaction services to customers.

Location for operation is strategic because it is near to the target areas.

Get nearest supplier which has good reputation to supply raw material to make beverages on

transportation costs.

Make an inspection on products before selling them to the customers.

3.3 LIST OF WORKER

WORKERS NO

TECHNICIAN 1

WORKER 5

Total 6

Keropok Adik Maniis

3.4 PRODUCTION LAYOUT

out

BOIL CUTTING TABLE

PACKING STATIONREFRIGERAT

OR

GRINDING MACHINE

FISH STORAGE

Toilet

Keropok Adik Maniis

Enter

3.5 PRODUCTION PROCESSFrom supplier

Mince Fish Meat

Mixing in silent bowl cutter (4 min)

Addition of flavoring and flavor enhance

Keropok Adik Maniis

Mixing (1-10 min)

Addition of crushed ice

Mixing (10 min)

Portioning

Kneading and shaping

Boiling or steaming

Chilling

Slicing

Drying

Packing

3.6 PROUCTION CHART

Receive goods and stock from provider.

Checking goods and stock by the workers.

Payment is made to the provider.

Keropok Adik Maniis

3.7 LIST OF RAW MATERIALS

Start the manufacturing process

The process was finished

The stock is sent to the store

Checking whether the good was arranged and in the good condition.

Intake goods if there is any lack of the stock in operation.

Keropok Adik Maniis

3.7.1 Estimated cost of raw materials

NUMBER MATERIAL

1 FISH

2 SAGO FLOUR

3 SALT

4 ICE

Keropok Adik Maniis

Estimated cost of raw materials for 2011

NO MATERIALPRICE PER KG (RM)

QUANTITY PER DAY (KG)

PRICE PER DAY (RM)

PRICE PER MONTH (RM)

PRICE PER YEAR (RM)

1 Fish 6 150 900 27,000 324,000 2 Flour 2 150 300 9,000 108,000 3 Ice 1 40 40 1,200 14,400 4 salt 1 30 30 900 10,800


NO MATERIALPRICE PER KG (RM)


PRICE PER DAY (RM)


PRICE PER YEAR (RM)

1 Fish 8 200 1,200 36,000 432,000

2 Flour 4 200 500 15,000 180,000

3 Ice 1 70 70 2,100 25,200

4 salt 1 50 50 1,500 18,000


NO MATERIAL PRICE PER KG (RM)


PRICE PER DAY (RM)


PRICE PER YEAR (RM)

1 Fish 10 300 1,800 54,000 648,000 2 Flour 6 300 700 21,000 252,000 3 Ice 1 100 100 3,000 36,000 4 salt 1 80 80 2,400 28,800

3.8 SUPPLIER’S LIST

Keropok Adik Maniis

3.9 FIXED ASSESTS FOR PRODUCTION

EQUIPMENT QUANTITYCOST UNIT

(RM)TOTAL (RM)

GRINDING MACHINE 1 20,000 20,000

REFRIGERATOR 2 10,000 20,000

CABINET 2 5,000 10,000

TABLE 3 1,000 3,000

POT 3 150 450

TOTAL 11 36,150 53,450

3.10 SALARY

Salary for Year 2011

No COMPANY PRODUCT

1

Hor Giap Soon Enterprise Sdn Bhd 5161 Jalan 18/62c Taman Seri Serdang 43300 Seri Kembangan Selangor

Fish

2Igan Sago Industries Sdn Bhd no 11 First Floor Jalan ramin Sibu 96000 Sarawak

Sago Flour

3

Wawasan Tebrau Sdn Bhd lot 493 Jalan Keluli 3 Kawasan Perindustrian Pasir Gudang 81700 Pasir Gudang Johor Bahru,Johor.

Salt

Keropok Adik Maniis

POSITIONNO OF

WORKER

SALARY PER

PERSON (RM)

SALARY PER

MONTH (RM)

SALARY PER

YEAR (RM)

EPF PER

MONTH 12%

EPF PER

YEAR

SOCSO PER

MONTH 2.50%

SOCSO PER

YEAR

TECHNICIAN

1 1,200 1,200 14,400 144 1,728 31 372

WORKER 5 1,000 5,000 60,000 600 7,200 125 1,500

TOTAL 7 2,200 6,200 74,400 744 8,928 156 1,872


POSITIONNO OF

WORKER

SALARY PER

PERSON (RM)

SALARY PER

MONTH (RM)

SALARY PER

YEAR (RM)

EPF PER

MONTH 12%

EPF PER

YEAR

SOCSO PER

MONTH 2.50%

SOCSO PER

YEAR

TECHNICIAN

1 1,400 1,400 16,800 168 2,016 35 420

WORKER 5 1,100 5,500 66,000 660 7,920 138 1,656TOTAL 7 2,500 6,900 82,800 828 9,936 173 2,076


POSITIONNO OF

WORKER

SALARY PER

PERSON (RM)

SALARY PER

MONTH (RM)

SALARY PER

YEAR (RM)

EPF PER

MONTH 12%

EPF PER

YEAR

SOCSO PER

MONTH 2.50%

SOCSO PER

YEAR

TECHNICIAN

1 1,500 1,500 18,000 180 2,160 38 456

WORKER 5 1,200 6,000 72,000 720 8,640 150 1,800TOTAL 7 2,700 7,500 90,000 900 10,800 188 2,256

3.11 PRODUCTION EXPENSES

Keropok Adik Maniis

Production expenses for year 2011


ITEM

FIXED ASSETS

EXPENSES (RM)

MONTLY EXPENSES

(RM)

YEARLY EXPENSES

(RM)

Production Tool setSalary 10,800 129,600EPF 1,188 14,256SOCSO 173 2,076Material 54,300 651,600Maintenance 500 6,000Electricity Water

2,500 30,000

Factory Rental 3,000 36,000Total 53450 72,461 869,532

ITEM

FIXED ASSETS

EXPENSES (RM)

MONTLY EXPENSES

(RM)

YEARLY EXPENSES

(RM)

Production Tool set

53,450

Salary 7,900 94,800

EPF 869 10,428

SOCSO 156 1,872

Material 38,100 458,200

Maintenance 500 6,000

Electricity Water

2,500 30,000

Factory Rental 3,000 36,000

Total 53,450 53,025 637,300

Keropok Adik Maniis


ITEM

FIXED ASSETS

EXPENSES (RM)

MONTLY EXPENSES

(RM)

YEARLY EXPENSES

(RM)

Production Tool set

Salary 16,800 201,600EPF 1,848 22,176SOCSO 188 2,256Material 3,345 40,140Maintenance 500 6,000Electricity Water

2,500 30,000

Factory Rental 3,000 36,000Total 28,181 338,172

Keropok Adik Maniis

ADMINISTRATION

PLAN

Keropok Adik Maniis

4.1 Introduction to administration plan

Administration is the main centre of the business management. The base form or routine of

this department is to maintain and control the business. Thus, it will help our business growth with an

efficient and effective manner.

The beginning process of other department are starting from the administration department

whereby they combine all together the planning, organizing, leading and controlling strategy of

business input. Business input refers to the resources required to operate a business activity. These

include capital, manpower, technology and raw material.

Administration is related in choosing the best location and suitable domain for a business to

settle down and expand its profit. Furthermore, it provides the layout of the plan, description jobs of

the workers and gives initial information for the use of the production and marketing manager.

Keropok Adik Maniis

4.2 Location of the business

Keropok Adik Maniis will start to operate on the 1st of January 2011 at the most strategic location

which is situated at:

Lot 658, Jalan Persiaran Sultan,

Kawasan Perindustrian Shah Alam,

43700 Shah Alam, Selangor.

There are a few factors why we choose the location as our premise, they are:

The location is near our target market

- There are many residential areas near our premise as it is in the industrial area of Shah Alam

where there are many job opportunities. Besides that, it also means that there will be many

facilities such as schools and markets around as these facilities are the important facilities

needed in any normal residential area.

It has many infrastructures surrounded it

- Our premise is located in a location that is surrounded by many good infrastructures such as

highways and railway services, which means we can deliver our goods to our customers

efficiently.

It’s near to the our fishes supply

- Our company had its fishes supply from the supplier in Seri Kembangan who is located only 45

minutes from our premise. Therefore, this is quite good as we can get the fishes freshly and in

the same time save our travelling expenses that includes petrol and etc.

Keropok Adik Maniis

Map of Peninsular

Keropok Adik Maniis

Map of Selangor

Keropok Adik Maniis

Map of Our Company Location

Keropok Adik Maniis

4.3 Layout plan of the business

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4.4 Organizational Chart

Keropok Adik Maniis

4.5 List of workers

Employees are needed in order to perform work and achieve the organization’s goal.

The workers have been selected based on their qualification such as experiences,

education background and the others. This is important to ensure the workflow and the

business run smoothly and efficiently.

Table below show the lists of workers in administration department:

POSITION TASKS AND RESPONSIBILITIES

General Manager Planning and recognize the company based on determining the objectives and company’s strategies

To plan and monitor the strategic progress of the business

Develop and perform the rules and company’s procedures to ensure the goals of company can be achieve

To be accountable for the overall performance of the business

Analyze and accomplish the long term and short term plan and also choose the best decisions for company

Be a good advisor and show good attitudes to the lower workers

Make sure that the employees do their job effectively and sensitive to the environment

Marketing Manager manage and coordinate all marketing, advertising and promotional staff and activities

POSITION NO. OF WORKERS

(1) Shareholders

General Manager 1

Marketing Manager 1

Production Manager 1

Administration Manager 1

Financial Manager 1 1

Financial Manager 2 1

(2) Workers

Clerk 2

Total 8

Keropok Adik Maniis

conduct market research to determine market requirements for existing and future products

analysis of customer research, current market conditions and competitor information

develop and implement marketing plans and projects for new and existing products

monitor, review and report on all marketing activity and results

determine and manage the marketing budget deliver marketing activity within agreed budget develop pricing strategy liaison with media and advertising Coordinate and participate in promotional activities and

trade shows, working with developers, advertisers, and production managers, to market products and services

4.6 Job Description

Production Manager overseeing the production process, drawing up a production schedule

ensuring that the production is cost effective making sure that products are produced on time and

are of good quality estimating costs and setting the quality standards monitoring the production processes and adjusting

schedules as needed monitoring product standards and implementing quality-

control programs ensuring that health and safety guidelines are followed supervising and motivating a team of workers reviewing the performance of subordinates

Administration Manager

Responsible for the overall work performance of a company

Gathering, adapting, storing and distributing information within the company

Ensuring that human and material resources are correctly utilized

Providing specialized support to other departments and managers

Meeting with other members of management and

Keropok Adik Maniis

planning for the future Provides communication systems by identifying needs;

evaluating options; maintaining equipment; approving invoices

Maintains administrative staff by recruiting, selecting, orienting, and training employees; maintaining a safe and secure work environment; developing personal growth opportunities

Accomplishes staff results by communicating job expectations; planning, monitoring, and appraising job results; coaching, counseling, and disciplining employees; initiating, coordinating, and enforcing systems, policies, and procedures

Completes special projects by organizing and coordinating information and requirements; planning, arranging, and meeting schedules; monitoring results

Provides historical reference by developing and utilizing filing and retrieval systems

Financial Manager 1 providing and interpreting financial information monitoring and interpreting cash flows and predicting

future trends formulating strategic and long-term business plans developing financial management mechanisms that

minimize financial risk conducting reviews and evaluations for cost-reduction

opportunities managing a company's financial accounting, monitoring

and reporting systems liaising with auditors to ensure annual monitoring is

carried out producing accurate financial reports to specific

deadlines managing budgets arranging new sources of finance for a company's debt

facilities responsible in solving and giving opinions to overcome

financial problems

Deputy Financial Manager

update the monthly company’s account and reports assistant to Financial Manager 1 organize the company’s payments, employees’

Keropok Adik Maniis

salary and also bonus

4.7 Workers Incentive

An attractive remuneration and job incentives scheme will be necessary to attract

workers to give their full commitment towards the company. The remuneration and job

incentives that are provided are:

1. Salary increment

Each person in the company has a chance in increasing their monthly salaries.

The salary increment is based on their posts, working experience and their

responsibility on their jobs. Besides that, the salary increment is also based on

employee performance, company progress, commitment and the loyalty of the

workers toward the company.

2. Bonus

Bonus will be given depending on the profit made by the company. Bonus will

be given each year depending on the profit for the year and the employee’s

commitment.

Keropok Adik Maniis

3. Employee Provident Fund (EPF)

According to the employee provident fund (EPF). Ordinance Act 1995, a sum of

the money from employee’s salary needed to be contributed to the EPF. 12% of

the salary would be deducted for that reason.

4. Social security (SOCSO)

Under the employee Social Security Act 1969 and the Employee Social Security

(General Regulation), an employee is compulsory to contribute to SOCSO. It is

compulsory to make sure the benefits if the workers faced any accident during

working time. Their salary will be deducted around 1.5 % and the current rate for

employer contribution is 2.5 %.

5. Medical Benefit

All the expenses for medical treatment will be paid by the company whether it is

from private or government medical centre. However, the medical treatment

must be received from the company’s panel medical centre.

6. Leave

Public Holiday

All workers will be given at least 10 days of public holiday with pay every

year depending on the calendar.

No. Holiday No. of Days

1 New Year 1

2 Hari Raya Puasa 2

3 Hari Raya Haji 1

4 Labor Day 1

5 Awal Muharram 1

6 Maulidur Rasul 1

7 Hari Keputeraan Sultan Selangor 1

Keropok Adik Maniis

8 National Day 1

9 Birthday of DYMM SPB Yang

Dipertuan Agong

1

Annual Leave

Every worker will get annual leave for 14 days. The application for annual

leave must be submitted 7 days earlier. Annual leave is only valid at the

current year. At the event of death or personal family matters, the leave

will be decided by the general manager or administration manager.

Medical Leave

Medical leave is allowed if there is a medical certificate (MC) from a clinic

or hospitals whether it is from government or privates. Medical leave is

limited for 12 days per year.

Maternity Leave

Female workers will get maternity leave for two months and 3 days for

paternity leave will be given to the husband.

Marriage Leave

The worker that will get married will be given 1 week holiday.

7. Insurance

On the registration form, all workers should complete the insurance form before

becoming staff. It is important if any accident happen during work time.

Keropok Adik Maniis

4.8 Fixed assets for administrative purposes

LIST AND COST OF FURNITURE AND FITTINGS

TYPE OF FURNITURE AND FIXTURE

QTY PRICE PER UNIT (RM) TOTAL

Table 8 400 3,200Small Table 2 100 200Sofa 2 1,000 2,000Chair 16 150 2,400Cabinet 2 1,200 2,400File Cabinet 5 500 2,500Meeting Table 1 1,500 1,500TOTAL 36 4850 14,200

LIST AND COST OF OFFICE EQUIPMENT

TYPE OF OFFICE EQUIPMENT

QTYPRICE PER UNIT

(RM)TOTAL (RM)

Computer 6 2,500 15,000Fax Machine 1 300 300Telephone 8 150 1,200Air Conditioner 7 1,500 10,500Photostat Machine 1 3,500 3,500TOTAL 23 7,950 30,500

Keropok Adik Maniis

4.9 Salary

Salary of Administration Department For 2012


PositionNo. of

Workers

Salary per

Person (RM)

Salary per

Month (RM)

Salary per Year

(RM)

EPF per

Month 12%

EPF per

Year

SOCSO per

Month 2.5%

SOCSO per Year

General Manager 1 2,500 2,500 30,000 300 3,600 63 756Marketing Manager 1 2,000 2,000 24,000 240 2,880 50 600Production Manager 1 2,000 2,000 24,000 240 2,880 50 600Administration Manager 1 2,000 2,000 24,000 240 2,880 50 600Financial Manager 1 2,000 2,000 24,000 240 2,880 50 600Deputy Financial Manager 1 1,800 1,800 21,600 216 2,592 45 540Clerk 2 1,000 2,000 24,000 240 2,880 50 600Total 8 13,300 14,300 171,600 1716 20,592 358 4,296

PositionNo. of

Workers

Salary per

Person (RM)

Salary per

Month (RM)

Salary per Year

(RM)

EPF per

Month 12%

EPF per

Year

SOCSO per

Month 2.5%

SOCSO per Year

General Manager 1 2,650 2,650 31,800 318 3,816 66 792

Marketing Manager 1 2,100 2,100 25,200 252 3,024 53 636

Production Manager 1 2,100 2,100 25,200 252 3,024 53 636

Administration Manager 1 2,100 2,100 25,200 252 3,024 53 636

Financial Manager 1 2,100 2,100 25,200 252 3,024 53 636Deputy Financial Manager 1 1,900 1,900 22,800 228 2,736 48 576

Clerk 2 1,050 2,100 25,200 252 3,024 53 636

Total 8 14,000 15,050 180,600 1,806 21,672 379 4,548

Keropok Adik Maniis


PositionNo. of

Workers

Salary per

Person (RM)

Salary per

Month (RM)

Salary per Year

(RM)

EPF per

Month 12%

EPF per

Year

SOCSO per

Month 2.5%

SOCSO per

Year

General Manager 1 2,800 2,800 33,600 336 4,032 70 840

Marketing Manager 1 2,200 2,200 26,400 264 3,168 55 660

Production Manager 1 2,200 2,200 26,400 264 3,168 55 660

Administration Manager 1 2,200 2,200 26,400 264 3,168 55 660

Financial Manager 1 2,200 2,200 26,400 264 3,168 55 660Deputy Financial Manager 1 2,000 2,000 24,000 240 2,880 50 600

Clerk 2 1,100 2,200 26,400 264 3,168 55 660

Total 8 14,700 15,800 189,600 1,896 22,752 395 4,740

Keropok Adik Maniis

4.10 Administration expenses

Administration Expenses For The Year 2011

Particulars F.AssetsMonthly

Exp. Others Total Fixed Assets

Land & Building -

-

Office Equipment (Adm.) 30,

500

Furniture & Fitting(Adm.) 14,

200 14

,200

Renovation 5,

000

5,000 Working Capital

Salary 14,

300 14

,300

EPF 1

,716

1,716

SOCSO

358

358

Water & Electricity 2

,000

2,000

Rental 1

,000

1,000

Telephone bill 1

,000

1,000 Pre-Operations & Other Expenditure

Other Expenditure -

-

Deposit (rent, utilities, etc.) -

-

Business Registration & Licences -

-

Insurance & Road Tax for Motor Vehicle

-

-

Other Pre-Operations Expenditure

7,000

7,000

Total 49,

700 20,

374

7,000 46

,574

Keropok Adik Maniis




Land & Building -

-

Office Equipment (Adm.) -

-

Furniture & Fitting(Adm.) -

-

Renovation 5,

500

5,500 Working Capital

Salary 15,

050 1

5,050

EPF 1,

806

1,806

SOCSO

379

379

Water & Electricity 2,

200

2,200

Rental 1,

500

1,500

Telephone bill 1,

200

1,200 Pre-Operations & Other Expenditure

Other Expenditure -

-


-


-


-

-


7,000

7,000

Total 5,

500 22,

135

7,000 3

4,635




Land & Building -

-

Office Equipment (Adm.) -

-

Furniture & Fitting(Adm.) -

-

Renovation 5,000

5,000

Working Capital

Salary 15,800

15,800

EPF 1,896

1,896

SOCSO 395

395

Water & Electricity 2,500

2,500

Rental 1,500

1,500

Telephone bill 1,400

1,400

Pre-Operations & Other Expenditure

Other Expenditure -

-


-


-


-

-


7,000

7,000

Total 5,000

23,491

7,000

35,491

Keropok Adik Maniis

FINANCIAL PLAN

5.1 INTRODUCTION

Keropok Adik Maniis

A financial plan is a plan that shows the short and long-term financial requirements in order to start a new business or project. It also shows how the requirements are going to be (using internal and external resources).

A financial plan should also include the projections of the financial statements such as the cash flow, profit & loss and balance sheet. A financial plan should include some financial analysis in order to determine the viability of the proposed business or project.

The importances of a financial plan are: - To determine the amount of money to be invested – the project cost. To identify and propose the relevant sources of fund. To ensure that the initial capital is sufficient. To appraise the viability before actual investment is committed. As a guideline for

implementation.

Sources of financial information: - Financial information is gathered through budget. Operational budget: -

- Administrative budget- Marketing budget.- Production budget.

The main objectives doing financial plan are: - Project implementation cost. Sources of funds. Schedules: -

1) Loan amortization (repayment)2) Hire purchase repayment3) Fixed asset depreciation

Pro forma1) Projected cash flow statements.2) Projected profit & loss statements3) Projected balance sheet statements.

5.2 PROJECT IMPLEMENTATION COST

Keropok Adik Maniis

KEROPOK ADIK MANIIS SDN BHD

PROJECT IMPLEMENTATION COST & SOURCES OF FINANCE

Project Implementation Cost Sources of Finance

Requirements Cost Loan Hire-Purchase Own Contribution

Fixed Assets Cash Existing F.

Assets

Land & Building

Office Equipment (Adm.) 30,500 30,500

Furniture & Fitting(Adm.) 14,200 1,000 13,200

Renovation 5,000 5,000

Bussines signboard(Mkt.) 1,500 1,500

Lorries(Mkt.) 300,000 229,713 70,287

Plant Equipment (Op.) 53,450 53,450

Working Capital 1 months

Administrative 20,374 500 19,874

Marketing 6,921 6,921

Operations 51,800 16,637 35,163

Pre-Operations & Other Expenditure 22,452 4,897 17,555

Contingencies

TOTAL 506,197 306,197 200,000

5.3 SOURCES OF FUND

Keropok Adik Maniis

Equity Contribution

Cash:

General Manager RM 50,00

Marketing Manager RM 30,000

Operating Manager RM 30,000

Administration Manager RM 30,000

Financial Manager RM 30,000

Deputy financial RM 30,000

Bank Loan:

Bank Islam (Malaysia) Berhad RM 306,197

TOTAL OF FINANCE RM 506,197

5.4 TABLE ON LOAN

AMORTIZATION

LOAN REPAYMENT SCHEDULEAmount 306,197 Interest Rate 8% Duration (yrs) 5 Method Baki Tahunan Year Principal Interest Total Payment Principal Balance

-

-

306,197

1 61,239

24,496

85,735

244,958

2 61,239

19,597

80,836

183,718

3 61,239

14,697

75,937

122,479

4 61,2

39 9,7

98 71,038

61,239

5 61,2

39 4,8

99 66,139

-

Keropok Adik Maniis

5.5 TABLE ON LOAN DEPRECIATION ON FIXED ASSETS

Keropok Adik Maniis

Fixed Asset Office Equipment (Adm.) Fixed Asset Furniture & Fitting(Adm.)Cost (RM) 31,000 Cost (RM) 13,200 Method Straight Line Method Straight Line

Economic Life (yrs) 5 Economic Life (yrs) 5

Annual Accumulated Annual Accumulated Year Depreciation Depreciation Book Value Yea

rDepreciation Depreciation Book Value

- -

31,000 -

-

13,200

1 6,200 6,2

00 24,8

00 1 2,64

0 2,6

40 10,56

0

2 6,200 12,4

00 18,6

00 2 2,64

0 5,2

80 7,9

20

3 6,200 18,6

00 12,4

00 3 2,64

0 7,9

20 5,2

80

4 6,200 24,8

00 6,2

00 4 2,64

0 10,5

60 2,6

40

5 6,200 31,0

00 - 5

2,640

13,200

-

Fixed Asset RenovationCost (RM) 5,000 Method Straight Line

Economic Life (yrs) 5 Annual Accumulated

Year Depreciation Depreciation Book Value

- -

5,000

1 1,000 1,0

00 4,0

00

2 1,000 2,0

00 3,0

00

3 1,000 3,0

00 2,0

00

4 1,000 4,0

00 1,0

00

5 1,000 5,0

00 -

Fixed Asset Bussines signboard(Mkt.) Fixed Asset Lorries(Mkt.)Cost (RM) 1,500 Cost (RM) 300,000

Keropok Adik Maniis

Method Straight Line Method Straight Line

Economic Life (yrs) 5 Economic Life (yrs) 5

Annual Accumulated Annual Accumulated

Year Depreciation Depreciation Book ValueYea

r Depreciation Depreciation Book Value

- -

1,500 -

-

300,000

1 300 3

00 1,2

00 1 60,00

0 60,0

00 240,0

00

2 300 6

00 9

00 2 60,00

0 120,0

00 180,0

00

3 300 9

00 6

00 3 60,00

0 180,0

00 120,0

00

4 300 1,2

00 3

00 4 60,00

0 240,0

00 60,0

00

5 300 1,5

00 - 5

60,000

300,000

-

Fixed Asset Plant Equipment (Op.)Cost (RM) 53,450 Method Straight Line

Economic Life (yrs) 5

Annual Accumulated Year Depreciation Depreciation Book Value

- -

53,450

1 10,690 10,6

90 42,7

60

2 10,690 21,3

80 32,0

70

3 10,690 32,0

70 21,3

80

4 10,690 42,7

60 10,6

90

5 10,690 53,4

50 -

Keropok Adik Maniis

5.6 CASH FLOW


PRO FORMA CASH FLOW STATEMENT

MONTHPre-

Operations1 2 3 4 5 6 7 8 9 10 11 12

TOTAL YR 1

YEAR 2 YEAR 3

CASH INFLOW

Capital (Cash) 200,000 200,000

Loan 306,197 306,197

Cash Sales 55,396 59,457 62,560 63,848 66,272 68,041 70,128 70,163 68,050 71,404 72,428 73,336 801,083 961,300 1,121,516 Collection of Accounts Receivable 15,827 24,901 26,368 27,180 28,056 28,908 29,757 30,065 29,466 30,123 30,894 301,545 407,986 473,020 TOTAL CASH INFLOW

506,197 55,396 75,284 87,462 90,217 93,451 96,097 99,036 99,920 98,115 100,870 102,551 104,230 1,608,825 1,369,285 1,594,537

CASH OUTFLOW Administrative Expenditure

Salary 14,300 14,300 14,300 14,300 14,300 14,300 14,300 14,300 14,300 14,300 14,300 14,300 171,600 180,180 189,189

EPF 1,716 1,716 1,716 1,716 1,716 1,716 1,716 1,716 1,716 1,716 1,716 1,716 20,592 21,622 22,703

SOCSO 358 358 358 358 358 358 358 358 358 358 358 358 4,296 4,511 4,736 Water & Electricity 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 24,000 25,200 26,460

Rental 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000 12,600 13,230

Telephone bill 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000 12,600 13,230

Marketing Expenditure

Salary 4,600 4,600 4,600 4,600 4,600 4,600 4,600 4,600 4,600 4,600 4,600 4,600 55,200 57,960 60,858

EPF 506 506 506 506 506 506 506 506 506 506 506 506 6,072 6,376 6,694

SOCSO 115 115 115 115 115 115 115 115 115 115 115 115 1,380 1,449 1,521

Promotions 700 700 700 700 700 700 700 700 700 700 700 700 8,400 8,820 9,261

Keropok Adik Maniis

Diesel 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000 12,600 13,230

Operations Expenditure

Cash Purchase Payment of Account Payable 19,350 40,117 42,619 44,153 45,449 46,913 48,260 49,002 48,276 48,709 50,239 483,084 559,611 671,533 Carriage Inward & Duty Salaries, EPF & SOCSO 7,100 7,100 7,100 7,100 7,100 7,100 7,100 7,100 7,100 7,100 7,100 7,100 85,200 89,460 93,933 Water & Electricity 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 30,000 31,500 33,075 Maintenance on Equipment 500 500 500 500 500 500 500 500 500 500 500 500 6,000 6,300 6,615

Factory rental 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 36,000 37,800 39,690

Other Expenditure

Pre-Operations Deposit (rent, utilities, etc.) Business Registration & Licences 600 600 Insurance & Road Tax for Motor Vehicle 5,352 5,352 5,352 5,352 Other Pre-Operations Expenditure 16,500 16,500

Fixed Assets Purchase of Fixed Assets - Land & Building Purchase of Fixed Assets - Others 404,650 404,650 Hire-Purchase Down Payment Hire-Purchase Repayment:

Principal

Keropok Adik Maniis

Interest Loan Repayment:

Principal 5,103 5,103 5,103 5,103 5,103 5,103 5,103 5,103 5,103 5,103 5,103 5,103 61,239 61,239 61,239

Interest 2,041 2,041 2,041 2,041 2,041 2,041 2,041 2,041 2,041 2,041 2,041 2,041 24,496 19,597 14,697

Tax Payable 0 0 0 0TOTAL CASH OUTFLOW

427,102 47,540 66,890 87,657 90,158 91,692 92,988 94,453 95,800 96,541 95,815 96,249 97,778 1,480,661 1,154,776 1,287,248

CASH SURPLUS (DEFICIT)

79,095 7,856 8,394 (195) 59 1,759 3,109 4,583 4,120 1,574 5,055 6,302 6,452 128,163 214,509 307,289

BEGINNING CASH BALANCE

79,095 86,951 95,346 95,151 95,209 96,969 100,077 104,660 108,781 110,354 115,409 121,712 128,163 342,673

ENDING CASH BALANCE

79,095 86,951 95,346 95,151 95,209 96,969 100,077 104,660 108,781 110,354 115,409 121,712 128,163 128,163 342,673 649,962

Keropok Adik Maniis

5.7 PROFIT LOSS ACCOUNT

KEROPOK ADIK MANIIS SDN BHDPRO-FORMA PRODUCTION COST STATEMENT

Year 1 Year 2 Year 3

Raw Materials

Opening Stock 0 30,000 30,000

Current Year Purchases 559,611 671,533 783,455

Ending Stock 30,000 30,000 30,000

Raw Materials Used 529,611 671,533 783,455

Carriage Inward

529,611 671,533 783,455

Salaries, EPF & SOCSO 85,200 89,460 93,933

Factory Overhead

Depreciation of Fixed assets (Operations) 10,690 10,690 10,690

Water & Electricity 30,000 31,500 33,075

Maintenance on Equipment 6,000 6,300 6,615

Factory rental 36,000 37,800 39,690

Total Factory Overhead 82,690 86,290 90,070

Production Cost 697,501 847,283 967,458

Keropok Adik Maniis


PRO-FORMA INCOME STATEMENT


Sales 1,144,404 1,373,285 1,602,166

Less: Cost of Sales

Opening Stock of Finished Goods 40,000 40,000

Production Cost 697,501 847,283 967,458

Less: Ending Stock of Finished Goods 40,000 40,000 40,000

0 0 0

657,501 847,283 967,458

Gross Profit 486,903 526,002 634,708

Less: Enpenditure

Administrative Expenditure 244,488 256,712 269,548

Marketing Expenditure 83,052 87,205 91,565

Other Expenditure

Business Registration & Licences 600

Insurance & Road Tax for Motor Vehicle 5,352 5,352 5,352

Other Pre-Operations Expenditure 16,500

Interest on Hire-Purchase

Interest on Loan 24,496 19,597 14,697

Depreciation of Fixed Assets 70,240 70,240 70,240

Total Expenditure 444,728 439,106 451,402

Net Profit Before Tax 42,175 86,896 183,306

Tax 0 0 0

Net Profit After Tax 42,175 86,896 183,306

Accumulated Net Profit 42,175 129,072 312,377

Keropok Adik Maniis

5.8 BALANCE SHEET

KEROPOK ADIK MANIIS SDN BHDPRO-FORMA BALANCE SHEET


ASSETS

Non-Current Assets (Book Value)

Land & Building Office Equipment (Adm.) 24,400 18,300 12,200 Furniture & Fitting(Adm.) 11,360 8,520 5,680 Renovation 4,000 3,000 2,000 Bussines signboard(Mkt.) 1,200 900 600 Lorries(Mkt.) 240,000 180,000 120,000 Plant Equipment (Op.) 42,760 32,070 21,380 Other Assets Deposit

323,720 242,790 161,860

Current Assets Stock of Raw Materials 30,000 30,000 30,000 Stock of Finished Goods 40,000 40,000 40,000 Accounts Receivable 41,776 45,776 53,406 Cash Balance 128,163 342,673 649,962

239,940 458,449 773,367

TOTAL ASSETS 563,660 701,239 935,227 Owners' Equity Capital 200,000 200,000 200,000 Accumulated Profit 42,175 129,072 312,377 242,175 329,072 512,377 Long-Term Liabilities Loan Balance 244,958 183,718 122,479 Hire-Purchase Balance 244,958 183,718 122,479 Current Liabilities Accounts Payable 76,527 188,449 300,371

TOTAL EQUITY & LIABILITIES

563,660 701,239 935,227

Keropok Adik Maniis

5.9 FINANCIAL ANALYSIS


FINANCIAL RATIO ANALYSIS


LIQUIDITY

Current Ratio 3 2 3 Quick Ratio (Acid Test) 2 2 2

EFFICIENCY

Inventory Turnover 9 12 14

PROFITABILITY

Gross Profit Margin 42.55% 38.30% 39.62% Net Profit Margin 3.69% 6.33% 11.44% Return on Assets 7.48% 12.39% 19.60% Return on Equity 17.42% 26.41% 35.78%

SOLVENCY Debt to Equity 132.75% 113.10% 82.53% Debt to Assets 57.04% 53.07% 45.21% Time Interest Earned 1 3 11

Keropok Adik Maniis

Keropok Adik Maniis

TABLE CONTENT No. Topics Page

I Preface

II Cover letter

III Permission Letter

IV Executive Summary

Part 1 - INTRODUCTION

1.1 Introduction to the industry

1.2 Objective of the organization

1.3 Purpose of the business plan

1.4 Background of the business

1.5 Business logo and motto

1.6 Interpretation of business logo and motto

Part 2 - MARKETING

PLAN

2.1 Introduction

2.2 Objectives

2.3 Marketing analysis

2.4 Market size

2.5 Competitors

2.6 Market share

2.7 Sales forecast

2.8 Promotion strategies

2.9 Fixed Assets for marketing purposes

2.10 Salary

2.11 Marketing budget

3.1 Introduction to operation / production plan

3.2 Operation / production strategies

3.3 List of workers

Keropok Adik Maniis

Part 3 – OPERATION /

PRODUCTION PLAN

3.4 Operation / production layout

3.5 Operation / Production process

3.6 Operation / Production chart

3.7 List of raw material

3.8 Supplier’s list

3.9 Fixed assets for operation / production

3.10 Salary

3.11 Operation / Production expenses

Part 4 –

ADMINISTRATION PLAN

4.1 Introduction to administration plan

4.2 Location of the business / project

4.3 Layout plan of the business / project

4.4 Organizational chart

4.5 List of workers / labor

4.6 Job Description / Job specification

4.7 Workers incentive

4.8 Fixed assets for administrative purposes

4.9 Salary

4.10 Administration expenses

Part 5 – FINANCIAL PLAN

5.1 Introduction

5.2 Project implementation cost

5.3 Sources of fund

5.4 Table on loan amortization

5.5 Table on depreciation on fixed assets

5.6 Cash flow projection

5.7 Profit / Loss Account

5.8 Balance sheet

5.9 Financial analysis

V Justification

VI Appendices

Keropok Adik Maniis

v Justification

From the analysis that has been done, keropok lekor business is a business that can

easily achieve its profit from time to time. Keropok Adik Maniis, a partnership business

can manage to achieve a suitable profit to maintain its business.

Based on the financial analysis, the profit increases with the percentages of

accumulated net profit increment are increase in the remaining three years. The

profitability of this business is also increased, with all its elements such as the gross and

net profit margin as well as the return on assets.

Keropok Adik Maniis manages to maintain its liquidity where the current and

quick ratios are above one time of the liabilities. This ratio analysis makes it able to

meet short- term obligations.

Therefore, we think that this keropok lekor business is viable and we do hope

that various financial institutions will help us in maintaining this business and gaining its

profit as well as meeting its short- and long- term obligations.

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