DALLAS COWBOYS TRAINING CAMP

In the City of Oxnard

• Eleven (11) Cowboys training Camps held in Oxnard over 16 seasons beginning in 2001

• Proposed agreement is a two-year agreement with an option for a two-year extension. • Most costs split the same as previous agreements: • Field Maintenance & perimeter fencing costs still split (50 percent paid by

Cowboys, 50 percent by City)

THE PROPOSED AGREEMENT

2

• The total economic impact

directly supports local businesses and jobs

• Dallas Cowboys provide broad national exposure to the City of Oxnard

• Fundraising opportunity for local booster clubs and nonprofits

BENEFITS TO THE CITY

3

”The Embassy Suites Mandalay Beach Resort is proud to be one of the chosen hotel, every summer, for families and fans of the Dallas Cowboys. The team presence in town is an immense subject of excitement, and brings a substantial amount of extra visitors that decide to stay with us. Thanks to the Dallas Cowboys repeated commitment to the Oxnard community, we can say with confidence that our summer business is more successful, and thus bring extra tax dollars to the city. Thank you in advance for your continued support in bringing here this high level and recognizable organization, thus generating extra publicity for our destination.“ Tiffany S. Davis, CRDE, General Manager, Hilton

COMMUNITY SUPPORTERS & BENEFICIARIES

4

High Schools/Booster Clubs: Channel Islands High School Athletics Hueneme High School Athletic Oxnard High School Quarterback Club Pacifica High School Athletic Boosters Pacifica High School Cheerleaders Community Groups: Oxnard City Corps Salvation Army California PAL (Police Activities League) AIM USA Boys and Girls Club Port Hueneme Base Point Mugu Base Youth Football Cheer Groups: Warriors Knights Panthers

Business Community: Courtyard by Marriott Residence Inn by Marriott at River Ridge Embassy Suites Mandalay Beach Resort Oxnard Convention and Visitors Bureau Oxnard Chamber of Commerce Jones Foundation Recipients: Ventura County Arts Council National Association Against Child Cruelty El Rio FastPitch The Foundation For Education & Employment Resources Development

“The Courtyard by Marriott in Oxnard has always benefited from the City of Oxnard hosting the Dallas Cowboys Training Camp. The hotel has shown record high occupancy and Average Daily Rates, during this time which contributes to the TOT (Transient Occupancy Tax).” PATRICIA TEWES, General Manager, Courtyard by Marriott Oxnard/Ventura

5

SITE LAYOUT

6

General Terms Current Agreement Proposed Agreement Term 2015 2016 2017 2018 Renewal Option n/a n/a 2019 2020

Specific Terms City Cowboys City Cowboys Field Maintenance 50% 50% 50% 50% Advertising Banners 5 No limit 5 No limit Perimeter Fencing 50% 50% 50% 50% Hotel Security Fencing n/a 100% n/a 100% Minimum Bleacher Seating 2000 1000 2000 1000 Bleacher Rental Costs 100% 100% 100% 100% Volunteers No less than 32 n/a No less than 32 n/a Volunteer T-Shirts n/a 100% n/a 100% Volunteer Meals 50% 50% 50% 50% Security - City Police 100% n/a 100% n/a Security - Private Security n/a 100% n/a 100% Parking Revenues 100% n/a 100% n/a Daily Parking Fee $20 M-Sun n/a $10 M-F;$15 S-S n/a Food Concessions 100% n/a 100% n/a

Cowboy Events n/a 1 Cheer Camp &

Punt, Pass and Kick

n/a 1 Cheer Camp &

Punt, Pass and Kick

Utilities 100% Included in Field Use Fee 100% Included in Field

Use Fee Media Truck Labor & Utilities n/a 100% n/a 100% City Permits & Licenses n/a 100% n/a 100% General Liability Insurance n/a $5 million n/a $5 million Automobile Insurance n/a $1 million n/a $1 million

SUMMARY OF NEW AGREEMENT WITH BLUE STAR OPERATIONS SERVICES LLC

ESTIMATED 2017 CAMP REVENUES

7

2017 Revenues: Direct Payments Amounts

Field Use Payment $ 75,000 Jones Foundation Payment $ 10,000

Subtotal: $ 85,000

City Generated Parking Fees $ 135,000 Sponsorship Banners $ 10,000 Food Trucks $ 1,000

Subtotal: $ 146,000

Cost Recovery City Permits & Inspections $ 1,200

Total Revenues: $ 232,200

EXPENSES

8

2017 Expenditures: Field Maintenance $ 25,000 Utilities $ 25,000 Facilities Maintenance $ 5,000 Uniformed Police Services $ 20,000 Perimeter Fencing $ 10,000 Bleacher Rentals $ 50,000 Parking Lot Attendees $ 18,000 Conservation Corp $ 20,000 Miscellaneous Staff Costs $ 25,000

Subtotal: $ 198,000

Improvements to Midway $ 25,000

Total Expenditures: $ 223,000

ESTIMATED REVENUES & EXPENSES

9

Total Revenues: $ 232,200 Total Expenditures: $ 223,000

Projected Surplus +/Deficit - $ 9,200

*Estimates are based on historical data from previous training camps held in the City

QUESTIONS?